Anda di halaman 1dari 9

GROUP 46 ET -EntrepAct 5

Dimla, Eunice NSTP Plus Documentation


Estrella, Alarie
Tee, Jamie
__________________________________________________________

A. SMARTER Goal

First Semester

Group Smarter Goal We have Php 5,000 in cash from our


NSTP Plus project by September 8,
2017, for our future donations and
projects

Sales Target Breakdown by Week: 9 working days


Php 560 target maximum earning per
day or earn Php 2800 by September 1

Sales Actual Breakdown by Week: Php 560 each day

Second Semester

Group Smarter Goal I will have Php 3,000 in cash from my NSTP Plus
Project by March 9, 2018

Date Amount
Sales Target Breakdown by
Week: January 27 - February 2 500

February 3 - February 9 500

February 10 - February 16 500

February 17 - February 23 500

February 24 - March 2 500

March 3 - March 9 500

Date Amount
Sales Actual Breakdown by
Week: January 27 - February 2 350

February 3 - February 9 350

February 10 - February 16 350

February 17 - February 23 350

February 24 - March 2 350

1
GROUP 46 ET -EntrepAct 5
Dimla, Eunice NSTP Plus Documentation
Estrella, Alarie
Tee, Jamie
__________________________________________________________

March 3 - March 9 350

B. Performance Evaluation Summary

First Semester

What was planned to happen: What actually happened:

- Sold cookies but started only on


- Sell cookies on all school days Thursday, August 31
- Expand target market - Sold only to friends
- Target amount for the cookies is - Schedule constraints (AKA Hell
Php 2,800 at the end of week 1 Week) so we weren’t able to sell
- Schedule a Garage Sale for extra as much
profit - Improper time management
- Sort items for Garage Sale - Did not find location and a
common schedule for the Garage
Sale
- Did not have enough items to sell
for the Garage Sale

Second Semester

What was planned to happen: What actually happened:

- We initially planned to sell 50 - We were only able to sell an


packs per week average of 18 packs per week at
- We also planned to post our 30 pesos each
product on Ateneo Trade - Instead of posting on Ateneo
- Expand our target market/sales Trade, we ended up selling to our
demographic and sell to people friends/people from our inner
we don’t know circle
- Do wholesale in JSEC - Caught up with academic
requirements
- We were turned down by some
JSEC stalls when asked if they
can sell our products

C. Marketing Summary per Product (a different summary per product, if you had
multiple products)

2
GROUP 46 ET -EntrepAct 5
Dimla, Eunice NSTP Plus Documentation
Estrella, Alarie
Tee, Jamie
__________________________________________________________

First Semester

Product: Prospect

- Cookies - LS Students

Product Advantages: Prospect Needs and Wants:

- Soft Cookies - Food


- Nice and Neat Packaging - Snacks
- Easy to Eat
- Convenient
- Variety of Flavors

Positioning

- Soft and Sweet (Cookies)

Pitch: Contents of the Ad (Cookies)

Hook: Reason to Buy:

Craving for something - Freshly baked


sweet? Too lazy to walk? - Variety of flavors
Worry no more, we - Easy to eat
gotchu!

Slogan/Tagline: Call to Action: Contact Details:

“Homemade Cookies: Direct customer selling KP Bairan


Fresh and made with Alarie Estrella
love” Jamie Tee

Pitch: How did you make the ad

We made use of various online editing softwares like photoshop and canva. We
also grabbed some photos from the internet as pegs and took photos of our product
itself.

Pitch: How did you spread the ad

We posted ads on Ateneo Trade with eye-catching or witty captions and photos

Process

3
GROUP 46 ET -EntrepAct 5
Dimla, Eunice NSTP Plus Documentation
Estrella, Alarie
Tee, Jamie
__________________________________________________________

Answering Inquiries Collecting Payments

We answered inquiries through the We collect the payment once we’ve met
comments section and through with the buyer in person
Facebook Messenger

Taking Orders Delivering Products

We have a Google Form for orders. All We usually meet up with the buyers in
orders must be ordered at least 2 days in Matteo Ricci since it’s the most
advance for us to have ample time to convenient for us
prepare and package them properly

Second Semester

Product: Prospect

- Gummy Kit/Candies - LS Students

Product Advantages: Prospect Needs and Wants:

- Nice and Neat Packaging - Food


- Variation of Candies - Snacks
- Easy to Eat
- Convenient

Positioning

- Variety in one pack (Gummy Kit/Candies)

Pitch: Contents of the Ad

Hook: Reason to Buy:

“Yummy Gummy for your - Variety


Tummy!” - Location is accessible

Slogan/Tagline: Call to Action: Contact Details:

“Yummy Gummy for your Post on Ateneo Trade Eunice Dimla


Tummy!” Alarie Estrella
Jamie Tee

4
GROUP 46 ET -EntrepAct 5
Dimla, Eunice NSTP Plus Documentation
Estrella, Alarie
Tee, Jamie
__________________________________________________________

Pitch: How did you make the ad

We used various softwares for editing such as Photoshop and Canva to make our
Ads or Pubmats pleasing to the eyes

Pitch: How did you spread the ad

We posted ads on Ateneo Trade and through word of mouth whenever we would
directly sell them to our friends

Process

Answering Inquiries Collecting Payments

We answered the buyers’ inquiries We collect the payment once we’ve met
through Facebook Messenger or in up with the buyer
person (when we do direct-selling)

Taking Orders Delivering Products

Some of the buyers would message us We usually meet up with the buyers in
on Facebook. Although we usually open Matteo during our free times
a Google Form so that it will be easier
for us to keep track of the total number
of order.

5
GROUP 46 ET -EntrepAct 5
Dimla, Eunice NSTP Plus Documentation
Estrella, Alarie
Tee, Jamie
__________________________________________________________
D. Operations Process [Buying Process, Production Process, Selling Process
(Online and/or Direct Selling Process)]

Freshly Baked Cookies

6
GROUP 46 ET -EntrepAct 5
Dimla, Eunice NSTP Plus Documentation
Estrella, Alarie
Tee, Jamie
__________________________________________________________
Gummy Kits

E. Finance Reports

First Semester

Batch Processing: Quantity produced per batch: 25 pieces per batch

Ingredient Quantity UOM Cost per UOM Cost per ingredient

Flour 470 grams 0.09 42.3

Brown Sugar 140 grams 0.05 6

White Sugar 140 grams 0.055 6.6

Chocolate Chips 220 grams 0.3 66

7
GROUP 46 ET -EntrepAct 5
Dimla, Eunice NSTP Plus Documentation
Estrella, Alarie
Tee, Jamie
__________________________________________________________

Butter 170 grams 0.5 85

Salt 1 teaspoon 0.08 0.08

Eggs 2 pieces 6.5 13

Wax paper 4 roll 4.5 18

Baking Soda 1 teaspoon 0.5 0.5

Vanilla Extract 1 teaspoon 9.75 9.75

Total Cost per Batch: Php 247.23

Total Cost Per Piece: Php 9.82

Finance Reports: Simplified Cash Flow Statement

Amount Formula/Comments

Previous Cash Balance Php 450 Revenue left from the


previous semester

Cash Inflows

Sales from Cookies Php 1,940 Actual Cash Received

Total Cash Inflows Php 1,940 Sum of Cash Inflows

Cash Outflows

Expenses from Baked Cookies Php 990 Actual Cash Spent

Total Cash Outflows Php 990 Sum of Cash Outflows

Ending Cash Balance Php 1,400 Previous Cash Balance plus


Total Cash Inflows minus
Total Cash Outflows

8
GROUP 46 ET -EntrepAct 5
Dimla, Eunice NSTP Plus Documentation
Estrella, Alarie
Tee, Jamie
__________________________________________________________

Second Semester

Batch Processing: Quantity produced per batch: 20 pieces per batch

Ingredient Quantity UOM Cost per UOM Cost per ingredient

Gummy bears 1 kg 350 300

Gummy worms 1 kg 350 350

Plastic container 20 piece 2 40

Total Cost per Batch: Php 690

Total Cost Per Piece: Php 34.5

Finance Reports: Simplified Cash Flow Statement

Amount Formula/Comments

Previous Cash Balance Php 1,400 Cash Balance last period

Cash Inflows

Sales from Gummy Candies Php 1,800 Actual Cash Received

Total Cash Inflows Php 1,800 Sum of Cash Inflows

Cash Outflows

Expenses from Gummy Candies Php 2,100 Actual Cash Spent

Total Cash Outflows Php 2,100 Sum of Cash Outflows

Ending Cash Balance Php 1,100 Money generated from sales

Anda mungkin juga menyukai