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University of Perpetual Help System Laguna - Isabela Campus

Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

CHAPTER 1

INTRODUCTION

Photography is the science and art of recording image by means of capturing light on
light sensitive medium, such as a firm on electronic sensor. Photography starts as earliest
90’s, they started out as originally black and white custom photo lab. But today, all
photos are now with colors.

Families need photography to capture the special moments of their lives. Especially
Filipino, Filipinos are fan of picture. In any occasion it is not complete without picture
even though reception and food are ready. That’s how value the importance of memories.
Many Filipinos spent a lot for it, just to capture the memories of the special moments.

ARK photography studio, will put up in Cabatuan because this is one of the progressive
town here in Isabela. The proponents will meet the needs of the Filipino people to capture
the special moment in their lives. One of the services of the business is to make ID
pictures more presentable, photo and video coverage in many occasion such as weddings,
birthdays, debut and many more. Even though everyone has their own camera, people
need professional quality photos. Also the ARK photography studio will make memories
more memorable, and surely people of Cabatuan will be satisfied on the services.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

SIGNIFICANCE OF THE STUDY

This project or what we called business will satisfy the customer choices. The study will
be beneficial to the following:

1.CUSTOMERS
It will benefit satisfaction and it will help them to make choice of service.

2.STUDENTS

It will be used for projects, research works and portfolios.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

SCOPE AND DELIMINATION

The proposed project would be in service, for the needs of the Filipino people in terms of
capturing special moments of their lives.The study is focusing in the overall operation of
the business. In its direct printing and editing picture would be one of the service.

The business will serve the City of Cabatuan and different town near said place. The
total capital requirement and who will finance will be identified as well.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

STATEMENT OF THE PROBLEM

1.Management Aspect:

1.1 What are the characters you must poses to be in an imaging business?
1.2 Who are the personnel needed to be hired?

2.Marketing Aspect:

2.1 When we will know the needs of our people?


2.2 How would we satisfy our customer?
2.3 Who will be target customer?

3.Technical Aspect:

3.1 What are the problems to be encountered by the business?


3.2 What are the technicalities been performed in service?

4.Financial Aspect:

4.1 How much is the initial capital that is needed to put up the business?
4.2 How will the business return it’s capital or the payback period?

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

OBJECTIVES OF THE STUDY

1. Management Aspect:

1.1 To have a good relationship with our client by treating them well.
1.2 To determine the personnel to be hired.

2. Marketing Aspect:

2.1 To meet the needs of the customers


2.2 To develop and make photos more presentable
2.3 To determine the needs of the customer

3.Technical Aspect:

3.1 To be prepared for any problem that may happen


3.2 To determine the technicalities to be performed
4. Financial Aspect:

4.1 To generate the initial capital needed


4.2 To generate a comfortable net profit by the third year and conduct a good service.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

REVIEW OF RELATED LITERATURE

INTERNATIONAL

Photography was commercially introduced in 1839, a date generally accepted as the birth
year of practical photography. Metal-based daguerreotype process soon had some
competition from the paper based colotype negative and salt print processes invented by
william henry fox talbot. Through the earlier prototypes had been developed in the 1820’s
by niepce, to whom some credit for the invention may properly belong . Other processes
for the reproduction of images, without the crucial chemical fixing, had long been
available through the use of the simple”camera obscura”.

As photography and painting were both developing contemporaneously, care must be


taken to distinguish causation and mere coincidence or parallelism. This is particularly so,
given that many photography themselves mimicked painting styles. At the time when the
invention of photography was announced, the art world was in some what of a trough the
more formal academic style of painting based on classicism was generally in slow retreat,
and romanticism had lost its initial impetus. However, some trends toward realism were
emerging, or about to emerging, or about emegre, with the social realists in france, the
pre-raphaelites in england and the landscapists in america.

Australian newspaper exclaimed, “An invention has recently made public in paris that
seems more like some marvel of a fairy tale or delusion of necromancy than a practical
reality. The thing seems incredible”

Photography industry is considered to have annual revenue. This list of major


photography companies includes the largest and most profitable photography businesses,
corporation, agencies, ventors and firms in the world.

NATIONAL

The canon inc. Photography is a japanese multinational corporation specialized in the


manufacture of imaging and optical products. And also the kodak it is a technology
company focused on imaging. Though kodak has mostly been known for its historic role
in photography, the company has served imaging needs of numerous industries sincethe
early 1900’s. Kodak’s current portfolio is based on deep technological expertise
developed over the years in materials science, deposition and digital imaging science.
Fuji film created innovative products and deliver effective solutions in a wide variety of
fields to serve society, contribute to the quality of life, and enhance environmental
sustainability.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

After the discovery of the daguerreotype in 1839, the spaniards were the first ones to
introduce photography to the philippines dating back to 1841. During that year, don
sinibaldo de mas arrived in the philippines as a government diplomat for the spanish king.
He was tasked to record conditions in the colony and to relay that information back to
spain. He brought the daguerreotype with him from spain to the philippines. He was
recorded to have taken photographs in the philippines but unfortunately, none of it has
been found.

LOCAL

Now that the world is a modern day. Photography business immediately spread in
different places of the philippines, too many photography business became famous one of
this are the nice print photography in manila this is one of the leading, fast rising
companies in digital photo and videos services. And the best photographers own their
business photography like photography by renjo beringuela, B.A studios, imagine nation,
and kitchen pixels this are the most influential business photography in the capital of the
philippines. So here in the province of isabela photography business is imperishabel. The
most influential here are the AKA photo house, serving different products. And also the
well known great image, and the picture city.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

METHODOLOGY

The researcher utilized questionnaire and survey questionnaire method in gathering


the needed information for the study. The researcher also did some observation of the
operation of the business to know the demands of the service.

For some additional information, the proponents also follow up question to the
people who live in Cabatuan to know if it will be beneficial for them and if we will
satisfy them. The survey hope to achieve answered personally by the recipient of the
people of Cabatuan.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

CHAPTER 2

MANAGEMENT ASPECT

Our management aspect aims to show the importance of our image that make
of people and citizen of Cabatuan. It includes the procedure of establishing a business;
their salaries, personnel benefits, organizational structure and job description.

VISION

Aims to develop a professional service offering a wide range of choices,


expanding our capacity meeting the standard of our consumers; to become one of the
eligible photography studio; offering a professional service with compassion in creating
astonishing moments that our consumers will cherish. Also aims to be known in the
photography industry.

MISSION

Create a world where the art of Photography is displayed ones part of life; and
sees to it that the needs of the customers are serve with satisfaction and an experience for
a lifetime.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

JOB QUALIFICATION

1. Owner/ Manager/ Cashier/ HR

He/ She must be a business administration graduated must be 20 years old and
above male or female. He/she must attain a pleasing personality and has good
communication;human relation skills.

2. Photographer/ Editor

He/she must be an information technology or a graphic design graduate;


must be 20 years old and above; male/female. He/she must have knowledge regarding
photography and aesthetics

3. Helper

He/she must attain a pleasing personality; good communication skills and


industriousness
.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

JOB DESCRIPTION

1. Owner/ Manager/ Cashier/HR

He/She responsible in supervising the whole operation. He/She checks and make
sure that all employees are working for the goal and objectives of the company. He/She
must know all the functions of employees, putting the right people in the right place,
seeing to it that they’d function efficiently and effectively; also responsible in receiving
and assisting customer.

2. Photographer/ Editor

He/She is the man on hand of the product presentation; responsible for the photo
taking editing and technicalities.

3. Helper

He/ She is the officer in charge maintaining the equipment’s durability and
responsible in stocks inventory.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

` ORGANIZATIONAL CHART

OWNER/ MANAGER/ CASHIER


(1)

PHOTOGRAPHER/ HELPER
EDITOR (1)
(2)

ORGANIZATIONAL STRUCTURE

PERSONNEL NUMBER OF PERSONNEL

OWNER/ MANAGER/ CASHIER 1


2
PHOTOGRAPHER/ EDITOR

HELPER 1

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

MANAGEMENT THEORY

The owners will adopt Theory X and Y it’s utilized strongly influenced by belief
about worker attitudes. Employees and managers naturally lack of ambition and need
incentives to increase productivity lean toward them.

Theory Y believes that employees are naturally take responsibility, Managers


encourage participation for workers, while Theory X frequently use on style of
leadership. Through this strategic management the owners and employees will develop a
strong relationship and influences each other.

MANAGEMENT POLICIES

The management provides policies for their employees that will serve as their
guide for them to do their work organized.

 All collections must be reported in the record book.


 The business will be open from Monday to Saturday
 The business will be open on Sunday by appointment
 The business will be open at 8:00am and close at 6:00pm
 Employees must wear white T-shirt and black pants to be presentable in the eyes of
customers
 Employees are entitled of two (2) days-offs in a month
 Any employee who mishandled any equipment which caused breakage will be liable,
must shoulder the repair or replacement

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

SALARIES AND COMPENSATION

EMPLOYEE DAILY RATE MONTHLY SALARY ANNUAL SALARY


(Php.) (Php/) (Php.) (Php.)

MANAGER 300.00 7,800.00 93,600.00

PHOTOGRAPHER 215.00 5,590.00 67,080.00

EDITOR 220.00 5,720.00 68,640.00

SALARY 229,320.00
EXPENSES

LOGO

Ark photography studio

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

CHAPTER 3

“PRODUCTION AND TECHNICHAL ASPECT“

Introduction

The production and technical aspect discuss the basic and operation flow of the
proposed business, this factors responds to the technicalities and basic structured of the
study. This includes the equipment’s , materials, structure plan. It also discuss how the
product or services are to be produced. In a business aspect is very important in terms of
running a business according accordingly. In a photography business there are many
equipment to be used for the services of the business.

WASTE AND DISPOSAL MANAGEMENT

ARK photography business do care not just about how to have a


profitable business but also how to protect our environment. This is how it will disposed
the waste, the business will be needing a sewer system where all photographic chemical
waste will be disposed and also it will be needing trash can for the over photo paper or
papers.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

PLANT LOCATION

ARK The generics


photography pharmacy
studio

CABATUAN - AURORA ROAD

LJ’s variety store

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

BUILDING PLAN

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

FLOOR PLAN

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

DESCRIPTION OF THE LOGO

ARK stands for the first letter in the name of the owners, A for Alonah, R
stands for Raegelle and lastly K for Kevin. The smile shape under the ARK means a
smile of the customer while taking picture in other hand the name of the business is ARK
which also means an ARC so if you turn it it will result to a smile shape.

PRODUCTION PROCESS

Step 1: Once the customer enters the building of our business, the guard will guide the
customer in the front desk.

Step 2: The front desk will greet warmly the customers and for their needs.

Step 3: After the customer gain some information in the front desk, they must wait for
their turn in the waiting area where they can read different magazine

Step 4: The front desk employee will approach the customer if it is their turn.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

List of Equipment’s

Name of Pictures Description Unit Price Total Price


Equipment’s

DSLR Camera a device for 2 23,500 47,000


capturing an image
or recording a video
using film or digital
memory.

Camera Lenses This helps us to 4 10,000 40,000


focus the camera on
the object

Camera Gear It’s hold the other 2 5,000 10,000


equipment’s

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY


Tripod and Ball The ball head screws 2 3.105 6,210
Head onto the tripod legs
which the
photographer
attaches the camera

Hood man Loupe It is used to make a 1 4,050 4,050


closer inspections of
images as it review
it’s DSLR camera’s
LCD monitor

Lens Filters It is simply protect 1 1,500 1,500


the front elements of
a lens

Reflector Kit It allows changing of 2 1,500 3,000


the reflective surface
by simply zipping on
a cover

Exposure Meter For ambient light 1 7,000 7,000


readings the meter in
camera can be quite
sufficient

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY


External Flash It is one of the most 2 8,000 16,000
Unit effective ways of
ensuring a correct
exposure

Remote Shutter It releases the camera 2 1,000 2,000


Release shutter

Lens Hood It use for blocking 2 300 600


the sun or other light
resources to prevent
glare and lens flare

Printer It use to develop 2 6,000 12,000


pictures

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY


Computer It is one of the 3 25,000 75,000
material to edit the
pictures and fix it
well.

Office desk For the use of 3 7,000 21,000


someone who will
manage the company
and for employees
also

Back drop ( white For the photography 1 3,600 3,600


) studio background

Paper Cutter To cut all developed 1 8,000 8,000


pictures

TOTAL 31 256,960

List of Supplies

Name of Pictures Description Unit Price Total Price


Office Supplies
Ball pens Use for writing 5 5 25
in receipt and
log book

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY


Correction Fluid Use for 2 25 50
correction

Highlighters Highlighting the 4 25 100


(Estabillo) important
information

Board Marker Use for white 2 35 70


board
Scissors Use for cutting 2 10 20
any kind of
paper for designs

Photo Paper It will use in 4 600 2,400


printing the
image

Bond papers Use for printing 1(bundle) 250 500


all sales

Paper Clips For the use of 2 boxes 55 110


clipping paper
works, most
important paper
works

Stapler Use for all the 2 50 100


files

Rubber Bands Use for fixing all 1 box 20 40


the compilation
of files.

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY


Folders Use for filing all 10 7 70
the files properly

Calculator Use for 1 200 200


computing all
the expenses and
sales

Envelops Use for keeping 100pcs 5 500


the develop
pictures. Color
white and brown

TOTAL 136 4,185

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

LIST OF CLEANING MATERIALS

NAME OF PICTURES DESCRIPTION UNIT PRICE TOTAL


CLEANING PRICE
MATERIALS
BROOM It is used to 1pc 250 250
remove the dust
on the floor

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

DUST PAN It is used to 1pc 150 150


scoop dust

CLEANING It is used to clean 10pcs 15 150


RAGS dirt

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

MAP It is used to wet 2pcs 300 600


the floor and
clean it

TRASH BAG It is used to 2pcs 230 460


contain garbage

TRASH BIN It is used to 1pc 2,280 2,280


collect all the
store garbage on
the trash can

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

TRASH CAN It used to collect 3pcs 445 1,335


the waste papers

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University of Perpetual Help System Laguna - Isabela Campus
Minante Uno, Cauayan City, Isabela

COLLEGE OF BUSINESS AND ACCOUNATNCY

TOTAL 20 5,225

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