Have you thought about what was involved in making a credit card
purchase. Most of us use credit cards frequently. We charge our meals
when dining out, pay for our gas at the pump, and purchase large, and
sometimes small, retail ticket items with our credit cards. But we never
think, or even care, about the process running in the background that lets
us make these purchases. What actually happens when the merchant runs
our credit card through their Point of Sale terminal? Who is actually
authorizing the charge payment? What did the merchant need to do to be
able to handle credit card transactions?
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Have you ever stopped to think about the evolution of your credit card? Where did it come from?
How was this system of paying for your purchases developed? Would you believe that the history
In 1730, Christopher Thompson, a furniture merchant, created the first advertisement for credit by
offering furniture that could be paid off weekly. This introduced the idea that people who couldn’t
afford to buy “big-ticket” items could make regular payments until the full cost of the items were
paid.
That idea was picked up and used, from the 18th century until the early part of the 20th century,
by tallymen. Tallymen sold clothes that the purchasers could pay for in small weekly payments.
They kept a tally (thus the name tallymen) of what people had bought on a wooden stick. One side
of the stick was marked with notches to represent the amount of debt and the other side was a
record of payments.
During the rise of the British middle class, bankers introduced the idea ofoverdraft protection.
This was one of the first forms of consumer credit because it was really a type of loan that kicked
in automatically if an account didn’t have enough money in it to cover the checks written against
it.
customer service, gave some of their more prominent customers a metal card to be used in
deferring payments – interest free – on services used. This system became known as “Metal
Money”.
Then another company realized the value of making goodwill gestures to their customers. In 1924,
General Petroleum Corporation issued the first metal money specifically for gasoline and
automotive services. They offered this first to their employees, then to select customers and then,
The Ford Motor Company played a large part in creating the consumer credit business. Just like
Christopher Thompson back in 1730, Ford recognized that not all Americans had enough savings
to buy a Model T. Even those who did have enough might not want to put their whole life-savings
into just a car. So Small Loan Companies, or Finance Companies, began making their first car
loans.
In the late 1930’s, American Telephone and Telegraph (AT&T) introduced the “Bell System Credit
Card.” Other industries followed suit – railroads and airlines introduced similar cards. The system
But then World War II came along and, with it, came the prohibition of all use of credit and charge
cards. However, as soon as the War was over, business starting booming. Travel became more
popular. People were also beginning to acquire more costly modern conveniences for their homes,
like kitchen appliances and washing machines. These demands on the budget made the concept of
credit more popular because people could buy things with credit cards that they couldn’t afford to
buy with cash. So the demand for credit cards increased in ratio to the improvement in lifestyles.
Since they were in the business of lending money, they saw the potential of gaining income by
1950 marked the real beginning of the credit card most of us are familiar with today. Diner’s Club,
Inc. introduced the first credit card that could be used at avariety of stores and businesses. This
card was established primarily for businessmen to use for travel and entertainment expenses. The
Diner’s Club gave its cardholders up to 60 days to make payment in full. Merchants were eager to
accept the card because they found that credit card customers usually spent more if they were
The first bank to implement this system was the Franklin National Bank in New York. In 1951,
after screening applicants, they issued the Charge-It card to those approved for credit. This card
could be used by consumers at local retail establishments. It worked much like the credit card
systems of today – the consumer made a purchase using the card; the retailer obtained
authorization from Biggins Bank, and closed the sale. The Bank reimbursed the retailer and
What a great idea for everybody involved! Other banks saw the same potential. In 1958, the
“Don’t leave home without it” card was introduced by American Express. But the first revolving-
credit card was issued in the State of California by the Bank of America. The BankAmericard,
marketed all across the state, was the first card to offer its cardholders payment options, where
they could pay the debt in full or they could make monthly payments while the banks charged
In 1965, Bank of America saw more potential for income and control so they issued licensing
agreements to banks of all sizes across the nation. These agreements allowed the other banks to
issue BankAmericards and to interchange transactions through issuing banks. Now everybody was
issuing and processing became too large of a task for the banking industry to handle. In 1966,
fourteen US banks had formedInterlink, an association with the ability to exchange information
on credit card transactions. In 1967, four California banks had formed the Western States Bancard
Association and introduced the MasterCharge program to compete with the BankAmericard
Program. By 1969, most independent bank charge cards had been converted over to either
As the bankcard industry grew, banks interested in issuing cards became members of either
BankAmericard or MasterCharge. Their members shared card program costs, making the bankcard
By the mid 1970s, the credit card industry started exploring international waters. But the name
“America” caused some problems. So, in 1977, BankAmericard became VISA. Then in 1979,
In 1979, with the improvement of electronic processing, electronic dial-up terminals and magnetic
stripes on the back of credit cards allowed retailers to swipe the customer’s credit card through the
dial-up terminal, which accessed issuing bank cardholder information. The advantage of this
system, besides saving paper, was the increased speed of processing authorizations – one to two
• Visa International
• MasterCard
• American Express
• Discover
• Diner’s Club
There are other check processing companies trying to penetrate the market, like Euro Card, JCB
and ATM companies, but credit cards still account for over 90% of all e-commerce transactions.
Visa has been a leader in credit card innovation. This has brought them the recognition as the
world’s leading credit card association, with over one billioncards being issued, and carrying over
knowledge. And knowledge used brings wisdom. So you’re now qualified to make a wise decision
and get on board the credit card industry train. Enjoy the trip!
cards. His numerous articles offer moneysaving tips and valuable insight on typically confusing
topics.
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