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SEO Report, May 06, 2016

SEO Report for http://swebdevelopment.com

73 / 100 34 / 49 13 / 49 2 / 49
SEO SCORE PASSED CHECKS FAILED CHECKS WARNINGS

COMMON SEO ISSUES

Title Tag  The meta title of your page has a length of 71 characters. Most search engines will truncate meta
titles to 70 characters.

 Sweb Development | Web Design Firm, Mobile Apps, Social Media Marketing

Meta Description  The meta description of your page has a length of 179 characters. Most search engines will
truncate meta descriptions to 160 characters.

 Sweb Development in San Antonio, TX is a professional website design firm that designs and
develops desktop and mobile websites, Android apps and social media marketing
campaigns.

Google Search  Sweb Development | Web Design Firm, Mobile Apps, Social Media
Results Preview http://swebdevelopment.com/
Marketing
Sweb Development in San Antonio, TX is a professional website design firm that designs
and develops desktop and mobile websites, Android apps and social media marketing
campaigns.

Most Common  There is likely no optimal keyword density (search engine algorithms have evolved beyond
Keywords Test keyword density metrics as a significant ranking factor). It can be useful, however, to note which
keywords appear most often on your page and if they reflect the intended topic of your page. More
importantly, the keywords on your page should appear within natural sounding and grammatically
correct copy.

 social - 9 times
 view - 8 times
 news - 7 times
 read - 7 times
 contact - 6 times

Keyword Usage  Congratulations! You are using your keywords in your meta-tags, which help search engines to
properly identify the topic of your page.

 Keyword(s) included in Meta-Title Tag


 Keyword(s) included in Meta-Description Tag

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Keywords Cloud  [...] address agency android antonio apps awards blog breathe build
campaigns captivating changes clients close colecciÓn contact copyright
create creative cuttingedge date deal development digital doing email exceed
expectations ford friday hermes high home impossibly indicates info interested
liftfund like marketing mary's media meet missed mobile nest news
newsletter people pride produce products project qantas real read
required reserved rights save services shows site sleep smart social solution
stay stuff. sweb swebdesigned swebdevelopment
solutions south standards
swebdevelopment.com systems tailormade takes team tech
tech. see things trends tuesday uptodate vacations view visit we'll
we're website websites week weekly weekly top we’re wins work

<h1> Headings  Your page contains H1 headings. Their contents are listed below:
Status
 Web. Mobile. Social.
 Mobile Apps , Websites , Social Media

<h2> Headings  Your page contains H2 headings. Their contents are listed below:
Status
 Stay up to date
 We eat , sleep , and breathe this stuff.
 We build things.
 Read our blog
 Stay up to date

Robots.txt Test  Congratulations! Your site uses a "robots.txt" file: http://swebdevelopment.com/robots.txt

Sitemap Test  Congratulations! We've found 2 sitemaps files for your website:

 http://swebdevelopment.com/sitemap.xml
 http://swebdevelopment.com/sitemap_index.xml

Broken Links Test  From 24 distinct anchor links analyzed, none of them appear to be broken.

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SEO Friendly URL  We have found 9 URLs that are not SEO friendly!
Test
 http://swebdevelopment.com/sweb_in_the_news/
 http://swebdevelopment.com/sweb_portfolio/qantas-vacations-website/
 http://swebdevelopment.com/sweb_portfolio/coleccion-ford-ios-android-app/
 http://swebdevelopment.com/sweb_portfolio/my-new-nest-systems/
 http://swebdevelopment.com/sweb_portfolio/liftfund-social-media/
 http://swebdevelopment.com/portfolio_type/website/
 http://swebdevelopment.com/portfolio_type/ios-android-app/
 http://swebdevelopment.com/portfolio_type/social-media/
 http://swebdevelopment.com/portfolio_type/systems/

HOW TO FIX SEO FRIENDLY URL TEST


- In order for URLs to be SEO friendly, they should be clearly named for what they are and contain
no spaces, underscores or other characters. You should avoid the use of parameters when
possible, as they are make URLs less inviting for users to click or share.
- If your website is new and is not indexed by search engines you can replace underscores with
hyphens or redirect those links to URLs that use hyphens.BUT, if your website is ranked well by
search engines you do not need to do this (probably you have other ranking factors working very
well).
- The general advice remains: build links that contain hyphens rather than underscores and avoid
dynamic URLs.

Image Alt Test  Your webpage has 4 'img' tags and all of them contain the required 'alt' attribute.

Inline CSS Test  Your webpage is using 13 inline CSS styles!

HOW TO FIX INLINE CSS TEST


It is a good practice to move all the inline CSS rules into an external file in order to make your
page "lighter" in weight and decrease the code to text ratio.
check the HTML code of your page and identify all style attributes
for each style attribute found you must properly move all declarations in the external CSS file
and remove the style attribute
For example:

<!--this HTML code with inline CSS rule:-->


<p style="color:red; font-size: 12px">some text here</p>

<!--would became:-->
<p>some text here</p>

<!--and the rule added into your CSS file:-->


p{color:red; font-size: 12px}

Deprecated HTML  Congratulations! Your page does not use HTML deprecated tags.
Tags

Google Analytics  Congratulations! Your website is using the correct version of Google Analytics tracking code.
Test

Favicon Test  Congratulations! Your website appears to have a favicon.

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Backlinks Checker

JS Error Checker  We found 2 JavaScript errors on your web page!

 Uncaught TypeError: Cannot read property 'querySelector' of null


Source file: http://swebdevelopment.com/wp-content/themes/swebedit-
devdmbootstrap3/js/overlay.js?ver=4.4.2 at line: 4, column: 22
 Uncaught SyntaxError: Unexpected token ILLEGAL
Source file: http://swebdevelopment.com/ at line: 78, column: 0

HOW TO FIX JS ERROR CHECKER


If your site has JavaScript errors it might not work properly, which can lead to improper or
incomplete loading of content. It's hard to advise how to fix JavaScript errors since there are many
different types, but here are some tips:
- First of all, you have to locate the source of errors;
- If you are using JS plugins or other third party code, you must carefully read the documentation;
- Syntax errors (a typo or missing character) are easy to fix;

Social Media Check  Congratulations! Your website is connected successfully with social media using: Facebook;
Twitter; Pinterest;

SPEED OPTIMIZATIONS

HTML Page Size  Congratulations! Your HTML size is 8.75 Kb and this is under the average web page size of 33
Test Kb.
This leads to a faster page loading time than average.

HTML  Congratulations! Your page is successfully compressed using gzip compression on your code.
Compression/GZIP Your HTML is compressed from 42.12 Kb to 8.75 Kb (79 % size savings). This helps ensure a
Test faster loading web page and improved user experience.

Site Loading Speed  Your site loading time is around 3.16 seconds and this is under the average loading speed which
Test is 5 seconds.

Page Objects  Your page has more than 20 http requests, which can slow down page loading. You can try
reducing http requests through various methods such as using text instead of images, using css
sprites, using data URIs instead of images, or combining several external files together into one.

HTML Pages: 2; CSS Files: 9; Scripts: 19; Images: 17; Flash Files: 0;

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Page Cache Test  It does not appear that you are caching your pages. Cached pages serve up static html and avoid
(Server Side potentially time consuming queries to your database. It also helps lower server load by up to 80%.
Caching) Caching most visibly benefits high traffic pages that access a database, but whose content does
not change on every page view. Common caching methods include Alternative PHP Cache,
Quickcache, and jpcache. Caching mechanisms also typically compress HTML, further reducing
page size and load time.

HOW TO FIX PAGE CACHE TEST (SERVER SIDE CACHING)


In order to pass this test you are advised to use a caching mechanism for your pages. There are
three methods which can be used to caching your web pages:

1. Alternative PHP caching


- Alternative PHP Cache (APC) is an open source framework which caches data using
intermediate PHP code. Most web programmers who are familiar with the PHP programming
language can easily set up Alternative PHP Cache for your site.
2. Quickcache
- Quickcache is a lightweight page caching solution which was formerly known as jpcache.
Quickcache caches the page output rather than compiling the PHP page, making it a
superior version of page caching to the Alternative PHP caching. Quickcache can be quickly
downloaded from their website and can reduce your page load time up to 80%.
3. WP Super Cache
- If you have a Wordpress website, WP Super Cache can be installed within seconds and
without no programming knowledge.

Flash Test  Congratulations! Your website does not include flash objects (an outdated technology that was
sometimes used to deliver rich multimedia content). Flash content does not work well on mobile
devices, and is difficult for crawlers to interpret.

Image Expires Tag  Your site is not using expires headers for your images. An expires tag can help speed up the
Test serving of your webpages for users that regularly visit your site and see the same images. Learn
more about how to add expires headers to your images.

HOW TO FIX IMAGE EXPIRES TAG TEST


In order to reduce the number of HTTP requests, you can use the HTTP Expires header to set an
expiration time for your images or any other content type. You can add the following lines into your
.htaccess file:

<IfModule mod_expires.c>
ExpiresActive on

ExpiresByType image/jpg "access plus 1 month"


ExpiresByType image/jpeg "access plus 1 month"
ExpiresByType image/gif "access plus 1 month"
ExpiresByType image/png "access plus 1 month"
</IfModule>

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JS Minification Test  Some of your website's JavaScript files are not minified!

 http://swebdevelopment.com/wp-content/th...-devdmbootstrap3/js/classie.js?ver=4.4.2
 http://swebdevelopment.com/wp-content/th...-devdmbootstrap3/js/overlay.js?ver=4.4.2
 http://s3.amazonaws.com/downloads.mailchimp.com/js/mc-validate.js
 http://s.gravatar.com/js/gprofiles.js?ver=2016Mayaa
 http://swebdevelopment.com/wp-content/pl...ins/jetpack/modules/wpgroho.js?ver=4.4.2
 http://swebdevelopment.com/wp-content/th...devdmbootstrap3/js/bootstrap.js?ver=1.50
 http://swebdevelopment.com/wp-content/th...vdmbootstrap3/js/freelancer.js?ver=1.0.0
 http://swebdevelopment.com/wp-content/th...strap3/js/jquery.easing.min.js?ver=1.0.0
 http://malsup.github.io/jquery.cycle2.js

HOW TO FIX JS MINIFICATION TEST


In order to pass this test you must minify all of your external JavaScript files. For this task you can
use an online JS minifier like YUI Compressor, Closure Compiler or JSMin.

CSS Minification  Some of your website's CSS files are not minified!
Test
 http://fonts.googleapis.com/css?family=Lato:300,400,700,900,400italic,700italic
 http://swebdevelopment.com/wp-content/th...-devdmbootstrap3/css/bootstrap.css?ver=1
 http://swebdevelopment.com/wp-content/th...swebedit-devdmbootstrap3/style.css?ver=1
 http://s.gravatar.com/css/hovercard.css?ver=2016Mayaa

HOW TO FIX CSS MINIFICATION TEST


In order to pass this test you must minify all of your external CSS files. For this task you can use an
online CSS minifier like YUI Compressor or cssmin.js.

Nested Tables Test  Congratulations, your page does not use nested tables. This speeds up page loading time and
optimizes the user experience.

Frameset Test  Congratulations! Your webpage does not use frames.

Doctype Test  Congratulations! Your website has a doctype declaration:

 <!DOCTYPE html>

URL Redirects  Congratulations! Your URL doesn't have any redirects (which could potentially cause site
Checker indexation issues and site loading delays).

SERVER AND SECURITY

URL  http://swebdevelopment.com and http://www.swebdevelopment.com/ resolve to the same URL.


Canonicalization
Test

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IP Canonicalization  Your site's IP 192.185.77.252 does not redirect to your site's domain name. This could cause
Test duplicate content problems if a search engine indexes your site under both its IP and domain
name.

HOW TO FIX IP CANONICALIZATION TEST


In order to pass this test you must consider using a 301 re-write rule in your .htaccess file so that
your site's IP points to your domain name.
If your site is running on apache server, you could put these lines in your .htaccess after
RewriteEngine on line:

RewriteCond %{HTTP_HOST} ^XXX\.XXX\.XXX\.XXX


RewriteRule (.*) http://www.yourdomain.com/$1 [R=301,L]

Note that you must proper format the first line using your IP (replace X characters with proper digits
from your IP) and the second line using your domain name.

HTTPS Test  Your website is not using https, a secure communication protocol. Even for sites that do not collect
senstive customer information, search engines suggest that switching to https is an increasingly
good idea and may help improve rankings. Note: if your site relies primarily on adsense income,
be aware that using https may be detrimental to ad earnings.

HOW TO FIX HTTPS TEST


If your website needs a secured authentication or an encrypted transfer of data, you need to install
an SSL certificate in order to provide a secure connection over HTTPS protocol. HERE is a "step
by step" guide to purchase and install an SSL certificate.

Safe Browsing Test  This site is not currently listed as suspicious (no malware or phishing activity found).

Server Signature  Your server signature is on. Turning off your server signature is generally a good idea from a
Test security standpoint. Read more on how to turn off server signature and improve your website's
security.

 Server: nginx/1.10.0

HOW TO FIX SERVER SIGNATURE TEST


By default, the Apache webserver sends HTTP headers with some information about your server
version, operating system, modules installed, etc. These informations can be used by hackers in
order to exploit vulnerabilities (specially if you are running an older version). These information
can be hidden or changed with very basic configurations.
Open Apache?s configuration file (httpd.conf or apache.conf) and search for ServerSignature. If
you find it, edit it to:

ServerSignature Off
ServerTokens Prod

If you don't find it, just add these two lines at the end of the file.
Note that, after you modify the configuration file, you must restart the Apache server.

Directory Browsing  Congratulations! Your server has disabled directory browsing.


Test

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Libwww-perl Access  Your server appears to allow access from User-agent Libwww-perl. Botnet scripts that
Test automatically look for vulnerabilities in your software are sometimes identified as User-Agent
libwww-perl. By blocking access from libwww-perl you can eliminate many simpler attacks. Read
more on blocking Libwww-perl access and improving your website's security.

HOW TO FIX LIBWWW-PERL ACCESS TEST


In order to pass this test you must block the libwww-perl user-agent in your .htaccess file.
If your site is running on apache server, you could put these lines in your .htaccess after
RewriteEngine on line:

RewriteCond %{HTTP_USER_AGENT} libwww-perl.*


RewriteRule .* ? [F,L]

Plaintext Emails  We found 1 email addresses in your page code. We advise you to protect email links in a way that
Test hides them from the spam harvesters.

HOW TO FIX PLAINTEXT EMAILS TEST


In order to pass this test you must make your email addresses invisible to email spiders. Note that
the best option is to replace your entire contact mechanism with a contact form and using the
POST method while submitting the form. Other solutions are listed below:

replace the at (@) and dot (.) characters


replace text with images
use email obfuscators
hide email addresses using JavaScript or CSS trick

MOBILE USABILITY

Media Query  Congratulations, your website uses media query technique, which is the base for responsive
Responsive Test design functionalities.

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Mobile Snapshot

ADVANCED SEO

Microdata Schema  Your webpage doesn't take the advantages of HTML Microdata specifications in order to markup
Test structured data. View Google's guide for getting started with microdata.

HOW TO FIX MICRODATA SCHEMA TEST


HTML5 Microdata is an easy way to add semantic markup to your web pages. Search engines rely
on this markup to improve the display of search results, making it easier for people to find the right
web pages.
Here is a simple example of how to use HTML5 microdata in your contact web page:

<div itemscope itemtype="http://schema.org/Person">


<span itemprop="name">Joe Doe</span>
<span itemprop="company">The Example Company</span>
<span itemprop="tel">604-555-1234</span>
<a itemprop="email" href="mailto:joe.doe@example.com">joe.doe@example.com</a>
</div>

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Noindex Tag  Your webpage does not use the noindex meta tag. This means that your webpage will be read
Checker and indexed by search engines.

Canonical Tag  Your webpage is using the canonical link tag. This means that your webpage is not the preferred
Checker one to use in the search results.

 <link rel="canonical" href="http://swebdevelopment.com/" />

HOW TO FIX CANONICAL TAG CHECKER


The Canonical Link Tag can be used when there are several pages with similar content and you
want to tell the search engines which page you prefer to use in the search results. If your webpage
does not have duplicate content and it has the preferred URL you must remove the canonical link
tag.

Nofollow Tag  Your webpage does not use the nofollow meta tag. This means that search engines will crawl all
Checker links from your webpage.

Disallow Directive  Your robots.txt file disallow the search engines access to some parts of your website. You are
Checker advised to check carefully if the access to these resources or pages must be blocked.

 Disallow: /wp-admin/

SPF records  Congratulations! Your DNS server is using an SPF record. This SPF record is listed below:
checker
 v=spf1 ip4:64.49.217.116 ip4:64.49.217.117 ip4:64.49.217.118 ip4:64.49.217.119 mx
include:emailsrvr.com include:spf.mandrillapp.com ~all

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