1. Evaluation Material. As used herein, the term "Evaluation Material" shall mean
any and all financial, strategic, commercial, personnel, or other information concerning the
business and affairs, properties and rights (contract, tangible or intangible), technical data, trade
secrets or know-how, including, but not limited to, research, product plans or other information
regarding a Party’s product or services and markets therefore, customer lists and customers,
inventions, processes, technology, designs, drawings, engineering, marketing, finances or other
business information of the Parties that has been or may hereafter be provided or shown to any of
the Parties’ employees, officers, directors, representatives or agents or those representatives of
the Parties’ advisors (collectively, the "Representatives"), irrespective of the form of the
communication, by the Parties or by the Parties’ Representatives (including attorneys and
financial advisors), and also includes: (i) all notes, analyses, compilations, studies or other
material prepared by the Parties or their Representatives containing or based, in whole or in part,
on any information provided or shown by the Parties or by the Parties’ Representatives; and (ii)
the mere fact that the Parties engaged in these discussions regarding the Business and exchanged
Evaluation Material related to the Business.
979428.1
CONFIDENTIALITY AND
-1- NON-DISCLOSURE AGREEMENT
2. Protected Evaluation Material. Each Party agrees that at all times, and
notwithstanding any expiration or other termination of this Agreement, it will hold in strict
confidence and not disclose to any person Evaluation Materials received from the other Party
except as expressly permitted by this Agreement. It is agreed that all Evaluation Material is
confidential, trade secret or proprietary in nature and shall be stored, held and treated with no
less care than the care employed by a Party for its own confidential, trade secret or proprietary
information. This Agreement shall not be applicable to Evaluation Material which is shown
conclusively to have been (i) generally available to the public other than as a result of a
disclosure by the non-disclosing Party or its Representatives, (ii) available on a non-confidential
basis prior to its disclosure by a Party or its Representatives, provided that the source of such
information is not known by the receiving Party to be bound by a confidentiality agreement with
the disclosing Party or its Representatives or otherwise prohibited from transmitting the
information by a contractual, legal or fiduciary obligation, or (iii) available on a non-confidential
basis from a source other than the Parties or their Representatives, provided that such source is
not revealed in such Evaluation Material or is not known by the Parties to be bound by a
confidentiality agreement with the Parties or their Representatives or otherwise prohibited from
transmitting the information by a contractual, legal or fiduciary obligation.
979428.1
CONFIDENTIALITY AND
-2- NON-DISCLOSURE AGREEMENT
confidential by that Party and its Representatives, and, except with another Party’s specific prior
written consent, will not be disclosed by such Party or its Representatives to any person or entity.
6. Limited Use of Evaluation Materials. Each Party agrees that such Party and its
Representatives will not use, directly or indirectly, any of the Evaluation Material for any reason
or purpose other than for the sole purpose of evaluating the Business and, if the Parties enter into
the Business, conducting the Business. Each Party agrees that such Party and its Representatives
(i) shall not to use, directly or indirectly, any of the Evaluation Material to compete with, or to
engage in a business that is similar to the Business ; and (ii) shall not to facilitate any third party
competing with, or engaging in a business that is similar to the Business. Each Party agrees that
nothing contained in this Agreement shall be construed as granting any property rights, by
license or otherwise, to any Evaluation Material, or to any invention or any patent, copyright,
trademark, or other intellectual property right that has issued or that may issue, based on such
Evaluation Material. No Party having received Evaluation Material from the other Party shall
make, have made, use or sell for any purpose any product or other item using, incorporating or
derived from such Evaluation Material. Evaluation Material shall not be reproduced in any form
except as required to accomplish the intent of this Agreement. All reproductions of Evaluation
Material shall be subject to this Agreement as the original Evaluation Material. All
reproductions of any Evaluation Material shall remain the property of the disclosing Party and
shall contain any and all confidential or proprietary notices or legends which appear on the
original, unless otherwise authorized in writing by the disclosing Party.
7. Notice of Disclosure. In the event that a Party or any of its Representatives are
requested or become legally compelled (by oral questions, interrogatories, requests for
information or documents, subpoena, civil investigative demand or similar process) to make any
disclosure which is prohibited or otherwise constrained by this Agreement, each Party agrees that
such Party and its Representatives, as the case may be, will: (i) provide the other Parties with
prompt notice of such request(s) so that they may seek an appropriate protective order or other
appropriate remedy and/or waive the legally compelled Party’s or its Representatives’
compliance with the provisions of this agreement, and (ii) cooperate, at the expense of the other
Party, with the other Parties’ efforts to decline, resist or narrow such requests. If, despite
compliance with this paragraph, a Party is legally compelled or ordered to disclose Evaluation
Material, such Party may do so, but such Party shall disclose fully to the other Parties the details
of any such disclosures in advance.
979428.1
CONFIDENTIALITY AND
-3- NON-DISCLOSURE AGREEMENT
9. Non-Solicitation. In consideration for mutual promises contained herein and
certain other good and valuable consideration, the Recipient agrees that during the Restriction
Period they will not attempt to directly or indirectly (i) solicit or hire employees, agents,
ambassadors, promoters, sales representatives, officers or directors of Modern Day Trade or its
subsidiaries or induce any of them to terminate their employment or contract with Modern Day
Trade or any of its subsidiaries, or (ii) sell to any of Modern Day Trade’s vendors, suppliers,
contractors, or (iii) solicit, contract, engage or induce any of Modern Day Trade’s customers,
clients, suppliers, distributors or vendors to terminate their relationship with Modern Day Trade
or any of its subsidiaries. Further, the Recipient agrees that during the Restriction Period, the
Recipient will not, directly or indirectly solicit or engage, or cause or assist a third party to solicit
or engage, in any other business with any of Modern Day Trade’s customers, clients, suppliers,
distributors or vendors, unless the Recipient had a relationship with such client prior to the date
hereof.
10. Enforcement. Each Party acknowledges and agrees that the Evaluation Material
and the other Parties’ interests protected in this Agreement are important, confidential and
greatly affect each Parties’ business, reputation, assets, and financial relationships; and each
Party agrees that the restrictions and limitations placed on such Party and its Representatives
under this Agreement are reasonable and necessary to protect each Party’s respective economic
position and legitimate business interests. Each Party agrees that a violation of this Agreement
will cause irreparable injury to the other Parties, not fully compensable by money damages;
therefore, each Party has agreed that the damaged Parties shall be entitled as a manner of right to
a restraining order, an injunction, decree of specific performance, or other adequate relief from a
court of competent jurisdiction, which right shall be cumulative of any and all other rights or
remedies available at law or in equity.
11. No Waiver. Each Party agrees that no failure or delay by the other Parties in
exercising any right, power or privilege hereunder shall operate as a waiver thereof, nor shall any
single or partial exercise thereof preclude any other or further exercise thereof or the exercise of
any right, power or privilege hereunder.
979428.1
CONFIDENTIALITY AND
-4- NON-DISCLOSURE AGREEMENT
14. Binding Effect. This Agreement is binding on each Party, its Representatives,
subsidiaries, successors and assigns.
979428.1
CONFIDENTIALITY AND
-5- NON-DISCLOSURE AGREEMENT
ACCEPTED AND AGREED to as of the Effective Date.
_____________________________________________________
By:
Its:
979428.1
CONFIDENTIALITY AND
-6- NON-DISCLOSURE AGREEMENT