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CommsDay 1

CDM cover Oct.indd 1 9/18/10 1:19 PM


CommsDay 2
A new periodical
I n the year two thousand and
ten, why launch a new maga-
zine for an industry that has seen
tional broadband networks that
fibre “decays” after a few years.
As a leading publisher of tele-
Asia, but he has also worked in
the industry itself for Asia Netcom
(later to become Pacnet).
much of its trade press die a pro- com news and analysis for both Joined by our regular Comms-
tracted death in recent years? the Australasian market and the Day editors Petroc Wilton, Miro
The reason is simple. broader international capacity Sandev and William van Hefner,
Telecommunications is no market for the past 17 years, we we believe that CommDay maga-
longer just another industry: it has believe we are well placed to bal- zine boasts world-class reporting.
become an integral part of society ance the “always on, not always We do make one concession to
and life. And as such it is now correct” news culture with a longer the sensibilities of 2010 media.
occupying—and, in some cases, form, more contemplative periodi- CommsDay magazine is not a
vexing—public policy officials, poli- cal such as what you are reading. print publication, but a magazine
ticians, economists, business plan- CommsDay magazine features inspired by the promise of the
ners and the private sector. some of the industry’s best writers. emerging digital tablet culture.
As the recent Australian national For example, our Auckland based Whether you choose to read us
election showed, there is an urgent writer Bill Bennett has deep ex- as an immersive experience on an
need for more analysis, more re- perience in IT publishing dating iPad device, as a downloaded PDF
flection and more contemplation back to the 1980s when he pio- or as a Flash-style magazine online,
of telecommunications, not less. neered the idea of magazine cover we aim to combine the advantages
The modern age has seen infor- mounted discs in the UK. of digital delivery with the contem-
mation flows move to a real time Our New York City writer Dave plative qualities that define the
basis. Twitter, blogs, message Burstein is regarded as perhaps the print medium.
boards, Facebook and lowly re- world’s foremost commentator on CommsDay magazine will ini-
sourced online news websites now the supply and demand chain tially be published 5 or 6 times a
all form a major part of the infor- flows that influence the broad- year and aims to complement the
mation ecosystem that fuels how band market. thought leadership of our regular
the telecommunications industry Our Melbourne writer Geoff conferences in Sydney, Mel-
looks at itself and defines itself to Long has extensive experience bourne, Singapore and Auckland.
the broader community. writing about telecommunications Our next congress occurs in Mel-
This is all great. in developing markets, following bourne on 12 and 13 October
But as Richard Chirgwin notes lengthy stints at the Bangkok Post and, as always, we boast a strong
in a column in this issue, this can and Tele.com Asia. line-up of the leading lights in
lead to serious distortions in And our Hong Kong writer Tony Australian and regional telecom-
“common wisdom”: for example, Chan not only has extensive ex- munications.
the urban myth now circulating perience reporting on the sector Happy reading and hope to see
through online debates about na- for Telecom Asia and Wireless you in Melbourne.
Grahame Lynch,
CommsDay founder

ABOUT COMMSDAY MAGAZINE Mail: PO Box A191 Sydney South NSW 1235 AUSTRALIA. Fax: +612 9261 5434
Internet: www.commsday.com COMPLIMENTARY FOR ALL COMMSDAY READERS AND CUSTOMERS. For special subscrip-
tion arrangements, contact Sally Lloyd at sally@commsdaymail.com. Published up to 6 times annually. Editorial inquiries
email Petroc Wilton at petroc@commsdaymail.com CONTRIBUTIONS ARE WELCOME
WRITERS: Petroc Wilton, Tony Chan, Bill Bennett, Miro Sandev, William van Hefner, Grahame Lynch, Dave Burstein,
Richard Chirgwin, Bob Fonow
ADVERTISING INQUIRIES: Sally Lloyd at sally@commsdaymail.com
EVENT SPONSORSHIP: Veronica Kennedy-Good at veronica@mindsharecomms.com.au
ALL CONTENTS OF THIS PUBLICATION ARE COPYRIGHT. ALL RIGHTS RESERVED
CommsDay is published by Decisive Publishing, 4/276 Pitt St, Sydney, Australia 2000 ACN 13 065 084 960

CommsDay 3
Customers, Devices and Applications:
Bermuda Triangle for Network Operators?
The Bermuda triangle is famed as
being a place where it is possible to
disappear without a trace. The Customers
triangle between customers, devices
and applications could be the
Bermuda Triangle for network
operators – a place where operators
disappear from the customer’s sight.
es

The iPad and Kindle illustrate how


operators are slipping off the palm-top
Devic

s
and even disappearing. You have to
a t ion
look hard to see the SIM or signal
p lic
strength of the operator on an iPad, Ap
and won’t find them on a Kindle.

These new devices do provide


additional opportunities to sell
connections, but also illustrate the
battle that operators will face to stay
relevant to retail customers. How many buttons or icons does the operator have on an iPhone’s up to eleven “home
screens”, or on a palm-top? The answer is probably two, related to traditional communications offering, “Phone” and
“Messages”. How many do others offer? Perhaps ten or twenty. And how many offer competing call and messaging
services?

To maintain relevant customer relationships and grow new revenues, operators must learn to navigate in the triangle –
especially given that nowadays the triangle is often filled with the clouds of “cloud computing” that allow any business to
deliver services anywhere.

Behind nearly every application icon on modern devices is a service delivered from “a cloud”, and behind that, a business.
For example, a frequent flyer can download an application for their device that allows them to book flights from an airline by
gaining access through the push of an application icon or button. Applications such as these work just the same whether
you are at home, at work, on the road or at an airport. They typically exist and work entirely independent of existing operator
networks.

Customers love the simplicity and flexibility of this application model. The world is now being delivered into the palm of their
hands. Operators themselves need to embrace application icons for their interactions with customers – it’s more convenient
than a web site, closer than a shop and faster than calling a call centre.

Operators have always helped businesses connect with their customers and this is another channel that operators can help
make even simpler, more reliable and more secure.

Adapting to this new model requires changes to the way operators interact with the customer. Over time, there will be a
greater focus on on-line and on-device interactions rather than in-shop or call centre interactions. IT and network
infrastructure will deliver the “cloud” services that power the icons or buttons. New revenues will be grown from the things
customers do over networks, for example buying a pizza. This is a lot to ask, but is the alternative for operators to disappear
in the Bermuda triangle – all but unseen and unappreciated by retail customers?

Nokia Siemens Networks have the people and solutions that support network operators in dealing with the complexity of
current network systems and are then able to translate this into a tangible benefit for customers. Learn more about our
experience, solutions and insight at www.nokiasiemensnetworks.com

CommsDay 4
INSIDE THIS ISSUE

COVER STORY

19 Are NBNs too much of a good thing?


By Grahame Lynch +
24 Why the NBN’s payoff will be slow
By Dave Burstein

NEWS ANALYSIS

09 What now for NZ’s UFB plan?


By Bill Bennett
10 Australia’s high speed broadband election
By Petroc Wilton
12 Equinix CTO Lane Patterson
By Tony Chan

FEATURE ARTICLES

26 The Internet’s date with destiny


By Geoff Long
30 How RIM is fighting back on the Blackberry bans
By Miro Sandev
32 Why the US campaign against Huawei is unfair
By Bob Fonow
26 Behind LightSquared’s wholesale LTE carrier model
By Tony Chan

OPINION COLUMNS

03 A new periodical
By Grahame Lynch
07 Why reverse auctions are good for broadband
By Dave Burstein
29 The strange case of perishable fibre
By Richard Chirgwin
26 The importance of customer service
By Christophe Bur
38 Death by telephone
By William van Hefner

CommsDay 5
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CommsDay 6
DAVE BURSTEIN

Reverse auctions yield big savings .. sometimes


.

S ometimes auctions work. 12


million subscriber Chunghwa
in Taiwan was paying $US30 to 50
broadband each year, almost a
third of the world market. So com-
panies like Alcatel, Huawei and
per port for DSLAMs while Veri- ZTE reduce their margins to win a
zon and AT&T were paying $50- share. Bids are not formally re-
70 for the same equipment. leased, but Wei Leiping of China
DSLAM vendors win million Telecom recently disclosed they
line contracts and draw attention were paying $US100 a line for
from buyers around the world GPON, far lower than the same
with good bids. vendors charge European and
For standard equipment avail- American customers.
able from many sources, auctions The low margin on Chinese
nearly always produce lower prices. sales is one reason Huawei and
In 2005, when most carriers ZTE are working so hard to sell
were paying over $US100 per cus- auction results show that competi- abroad.
tomer for VDSL gear, XyZEL suc- tion can reduce the cost of univer- The U.S. broadband plan rec-
cessfully bid $66 to provide gear sal subsidies. In one 2005 auction ommended running better auc-
for 230K lines at Chunghwa. in India, in 38 of the 81 regions tions for the schools and libraries
New Zealand’s Crown Fibre many mobile operators bid zero, e-Rate program possible from act-
network will almost certainly cost asking for no subsidy. In 15 re- ing as a sophisticated buyer. One
less because it took bids. Paul Rey- gions, India's biggest operator, suggested step was a central listing
nolds’ Telecom NZ is highly likely Bharti Airtel, even offered to pay. of all open requests, making it
to win, Bill Bennett predicted the The fund saved nearly $600M easier for low cost providers to
success of Telecom’s “Dirty Harry US. The U.S. broadband plan find opportunities. I discovered
approach” in a recent Commsday. includes a provision for auctions. how well this can work years ago
James Watts of InspireNet is Incumbents are fighting back while working for a large printer.
telling Computerworld: “The gov- hard, knowing that losing in an I was excited when the U.S.
ernment has been heading down auction could bankrupt them. Government Printing Office be-
the 'hand it all to Telecom‘ path India has almost a dozen wire- gan posting the open bids from
for quite a while." less companies, in less competitive many agencies and we became
Along the way, the Regional markets auctions with too few regular bidders.
Fibre Group led by the electric bidders often fail. To my amazement, the govern-
and gas companies made a credi- In 2000, the Australian govern- ment received prices far below
ble bid that forced Telecom to ment set up reverse auctions to market because so many compa-
make concessions. distribute universals service subsi- nies went for the work.
Telecom had refused to spend dies. None of Telstra’s competitors Putting all the contracts—and
for 100 meg fiber home, instead bid to provide service in the pilot the winning bids—on the web
opting for 10 meg cabinets. Tele- regions. would make it easier to expose the
com is now offering a full In Switzerland in 2006, Swiss- abuses.
demerger and a larger investment com faced so little competition for Nothing less than thoughtful
in fibre. The government may the universal service tender they purchasing is good enough for
demand more before the sched- demanded premium pricing of government work.
uled October decision because the $US67 for a basic phone line and
Regional Fibre Group could still 600kbps Internet.
be chosen. Auctions don’t need to be pub- Dave Burstein is the New York
Scott Wallsten, chief economist lic to be effective. China Telecom City-based editor of Fast Net
for the U.S. broadband plan, says buys as many as 10m lines of News and DSL Prime

CommsDay 7
CommsDay 8
NEWS ANALYSIS

What now for Telecom NZ’s UFB plan?


T elecom NZ’s broadband
hopes took two step back
when Crown Fibre Holdings an-
on how CFH looked favourably
on the company’s media statement
issued shortly after the UFB an-
includes structural separation,
integration of the UFB with the
RFI, legislative change and new
nounced the start of negotiations nouncement. He noted how Tele- industry regulations.
with three regional Ultra-Fast com NZ said it would be willing to All of this is beyond CFH’s re-
Broadband network bidders. work with others. mit. The Crown Fibre Holdings
Never mind that the three bid- Again, nothing specific was said, team’s job is to negotiate the best
ders account for just 15% of the but listening to the music as well deal to get a spanking new, fast
UFB total. CFH rejected Telecom as the words, it seems CFH would fibre network rolled out to 75% of
NZ’s plan for a centrally-managed be happy if Telecom NZ were to New Zealand by 2019. It can’t
national network embracing towns combine forces with the New Zea- negotiate new laws or regulations.
and rural New Zealand. land Regional Fibre Group mem- It can’t integrate the UFB with the
There were two consolation bers already in negotiation and RBI. It can’t decide on how Tele-
prizes. First, Telecom NZ is on those still on the shortlist. com NZ is divided up in order to
CFH’s shortlist along with 14 re- If the CFH announcement get this all done.
gional companies. The settled bids represents two steps back for Tele- If “profound change” is Tele-
leave 85% of the project up for com NZ, it also represents a step com NZ’s only proposal to CFH,
grabs. Moreover, the still contest- forward. then it’s as non-compliant as Axia
able areas include all major cities, Telecom NZ is now the only Netmedia’s proposal and is likely
where networks are relatively easy national bidder. Axia Netmedia’s to meet the same fate.
to build and likely to offer a better non-compliant bid was dropped. Clearly Reynolds is appealing
return. over the head of CFH to the Min-
CFH’s official statement said: ister of Communications, maybe
“All shortlisted parties remain to the Prime Minister or even to
important contenders for future their employers: the New Zealand
negotiations of binding agree- people. Is anyone listening? Steven
ments. CFH is open to either a Joyce’s bland statement following
Telecom, New Zealand Regional CFH’s Thursday announcement
Fibre Group solution, or some reveals little of his thinking.
form of combination for the bal- Joyce is a political newcomer.
ance of the UFB project.” He still needs runs on the board.
It may not be that simple. Halting the UFB process to negoti-
When CommsDay interviewed ate new terms would put the pro-
CFH Chairman Simon Allen and ject on hold. Telecom NZ expects
CEO Graham Mitchell on Thurs- “profound change” negotiations to
day, we asked if bids for other take a year – structural separation
regions are likely to be added to The Rural Broadband Initiative won’t happen until July 2011.
the three already announced in (RBI) is looking for a national bid. That creates a whole new set of
the near future. Allen said: “There With the main course of the UFB problems for the minister.
are some we could add to the list, project off the table, Axia is By this time next year New Zea-
but we have quite a lot on our unlikely to hang around for the land will be in the middle of the
plate to negotiate with these RBI dessert. Other groups may Rugby World Cup, shortly fol-
three.” combine to submit a rival RBI bid, lowed by an election. After watch-
While that doesn’t name names, yet Telecom NZ is well placed for ing Australia’s “broadband elec-
the answer implies CFH is still the project. tion” from the sidelines, it’s
examining bids on a region-by- At this point things get compli- unlikely any New Zealand politi-
region basis. The words don’t cated. Telecom NZ CEO Paul cian relishes the thought of head-
make it sound as if CFH plans to Reynolds previously said he wants ing to the polls with the UFB un-
offer Telecom NZ “the balance of everything, the entire UFB and resolved.
the UFB project.” At best they RBI projects or he won’t play. Telecom NZ’s press statement
sound as if Telecom NZ might end A press statement from the com- talked of a “challenging time-
up with some regions. pany reiterated this point and frame”. How apt.
Telecom NZ’s second consola- went on to explain Telecom NZ’s Bill Bennett
tion prize was comments by Allen proposal of “profound change”

CommsDay 9
CommsDay 10
NEWS ANALYSIS

Australia’s high speed broadband election


I n the final weeks before the
Australian federal election, the
nation’s telecommunications in-
ated a very blunt message of sup-
port for the fibre NBN that in
context came across like a direct
analysts and asset management
firms have opined that election
uncertainty, combined with the
dustry appeared to be facing its appeal to voting preferences. telco’s recent set of mixed annual
Ragnarök: a confrontation whose On the other side of the fence, results and dismal guidance, has
outcome would irrevocably deter- Pipe CEO Bevan Slattery – well- made it hard to recommend the
mine the future shape of the sec- established as an NBN critic – tumbling Telstra stock.
tor. And just as in that myth, key blasted Quigley’s Charles Todd In particular, a lot of that uncer-
figures from the industry came speech as “misleading and littered tainty centres on the question of
forth to make their stand on one with factual misrepresentations,” overbuild. Labor’s NBN is predi-
side or the other – many of whom cated on the assumption that very
had previously distanced them- little “good” infrastructure exists
selves quite determinedly from the and that a lot of what’s out there
political arena. now will need to be replaced.
This was perhaps unsurprising, Quigley has said on several occa-
as it became apparent that, for the sions that he doesn’t intend to
first time, communications policy build where he can buy or rent,
would not just be affected by the but the still-tentative heads of
result of the election but would agreement with Telstra to lease
play a key part in determining it. their pit and pipe remains the only
One of the first, and certainly the clear example of this sort of ar-
most well-publicised, of the indus- rangement. Otherwise, anyone
try figures to venture into political owning existing infrastructure
territory was NBN Co CEO Mike must surely be looking at the ex-
Quigley, the man charged by the tensive NBN coverage maps with a
Labor government with building certain amount of trepidation.
its predominantly FTTP network. DSLAM players may be okay for
In the two weeks before 21 Au- now – the low cost of kit in that
gust, Quigley released news that market offers a rapid ROI when
the NBN could deliver 1Gbps to Mike Quigley measured against 8-year NBN
end user premises, following up while the IIA’s messaging timeframes – but smaller regional
with a speech that systematically prompted Vocus CEO James wireless players, for example,
addressed the weaknesses of non- Spenceley to essay a public warn- might be getting nervous, as might
fibre access technologies. ing against its “dangerous assump- current backhaul operators.
The timing and content of these tions and rhetoric,” adding that “a This general malaise of anxious
forays into the media drew a bar- $43bn [network] with no business uncertainty has already coalesced
rage of criticism from observers case is a mistake we can't afford to into a new industry body: the Alli-
who felt he’d crossed the line into make.” ance for Affordable Broadband,
partisanship – and, as head of a Even The Australian came out on formed by Slattery and Spenceley
government-owned enterprise, the eve of the election with a piece alongside a diverse group of other
violated pre-election caretaker predicting massive NBN cost blow- sector stakeholders including
conventions as well. out at the consumer premise level, BigAir CEO Jason Ashton, firmly
But other key voices within the widely perceived as an usually ve- grounded in the fixed wireless
industry quickly followed Quig- hement attack on the project. world, and Polyfone CEO Paul
ley’s example in that last frantic Appropriately, perhaps, in the Wallace, whose company operates
fortnight, with the stark contrast wake of a minority government a terrestrial microwave network in
between the NBN and the Coali- and likely changes to the rollout Queensland.
tion’s much cheaper, much slower schedule and funding model to The Alliance has put forward its
hybrid alternative essentially divid- accommodate independents with own idea for a national network,
ing much of the comms sector the balance of power, the prevail- which heavily emphasises a mix of
along party lines. Organisations ing tenor is one of uncertainty – public and private investment and,
like the Internet Industry Associa- and few afflictions are as poison- perhaps unsurprisingly shies away
tion and the Australian Informa- ous to investment in the private from the infrastructure overbuild
tion Industry Association reiter- sector. Ask Telstra; a number of that could see its members’ assets

CommsDay 11
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CommsDay 12
NEWS ANALYSIS

stranded.
Slattery and his colleagues are
not the only members of the sec-
A chat with Equinix
tor to have been goaded into tak-
ing a public position.
The way in which NBN Co has
CTO Lane Patterson
consulted with industry before
drawing up its plans and conclud- for this region, as well as Tokyo,
ing its tender processes has
sparked anger from various sec-
tions of the sector, particularly
E quinix has played a pivotal
role in the expansion the
Internet. By providing the key
not only for the Japan market, but
for the region of Asia and for a lot
of traffic that ends up going to the
smaller players in the passive elec- interconnection points for the US, Tokyo is right on that path.
tronics, design and construction global network infrastructure,
areas who feel they’ve been effec- Equinix has helped shaped much How VPLS will change
tively ignored. of what we know as the Internet enterprise networking
While most of the industry ap-
peared to be backing the network
to the hilt, such voices were under-
today, from interconnecting to-
gether regional networks with
their global peers, to facilitating
“ We eat our own dog food. In
this region, we have moved our
backbone from IP VPN to Carrier
standably muted. Now that the those network connections to criti- Ethernet and we looked at several
NBN’s future is fluid, a growing cal content overseas, Equinix has different carriers and there’s a lot
number of dissidents are making emerged as the operator of key of competitive options. VPLS
their opinions heard. hubs that glue together the global seems to be very popular. VPLS is
The Coalition has gleefully information fabric. Now many-to-many, it’s like IP
seized on the similarities between the company is leveraging VPN. The other way to do
its own policy and the Alliance’s its experience and business Ethernet is point-to-point
version, but to focus on this align- model to move into the VLANs.
ment misses a key development in Carrier Ethernet and en- Here’s why people are
the broader landscape. terprise networking space. going to adopt to VPLS –
It has taken the threat of a pol- Here’s what Lane Patter- it has nothing to do with
icy and investment vacuum, cre- son, CTO of Equinix, the technology, and every-
ated by the knife-edge election thinks, as told to Tony Chan. thing to do with how peo-
leadup and the uncertainty of the ple pay for the bandwidth. With a
outcome, to goad a growing por- private VLAN model, you have to
tion of the industry into putting Singapore as a hub city pay for each private VLAN to each
forward its own concrete vision for
a broadband future. Key movers
and shakers in Australian telecoms
“ Singapore is a great example of
what we call our global service
delivery platform, which is really
other city based on the mileage to
that city. With VPLS, you say, ‘I
want to have a port that has, say a
are starting to adopt the view that the concept that we need more Fast Ethernet port – so a 100Mbps
– to quote the Alliance’s mani- hub cities, both for Internet and port, with say a 30Mbps commit.
festo – “markets are better manag- for Carrier Ethernet WAN ser- That 30Mbps can be shared
ers of capital and technology risk vices around the world. We need across any of those cities. If you at
than government.” more functional market places, or night want to do your backup
The prolonged uncertainties of hub cities, to do that kind of trans- from Sydney, and an hour later
Australia’s telecoms Ragnarök action, because fundamentally, it when that is done, you turn
have already wrought this funda- is about saving money and provid- backup on in Tokyo, and then
mental change in industry mind- ing better economics to the end another hour later, you turn the
shift: telco leaders are manifestly consumer of telecoms services. backup on from Singapore.
less likely than ever to sit back and And you can’t do that if you are You can share that bandwidth
let a government dictate the de- backhauling from, say Thai- across that whole mesh.
sign of a national broadband net- land, to the US, or Thailand to It’s much more flexible and
work, and whichever political Tokyo to get back to Vietnam. So elastic, whereas when you lock in
party emerges victorious must be Singapore is providing an incredi- with those private VLANs, each of
prepared to deal with the resulting ble economic efficiency for all of those has a committed rate that
challenges. South East Asia, and that’s why it you are stuck with. VPLS is not
Petroc Wilton is growing so fast. something that people talk about
Hong Kong, obviously has been very much, but that’s really what is
in that role for a much longer time driving Carrier Ethernet.

CommsDay 13
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CommsDay 14

COMMS DAY_v1.indd 1 2/9/10 7:42:20 PM


NEWS ANALYSIS

Why 100G won’t arrive in the


backhaul for some time

“ If you look at the standard for


100G [100 metre multi mode
fibre] in the data centres, it is not
as innovative as you would think.
The first iteration of 100G is actu-
ally 24 fibre strands on multi-
mode. And they are using 10 x
10G signals, so just compacted 10
x 10G signals into a single optics
package – all it is, is 10 x 10G in
parallel and presented to the user
as if it is a single 100G port.
The second step that I think will
be prevalent is going to be a 10km
single mode standard on 100G.
This one is going to be a little global network because they have
more innovative. It’s going to be The silver lining of 100G, jobs going on all over the world –
using Coarse Wave Division Mul- cheaper 10G ports they realised they could put, what
tiplexing to put either 10 x 10G
waves on a single pair of fibre, or
it will have 4 x 25G waves.
“ The nice thing about that is
that it further commoditises
the price of 10G as well. The guys
we called, an enterprise WAN
hub, move it out of their major
office locations and move them
That’s great if you have a piece out there solving 100G on into carrier neutral facilities.
of fibre going across you data cen- switches and routers, sure, the They are eliminating the local
tre, connecting a switch to another 100G will be a little bit expensive loop costs and then they are ac-
switch or router, but the moment for a while, but the 10G ports just cessing the long haul bandwidth at
you move that to the backhaul and got a heck of a lot cheaper. I’ve more of a wholesale competitive
plug it into the DWDM gear, you seen 10G price per port – it’s very price, whereas if someone is giving
are still using 4 wavelengths in- different depending on the class of you your WAN service, you are
stead of one, so it is really not equipment you are using, whether locked into a local loop with them.
giving me the best spectrum effi- it’s a Layer 2 switch verses a Layer If you look at a typical Fortune
ciency that I want. 500 company, their WAN is pretty
And that’s why I say that 100G Our customers are using complex. We are trying to show
is going to take a while to solve them that when they come to a
any problems in the long haul. 10G ports like they are carrier neutral place, they have the
going out of style. freedom to pick the best carrier
Why Equinix needs 100G within a given region.
sooner rather than later You don’t have to one large
If you look at globally, Equinix is 3 router, but it’s literally dropped,
for a Layer 2 switches, from carrier and do a global WAN out-
going almost a terabit of traffic on sourcing contract with them –
our Internet Exchanges between $5,000 to $6,000 a port just a cou-
ple of years ago, now we have ven- yeah, they are going to take care of
US, Asia and Europe. all those problems for you, but you
Our customers are using 10G dors out there saying they are sell-
ing switches for $500 per port. are going to pay a pretty high rate.
ports like they are going out of You have the ability to say, hey
style. We have one customer that for my Asia headquarters, from
Enterprise WAN hubs
has 16 x 10G ports with us in one the Equinix data centres, I can
If you look at just the general
location. And that’s becoming have access to, especially with our
major companies, we’ve had
more and more common. focus on Carrier Ethernet, they
phenomenal success and some
Their bandwidth is still going are going to have access to a large
really interesting case studies with
up 70% year over year. If we are list of choices, just for carriers that
companies like Bechtel, where
going to still use 10G ports for specialised in serving Asia, and
they realised they, as a major con-
that customer next year, they are then they can do the same thing in
struction company, have 25,000
going to need 30 some ports. The North America, and they can do
subcontractors they work with all
physical effort to manage 30 some the same thing in Europe.
the time – they have a sprawling
10G ports is just not worth it. Tony Chan

CommsDay 15
12-13 October 2010: Langham Hotel

COMMSDAY MELBOURNE CONGRESS


• MINORITY GOVERNMENT: How it impacts telecoms PLATINUM SPONSOR
• BROADBAND FUTURES: The business model challenge
• INTO THE CLOUD: Building & marketing cloud communications
• DATA CENTRES: Key infrastructure for the gigabit age
• THE FUTURE BUSINESS USER: Addressing their needs
• OTHER TOPICS: IPTV, Customer service standards, mobile bb

SPEAKERS INCLUDE GOLD SPONSORS


Shadow NBN Co
communications chief executive
minister Mike Quigley
Malcolm Turnbull

Institute for a
Victoria
Broadband
state ICT minister
Enabled Society
John Lenders
exec director
Dr Kate Cornick
Optus director, Telstra GMD
Victoria & public policy &
corporate affairs, communications
gov’t Maha David Quilty
Krishnapillai
Pacnet Juniper Networks
Australia NZ CEO global business leader,
Deborah cloud computing
Homewood Dean Sheffield

OTHER TOP SPEAKERS INCLUDE


Communications Alliance CEO John Stanton • Pottinger joint CEO Nigel Lake OTHER SPONSORS
Ovum research director David Kennedy • Professor Reg Coutts
Qualcomm SE Asia & Pacific MD John Stefanac • BBY’s Mark McDonnell
Nokia Siemens Networks ANZ MD Kalevi Kostiainen • BigAir CEO Jason Ashton
Telstra Wholesale executive director for products and marketing Terry Scerri GOLD SPONSORS
Ericsson Australia NZ MD Sam Saba • Internode’s John Lindsay
Shirlaws Consulting partner Ben Ramsden • MFJ’s Barry Lyons
CombiTel managing director Eugene Razbash • Kordia’s Peter Robson
Gilbert+Tobin partner Cameron Whittfield • eIntellego CEO Skeeve Stevens
C-Cor’s Dermot Cox • Goldman Sachs + Partners Aust analyst Christian Guerra
Norton Rose partner Nick Abrahams • plus other speakers

SILVER SPONSORS

COMMUNICATIONS DAY 2 August 2010 Page 11


CommsDay 16
Where Australia’s telecom leaders meet
COMMSDAY MELBOURNE CONGRESS
Langham Hotel, Melbourne Tues 12, Wed 13 October 2010
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Wednesday 13 October 8am: Energise your network breakfast


The Nokia Siemens Networks ‘Energise your network’ breakfast is an opportunity for CommsDay Con-
gress attendees to re-energise on the second day of their conference experience. Attendees will be
treated to the empowering sounds of a live cultural band over breakfast and have freshly squeezed
juices for their enjoyment. Following breakfast, attendees will be given an ‘Energise’ pack from Nokia
Siemens Networks that will energise their day further.

CommsDay 17
The line-up
TUESDAY OCTOBER 12
Chairperson Anne Hurley
9.00 OFFICIAL OPENING: Victorian ICT Minister John Lenders
9.15 Former NBN expert panellist Reg Coutts: “NBN policy in international context”
9.35am Telstra senior exec TBC
9.55am Institute for a Broadband-enabled Society executive director Kate Cornick: “Enabling a broadband society”
10.20am Juniper Networks Global Business Leader for Cloud Networking Dean Sheffield:
“Trusted Cloud Builders: A Winning Infrastructure Strategy”
10.45 Morning tea
11.10 Ericsson Australia NZ MD Sam Saba: “2020: 50 billion connected devices”
11.35 Optus director Victoria and corporate & government affairs Maha Krishnapillai
12.00 Kordia Australia MD Peter Robson
12.25 Qualcomm SE Asia and Pacific president John Stefanac
12.50 Lunch

2 Gilbert+Tobin partner Cameron Whittfield


2.20 Ovum analyst David Kennedy: “Impact of mobile broadband on FTTH networks”
2.40 Oracle Communications senior director Raghu Prasad: “LTE: Beyond the Network Investments”
3.00 Shirlaws Consulting partner Ben Ramsden: “Telco customer service - raising the bar”
3.20 Afternoon tea
3.40 Amdocs regional vice president Ananda Subbiah: “The transformation of the broadband market”
4.00 ACCAN deputy CEO Teresa Corbin
4.20 AARnet e-research director Guido Aben

4.40 PANEL SESSION


"The future of the telco business model" with BigAir CEO Jason Ashton, MFJ principal Barry Lyons, eIntellego CEO Skeeve Stevens
and Cloud Plus’ Jules Rumsey

5.15 Drinks

WEDNESDAY OCTOBER 13
8am Breakfast
9am Communications Alliance CEO John Stanton “The NBN migration debate”
9.25am NBN Co CEO Mike Quigley
9.50am Nokia Siemens Networks ANZ MD Kalevi Kostiainen: “Reinventing telco for the broadband era”
10.15 Alliance for Affordable Broadband spokesman Bevan Slattery (TBC)
10.40 Morning Tea
11.00 Shadow communications minister Malcolm Turnbull
11.25 Tata Consultancy Services head of communications & network solutions practice,
telecoms Vimal Kumar: “Telecoms 2015 and beyond”
11.50 Pottinger joint CEO Nigel Lake: “A financial markets and investor view of the future broadband environment”

12.10 PANEL SESSION


“CAPITAL PERSPECTIVE: How markets view telecoms” with Goldman Sachs + Partners Australia analyst Christian Guerra,
Pottinger CEO Nigel Lake and BBY telecom analyst Mark McDonnell. Moderated by Grahame Lynch
GOLD SPONSORS
12.35 Ciena speaker VP & GM Asia Pac Anthony Mclachlan: “Intelligent, Automated, High-Capacity Core Networks – Is There An
App For That?”
1.00 Lunch

2.00 Telstra Wholesale Executive Director for Products and Marketing Terry Scerri: “Telstra's Data Evolution Program”
2.25 Norton Rose partner Nick Abrahams: “The A to Z of data centre deals”
2.50 C-Cor director Dermot Cox: “Where to next for our HFC infrastructure”
3.15 Combitel MD Eugene Razbash: “IPTV: Thinking outside the pay TV box”
3.35 Afternoon tea
3.55 Pacnet ANZ CEO Deborah Homewood: “The 2010 broadband barometer”
4.15 Tellabs’s Yee Soon: “Enabling mobile enterprise services”

4.35 PANEL SESSION


“INDUSTRY FUTURES & STRUCTURAL CHANGE” with Telstra exec dir David Quilty, Internode carrier relations manager John Lind-
say, telecom analyst Kevin Morgan and Primus regulatory manager John Horan. Moderated by Grahame Lynch

5.10 CLOSE

CommsDay 18
COVER STORY

Are NBNs too much


of a good thing?
NBN advocates say that $43 billion is a bargain for technology whose benefits will
outweigh the costs. But what if the actual costs and end prices of pervasive
100Mbps service have been massively underestimated? Grahame Lynch reports.

A ccording to the Australian


fibre optic academic and
government expert panelist Profes-
he assumes an LTE network with
every household in its cell range
using 100Mbps of capacity simul-
nect or 50,000 per POI. To ensure
a dedicated 75Mbps of capacity
beyond the POI, retail service pro-
sor Rod Tucker, there is a good taneously. viders would have to commission
reason why pervasive 100Mbps Given that most broadband the equivalent of 750 million
enabling fibre access networks are networks today operate at conten- megabits of capacity—750 terabits—
much superior to broadband wire- tion ratios of 1-in-20 to 1-in-50 of backhaul. Australia’s current
less networks. “Wireless spectrum and up to 1-in-100 for discount Internet capacity to the entire
is already approaching its capacity offerings, it’s clear that FTTH- world barely reaches 5 terabits:
in urban areas, and in order to enabled NBNs involve more than less than 1% of this.
achieve the required bandwidth, a a mere massive upgrade of the last Backhaul and transit services
proliferation of wireless towers mile. To achieve the speed goals aren’t cheap in the Australian part
would be needed,” he says. “A city defined by policy makers, they will of the world, particularly exacer-
such as Melbourne would have also require massive upgrades in bated by the fact that as a linguis-
required up to 100,000 new wire- backhaul and transit capacity— tic cousin of larger North Ameri-
less towers. Incidentally, every one which of course, don’t fall in the can and European markets, well
of these towers would need to be purview of the NBN’s own offer- over two-thirds of Australian Inter-
connected via fibre and the towers ings but must be accommodated net traffic traverses an undersea
would consume 200 megawatts by the gross margins generated by cable.
more electricity than a fibre-to-the- retailers. According to Vocus CEO James
home network.” Spenceley, whose company spe-
“To provide ultra-fast broad- 75MBPS DEDICATED cialises in wholesale transit, a dedi-
band in urban areas, wireless tow- Under the proposed Australian cated megabit of capacity to the
ers will be needed to be placed at NBN topology, 32 premises will Internet at large currently costs
least every 100 metres on every share a 2.4Gbits GPON fibre link, around A$100 per month.
street.” effectively dedicating somewhat This sounds a lot and it is— but
And with that repudiation of less than 100Mbits per user, more for the fact that Australians are
wireless comes an interesting in- in the realm of 75. But where it relatively modest downloaders of
sight into the level of demand that gets more interesting is in the data. Latest Australian Bureau of
NBN advocates believe pervasive backhaul: Australia’s 10m prem- Statistics findings suggest that the
fibre will generate. In the fine ises will be effectively demarcated typical Australian broadband user
print of Tucker’s counter-factual between 200 points of intercon- downloads about seven gigabytes

CommsDay 19
COVER STORY

of data per month. But under a YouTube and its speed test func- pore is defined by the interna-
scenario painted by NBN Co Mike tionality as the “control”. tional link. Government data
Quigley in an August speech, typi- Across all wireless and fixed shows clearly that at present users
cal data downloads might increase platforms, the actual speed never in Singapore are getting 1-2Mbps
into the two terabyte range—an exceeded 2Mbps. service to US websites no matter
implied data requirement of what package taken.”
nearly a megabyte per second. FASTER MEANS SLOWER In a conclusion for his clients,
At today’s transit costs, when According to the firm’s Singapore Sullivan wrote: “We believe the
combined with the implied NBN telecom analyst James Sullivan, market is under estimating the
wholesale tariff of $60 or more for “the surprising conclusion is that potential cost increase involved
highest speed services plus retail no matter what speed package you with high speed broadband ser-
overheads, its clear that the type of subscribe to, your actual average vices. Markets with a heavy con-
highly utilised connections envis- download speed for US content centration of international con-
aged as the desirable end goal by ranged from 1.15-1.94Mbps, and tent (Singapore, the Philippines,
NBN advocates might cost con- ironically the faster the package Malaysia to a lesser degree) will see
sumers well over hundreds of dol- you signed up for, the slower your the overall user experience defined
lars per month. by the international link bottle-
That is without dedicated mini- neck. This implies significantly
mum speeds. higher expenses on either interna-
Early experiences with initial tional links or local caching opera-
Singapore NBN prices point to the tions.”
transit cost issue. Which begs the question: is the
Singapore, like Australia, is push for ubiquitous 100Mbps and
heavily reliant on international even 1Gbps services via fibre ac-
connections. As a small market of cess infrastructure simply too
4m people, much of the most de- much of a good thing if not ac-
sirable English, Chinese and In- companied by commensurate in-
dian language content that broad- creases in transit, backhaul and
band users consume is served off- international capacity? And given
shore. And this is reflected in pric- the experiences of 2001—when
ing plans released as part of its major undersea cable operators
initial FTTH rollout, expected to Professor Rod Tucker went bust and sold for cents in the
cover around 40% of the nation dollar—because they over-estimated
by year’s end. actual download speeds for US demand and the preparedness to
The country’s largest retail telco, content.” pay for increased capacity, is the
SingTel, offers an entry level He claimed of Singapore, "70- same mistake repeating itself with
FTTH plan at S$86 (A$70) per 80% of content accessed is Inter- last mile infrastructure invest-
month. This boasts headline national: We spoke with several ment? That it simply moves the
speeds of 150Mbps downstream Singapore telecom operators, and bottleneck to another point at the
and 75Mbps upstream. Truly im- all put the percentage of interna- network, while adding much
pressive stuff. But international tional content accessed at over greater cost into the system for a
downloads—which account for the 70%. Therefore, a user’s experi- less than commensurate payoff in
vast majority of usage today—are ence 70-80% of the time using terms of user speed and capacity.
capped at a mere 15Mbps. Major their Singapore broadband con- The newly appointed shadow
rival StarHub is offering a similar nection is at speeds significantly communications minister in Aus-
plan, priced to within $2 of the lower then advertised package tralia, Malcolm Turnbull, certainly
SingTel offering. speed and average of only 8% of makes the comparison.
This basic reality of hard speed advertised speeds for higher end “In the late nineties, there were
limits on anything requiring an packages.” tens of billions of dollars, possibly
international link can already be According to Sullivan, the basic hundreds of billions of dollars,
observed today. truth is that NBNs won’t matter to spent on subsea cable, broadband
JP Morgan Research found an customers without more interna- capacity if you like, around the
incredible similarity in interna- tional bandwidth. world. It was a classic case of
tional speeds across various wire- “Our view is simple…the cus- ’build it and they will come’ – the
less, HFC and DSL platforms of- tomer experience in an English result was a massive destruction of
fered by Singapore carriers today– speaking market with a preponder- shareholder value, and all of those
using the most popular global site ance of foreign content like Singa- assets ended up getting sold for

CommsDay 20
CHINA

IRAN PAKISTAN NEPAL

SAUDI INDIA MYANMAR


LAOS
ARABIA OMAN
THAILAND VIETNAM
PHILIPPINES

MALAYSIA

PAPUA NEW GUINEA


INDONESIA

AUSTRALIA

NEW ZEALAND

CommsDay 21
COVER STORY

cents in the dollar. We’re using the like. NBN Co itself employs “But there is, to my mind, a very
them [now], but there was a mas- the moniker “Endless Entertain- substantial difference, which is
sive destruction of wealth,” he told ment” in its promotions, suggest- that this time, taxpayers can be
ABC radio. ing a heavy role for capacity- forced to cover the bill, so it
“I am passionately in favour of hungry video. won’t be equity holders who, how-
broadband, I am a notorious inter- ever misguided, chose to put their
net junkie... and I’m very commit- COSTS BEYOND THE POI funds at risk who will cop the loss,
ted to the amazing things that we This profile creates a need for but Australian mums and dads,
can do with technology. But I’m costly dedicated bandwidth be- who have been given no choice
also committed to not wasting tens hind the POI and upholds one of and less product disclosure than
of billions of dollars of taxpayers’ Ergas’ assumptions: that a genuine securities regulators would require
money... if the government says high speed service would require if you tried to on-sell a govern-
I’m wrong, and they do, where is relatively high committed informa- ment bond,” Ergas says.
the financial analysis, where is the tion rates when compared with NBN advocates say that critics
business plan, where is any of the today. such as Ergas and Turnbull don’t
evidence that would justify this Ergas says his critics often make get the indirect benefits—the exter-
investment?” nalities—which can be generated
Turnbull has a point: there is by high-speed broadband.
yet to be any detailed modelling of These will more than pay for the
real wholesale prices for the Aus- actual costs of the NBN in ways
tralian NBN (early Tasmanian trial that can’t be easily quantified or
offers are based on free retail con- measured.
nections and free wholesale tar- Making this point, Rod Tucker
iffs), nor has there been any analy- explains: “There are enormous
sis of direct and indirect costs and opportunities in areas such as tele-
benefits for the project. health, aged care, remote distance
This rankles economist and learning, social networking for
academic Henry Ergas whose early isolated communities, online sup-
modelling of NBN costings and ply chain management, environ-
demand found that end user tar- mental monitoring and smart me-
iffs for higher speed services might tering, and water resource manage-
need to exceed $150 for the pro- ment. The list goes on.”
ject to be commercially viable. Henry Ergas “Overseas studies have shown
Ergas was pilloried by the pro- that large economic and environ-
NBN forces including communi- the mistake of counting only the mental benefits can flow from tele-
cations minister Stephen Conroy $43b capex cost of the NBN when working for office workers, and
and FTTH consultant Stephen figuring out retail pricing, while substantial greenhouse gas reduc-
Davies, who came out with his neglecting the expense of all the tions can be achieved by replacing
own range of estimates pricing the backhaul, transit and overseas business travel with high-quality
NBN at half or less of the pro- capacity required to condition a video conferencing.”
jected $43 billion concluding that raw last mile NBN offer into a “The opportunities afforded by
today’s tariffs could be grand- complete Internet and telephony ubiquitous high-speed broadband
fathered into the NBN environ- access retail package. are limited only by one’s imagina-
ment. He notes that his methodology tion. The NBN will place Australia
But Ergas could claim vindica- isn’t that alien to the actual NBN at the forefront of developments
tion as NBN Co’s Mike Quigley, itself: after all, his original costings in these areas. It will not only pro-
communications minister Stephen were partly compiled by Dieter vide the bandwidth needed for a
Conroy and Rod Tucker subse- Schacdt who is now a pricing man- rich variety of applications, it will
quently articulated a vision for the ager with NBN Co. provide opportunities for entrepre-
NBN as enabling a highly interac- According to Ergas there is a neurs to develop new technologies
tive video-based usage profile for real risk of the same type of mar- and services and bring these to
the broader population. They talk ket failure which saw the 1999 to market.”
of video conferencing sessions 2001 wave of American and Euro- But critics of the NBN concept
between doctors and patients, pean bandwidth projects collapse charge that pervasive fibre-based
distance education via virtual class- under weak demand and sold for high speed services will not deliver
rooms to the masses, multiple cents in the dollar to Indian, Sin- the wider social benefits claimed
HDTV streams per household and gaporean and Chinese buyers. for them if they are simply too

CommsDay 22
COVER STORY

costly for end users and taxpayers. NBN Co’s plans call for a 4G and Conroy repeatedly promote
This is one of the central LTE-type service covering around the need for an NBN to facilitate
charges of the Alliance for Afford- half a million or so Australian such things are remote video,
able Broadband— a group of nine households outside the fibre print smart grids and distance learning
fibre, transit, DSL and wireless in sparsely populated regions, but even when in the here and now,
operators—who believe that an Wallace questions why it is speci- the same government is funding
affordable ‘safety net’ broadband fied as a fixed wireless service smart grid and e-health initiatives
network could be offered using capped at 12Mbps only, when that will make use of existing Wi-
LTE or a similar platform for less current LTE technologies are MAX and other technologies.
than 10% the cost of national ramping up to 100Mbps-1Gbits Notably many of these e-service
FTTH. The Alliance was formed peak speeds with full mobility. He delivery mechanisms require con-
hurriedly in late August in direct also accuses NBN Co of misunder- siderably less than 100Mbps ca-
response to a speech by NBN standing wireless broadband by pacities and in some cases are actu-
CEO Mike Quigley which found- specifying Ethernet when every ally advantaged by mobility: smart
ing CEOs felt contained many commercial system today uses IP. grids are largely facilitated by te-
misrepresentations regarding the “Ethernet adds network and man- lemetry applications that require
viability and claimed superiority of agement overhead and takes a big nothing more than mobile SMS
fibre. functionalities.
Which leads to another ques-
WORLD GOES WIRELESS tion: even if the NBN becomes
AAPT CEO and Alliance member widely adopted for improved
Paul Broad thinks the fibre-bias in broadband services at the sub-
NBN policy is misguided when 25Mbps level, what will policymak-
compared to global developments. ers do if 100Mbps uptake fails to
“You go into China and what eventuate because of the lack of
they’re focused on is the third relatively affordable transit and
world. And the third world isn’t backhaul?
talking fibre, they’re talking wire- AAPT’s Paul Broad What if there is a commensu-
less. And they’re talking about rate lack of productivity or innova-
efficiency of spectrum, so how do chunk out of performance. No tion benefits for Australia on the
you deliver up speed efficiently one else in the world would con- basis that broadband usage has
within the spectrum range we template it,” Wallace said, adding only incrementally increased off a
have? And how do you optimise that this particularly adds pressure far greater cost base than was the
that? And how do you actually run on network performance in physi- case in pre-NBN times?
out these smaller devices where cal locations where backhaul is Will this be deemed another
you basically hang off the side of a also a major cost issue. market failure leading to billions
building and plug in to the power of dollars of even more govern-
outlets that are already in build- CAPTURED BY FTTH LOBBY? ment investment in nationalising
ings, so you change the economics Which raises another question in and underpricing those services?
of towers?” the mind of NBN critics. The Or will the national FTTH net-
“And what they’re talking about original goal of the Australian work simply take the same massive
is some of the infrastructure we government and minister Stephen write-downs seen on previous fi-
now have sitting in building base- Conroy was to promote affordable bre-heavy Australian private invest-
ments where you think you’re ... and accessible broadband, particu- ments and end up in the hands of
different cars that allow you to larly for those who don’t have it or a private owner for cents in the
deliver up different products in a had a slow version of it. Has this dollar of its build costs?
seamless way. I mean, you and I original vision been captured by These are all legitimate ques-
know, I’m completely wireless in fibre-to-the-home industry advo- tions that sincere NBN advocates
this building, completely wireless.” cates and lobbyists who instead could do well to address.
Another Alliance member, Paul prefer an over-engineered, future- Grahame Lynch
Wallace of south Queensland proof and comparatively expensive
wireless operator Polyfone, goes monopoly fibre infrastructure, to Grahame Lynch is the founder of
further, accusing the NBN forces the detriment of existing access CommsDay. He was the editorial
of deliberately “hobbling” their infrastructure and alternate tech- director of America’s Network in
own planned wireless service, pre- nologies that could do much of Los Angeles throughout the 1999-
sumably to advantage the case for the same for considerably cheaper? 2001 undersea cable boom and
fibre’s efficacy. NBN proponents such as Tucker bust

CommsDay 23
COVER STORY

Why the NBN’s payoff will be slow


W hen Bob Katter lined up
behind Tony Abbott, I
started writing the obituary for the
Katz of Columbia University tried
to estimate the induced job effect
of the U.S. stimulus, and discov-
studies.” Greenstein explained
why the earlier studies, even if
solid, can’t predict what will hap-
Australian NBN. It would have ered it might well be negative. pen today. “The experience of
been sad, but nothing like the Because the data was uncertain, Manhattan in 2005 has no rela-
economic and job disaster some he offered different scenarios with tionship to the experience in West
predicted. I’m glad Oakeshott and both positive and negative net job Texas” today. If he were Austra-
Windsor went the other way; in impact, with a positive midrange. lian, he could have compared Syd-
the long run Australia will be bet- If broadband makes local busi- ney with the outback.
ter off with a great Internet. But nesses more efficient, they might Those with the most to gain from
the facts are clear: the best inde- need fewer workers. What hap- broadband are nearly all among
pendent scholars find expanding pens to local educators if distance the 70% already connected.
broadband has, at most, a very learning becomes more popular. Reaching everyone is good so-
modest income or job effect. Four million Americans are taking cial policy, but the economic im-
Nearly all the “studies" that found university classes remotely already. pact will be different. There will
enormous benefits were paid for Local doctors could lose patients be a return, but it’s more likely to
by carriers or those seeking govern- to far away specialists. Indian radi- be in the 5-15% range. Private
ment money, and were over- ologists are already taking work companies aren’t interested in that
optimistic. Common sense has away from radiologists in many rate of return unless competition
been lost as geeks lusted after fast other countries. Initially, the mar- drives them to it, so privately fi-
connections and businesses looked ket was U.S. hospitals on the night nanced fiber home builds are un-
for government favours. Essen- shift when no radiologist wanted common except where competi-
tially everyone in countries like to work. Now, the competition is tion is fierce. Verizon built FiOS
Australia and the US can connect for daytime work as well. because Cablevision was taking
at megabit speeds today at a price 30% of the voice lines and a ma-
in reach of just about any business LIMITED BENEFITS jority of broadband. Bell Alliant in
or middle class family. Fewer than Jed Kolko of the Public Policy eastern Canada is doing fibre to
10% have really slow connections, Institute of California did the the home because Eastlink Cable
including satellite. Even satellite is most thoughtful paper on the eco- is clobbering them.
perfectly functional for most busi- nomic benefits of broadband I've Governments, on the other
ness purposes, including applying read. He looked at broadband hand, can take the long view. Aus-
to jobs, managing a web site or availability in many areas and time tralian government bonds yield 4-
looking up information. periods. Some of his results were 6%. If the project is efficiently
The NBN will be 10 or 100 positive, but he also found run, the net impact should be
times faster than what most of us “economic benefits to residents positive. Quigley's a good manager
have today, a pleasure. But experi- appear to be limited. Our analysis but his spending estimates worry
ence from countries that already indicates that broadband expan- me. Builds like Verizon have been
have fast connections is that appli- sion is also associated with popula- done for less, and the cost of fibre
cations used change little. Tens of tion growth and that both the gear has dropped to $US100/
millions have fibre and DOCSIS average wage and the employment home in China. I expect him to
connections at 50 meg or faster rate—the share of working-age get the job done for less than
today. They are great, especially if adults that is employed—are unaf- $43b, especially if the details of
you want to watch multiple HD fected by broadband expansion.” the Telstra deal prove out.
videos. But faster connections Shane Greenstein, the Elinor If the NBN has a net return
change very, very few people’s and Wendell Hobbs Professor after borrowing costs of 5% on a
lives. No one has suggested a plau- Management and Strategy at $40b investment, that's about $2b,
sible reason why 50 meg connec- Northwestern University, calcu- or a quarter of 1% of Australia’s
tions have wildly more economic lated impacts likely 70-90% less GDP. With 8-10 years required for
impact than 3 meg connections. than paid advocates in D.C. much of the impact, that’s so
The scholars discovered what Bob Crandall, who led the first small it would be hard to conclu-
every unemployed book seller, studies that found a major impact, sively measure.
newspaper reporter, and record by 2009 called the typical job pro- I’d still prefer a 100 meg con-
company executive knows: broad- jection “a gross overestimate.” He nection, however, even if the eco-
band has a downside as well as added “There is a great deal of nomic payoff is small.
benefits. In February 2009, Raul overstatement in most of these Dave Burstein

CommsDay 24
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CommsDay 25
The Internet’s date with destiny
It’s been forecast for nearly 15 years but the time for the exhaustion
of IPv4 numbers is nigh. Geoff Long examines what will likely happen

P ut this date in your diary: 4


June 2011. That’s the date
that the main Internet body for
out a transition plan to the next-
generation of Internet Protocol,
IPv6? After all, the well-tested IPv6
to be doing nothing. From where I
sit the silence has been stunning,”
Huston said.
allocating IP addresses – the Inter- has been around for well over a Not that he thinks that the sky
net Assigned Numbers Authority decade already and would solve is about to fall down on the Inter-
(IANA) – is predicted to exhaust the issue emphatically – the 128- net – far from it. There are
its pool of unallocated June 2011 kludges available
IPv4 addresses. And that will keep the
while you’re at it, put this Sun Mon Tue Wed Thu Fri Sat Internet up, even if
1 2 3 4
date in your diary as well: it will mean patchy
4 February 2012. That’s 5 6 7 8 9 10 11 service and an inabil-
the date the body for 12 13 14 15 16 17 18 ity for some new
allocating addresses in services to get off the
19 20 21 22 23 24 25
this region – the Asia ground. And it
Pacific Network Informa- 26 27 28 29 30 won’t even mean
tion Centre (APNIC) – that businesses can’t
will have doled out the last of its bit IPv6 space, while not infinite, get their hands on any more IPv4
unallocated IPv4 addresses. Once would have enough addresses for addresses. It will be just a matter
that happens, there simply won't every man, woman, child and pet of how much they’re willing to
be any more IPv4 addresses to give and still plenty left over for pay.
out. Stephen Conroy’s broadband- “There is no such thing as no
That news will most likely trig- enabled dishwashers. more addresses – it's all about
ger a few alarm bells for organisa- price,” Huston points out. “It's
tions, government agencies and STUNNING SILENCE pretty obvious to all of us that the
companies that have become ac- The dates for the exhaustion of folk who are most desperate for
customed to a continuous supply IPv4 addresses above come from IPv4 addresses will have to pay.”
of IP addresses to fuel their opera- Geoff Huston, currently chief sci- At its most recent annual confer-
tions. So should we be scared? entist at APNIC but also one of ence on the Gold Coast in August,
And how come more alarm bells the pioneers behind the Internet APNIC presented its plans that
haven’t been sounded? After all, in Australia from his early days will free up the trade in IPv4 ad-
an IP address is the lifeblood of a with AARNet. They’re also fairly dresses. Once the remaining ad-
huge amount of global trade, of a close to other dates that have been dresses are gone, it's a question of
wealth of new Internet services nutted out by people in the Inter- waiting to see how much people
that are created every day, and of net community and there’s very are willing to pay to acquire one.
the future stable operation of our little disagreement on the time- We’ll have gone from a scenario
carriers and ISPs. Yet we’re down frame. As Huston states, it's not where an IP address is the least
to the last 5 percent of unallocated like we haven’t known this day significant part of any new service
IPv4 addresses, exhaustion in less would come. In fact, it’s been fore- to one where it is a key factor.
than a year and no-one seems to cast since the early 1990s. Of course the other option is
be too bothered. “Here we are, with this massive that Internet world will see sense
So to cut to the chase, yes, you industry supporting a huge and move to IPv6.
should be afraid. Be very afraid. amount of wealth and currently
The more interesting question is expanding by a million new work- TRANSITION TIME
how could it get to this point with- ing services every day and we seem In terms of core Internet infra-

CommsDay 26
structure, most of the major ven- ning out of Internet addresses.
dors have been IPv6-ready for And they’ll also point to work-
quite some time. Tim Nagy, a sys- arounds such as Network Address
tems engineer with Juniper Net- Translation (NAT) that will allow
works, said that IPv6 capability is carriers and large companies to
being demanded on more tenders offers services to many people
these days, but its actual use in the from just a few IP addresses.
network is very much in its in- Juniper is one of the vendors
fancy, with any deployment typi- that offers so-called “carrier-grade
cally using a IPv4/IPv6 dual stack NAT,” but according to Nagy it is
solution. And while Juniper could typically only seen as an interim
introduce IPv6 in service provider solution that can mitigate some of
networks “fairly quick”, Nagy said the problems before a full migra-
that the demand hasn't eventuated Vocus CEO James Spenceley tion to IPv6. He says that among
yet, much to his and many other's the services providers, most see
surprise. most core network infrastructure NAT as a short-term necessity at
“We aren’t at the stage that Ju- on the market is IPv6-ready, a lot best but it’s not the ideal solution.
niper thought we'd be at in 2010,” of the gear in consumer homes He claims that ultimately users are
he said, noting that there was mo- and small offices is not. unlikely to put up with NAT-based
mentum for IPv6 a few years ago Home gateways, mobile phones services, which can affect the work-
when the US Federal government and PCs, VoIP gear are just some ing of a number of Internet proto-
mandated it as a requirement for of the items that will likely not cols, most notably VoIP, and don't
all future network builds, but work and need to be replaced. allow for end-to-end connectivity.
since then he said momentum had James Spenceley, CEO of whole- However, there’s also a more
actually slowed. And according to sale carrier Vocus and an APNIC concerning issue with the use of
research from Huston and others executive council member, is even NAT. As APNIC’s Geoff Huston
in the Internet community, today less optimistic about the prospects explains, once IPv4 addresses are
only a very small percent of end for a smooth transition to IPv6, depleted, it could open up an op-
points, perhaps 2-3 percent, can arguing that the time has now portunity for a brokered service
now run IPv6. passed for an orderly migration that will allow a new type of pro-
In the commercial world, the and it is now a question of mini- vider to offer connections – for a
main problem is that there is no mising the impact. fee, of course.
financial benefit to service provid- “It's definitely too late now. The For example, technologies such
ers in upgrading. end of the world is here – how are as IMS coupled with NAT could
The users won’t know the differ- we going to deal with it? We need be used to create a virtual Internet.
ence in any case, so it's simply an to work out ways to lessen the “In a world of sparse addresses,
extra expense that the company impact when we do run out.” those providers get a new lease of
has to add for no return. However, “When you're looking at pro- control,” he suggests. “The Inter-
Nagy expects there will be a lot viding services to end-users, in net stops being innovative and
more migration activity once IPv4 reality most of the end-user CPE, becomes hideously controlled. Not
depletion does hit. And that's your wireless modem router etc, everyone sees it in their interest to
when the fun might start. has to go . . . that's a massive have the same abundant supply of
One thing that most people are amount of inertia,” he said. “And addresses. Some see constraint as a
fairly sure of is that there will be you can’t just convert them over, means of control.”
some disruption once we hit ad- you need to have both [protocols] While the control scenario is at
dress depletion and start to move running. And then you need to one end of the extremes of what
to IPv6, the only issue is how slowly migrate every web site, every might happen, the thing that can't
much. Nagy expects that new users BitTorrent client, every mail server be disputed is that we are running
might have to put up with delays on the Internet . . .and then you out of IPv4 addresses. Rapidly.
in getting their new services, while can turn off IPv4. That's 10 years!” And that's a scenario which no-
some services won’t get deployed one has faced before. Lets hope
and others won’t work as well as THE NAT ARGUMENT that the issue passes with as little
they do today. There are those who continue to disruption as possible, because as
He also thinks that there will be say that the whole issue is a beat- Huston says, the Internet is “too
a two-tier Internet – some services up, pointing to a string of media valuable to trash.” In the mean-
on IPv4, others on IPv6 – for as stories in the past about the pend- time, mark your diaries for June
long as a decade or two. And while ing doom that the Internet is run- next year.

CommsDay 27
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We look forward to continuing to work with CommsDay in the Level 39
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CommsDay 28
Richard Chirgwin

The strange case of perishable fibre


.

L ooking at website comments,


it seems that there’s a bit of
confusion out there: is the life of a
fibre 15 years, or 25 years?
Since this gives me a chance to
indulge myself – telling a factual
story instead of grubbing around
in politics – I decided to do some
reading, and I came across a gem.
Well, it’s a geeky kind of gem: a tical to the day it was installed – asset (and claim the relevant tax
technical paper that I’ll crib for or, in the more measured termi- deductions) towards zero.
you here. nology used in works like this, It does not define the physical
In 1999, a couple of researchers “there exists no significant degra- life of the cable, although this is
decided to test a field-aged optical dation in the optical fibre cable’s factored into the model. It also
fibre, and the one they picked was performance, which verifies labo- sets costs like repair and mainte-
a beauty. Installed in Oregon in ratory testing and speaks to the nance against the asset value, and
1987, the cable experienced tem- true reliability of optical fibre ca- factors in whether future technolo-
peratures ranging from -17 to +37 ble.” (Verification of Optical Fiber gies are likely to render the fibre
Celsius; average annual snowfall of Cable Reliability, Houser and Chi- obsolete (it’s so hard to find good
20 cm; annual flooding; and mud- hanovich, 1999). candidates that TFI even includes
slides. The watch took a licking, but it BPL in the list).
One of those mudslides exposed kept on ticking. The reason that commenters
the cable; the carrier involved de- Fibres in a cable now 23 years and commentators seem confused
cided to replace (and reroute) it, old and suffering extremes of heat, about whether the life of a fibre is
Kevin Houser of Corning and cold and mistreatment was indis- 15 or 25 years is, I suspect, down
Shirley Chahanovich of Pirelli tinguishable from a new fibre – to Google: it’s easier to find the
decided to test it. and there are people who think 2003 data (15 years) than the 2008
The battery of tests included today’s fibre has a lifetime of just data (25 years), unless you’re pay-
microscopic examination, stress fifteen years? How can this be? ing attention.
tests, and optical tests (to measure After trawling around other pa- What people don’t understand
the effect of inks and coatings on pers, documents, and Google is that the “25 year depreciation
the integrity of the glass over more searches, I have come to the con- cycle” assumes that most of the
than ten years). clusion that some people, at least, network will still be functioning at
For those who like the gory de- are mistaking the depreciation life the end of that period.
tails, the stress tests included of a fibre (be it 10, 15 or 25 years) If it were otherwise, then a car-
“cable twist, flex, compression and for its physical endurability. rier with fibre in the ground
impact, water penetration, cable A hint is in the divergence be- would need to build its new net-
jacket shrinkage, tensile elonga- tween peoples’ belief about the work while still depreciating the
tion of the outer jacket, and fiber lifetime: they’re getting data from old one; a state of affairs which
stripability” – in other words, mis- the same source, depreciation would be unacceptable to network
treating both the fibres and the models published by Technology owners, investors and govern-
other cable components – and the Futures Inc, one dating from 2003 ments alike.
authors’ regret was that with only (10 to 15 years), the other from And when someone on a news
about 26 metres of cable available, 2008 (20 to 25 years). site trots out “ten to fifteen years”
they couldn’t run any other physi- The TFI model is an actuarial as the life cycle of the fibre you
cal tests! exercise – it sets a reasonable pe- can safely ignore them.
Their conclusion? riod over which the fibre owner
The fibre was pretty much iden- can reduce the book value of the

CommsDay 29
How RIM is fighting back against
the Blackberry bans
Research in Motion faces a dilemma in its effort to overturn bans on the Blackberry—
acquiescence to governments harms its reputation. Miro Sandev reports

A uthorities in the United


Arab Emirates were tense
after Hamas leader Mahmoud al-
what is it about the device that is
making some governments so un-
easy? Put simply, RIM’s sin has
What differentiates the Black-
berry system is the fact that the
data from communications is
Mabhouh was assassinated in Du- been to offer a securely encrypted stored in the Blackberry enterprise
bai in January. One of the theories device that prevents the company server in Canada, rendering it
peddled had Israeli Mossad com- or any other third party, including outside of the ambit of jurisdic-
mandos carrying out the hit with government agencies, from moni- tions that may seek to impose
the use of their Blackberry devices. toring messages and emails to the harsh surveillance laws. According
The tension was recently level of detail some request. “The to Dr Steve Hodgkinson, public
unleashed in a wave of arrests, Blackberry platform architecture sector IT research director at
which saw authorities also detain relies on dedicated data centres Ovum, other device operators
protesters who were allegedly us- (NOCs) which handle all Black- have located their servers outside
ing the Blackberry Messenger ser- berry data traffic over a secure, of the country of origin. “I believe
vice to plan a protest against the encrypted connection the NOC that is more the standard pattern,”
price of petrol. and the handset,” Ovum analyst he told CommsDay. “Blackberry
The orchestrator of the rally had Tim Renowden said. has attempted to differentiate it-
only been caught after giving him- “Some governments are uncom- self on the basis of having a global
self away unwittingly by sending fortable with the solution because secure email system. One of the
his Blackberry PIN out in a bulle- they have little or no visibility into big sticking points for the adop-
tin board message. Blackberry data traffic, and are tion of Blackberry services by Aus-
Now the United Arab Emirates concerned that Blackberry hand- tralian government departments
has threatened to ban several sets may be used for criminal pur- and corporations in Australia
Blackberry services lest they im- poses.” when it was first introduced was
pede future security efforts. The company also boasts that it that the emails were hosted in
It seems that the governments of could never be pressured into pro- Canada. People had their security
some of the world’s developing viding copies of customer’s encryp- staff vet the whole thing and even-
countries don’t share Westerners’ tually came to be comfortable with
enthusiasm for the device affec- the security.”
tionately termed the ‘Crackberry’,
At no time does RIM or any This closed network is one of
because of its potent addictive wireless network operator or Blackberry’s main advantages as
qualities. On 2 August the UAE any third party ever possess business executives, politicians,
Telecommunications Regulatory journalists and others who prize
Authority issued a statement that a copy of the key the inscrutability of their informa-
it proposed to suspend Blackberry tion will attest. “The difficulty for
messenger, email, and web- tion keys “since at no time does RIM is that security has been a key
browsing services from 11 Octo- RIM or any wireless network op- selling point for BlackBerry and
ber. Since then? A cavalcade of erator or any third party ever pos- acquiescing to government de-
bans and proposed bans world- sess a copy of the key,” the com- mands would significantly under-
wide including in Saudi Arabia, pany says on its website. “This mine its security credentials, par-
India and Indonesia. means that customers of the Black- ticularly with business and public
On the back of this worldwide berry enterprise solution can main- sector customers,” Renowden ex-
clampdown, RIM stocks fell heav- tain confidence in the integrity of plains. There are myriad legitimate
ily. The regulatory onslaught the security architecture without reasons for wanting data encryp-
prompts the obvious question – fear of compromise.” tion and privacy, and Renowden

CommsDay 30
senses a perception in the market
that if RIM compromises with one
government then others will de-
mand the same level of access.
RIM has been adamant that it
will not yield to government
threats and customise its services
in some countries, vowing in a
statement in August that it will
not compromise the integrity and
security of the BlackBerry. “There
is only one BlackBerry enterprise
solution available to our custom-
ers around the world and it re-
mains unchanged in all of the
markets we operate in,” the com- email. That’s the conundrum they strong encryption-based informa-
pany said. “RIM cooperates with have.” tion and communications services
all governments with a consistent India is the world’s fastest- would severely limit the effective-
standard and the same degree of growing mobile phone market, ness and productivity of India’s
respect. Any claims that we pro- with some reports suggesting the corporations.”
vide, or have ever provided, some- sub-continent is adding new sub- Just days ago, Indian authorities
thing unique to the government of scribers at a rate of 20 million per announced that they will delay
one country that we have not of- month. RIM clearly values the firm bans to the Blackberry mes-
fered to the governments of all market, as evidenced by its deci- senger services for at least 2
countries, are unfounded.” sion to give Indian authorities months after the firm agreed to
However, Hodgkinson is not limited access to its messenger provide “some technical solutions”
convinced RIM will stay true to its service starting from 1 September. for local security agencies to moni-
word and warns that this could The company has also agreed to tor its email service. Indian gov-
have disastrous implications for its lead an industry forum in develop- ernment officials would not be
reputation. “They appear already ing ways to balance customer pri- drawn on the details of these solu-
to have [struck a compromise] in vacy demands against the authori- tions but explained that the De-
the UAE and Saudi Arabia and ties’ security requirements. partment of Telecommunications
discussions seem to be coming to “Finding the right balance to will begin assessing them immedi-
some kind of conclusion in India,” address both regulatory and com- ately and that the government will
he said. RIM seems to have ap- mercial needs in this matter is an make a decision in sixty days time
peased the Saudi authorities as the ongoing process and RIM has as- as to their adequacy. The govern-
country’s government has now sured the Government of India of ment has now also demanded
said it would allow messenger ser- access to data that flows across
vices to continue, but the UAE is Google and Skype servers.
standing by its decision to put the
Crucial to its decision will The question for Blackberry
kibosh on the messenger, web- be whether it can get Google ultimately will be whether it stands
browsing and email services start- and Skype onside to lose more customers from the
ing from 1 October. Hodgkinson devaluation of the secure commer-
believes there is a slippery slope its continued support and respect cial email service it offers or from
that could run between RIM’s for India’s legal and national secu- being denied access to large emerg-
compromise in one jurisdiction rity requirements,” the company ing markets such as India and
and a significant puncturing of said in a statement. RIM did not Indonesia.
user confidence world-wide. point to any other technology or Crucial to its decision will be
“The problem for RIM is that communications companies that whether it can get Google and
those markets are so big, particu- could join the forum but refused Skype onside and form a commer-
larly India, that in the end they to be singled out as the only firm cial troika that will have greater
will have to comply with the regu- to use resilient encryption. “The leverage in negotiations with the
lations of the country, whether use of strong encryption in wire- authorities.
they would like to or not,” argues less technology is not unique to One can bet that all three com-
Hodgkinson. “And that will have the BlackBerry platform. It is un- panies are doing some serious
consequences for their positioning questionably an industry-wide analysis right now.
as a global provider of secure matter,” RIM said. “Banning such

CommsDay 31
Why the campaign against Huawei
Technologies is unfair & wrong
A recent letter by US senators casting aspersions on Huawei Technologies shows a lack of
knowledge of the positive role it has played in Iraq reconstruction, argues Bob Fonow.

T hose who follow the geopoli-


tics of international telecom-
munications will be aware of the
obstacles confronted by Huawei in
gaining access to large network
contracts in the United States. No
doubt Huawei can take care of its
own interests, but lately the politi-
cal objections have taken a moral-
istic tone that maligns Huawei
with accusations based on inaccu-
rate evidence and hearsay.
The most dramatic attack came
in August in a letter from a group
of conservative US senators sent to
high Administration officials.
The senators’ letter is available
as a .pdf file on the Internet for the civilian infrastructure in spread out around the country
those who want to read the whole March 2003, leaving the US Army with minimal security helping the
thing. That letter demands a re- and State Department in control Iraqi national telecommunications
sponse from someone familiar of a country without any civilian company rebuild its national tele-
with international and Iraqi tele- communications for their own use communications grid.
communications. or for reconstruction. Huawei was deeply involved in
Huawei has a good the planning
story to tell the American and reconstruc-
people but this is being tion of Iraqi
lost in the noise of elec- telecommunica-
toral politics. To set the tions including
record straight I submit discussing their
the following highlighted plans with the
paragraphs from the let- US Embassy on
ter, followed by my responses. As a The evidence for this paragraph more than one occasion from
disclaimer, I currently reside in is at least seven years out of date. 2006. Had the US military and
Beijing, but have had no contact Since 2003, the international State Department engaged Huawei
with Huawei since May 2008. telecommunications company earlier, especially in the period
most re- 2003-2005, reconstruction would
sponsible have occurred much faster in Iraq,
for facilitat- perhaps limiting some of the con-
ing recon- ditions that fostered the insur-
struction in gency. A functioning national
The above refers to an article in Iraq is Huawei, not an American, telecommunications system is a
2001. That is ten years after the European or Japanese company, pre-requisite for all other eco-
Iraqi telecom system, as far as one though each country contributed. nomic development.
existed in the country, was de- Many western companies would The surge and much conse-
stroyed the first time in 1991 in not send engineers to Iraq for quent stability in Iraq was facili-
the First Gulf War, and two years security reasons. Huawei has 200 tated by the technical foundation
before the Coalition obliterated engineers and support personnel established by Huawei engineers.

CommsDay 32
One does not have to peel too In many countries around the the supply chains and volume effi-
many layers from the onion to world, the Internet has outpaced ciencies in southern China that
figure that out. the ability to control the services enabled Huawei to become a
The reconstructed telecoms on it and the people who use it. global supplier of equipment so
network was one of the key factors Like many things in China, what quickly. It is the same supply chain
in stabilising Iraq. As a conse- is shiny and space age on the out- that is used by Apple, HP, Cisco
quence, Huawei saved American side looks a bit different on the and Dell.
lives. The company should be inside. Any experienced telecom- The senators should also con-
awarded a medal by the US gov- munications professional will be sider that Huawei engineers will
ernment instead of being ma- skeptical of claims that place remain in Iraq and Afghanistan
ligned by senior politicians. China near the top of the cyber- when the United States departs,
war and cyberse- whether that is next year, or if
curity – or cy- these conflicts become “multi gen-
berespionage – erational” — as it’s becoming fash-
league tables. I ionable to describe them in some
wouldn’t rank Washington circles. What an in-
the country in heritance. To ameliorate this pros-
Should I be troubled that the top 10. But the country pro- pect it might be worthwhile to
AT&T is a major provider of tele- duces so many mathematicians include Huawei in discussions of
communications services to the and engineer that this will change. stabilisation and reconstruction,
Pentagon, and that over many and treat them as potential part-
years several AT&T ners, and dare I
executives, in charge say, even allies
of government rela- in helping to
tions, were former improve the
senior officers in the economic and
US military? This is political infra-
also true of Sprint and most major The first sentence may be true. I structures in conflicted countries.
telecommunications companies in have often thought — though I Huawei is a commercial tele-
the United States. have no evidence — that Huawei communications company with
In Iraq, it was common to find operates as an instrument of Chi- connections to the PLA. It would
reserve majors and colonels on nese foreign policy, and the most be more surprising if it didn’t.
active duty who were also execu- important goal of that policy is This makes Huawei no different
tives in US telecom companies, access to minerals deposits and oil than other technology companies
which suggests that AT&T, Sprint in developing countries. If Chi- in the United States, Asia and
and Verizon employees have direct nese policy makers can gain lever- Europe that supply their national
ties to the US military. It may even age with a free or cheap Huawei defense communications systems.
be possible that some of these network, that’s on the negotiating International safeguards are long
American companies collaborate table, and one supposes this is established where security is neces-
with the Pentagon on research & subsidised in some way. If the sary. Huawei should have open
development. Could this happen senators are really concerned there access to the United States net-
in the USA, like in China? are several trade treaties and nu- work equipment market, on the
It’s a fact that certain parts of merous bi-ateral discussions to basis of continued access for
every national telecommunications deal with questionable practices. American companies to markets
infrastructure are more closely However, if Huawei or any in China.
related to national security than other foreign company becomes
others. And it is the job of highly critical to the supply chain of the
skilled electronics intelligence US military, law enforcement and
experts to deal with this, and in private sector it’s because there are Bob Fonow is the Managing Di-
my experience, they do so very very few US telecoms and IT rector of Revenue Growth Inter-
effectively. equipment suppliers left. Perhaps national Ltd, a turnaround con-
I will go out on a limb here and the senators can remember that sulting firm with offices in North-
say that the British have also inves- US politicians, financiers and cor- ern Virginia and Beijing. He was
tigated the French, the French porate executives made a con- the US State Department Senior
have investigated the Americans, scious economic decision to move Consultant to the Minister of
the Chinese have investigated the US manufacturing to China over Communications in Iraq from
Indians, ad nauseum. the last twenty years. This created 2006-2008.

CommsDay 33
CHRISTOPHE BUR

The acute importance of customer service


.

L ike millions of others around


the world, I am an Apple fan
who knowingly and happily pays a
premium for my iPhone.
The user interface is fun and I
get outstanding support. When it
broke just last week, I took my
iPhone to the Apple store and got
it fixed on the spot.
This kind of enjoyable customer
experience, which not only gives
me what I expect but delights me experience and define, accelerate ney may be longer, it is worth the
by giving more, is the Holy Grail and deliver 27 quick win initia- investment; in this case an A$
for our industry; yet we all know tives which also, in parallel, 150m+ uplift in EBITDA over
that engineering (or harder still, yielded considerable experience three years.
re-engineering) the business and improvement – and cost savings. Finally, incrementally improving
technology processes to support its Secondly, enhancing the cus- vertical technology systems is often
delivery, is incredibly complex. tomer experience does not need to identified as a silver bullet. While
Recent research by RightNow be expensive; in fact the opposite fixing the provisioning or billing
supports this, claiming 59 per cent is true. Mapping the customer system will improve one touch-
of Australians have had a poor journey gives us a much better point in the customers’ experi-
customer experience when pur- understanding of what is truly ence, it does not fundamentally
chasing from a telco, while 44 per valued by consumers and, by defi- change how they interact with it.
cent have had the same dispiriting nition, areas for eliminating costs Only an end-to-end approach
time with an ISP. which don’t contribute to repur- that considers the entire process
There are too many instances chase. from the consumers’ perspective,
where we start the customer ex- Low-cost airlines have enjoyed and remains true to a consistent
perience transformation journey much success, not by offering com- value proposition which the cus-
without completing it. Where do plimentary meals or headsets, but tomer expects (and wants), will
we come unstuck? by delivering an expected experi- yield targeted results.
Firstly, supplier size is too fre- ence at the right price. TPG – with Encouragingly, there seems to
quently blamed as the barrier. its crystal clear product proposi- be a critical mass of players which
This is a misnomer. It is cus- tion and price point – is a stellar now demonstrate an acute appre-
tomer–facing complexity which we example of a company doing this ciation of the importance of defin-
need to reduce; in the business well in our industry. ing and designing the ‘ideal cus-
processes charged with enabling In another example, a major tomer experience’. Following the
the vision. European carrier approached this customer thread all the way
This is the most direct route to by defining value in the eyes of the through from first contact to re-
achieve organisation-wide consis- customer and then removing any- newal is now well understood as a
tency in customer experience. thing within a business process valuable defence against structural
Though not easy, it is possible that didn’t deliver it. The chal- commoditisation of our industry
to create a direct link between lenge was to be brutally honest and lingering GFC pressures.
identifying areas for process sim- about what value from a customer
plification and taking rapid im- perspective actually meant. Defin- Christophe Bur is the VP of
provement actions. Vodafone ing this value proposition can be Telecommunications and Media
Netherlands undertook a 12 week quicker than you think, and al- at Capgemini Australia
project to analyse its customer though the implementation jour-

CommsDay 34
CommsDay 35
The business case behind the
world’s first wholesale-only cellco
US start-up LTE operator LightSquared plans an unprecedented wholesale-only
business model. Tony Chan examines its rationale

L ightSquared is now well on its


way to rolling out the world’s
first wholesale LTE network.
First, traffic on mobile network
is growing exponentially due to
the success of smartphones and
WHY WHOLESALE?
According to Frank Boulben, chief
marketing officer at LightSquared,
While wholesaling capacity on new applications [and business limiting the company’s business to
wireless networks isn’t exactly a models] like the Amazon Kindle. wholesale means it can now ad-
new concept, given MVNOs have Secondly, LTE, with its flat IP dress a vastly bigger market oppor-
existed for many years now, the architecture, is enabling a cost tunity.
concept of just building and run- effective, high performance net- “Given the characteristics of the
ning a wireless network purely to work akin to in-the-ground fibre. US market – you have many wire-
sell to other operators has so far Lastly, the emergence of net- less operators without 4G spec-
never been attempted. work outsourcing and wholly- trum, or without 4G spectrum
Given the tremendous capital managed mobile networks from nationwide, you have wireline
requirement in building a mobile markets such as India now allows operators and cable operators who
network – estimated at US$7 bil- LightSquared to really drive down have introduced wireless services,
lion over 8 years to build Light- its costs as well as operational com- and you have other players in the
Squared’s ambitious nationwide plexity. In this area, LightSquared retail area, device manufacturers,
LTE network that will cover 92% has selected Nokia Siemens Net- also beginning to offer wireless
of the US population by 2015, works to build and operate its services, so it looks like there was
what is the rationale behind the entire network. an untapped opportunity for an
business model? When all these factors are com- attractive wholesale offering in the
To understand LightSquared’s bined, LightSquared already has a market,” Boulben said.
vision, it is important to take into In so doing, LightSquared can
account where the company is There isn’t an attractive supplement the coverage of other
coming from. wholesale offer in place for all wireless carriers either by offering
Basically, it was a satellite opera- the companies looking to high capacity spot coverage, or
tor that had access to a chunk of extended coverage into rural areas.
nationwide spectrum - 59MHz in
participate in wireless services It can also serve the wireless net-
the 1400MHz band across the work requirements of new players,
whole of the US. From there, it pretty compelling proposition. It such as fixed and cable operators,
successfully convinced the FCC to will have a highly cost-competitive or retailers such as Amazon.
allow it to use that spectrum for network infrastructure with next “There is really a demand for
next generation mobile broadband generation capabilities, in a mar- our model. First, there is spectrum
– LTE— giving it the enviable ket where demand is accelerating. scarcity in the US market, so our
position of being able to roll out a But LightSquared won’t be stop- capacity will be needed overall in
nationwide 4G infrastructure. ping there. the market place to satisfy de-
The timing of LightSquared is Instead of going to market and mand. Secondly, there isn’t an
also very important. It is getting competing with established players attractive wholesale offer in place
off the ground when market de- in the market, the company for all the companies looking to
mand, technology evolution, as elected to push forward with one participate in wireless services.
well as the nature of the mobile final innovation in the mobile Those two things combined create
industry, are approaching or hit- space – pure wholesale. a lot of traction for us,” Boulben
ting key transition points. said. “If you look at analyst fore-

CommsDay 36
casts in the US, the most conserva-
tive predict a 40-fold increase over
the next five years, so exponential
growth.”

SIX MONTHS AHEAD


The business model seems to be
working so well that Boulben says
LightSquared is some six months
ahead of its original business plan.
“We are now in discussion with
more than now 35 companies in
the last few months. We are now
in advanced negotiations with 8 of
them, so we see the demand for
capacity growing much faster than
we anticipated,” he said.
“Now it is all about execution
and getting customers on the net-
work. On that front, we have had
very good surprises. As we started
to engage companies about our A LightSquared promotional still
situation a few months ago, we
were not expecting so much appe- just getting devices that support its model of charging per Gigabyte of
tite, and we are now in a situation network. usage – with discounts on large
where we are now finalizing with At least part of its business volume – to its customers, it has
some companies already – we had model is to wholesale capacity to basically committed to building a
expected to be in that stage in the other wireless operators, which network consisting of some 40,000
first half of next year.” would mean that these operators base stations without a concrete
In fact, LightSquared has al- will have to support Light- idea of actual demand.
ready announced its first partner – Squared’s devices, as well as to No doubt LightSquared will
smart grid solutions provider, Air- convince their customers to take work closely with NSN to config-
span, who has entered a deal on those devices, which might be ure and optimise the network to
where it will “exclusively market more expensive – due to the need deliver the margins on its eventual
LightSquared’s 1.4 GHz wireless to support an extra radio band, pricing, there is no guarantee that
spectrum,” to the utilities industry. and offer less choice – since Light- the demand will materialise, espe-
Squared’s platform will be starting cially in rural areas.
CHALLENGES off from scratch.
That’s not to say LightSquared’s On a positive note, there will be UNIQUE POSITION
business plan is without chal- a whole generation of new devices, At the end of the day, it’s not hard
lenges. As the first and so far, such as e-Readers, digital cameras, to see the potential of Light-
only, operator on the 1400MHz smart meters, and other such de- Squared’s business model given
band, LightSquared will have to vices with built in wireless connec- the continual growth of mobile
convince a lot of people to join its tivity, that won’t be impacted by data. On the other hand, it is also
ecosystem. the handset ecosystem. plainly clear that the company has
The good news, according to As these are custom-built to the an unique position in an unique
Boulben, is that the company has specifications of a service provider market.
already taken a number of compa- or retailer, they can be manufac- Not many companies hold the
nies onboard, including three tured to work with LightSquared’s distinct advantage of having na-
chipset manufacturers, five device network – although they will tionwide spectrum where many of
manufacturers, as well as two Tier probably still suffer from some its peers don’t. And not many
1 and three Tier 2 OEMs. economy-of-scale disadvantages markets are like the US, where the
The official announcement for due to the initial volume of addressable demand is big enough,
those agreements will come later 1400MHz chipsets. where the playing field is diverse
this fall, he added. The other uncertainty is its pric- enough – both geographically and
Yet, the success of LightSquared ing model. While LightSquared commercially, to support a pure
will depend on much more than has adopted a simplified pricing wholesale play.

CommsDay 37
Teleconfidential by William van Hefner

Death by telephone
.

F ew consumer electronics prod-


ucts over the years have been
maligned more than the humble
held in federal prison, because the
prosecutors feared that he had the
ability to trigger a nuclear war,
telephone. Whether it be a hard- simply by whistling varies frequen-
wired landline type or the latest cies into the mouthpiece. Proba-
wireless device, a variety of hoaxes, bly one of the most ridiculous
urban legends and half-truths have wireless phone hoaxes to ever
conspired to make using the tele- come to my attention happened
phone a practice regarded as only earlier this week in Kenya. It
slightly less dangerous than play- seems that someone was sending
ing with a loaded handgun. out hundreds of SMS messages,
We’ve all heard the classic sto- which informed the caller that if
ries of people being electrocuted Of course, there are also a truck- they accepted a call from a certain
while talking on the phone during load of conflicting studies showing number, it would trigger a brain
a lightening storm. While this that cellphones can cause cancer hemorrhage and they would die,
might be technically possible, the or brain tumors. instantly.
odds of it actually happening are The evidence is hardly conclu- Yes, I know it sounds insane,
slimmer than... well, your odds of sive though, and the risk of using but it caused a small panic in the
being hit by lightening. a product that transmits using African country and had to be
Advances in technology and only a fraction of a Watt hardly addressed in the local newspapers
safety practices have unfortunately compares to the levels of radio by members of both the phone
done nothing to lessen the danger frequency emissions we are all companies and the government in
of telephone use in the public's invisibly exposed to on a daily order to reassure the population
mind. In fact, the advent of the basis from broadcast television, that their heads wouldn't suddenly
wireless phone only seems to have radio stations, shortwave and explode if they picked up the
launched phone paranoia into household wireless devices. A typi- wrong phone call.
overdrive. Like most urban leg- cal TV or radio station transmits The article noted that the hoax
ends, there is often a kernel of using tens or even hundreds of SMS has now started spreading
truth behind the myths, but some thousands of Watts. throughout Asia.
are so ridiculous that it's difficult Shortwave stations can use well It’s a mystery to me how we
to see how anyone could take in excess of a million Watts. U.S. never seem to hear stories of DVD
them seriously. Military Scientists in Alaska are players, TVs, remote controls,
Let’s take exploding cell- broadcasting radio frequencies light bulbs or most other con-
phones, for example. Nowhere, into the atmosphere using what sumer electronics items suddenly
have I been able to find a legiti- probably amounts to many billions killing their respective owners, but
mate case of anyone being killed of Watts. Closer to home, your scary stories about telephones
by any exploding cellphone (or its next door neighbor is allowed to never seem to die. What has the
battery). Although there have been transmit using up to 1,500 Watts telephone done to deserve this
several cases of cheap, aftermarket if he is a licensed amateur radio reputation as a killing machine?
batteries bursting into flames, only operator. Yet, the public seems We will probably never know.
a few minor injuries have resulted, intent on blaming devices that
despite a large South Korean news- typically only transmit using
paper reporting that a man died around .3 Watts.
when a cellphone in his chest In the United States, notorious William van Hefner is the editor
pocket exploded and killed him hacker and phone phreaker Kevin of CommsXpress.com and the
instantly. It wasn’t true, and the Mitnick was not allowed to make former editor of The Digest for
paper had to retract the story. any phone calls while he was being the US Long Distance Industry

CommsDay 38
Australia’s top telecommunications
newsletters and conferences

FIND OUT MORE AT COMMSDAY.COM

CommsDay 39
Oracle Communications

100 of the 100


Top Telcos

Get Better Results With Oracle

oracle.com/goto/communications

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