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 To provide a robust knowledge of old and new schools of theory and
practices in strategic management, and to guide in thinking in a strategic
environment.





Framework of Strategic management, policy, strategy, tactics, strategic planning,
decision making, evolution, significance, schools of strategy formation, the strategic
management process, the participants in the process




Strategic Intent-Vision, mission, goal, objecti ves, environmental analysis, industry

analysis, competition analysis, forecasting, scenario analysis, ETOP, organizational
analysis, role and process, strategic, strategic audit, organization capability profile,
SWOT,CAP




Corporate strategies, Stability, growth, retrenchment, combination, Business

strategies, generic business strategies, competitive gaming, blue ocean strategy,
choice of strategy, gap analysis, portfolio analysis, contingency approach,
implementation and control,




Issues in implementation, activating strategies, procedural implementation, project
implementation, structural, forms of structures, strategy ±structure relationship,
organizational systems, behavioral, leadership, culture, functional im plementation,
functional policies, integration of the functional policies, strategic control, criteria,
MBE, financial, social control.




Strategic issues in global business and e -commerce, learning organization,

knowledge management, managing techn ology and innovation, issues in
organizational adaptation and change , issues in specific organizations -small
business, family business, not -for- profit organizations.

@


1. Lawrance, Jauch and William Blucck Business Policy and Strategic Mgt., -
McGraw Hill Intl

Ñ 
1. Mamoria and Mamoria ± Business planning and Policy, Himalaya Publishing
house ± 1998.
2. Budhiraja SB and Athreya MB, Cases in Strategic Management, Tata McGraw Hill
1996.
3. Christensen CR, Business Policy: Text and cases, Illinois, Richdar Irwin 1987.
4. Hitt, Strategic Management, competitiveness and Globalization, Thomson, 2001.
5. David Fred, Strategic Management, Prentice Hall of India, 1997.
7. R. Srinivasan, Strategic Management the Indian context, Prentice Hall of India,
2002.


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UNIT I

Competing Theories of Entrepreneurship: Definition of entrepreneurship, Characteristics of

entrepreneurship, A conception model, Types of Businesses ± Definition of SSI,MSI, MSE,
Ancillary,

UNIT II

Understanding Entrepreneurship, Growth of a Business Idea , Intellectual Property ,Family

Business , Doing Business in India , Entrepreneurial Support
Entrepreneurs and emergence of Indian Entrepreneurs ± Traits of successful entrepreneurs ±
Entrepreneurs Vs Managers - -Entrepreneurial Development Program ± Entrepreneurial
Development Institute ( EDI )

UNIT III

Maintenance of Records - Ledgers, Documentation, formalities - Legal aspects in

establishing and maintenance of Small Business Strategic Management in Small Business -
Financial Management in Small Business ± Working capital management - Marketing
Management in Small Business ± Selling to Government, Industries, Institutions and
Consumer market - Production Management in Small Business - Human Resource
Management in Small Business.

UNIT IV

Mobilizing Resources - Buying a Business , Entrepreneurial Finance , Making a Business

Plan
Operations and Management - Managing Operations , Human Resource Management ,
Entrepreneurial Marketing, New Product Development , E-Business , Networking , Project
Management

UNIT V

Growth and Social Responsibility - Growth , Exit Strategies , Social Responsibility, Ethics in
Business
Institutions Supporting Small Business Enterprises ± SIDBI, IDBI, SIPCOT, TIIC, TCO,
SIDCO, NSIC, TDA ,Export Promotion council, etc. Intellectual Property , Family Business,
Doing Business in India , Entrepreneurial Support , Women Entrepreneurs Sickness in Small
Business Enterprise

@


1. Rajeev roy ± Entrepreneurship , Oxford university press

Ñ 

1. Prasanna Chandra, Projects - Planning, Analysis, Selection, Implementation and

Reviews, Tata Mc Graw-Hill Publishing Company Limited, 1996.
2. P.C. Jain (ed.), Handbook for New Entrepreneurs, EDII, Oxford Univ. Press, N.Delhi
3. Staff College for Technical Education, Manila and Centre for Research and Industrial
Staff Performance, Bhopal, Entrepreneurship Development, Tata McGraw Hill
Publishing Company Ltd., New Delhi,1998
4. P. Saravanavel, Entrepreneurial Development, Ess Pee kay, Publishing House, Ch.
5. S.S. Khanka, Entrepreneurial Development, S. Chand and Company Limited, N.Delhi
6. Hisrich, Entrepreneurship, Tata McGraw Hill, New Delhi,2001.


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UNIT I:

  
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REFERENCE
+ Donald E.Fischer & Ronald J.Jordan, µSecurity Analysis & Portfolio
Management¶, Prentice Hall of India Private Ltd., New Delhi 2000.
+ V.A.Avadhani ± µSecurities Analysis and Portfolio Management¶, Himalaya
Publishing House, 1997.
+ V.K.Bhalla, µInvestment Management¶, S.Chand & Company Ltd., Seventh
Edition, 2000
"+ Punithavathy Pandian, µSecurity Analysis & Portfolio Management¶ ± Vikas
Publishing House Pvt., Ltd., 2001

    
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REFERENCE
1. M.Y.Khan, µFinancial Services¶ ± Tata McGraw-Hill, 3rd Edition, 2005.
2. Machiraju, µIndian Financial System¶ ± Vikas Publishing House, 2nd Edition, 2002.
3. J.C.Verma, µA Manual of Merchant Banking¶, Bharath Publishing House, New Delhi,
2001.
4. K.Sriram, µHand Book of Leasing, Hire Purchase & Fa ctoring¶, ICFAI, Hyderabad,
1992.
5. Economic Dailies, Relevant Publication of AMFS.
6. Bhalla. V.K. ± µManagement of Financial Services¶ ± Mnmol, New Delhi, 2001.
7. Bhalla. V.K. and Dilbag, Singh, µInternational Financial Centers¶, New Delhi, Anmol,
1997.



 
°


   
 
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UNIT 1:
Working capital concepts: Components of current assets & liabilities ± working
capital policies ± Determining factors ± estimating the working capital needs ±
operating cycle analysis.

UNIT II:
Cash management: Rationale ± cash budgeting ± cash management models ±
Strategies for managing marketable securities

UNIT III:
Receivables management: Credit terms ± credit analysis ± impact of credit policy
changes ± monitoring receivables management

UNIT IV:
Inventory management: Types of inventory ± inventory costs ± inventory levels ±
overview. 

UNIT V:
Sources of working capital: Bank credit ± Tandon & Chore committee
recommendations ± Commercial papers -- Inter corporate deposits ± Bills
discounting ± Certificate of deposits ± factoring

REFERENCE

1. Bhattacharya ± Working Capital Management : Strategies and techniques ±

PHI 2008 edition
2. D.R.Mehta - Working Capital Management ± Prentice hall Inc
3. Jain, Management of Working Capital, Academic publications, Bangalore


 
 
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Corporate finance ± Nature and scope ± Role of financial institutions ±Financial
requirement forecasting ± Estimation of external funds requirements ± Financial
planning ± Breakeven analysis ± P. V. analysis ± future EPS ± Profit planning under
inflationary conditions. 

:

Risk & return - Valuation of fixed income securities -Valuation of the firm ± Dividend
valuation models ± capital structure decisions 

UNIT III:

Appraisal of Risky Investments, certainty equivalent cash flows and risk adjusted
discount rate, risk analysis in the context of DCF methods using Probability
information, nature of cash flows, Sensitivity analysis; Simulation and investment
decision, Decision tree approach in investment decisions.

UNIT IV:

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REFERENCE

1. I.M.Pandey, µFinancial Management¶, Vikas Publishing House Pvt., Ltd., 8th Edition,
2004.
2. Machiraju, µIndian Financial System¶, Vikas Publishing House P.Ltd, 2nd Edition,
2002.
3. Comparative Corporate Governance: µThe State of the Art and Emerging Research¶,
by Klaus Hopt.
4. Thomas E.Copeland and J.Fred Weston ± µFinancial Theory & Corporate Policy¶,
Addison ± Wesley Publishing Company.
5. Raj Aggarwal ± µCapital budgeting under uncertainty¶. Prentice Hall Englewood
Cliffs, New Jersey, 1993.
6. Cooley ± µAdvances in Business Financial Management¶, The Dryden Press ± 1990.



 


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UNIT IV:

Financial SWAPS ± Credit derivatives ± Management of derivatives exposure

UNIT V:

Regulations of Derivatives market ± Recent case studies on Derivatives misfortunes

REFERENCE
1. John.C.Hull, µOptions, Futures and other Derivative Securities¶, Prentice Hall India Pvt.,
Ltd.,
2. S.S.S.Kumar, µFinancial Derivatives ± Prentice Hall India Pvt., Ltd.
3. Gupta, µFinancial Derivatives ± Prentice Hall India Pvt., Ltd
4. P.Vijaya Bhaskar and B.Mahapatra, µDerivatives simplified ± An Introduction to Risk
Management¶, Response Books, Sage Publication Pvt., Ltd.










 






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UNIT III:

Life insurance ± annuities ± calculation of premium ± surrender value ± classification

of policies ± Practical aspects of life insurance

UNIT IV:

Legal dimensions of insurance ± Life insurance act 1956 ± changes in insurance act
- Insurance ombudsman ± Insurance regulatory and development act 1999.

UNIT V:

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REFERENCE

1. Dorfman ± Introduction of risk management and insurance ± prenticehall

2. McNamara ± introduction of risk management and insurance ± Addison-
wesley
3. Rejda George ± principles of risk management and insurance - Addison-
wesley
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UNIT 1:

Introduction to Direct and Indirect Taxes - Indirect Taxes : Central Sales Tax -
Service Tax - Excise Duty and CENVAT

UNIT II:

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Heads of income ± salaries, Income from house property, Profits and Gains of
business and profession ± capital gains and income from other sources

UNIT IV:

Set off and carry forward of losses ± deductions from gross total income ±
assessment procedures.

UNIT V:

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REFERENCE
1. Singhania ± Direct taxes : law and practice ± Taxman
2. Srinivas ± Handbook of corporate tax planning ± Tata McGrawhill
3. Singhania ± Income tax : law and practice ± Taxman
°

  
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UNIT 1:

The takeover process ± the legal and regulatory framework ± accounting for M & A µs
± deal structuring ± theories of Merger¶s and offers

UNIT II:

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Restructuring and Divestitures ± Financial restructuring ± Approaches to valuation

UNIT IV:

Financing the Mergers and Takeovers ± Alliances and Joint Ventures ± ESOP¶s ±
Going private and Leveraged buyouts ± International takeovers and restructuring .

UNIT V:

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1. Sudi Sudarsanam ± creating value from mergers and acquisitions ± Pearson

education
2. Weston ± Takeovers, restructuring and corporate governance - Pearson
3. Ravindhar ± Mergers, acquisitions and business valuation ± excel books

°

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UNIT 1:

Financial system in india ± Classification of financial market - Financial instruments ±

Security Markets ± Legal environment : SEBI Act 1992, Securities Contract
Regulation act 1956, Companies act 1956, RBI rules and guidelines for FII¶s.
Government securities market ± participants in gilt-edged securities market ±
REPOS- Government bonds. Money market ± Money market instruments-call
money market -- Treasury bill market

UNIT II:


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Secondary market ± organization of stock exchange s- listing of securities in stock

exchanges ± trading mechanism ± Practical aspects of stock market

UNIT IV:

Reforms in secondary market and investor protection- Depository ± Depositories act

1996 ± SEBI ( depositories and participants regulation ) 1996, SEBI ( Custodian of
securities regulation ) 1996, NSDL . OTCEI ± Financial institutions in india .

UNIT V:

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REFERENCE
1.Dalton john ± How the stock market works ± PHI delhi
2. Machi raju ± Merchant banking ± wiley eastern delhi
3. Gordon ± Financial markets and Financial services - Gordon and Natrajan
2. Indian financial system ± varshney ± Tata Mcgrawhill
3. Financial markets and Institutions ± Frederic and Eakins ± Pearson education

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Cross border investment decisions ± Management of working capital ± working
capital policy

UNIT V:
Foreign Direct investment ± International capital budgeting ± International portfolio
management ± International financial market ± International banking ± Financial
swaps International indebtedness ± International accounting and taxation


Ñ#Ñ!
1. Apte P.G., µInternational Financial Management¶ ± Tata McGraw Hill
2. Sharan, µInternational Financial Mnagement¶ - PHI.
3. Jevantham, Foreign exchange management ± Sultan chand & sons.