1. Have you ever organized an event (wedding, birthday, cocktail party, etc)?

o YES
o NO
2. Which kind(s) of event was it? (Several answers possible)
o Cocktail party
o Wedding
o Engagement
o Birthday
o Anniversary
o New year’s eve
o Dinner party
o Theme party
o Show (karaoke, Chippendale, dancers, singers, etc)
o Casino party at home
o At home debate
o Other, please specify:
3. Who did you call to organize it?
o I organized it myself
o Family and friends
o Neighbours
o A company
o Other, please specify
4. In general, where does this kind of event take place?
o At home
o Outside
o At a friend’s house
o In a venue hired for the occasion
o Other, please specify
5. What was your allocated budget?
o By event
o By Guest
6. The last time you organised an event/ you had an event organised for you, were you satisfied with:

Yes, very satisfied yes, rather satisfied not satisfied at all Not applicable

o The availability of the venue

o The originality of the event
o The organization of the event
o The quality of the events manager
o The availability of the events manager
o The ability to deal with problems and issues
o The meal quality
o The organization, the orchestration
o The decoration
7. What would be your expectations regarding events management?

8. Do you know any agencies?

o Yes, please specify:
o No
9. Would you be likely to use the services of an events manager?
o Yes definitely
o Yes why not
o Not at all, please specify why not:
10. For which kind(s) of service(s) would you call an events manager? (Several answers possible)
*For the Respondent - The different possible answer choices are presented in random order.
o Complete organization (venue, caterer, coordinator/organizer, DJ, photographer, flowers,
car, guests’ security, advertising for your event)
o Look for and hire a venue
 o Look for and choose a caterer
o Look for and choose a DJ/Sound technician
o Look for and choose a specialist coordinator (fireworks, karaoke, etc)
o Look for and choose a photographer
o Flowers
o Car rental (prestigious car, limousine, horse-drawn carriage, others)
o Events manager for the day
o Setup and decoration of the venue
o Production of your invitation letter’
o Guests’ transport to and/or from the venue
o Parking security
o Other, please specify:
11. What maximum budget would you be willing to spend on these kinds of service?
Less than £1000 From £1000 to £2000 From £2000 to £4000 From £4000 to £6000 From £6000 to £8000 From £8000 to £10
000 From £10000 to £20000
o Look for and hire a venue
o Look for and choose a caterer
o Look for and choose a DJ/Sound technician
o Look for and choose a specialist coordinator (fireworks, karaoke, etc)
o Look for and choose a photographer
o Flowers
o Car rental (prestigious car, limousine, horse-drawn carriage, others)
o Events manager for the day
o Setup and decoration of the venue
o Production of your invitation letter’
o Guests’ transport to and/or from the venue
o Parking security
12. How would you go about finding an events manager?
(Several answers possible)
*For the Respondent - The different possible answer choices are presented in random order.
o Yellow pages
o Internet
o Local press
o Specialized press, magazine
o Event, shows
o Network
o Radio
o TV
o Other, please specify
13. What are for you the most important criteria for this kind of service provider?
(Please rank these criteria from 1 to 5: 1 is the most important and 5 is the least important)
o Proximity
o Notoriety
o Availability
o Attraction level of the venues
o Dynamism
o A vast choice of services
o Originality
o Listening
o Quality of the company
o Other, please specify: