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Product

This product will be a fashion spread for a music magazine.

Theme
The theme of this fashion spread will be rock music.

Model
The model is a male and they are called Luke Corbishley.

Locations
Thelwall, Cobbled Path
Outfits
Outfit 1 - Black Leather Jacket, Half White Half Black Hollister T-shirt and Black Jeans.

Outfit 2 - Black Nirvana T-Shirt and Black Jeans.

Outfit 3 - Red T-Shirt and Dark Grey Jeans.

Outfit 4 - Black T-Shirt (with a science themed pattern on it) and Dark Grey Jeans.

Props
Drums sticks
Guitar

Equipment Required
The Equipment that is required will be a DSLR Camera and a Tripod.

Schedule
I will take the photos in-between 18th-21st May.

Contingency Plans
If I cannot take the pictures on Friday I will take them at the weekend or on Monday to make
sure they get taken before the 22nd.

Legal
Copyright, Designs and Patents Act 1988
The law gives the creators of literary, dramatic, musical, artistic works, sound recordings,
broadcasts, films and typographical arrangement of published editions, rights to control the
ways in which their material may be used.

The rights cover: broadcast and public performance, copying, adapting, issuing, renting and
lending copies to the public.

This is a CIVIL law not a CRIMINAL law.

This means it is not a criminal offence to break the law, which could result in a fine or jail
sentence.
Instead, the person who owns the copyright has to sue the person they believe has broken
the law. The case is then heard in a civil court and if the person is found guilty of breaking
copyright law then they will have to pay damages to the owner of the copyright. The
amount of damages is set by the court.

Types of work protected

Literary
Song lyrics, manuscripts, manuals, computer programs, commercial documents, leaflets,
newsletters and articles etc.
Dramatic
Plays, dance etc.
Musical
Recordings and score.
Artistic
Photography, painting, sculptures, architecture, technical drawings/diagrams, maps, logos.
Typographical arrangement of published editions
Magazines, periodicals, etc.
Sound recording
May be recordings of other copyright works, e.g. musical and literary.
Film
Video footage, films, broadcasts and cable programmes.
The Copyright (Computer Programs) Regulations 1992 extended the rules covering literary
works to include computer programs.

Duration of copyright

For literary, dramatic, musical or artistic works: 70 years from the end of the calendar year
in which the last remaining author of the work dies.
If the author is unknown, copyright will last for 70 years from end of the calendar year in
which the work was created, although if it is made available to the public during that time,
by publication, authorised performance, broadcast, exhibition etc., then the duration will be
70 years from the end of the year that the work was first made available.
Sound Recordings: 50 years from the end of the calendar year in which the work was
created or, if the work is released within that time, 70 years from the end of the calendar
year in which the work was first released.
Films: 70 years from the end of the calendar year in which the last principal director, author
or composer dies.
If the work is of unknown authorship: 70 years from end of the calendar year of creation, or
if made available to the public in that time, 70 years from the end of the year the film was
first made available.
Typographical arrangement of published editions: 25 years from the end of the calendar
year in which the work was first published.
Broadcasts and cable programmes: 50 years from the end of the calendar year in which the
broadcast was made.
APPLICATION:
The magazine producer will avoid breaking copyright laws by making their own content or
get documented permission to use copyrighted material.

I will avoid breaking copyright laws by making my own content (house styles, ideas,
concepts and designs.) and I will take my own photos and make sure that they are original
and checking it against existing content.

Equality Act 2010


This law legally protects people from discrimination in the workplace and in wider society.
It is against the law to discriminate against anyone because of:
➢ Age
➢ Being or becoming a transsexual person
➢ Being married or in a civil partnership
➢ Being pregnant or on maternity leave
➢ Disability
➢ Race including colour, nationality, ethnic or national origin
➢ Religion/belief or lack of religion/belief
➢ Sex
➢ Sexual orientation

This is a CRIMINAL law.


Therefore anyone who is considered to be breaking the law could be arrested. It would
result in a criminal trial which if found guilty could result in a fine or jail sentence.

APPLICATION:
The magazine producers ensure that they are not deliberately discriminatory to any groups
above in any of their images and texts. They could break the law and lose/offend audience
members.

I would avoid using negative stereotypes in my images and text. I would also be aware of
what all of the stereotypes are so that I don't accidentally offend members of any of the
groups above. If there is anything offensive in my interviews I will edit it out or censor it.

Intellectual property
What intellectual property is?
Having the right type of intellectual property protection helps you to stop people stealing or
copying:
➢ the names of your products or brands
➢ your inventions
➢ the design or look of your products
➢ things you write, make or produce

Copyright, patents, designs and trademarks are all types of intellectual property protection.
You get some types of protection automatically, others you have to apply for.
You own intellectual property if you:
➢ created it (and it meets the requirements for copyright, a patent or a design
➢ bought intellectual property rights from the creator or a previous owner
➢ have a brand that could be a trade mark e.g. a well-known product name

If you believe anyone has stolen or copied your property you would sue them in civil court.

Types of protection
The type of protection you can get depends on what you’ve created. You get some types of
protection automatically, others you have to apply for.

Automatic protection

Protection you have to apply for


Type of protection Examples of intellectual property Time to allow for application
Trade marks Product names, logos, jingles 4 months
Appearance of a product including,
Registered designs shape, packaging, patterns, colours, 1 month
decoration
Inventions and products, e.g.
Patents machines and machine parts, tools, Around 5 years
medicines

APPLICATION:
Magazine producers must create their own house styles, ideas, concepts and designs.

I will create my own house styles, ideas, concepts and designs. I will do extensive research
to make sure that my house styles, ideas, concepts and designs aren't someone else's.

Obscene Publications Act 1959


For the purposes of this Act an article shall be deemed to be obscene if its effect or (where
the article comprises two or more distinct items) the effect of any one of its items is, if taken
as a whole, such as to tend to deprave and corrupt persons who are likely, having regard to
all relevant circumstances, to read, see or hear the matter contained or embodied in it.

In this Act ‘article’ means any description of article containing or embodying matter to be
read or looked at or both, any sound record and any film or other record of a picture or
pictures.

This is a criminal law.


APPLICATION:
Magazine producers must ensure that they do not publish anything that could be
considered obscene like offensive language and images involving violence or nudity.

I will not use any of the content described above. If obscene language is used in my
interviews I will edit it out or censor it. I will also proofread all of my content to ensure it is
appropriate.

I will have pre planned all of the elements of the photos like the mise-en-scene. And i will
pre plan the interviews to make sure i ask appropriate questions.

Trespass
This is a civil law.
Trespass to land consists of any unjustifiable intrusion by a person upon the land in
possession of another.
Civil trespass is actionable in the courts.

APPLICATION:
Magazine producers should not enter private property that they don't have permission to
enter, to take photographs, research or conduct interviews. If they need to do this they
must have written permission.

I will avoid this by planning where photos will be taken and interviews will take place and
gain permission if necessary or carry out photoshoot in a public place.

Privacy
The introduction of the Human Rights Act 1998 incorporated into English law the European
Convention on Human Rights.

Article 8.1 of the ECHR provides an explicit right to respect for a private life:
Article 8 protects your right to respect for your private life, your family life, your home and
your correspondence (letters, telephone calls and emails, for example).

Privacy Law is a law which deals with the use of people’s personal information and making
sure they aren't intruded upon. These laws make sure people can't have their information
wrongly used without permission.

APPLICATION:
Magazine producers must not release personal information (private documents, address,
email, telephone number) without their permission.

I will get permission from anyone involved in interviews/photoshoots by getting them to


sign model release forms or censor any personal information that is included in any text or
images.

Defamation Act 2013


This Act reformed defamation law on issues of the right to freedom of expression and the
protection of reputation. It also comprised a response to perceptions that the law as it
stood was giving rise to libel tourism and other inappropriate claims.

The Act changed existing criteria for a successful claim, by requiring claimants to show
actual or probable serious harm (which, in the case of for-profit bodies, is restricted to
serious financial loss), before suing for defamation in England or Wales.

It also enhanced existing defences, by introducing a defence for website operators hosting
user-generated content (provided they comply with a procedure to enable the complainant
to resolve disputes directly with the author of the material concerned or otherwise remove
it), and introducing new statutory defences of truth, honest opinion, and "publication on a
matter of public interest“.

LIBEL
A written, published false statement that is damaging to a person's reputation.

SLANDER
Making a false spoken statement damaging to a person's reputation.

Defamation is a civil law and so you would need to sue someone who you believe has
damaged your reputation.

APPLICATION:
Magazine producers must not publish false statements that could harm someone's
reputation. (Must not use misleading images or text.)

I will censor anything I am not sure is 100% accurate/true I will avoid publishing if i am
unsure. I will research all the information. And I will also avoid being harmful towards
someone's reputation in general.

Ethical
Rather than legal constraints, ethical issues are based on judgement. They are what society
considers as morally acceptable.

If something is seen as ethically wrong then it is first investigated to see if it is breaking any
laws. However, if it is not in violation of any of these laws then it comes under ethical issues.

This means that no law has been broken, however the public may see it as offensive or
controversial. Many ethical concerns are raised by groups of specific people. These groups
may find the publication offensive, due to how the minority are represented.

Content – Images and text


● need to be appropriate
● Avoiding things such as bad language, images of nudity etc.
● could link to obscene publications act if the line is crossed too far
● could offend audience, lose readers, result in complaints to regulatory body IPSO

APPLICATION:
I will plan images in detail to ensure they are appropriate careful consideration of the mise-
en-scene. I will plan appropriate content. I will take extra care when conducting
interviews/images. i will edit out or censor any inappropriate content. I will make sure I
have no violence in images/language, inappropriate language, nudity and negative ideas,
values and beliefs.

Representation:
Nothing in media is real it is a representation of reality. Every media product has gone
through a process of mediation. It’s constructed through the mise-en-scene, Camerawork,
Sound and Editing.

APPLICATION:
I will avoid things like negative representations and stereotypes in images and text. I will link
to equality act if line crossed. (I will avoid offending the audience so I don't lose readers or
get complaints.)