SCHEDULE

TWO DAY NATIONAL LEVEL CONFERENCE

ON
PARADIGM SHIFT IN BUSINESS EDUCATION
ON
27TH AND 28TH MARCH 2018
ORGANISED BY

P.G. DEPARTMENT OF MANAGEMENT STUDIES,

ISLAMIA COLLEGE OF SCIENCE AND COMMERCE,
SRINAGAR -190002

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 Day 1st : Tuesday
Date 27th MARCH 2018

i. Registration 9.00 am to 10.00 am

I. Inaugural Session 10.00 am to 10.45 am

Rapporteur: - Dr. Syed Untoo, (Assistant Professor, Department of Zoology,
ICSC.)

S.No
a) Recitation of verses of Holy Quran
b) College Tarana
c) Welcome Address by
Prof (Dr.) Muzaffar Ahmad Khan, Principal, ICSC
d) Introduction about the Conference
Dr. Mehraj-ud-din Shah,
Director, PG Department of Management Studies.
e) Release of Souvenir
f) Address by Guest of Honour
Prof. (Dr.) Parvaiz Talib,
Faculty of Management Studies and Research, Aligarh Muslim University, UP
g) Address by Chief Guest, Dr. A. M. Shah, Dean, Faculty of Management
Studies, IUST Awantipora, Kashmir
h) Vote of Thanks
By Dr. Tariq Ahmad

Tea Break 10.45 am to 11.00 am

II. Key Note Session 11.00 am to 12.00 noon
Prof (Dr.) Parvaiz Talib, Dean, Department of Management Studies, Aligarh University, UP

Chairman: - Prof. (Dr.) Nazir A. Nazir, (Department of Commerce, University of Kashmir)

Co-Chairman:- Dr. Seema Bashir, (Department of Commerce ICSC, Sgr.)
Rapporteur: - Dr. Mohd Amin Mir, Department of Commerce, Icsc, Sgr.

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Technical Session I 12.00 noon to 1.30 pm
Theme: - Marketing Management
Chairman: - Dr.K.A. Mahajan, (Ex-Director, P.G. Department of Management Studies, ICSC)
Co-Chairman:- Dr. Joyti Rana, (Associate Professor)
Department of Commerce, DAV Centenary College, Delhi NCR, India)
Rapporteur: - Makhmoora Hamid, (P.G. Department of Management Studies, ICSC)
S.N Name of Author Tittle of Paper
O
1. Dr. Joyti Rana (Associate Professor) Marketing Strategies for Organic Food in India
Deptt. of Commerce
DAV Centenary College, Delhi NCR, India
2. Dr. Nabina Qadir (Lecturer) Analyzing Green Marketing Strategies in Tourism
Department of Commerce and Management Industry
Studies, Gandhi Memorial College, Shams Wari,
Srinagar, J&k, 190001
3. Manzoor Ahmad Khan (Assistant Professor) Medical Tourism In India
(Travel and Tourism)
University of Kashmir, Srinagar -190006 J&K
India
4. Dr. Sumaira (Assistant Professor) Emerging Research Areas in Tourism Marketing – A
Department of Management Studies, University Conceptual Study
of Kashmir
5. i. Ambreena Rafiq (Research Scholar) Service Failure and Recovery Strategies- A
Mewar University of Chittorgarh, Rajasthan- Literature Review
India
Ii. Dr. Mushtaq A Siddiqi
Department of Management of Studies,
University of Kashmir- India
6. I Dr. Imran ul Amin (Assistent Professor) Apple Insurance in Jammu and Kashmir: Potential
Islamic University of Science and Technology, and Prospectus
Awantipora, J & K.
II Dr. Aneesa Jan (Assistant Professor)
IUST, Kashmir
7. Sheikh Suhail (Assistant professor) Quality of Work Life of Health Professionals
P.G. Department of Management Studies,ICSC
8. I Makhmoora Hameed. (F.I.P), Public Private Partnership and Innovative Model
P.G .Department of Management Studies, ICSC For Higher Education
II Dr. Aneesa Jan (Assistant Professor)
IUST, Kashmir
9. Mohammad Shahkar Mearaj Internal Marketing: A Criteria for Employee
Contractual Lecture, Satisfaction in Universities.
P.G. Department of Management Studies, ICSC
10. Dr. Farooq Ajaz (Assistant Professor) Prospectus and Challenges of Rural Marketing:
Department of Commerce, Islamia College of Case Study of Kashmir Region
Science & Commerce
11. I. Dr.Majid Hussain Qadri (Assistant Professor) Sustainable Tourism Development in Jammu &
Department of Management Studies, University Kashmir: An Empirical Analysis
of Kashmir.
II. Mr. Adil Mehraj (Research Scholar)
Department of Management Studies, University
of Kashmir
12. Qazi Amir Jan (Research Scholar) Department Benefits of E-Health services in India- An Initiative
of Commerce and Management Studies, of digital India
Mewar University, Chittorgarh Rajasthan, India.
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 13. I Rafiq A Lone 2G Saga Unfolds -Book review
Assistant Professor & Corporate Trainer,,
Department of Commerce, Islamia College of
Science & Commerce
II Javeed Ahmad (Sociologist)
Sheri Kashmir Institute of Medical Sciences,
(SKIMS Soura)
III Shahid Bhat (Assistant Professor)
ITM University Gwalior (MP)
14. I. Dr Sumaira (Assistant Professor) Responsible Consumerism- Means For Attaining
Department of Management Studies, University Sustainable Development
of Kashmir
II Faiza Ali Dhar (Research Scholar)
Department of Management Studies, University
of Kashmir.

LUNCH BREAK 1:30 pm to 2:25 pm

Technical Session II 2.30 pm to 4.00 pm

Theme: - Entrepreneurship
Chairman: - Dr. G.M.Tibet Bakal,
Dean, Cluster University, Kashmir
Co-Chairman:- Dr. Fayaz A. Nikah,
Associate professor, Department of Management Studies, Central University, Kashmir
Rapporteur: - Dr. Nasreen Qurashi,
Assistant Professor, Department of Commerce, ICSC, Sgr.

S.NO Name of Author Tittle of Paper

1. Dhaar Mehak Majeed (Research Scholar) Growth And Relevance Of Business, Financial And
Department of Economics Economic Education In A Conflict Zone
University of Kashmir
16A Firdousabad Byepass Srinagar 190009 J&K
2. Rouf Ahmad Bhat. (Research Scholar) Impact of Women Self-Help Groups (SHGs) on
Barkatullah University Bhopal, M.P. (Research Rural Entrepreneurship Development in India: A
Centre: Department of Political Science and Relook
Public Administration
3. Dr. Majid Hussain Qadri (Assistant Professor) Start-up Ecosystem in Education Sector:
Department of Management Studies, An Emerging Indian
University of Kashmir
4. Sheikh Mohmad Arif (Research Scholar) Entrepreneurship Development of Jammu and
(School of Management studies) Kashmir : An Overview
BGSBU Rajouri J & K -185131
5. Uheedah Shah. (Assistant Professor) Soft-Skills-Key to Successful Entrepreneurship
Department of English, Islamia College of
Science and Commerce. Sgr.
6. Asif Jeelani Khan (Research Scholar) Make In India: Road Forward Or A Mirage
Department of Commerce, University of
Kashmir, Hazratbal
7. I. Ajay Kumar Chalotra (PhD Scholar) Department of Assessing Strategic Entrepreneurship – Financial
Commerce, University of Jammu, Jammu. Performance.
II Zaffer Iqbal (Mphil Scholar)
Department of Commerce, University of Jammu,
Jammu

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 Day 2nd Wednesday
Date: - 28th March, 2018 10:00 am to 11:45 am
Technical Session- III
Theme: - Human Resources Management (HRM)
Chairman: - Prof. (Dr.) A. Gani, (Dean, Faculty of Management Studies, Central University, Kashmir)

Co-Chairman:- Dr. Farooq A. Shah, (Associate Professor) Department of Management Studies, Central University, Kashmir.

Rapporteur: - Fancy JI, (P.G. Department of Management Studies, ICSC.)

S.NO Name of Author Tittle of Paper

1. Prof. Khurshid Ali (Former Dean)
Faculty of Commerce & Management Studies,
University of Kashmir
2. I. Mudasir Ahmad Dar (Research Scholar)
Mewar University,Rajasthan
Prospects and States of Professionalism in Private
Sector Institutes Offering Master’s and
Undergraduates
Work Engagement at Employee Work Attitude: A
Comparative Study of Colleges and University

II Manzoor Ahmad Khanday (Research Scholar)

Mewar University,Rajasthan

3. Dr. Asma Shaw (Assistant Professor) Work –Life Balance : Five easy steps
Department of English
Islamia College of Science and Commerce
4. Dr. Mehraj ud din Shah (Associate Professor) Quality of Work life in Higher Education:
PG Department of Management Studies. An Introspection
Islamia College of Science and Commerce
5. Rizvi Syed Iliyas Emerging Pedagogy Styles in Contemporary
Guru Foundation, USA Business Education.
6. Mr. Umar Mufeed (Research Scholar) Management Education in India: Challenges and
Department of Management Studies. opportunities
University of Kashmir

7. I. Dr. Sumaira Gulzar Human Resources Practices and work engagement:

II Dr. Mohd Rafiq Teli Evidence from Banking sector of J& K

8. Zameer Quality of Work Life in the Government Higher

Secondary Schools of Srinagar District.
9. I. Mehvish Maqbool, Faculty (contractual) Emotional Intelligence and Academic
Department of Commerce, Islamia College Performance:
of Science and Commerce, Srinagar A study among University Students.

II Javid Ahmad Darzi, Faculty (contractual)

Department of Commerce, Islamia College
of Science and Commerce, Srinagar
10. I. Sumaira Jabeen (Research scholar) Impact of Total Quality Management on
Department of Library and Information Academic Libraries : An overview
Science, University of Kashmir

II Asifa Ali (Research scholar)

Department of Library and Information
Science, University of Kashmir

III Showkat Ahmad Wani (Project fellow)

Department of library and information
science, University of Kashmir

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 11. I Saba Matto (Assistant Professor) Work-Life Balance: A Qualitative Study of
PG Department of Management studies, Antecedents and Outcomes.
ICSC, Sgr.
.
II Prof. (Dr.) Shabir A Bhat
Department of Management studies,
University of Kashmir

III Sheikh Saheel(Assistant Professor)

PG Department of Management studies,
ICSC, Sgr.
Tea Break 11.45 am to 12.00 noon

Technical Session IV 12:00 noon to 1:00 pm

Theme: - Accounting and Finance

Chairman: - Prof. (Dr.) Mushtaq A. Darzi, Director,
Department of Management Studies, University of Kashmir

Co-chairman:- Dr. Tariq .Ahmad (Assistant Professor)

P.G. Department of Management Studies, ICSC.

Rapporteur: - Dr. Mehvish, Department of Commerce

S.NO Name of Author Tittle of Paper

1. Ajaz ul Islam (Assistant Professor) The Impact of Corporate Governance
Department of Commerce & Management. Performance on the Share Price of the Company:
GDC Sopore, Kashmir A Study of BSC 500 Companies.

2. Dr. Aabida Akhter (Assistant Professor) Impact of Financial Literacy on Investment

PG Department of Management Studies, Intentions: An Empirical Investigation.
Abdul Ahmad Azad Memorial Degree
College, Bemina Srinagar.

3. Dr. Manzoor Ahmad Shah Dynamics of Accounting Education in Changing

(Ex. Associate Professor). Scenario.
Islamia College of Science and Commerce,
Srinagar.

4. Dr. Nazir Ahmad Gilkar Paradigm Shift in Accounting Education.

Ex. Controller of Examinations
Central University of Kashmir.

5. I. Dr. T.A. Ganaii (Assistant Professor) Municipal Financial Administration in Municipal

P.G. Department of Management Studies, Corporations of J&K
Islamia College of Science and Commerce,
Srinagar.
II Dr. Mir Mohammad Hanief
(Associate Professor)
Department of English, ICSC,
6. I. Aayat Fatima The Impact of Cognitive Bias on the
Department of Commerce, University Investment Decision Making
of Kashmir.

II Prof. (Dr.). S.M.Shafi

Department of Commerce, University
of Kashmir.

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 7. I Irshad Ahmad Malik (Assistant. Cloud Computing & Electronic Governance:
Professor) Department of Future Prospects, Opportunities &
Management Studies, University of Challenges in India
Kashmir.

II Owais Charag (Assistant Professor)

Business Administration, higher
Education Department.

III Prof. (Dr.) S Mufeed Ahmad.

(Professor) Department of
Management Studies, University of
Kashmir

LUNCH BREAK 1:00 pm to 2:00 pm

Technical Session V 2.00 pm to 3.00 pm

Theme: - Organisation Behaviour
Chairman: - Prof. (Dr.) Khurshid Ali,
Ex-Dean, Faculty of Commerce and Management Studies, University of Kashmir.
Co-Chairman:- Dr. Nazir Ahmad Shah, Director, Department of Management Studies, SSM College of
Engineering and Technology, Sgr.
Rapporteur: -Rosheeba, P.G. Department of Management Studies, ICSC, Sgr.

S.NO Name of Author Tittle of Paper

1. I Shayista Majeed. (Research Scholar) Organizational Citizenship Behaviour: An Empirical
Department of Commerce, University of Study of University Teachers:
Kashmir
II Dr. Sabiya Mufti. (Senior Assistant
Professor)
Department of Commerce, University of
Kashmir
2. I Dr. Majid Hussain Qadri (Assistant Professor) The Construct of Academic Leadership in School
Department of Management Studies, Education
University of Kashmir.
II Zubair Ahmad Khan (Research Scholar)
Department of Management Studies,
University of Kashmir
3. I Mir Rouf Ahmad (Assistant Professor) What Makes Employees Stay? Role of Employee
Department of Commerce, Amar Singh Empowerment In Formation of Employee
College, Cluster University Srinagar. Commitment and Behavioral Intentions
II Rameez Raja (Assistant Professor)
Department of Commerce, Govt. Degree
College, Beerwah.
4. I Raashidah Gani (Research Scholar) The Role Of Organizational Climate In The
Management Studies, BGSB University Implementation Of Total Quality Management.
Rajouri J&K, (India).
II Atif Javed Qazi. (Research Scholar)
Management Studies, BGSB University
Rajouri J&K, (India)

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 5. I Ratiba Riyaz.(Assistant Professor) A Study On Development of Supportive Work
Deptt. of Computer Applications, Climate For Older Work Force.
Islamia College
Srinagar.
II Romana Riyaz. (Assistant Professor)
Deptt. of Computer Applications,
Islamia College
Srinagar.

Technical Session VI 3:00 pm to 4:30 pm

THEME: -General Management
Chairman: - Prof. (Dr.) S. M. Shafi,
Department of Commerce, University of Kashmir, Sgr.

Co-Chairman: Dr. Nasreen Qurashi,

Assistant Professor, Department of Commerce ICSC, Sgr.

Rapporteur: - Dr. Shameema Kamili,

Assistant Professor, Department of Commerce ICSC, Sgr.

S.NO Name of Author Tittle of Paper

1. I Raheela Nazir (Phd Scholar) An Analytic Study of Organization Role of Stress in
The Business School, Faculty of Higher Educational Institutions ( Case
University of Kashmir. Study of University of Kashmir)
II Prof. (Dr.) Iqbal Ahmad Hakeem (Professor)
The Business School,
University of Kashmir.
2. Dr. Nusrat Parveen (Assistant Professor) Security Issues for Internet of Things with Smart
Department of Electronics, Plug.
Islamia College of Science and Commerce, Srinagar.
3. Dr. Khursheed Ahmad Qazi Effective English Language: Core Criterion for
Department of English, Contemporary Business and Employability
Taibah University ,
Medina Munawara KSA
4. I. Sajad Sarvar (Assistant Professor) Management Studies for Medical Graduates: An
Islamia College of Science and Commerce Emerging Field of Study.
II Mehraj ud Din Gagloo (Assistant Professor)
Islamia College of Science and Commerce
III Syed Ahmad Untoo (Assistant Professor)
Islamia College of Science and Commerce
IV Ruheena Tabasum (Assistant Professor)
Department of Chemistry ,
S. P College, Srinagar.
5. Qazi Amir Jan (Phd Scholar) Benefits of E-Health Services in India- An Initiative
Department of Commerce of Management Studies, of digital India
Mewar University
Rajasthan
6. I Sumaira Qadir (Research Scholar) Swach Bharath Abhiyan Mission
Department of Economics, Mewar University
Department of Central Asian Studies , Kashmir University
II Dr. Mohammad Afzal Mir (Assistant Professor)
7. Mohmad Ilham Shiekh (Research Scholar) Business and Trade Ethics in Islamic Perspective
Shaikh-ul-Aalam Studies (CSAS), Markaz-I-Noor,

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8. Dr. Nasreen (Assistant Professor) Ethical Responsibilities in Higher Education
Department of Commerce, ICSC, Hawal, Srinagar,
190002
9. I Wajid Ahmed Malik Factors Affecting E-Loyalty in Case of Online
(MBA Student) Shoppers: An Empirical Study
II Dr. Rashi Taggar (Assistant Professor)
School of Business, SMVD University, Kakryal, India
10. Samee-Ullah Bhat (Ph.D Candidate) On Understanding the Philosophy of Islamic
Shah-i-Hamadan Institute of Islamic Studies Business Ethics
University of Kashmir Main Campus, Srinagar.
11. I Showkat Ahmad Hajam (Research Scholar) The Dynamism of Crude oil Prices of OPEC
Department of Commerce, University of Kashmir nations due to Non- OPEC Supply-
II Prof. (Dr.) S M Shafi (Professor) An Analytical From 1970s to 2017.
Department of Commerce, University of Kashmir
12. Dr. Nasir Nabi (Assistant Professor) Islamic Ethics, Economy and Trade: An
S.H. Institute of Islamic Studies Overview
University of Kashmir, Srinagar

13. I Mudassir Makhdoomi. (Assistant Professor) Increasing Demand of Information

Department Of Computer Application, ICSC, Technology in Management Studies
Srinagar.
II Sebiha Rehman (Lecturer)
Department of School Education J&K.
14. Dr. Saba Anjum Globalization and Its Impact on Agriculture in
Aligarh Muslim University India
Aligarh, India, 202002
15. Umar Amin (Assistant Professor) Relationship between FDI inflows and
Govt. Amar Singh College, Economic Growth: A Review
Cluster University, Srinagar, J & K, India.

16. I Dr. Shabnam Zaffar. (Assistant Professor) Gender and Level of Self-Efficacy:
Department of Commerce, Government Degree An Empirical Study of Banks in J&K.
College, Sumbal, J&K.

II Azra Khan (Research Scholar)

Department of Commerce, University of Kashmir,
J&K.
17 I Asifa Ali (Research Scholar) World Bank e-Library: Exploring the Scholarly
Department of Library and Information Science, Side of the World Bank
University of Kashmir

II Rabiya Mushtaq (Research Scholar) Centre for

Central Asian Studies, University of Kashmir.
III Sumaira Jabeen (Research Scholar) Department
of Library and Information Science, University of
Kashmir

IV Masood Ahmad Bhat (Librarian) Department of

Animal and Veterinary Science, Srinagar.

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Valedictory: - Time: - 4.30 pm to 5.30 pm
Rapporteur :- Dr. Syed Untoo, Assistant Professor, Department of Zoology,
a) Recitation of Holy Quran.
b) Welcome Address by the Prof. (Dr.) Muzaffar Ahmad Khan.
Principal, Islamia College of Science and Commerce.
c) Conference Proceedings by Dr. Nazir A. Gilkar,
Ex-Controller, Examination Central University Kashmir
d) Feedback of Participants about the Conference
f) Address by Guest of Honour Prof. Khursheed A. Butt,
Registrar, University of Kashmir
g) Address by Chief Guest.
h) Distribution of Certificates.
i) Vote of thanks by Prof. Abdul Majid, Staff Secretary ICSC, Sgr.

Chief Rapporteur of Conference: Dr. Nazir A Gilkar

Ex Controller Examination, Central University of Kashmir.

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