SEPTEMBER 2018
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About Zevin Asset Management
• Our experienced team combines economic and financial analysis with sustainability in our
investment process and currently manages $500 million in assets in diversified global portfolios.
• Our investment philosophy and process are deeply rooted in the belief that less risk leads
to better returns for our clients over time. Our investment process incorporates environmental,
social, and governance (ESG) analysis as one of the means to help lower risk.
• We also actively employ shareholder advocacy and corporate engagement to help enhance
shareholder value and create positive social impact on behalf of our clients.
OUR TEAM
Sonia Kowal Steven A. Dray, CFA, CFP® Jennifer Kelley Benjamin C. Lovell, CFA
President Chief Investment Officer & Chief Operations Officer & Senior Portfolio Manager
Senior Portfolio Manager Chief Compliance Officer
Amber Fairbanks, CFA Philip Hergel Stig Zarle Pat Miguel Tomaino
Portfolio Manager & Senior Quantitative Senior Securities Analyst Director of Socially
Senior Securities Analyst Analyst Responsible Investing
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Working for Impact
Dear stakeholders,
Z
evin Asset Management is proudly committed to socially responsible investment
performance. That means building responsible portfolios for our clients, and then engaging
with portfolio companies to move them toward environmental sustainability, social justice,
and long-term risk management.
That process, called impact investing or shareholder advocacy, is at the heart of what we do, and it
helps our clients integrate their values into their investments by achieving impact beyond just invest-
ment performance. Socially responsible investing also helps protect and grow value. We are experts
in integrating environmental, social, and governance (ESG) information and standards into our invest-
ment analysis to give clues about corporate risks and opportunities. ESG research grants us a more
complete understanding of our investments than what is
captured by traditional financial analysis.
We are known particularly for
We are known particularly for leading our peers in innovative
shareholder engagement and speaking out frequently on issues leading our peers in innovative
such as human capital management, climate risk, and racial shareholder engagement and
justice. Late last year, Pat Miguel Tomaino, our director of
socially responsible investing, was featured on Bloomberg speaking out frequently on
Businessweek’s shortlist of “Ones to Watch”—a recognition
of our impact work and Pat’s contribution as a rising star
issues such as human capital
in business and innovation. management, climate risk,
As a lofty but intensely necessary goal, we aim to do more and racial justice.
than merely chip away at the margins while negative systems
continue uninterrupted. Part of this includes the way we con-
duct ourselves. We are proud to be a Certified B Corporation, embodying the change we wish to
see in others, and we were proud to be honored by B Lab (the group that certifies B Corporations)
for the third year in row. This year, we earned a place on B Lab’s elite “Changemakers” and “Best for
Customers” lists. We also use our investor voice to participate in public policy debates on social and
environmental issues and collaborate with civil society leaders.
This hard work has been honored by the experts at Real Impact Tracker, who recognized Zevin Asset
Management as a leading manager for positive impact based on our capabilities in ESG analysis, the
quality and impact of our shareholder advocacy, and our public policy leadership. In this era of big
Wall Street firms confusing people with ESG-lite marketing and “impact washing,” this recognition
is an important differentiator.
I hope the following pages give you a sense of the impact we create on behalf of our clients and how
we approach this valuable work. Our team looks forward to your feedback and continued support.
Sonia Kowal
President, Zevin Asset Management
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Doing Business with Us
At Zevin, we believe that we are differentiated from our peers and the broader
investment industry not only in how we proudly employ our own unique brand of
socially responsible investing and strive to reduce risk in our clients’ portfolios,
but also in the construction and conduct of our firm.
OUR PEOPLE WA L K I N G T H E WA L K
We have a talented team with diverse backgrounds, As a Certified B Corporation, Zevin Asset
educations, and experiences. We manage our firm Management has committed to use our business
and design our compensation in a remarkably flat as a force for good, and we practice what we preach
and collaborative manner. In addition to working to our portfolio companies. Being a Certified B
collaboratively, our business values include promoting Corporation requires that we consider employees,
everyone’s understanding and participation in as community, and the environment when making
many different aspects of our work as possible. all key decisions. We find it helpful to use the
We think that this improves our performance and B Corporation framework to measure our own
engenders job satisfaction. Our investment discus- corporate sustainability. The following features
sions integrate the disciplines of economics, financial are key to our approach:
analysis, and sustainability. Most of the members of
• Generous tuition reimbursement
our team have cut their teeth at larger firms and made
• Paid paternity, adoptive, and caregiver family leave
the careerdecision to shift to a firm with a strong
• Fully paid healthcare insurance for staff and family
culture that better reflects their values.
with low deductibles, life insurance, and disability
insurance
OUR STRUCTURE
• Fully paid public transportation
Zevin Asset Management is a 100 percent employee- • 401k retirement plan with firm contribution
owned, majority women-owned firm. This is a rarity regardless of staff contribution
in the investment world. Even more unique is our • A fully paid defined benefit pension plan
philosophy of issuing partnership units to all tenured • Meeting our electricity needs by buying
employees every two years, which contributes to 100 percent Massachusetts wind energy RECs
our flat compensation structure. Seven of our eleven from the non-profit MassEnergy
employees are senior professionals with identical
salaries and bonuses. This serves to align them with Our firm is also differentiated by a depth and sincerity
the success of the firm rather than competing with of commitment by its employee owners to social
each other, and it further strengthens a culture change causes. For example, we aim to donate 0.5
of collaboration. percent of our gross revenues to non-profits, match
individual employee giving up to $500, and provides
volunteer time for employees.
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Integrating ESG for Socially Responsible Performance
Responsible Investing
OUR PROCESS
Our team works together to serve our clients and
deliver positive impact. Zevin Asset Management
blends traditional company research with global
macro considerations and environmental, social, and
governance (ESG) analysis in order to minimize risk,
identify attractive opportunities, and build positive
impact.
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Portfolio Construction
W
e help our clients integrate their beliefs and values into their investments by achieving positive
impact beyond investment performance. We do that by building responsible stock portfolios
in which companies contribute to certain sustainable development outcomes:
• Alternative energy, including solar and wind power, geothermal power, and some types of biomass energy
• Environmental technology and solutions, e.g. energy conservation
• Public transport
• Housing and other products/services that improve quality of life for the under-served
• Socially beneficial products or processes such as green manufacturing
• Companies that actively reduce their energy use and carbon footprint, promote biodiversity of plant and
animal life, support organic farming and non-genetically engineered food, and support sustainability
Additionally, we are cognizant of the United Nations Sustainable Development Goals (SDGs)—a global
agenda to end poverty by 2030. Analyzing the SDGs helps Zevin Asset Management further understand the
impact of our investment approach through the activities of the companies in our portfolios.
Danaher (DHR)
Danaher is a US-based healthcare and industrial products company with products that aid in the
discovery and development of medical solutions and environmental solutions that promote efficient
use of scarce resources. Danaher’s products directly support multiple Sustainable Development
Goals including Good Health and Well-Being (SDG 3). After divesting low-growth non-core industrial
assets, Danaher is now focused on providing positive solutions in the fast-growing areas of biologic
development, medical testing, and water filtration/management.
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Unilever (UL)
Unilever is one of the largest consumer staples companies in the world. Through its four business
segments (Personal Care, Foods, Home Care, and Refreshments), the company’s branded products
run the gamut from soap to tea to toothpaste and beyond. Unilever’s sustainable development plan
(focused on health and well-being for customers, as well as halving the company’s environmental
impact by 2030) was designed to support the SDGs. Most notably, Unilever’s focus on personal
care products and its massive distribution reach support Good Health and Well-Being (SDG 6).
Unilever estimates that its handwashing, sanitation, oral health, and safe drinking water programs
(and products) reached 538 million people by the end of 2016.
Attention to ESG factors in portfolio construction also helps us manage client exposure to serious long-term
risks. We exclude from client portfolios companies that engage in destructive activities that harm people and
planet, as well as threaten investor value.
• Harmful industries: We exclude companies that produce nuclear energy, weapons for military or civilian
use, tobacco, harmful agrochemicals such as toxic pesticides, and genetically modified organisms (GMOs)
with the exception of companies producing recombinant human drug products. We also refrain from
purchasing the shares of companies with a substantial involvement in gambling, harmful chemicals,
pornography, thermal coal, factory farming of meat or fish, incarceration, or oil sands development.
• Human rights: We avoid investing in companies with material activity and/or investments in repressive
regimes where domestic or broad-based international constituencies have called for sanctions or divestment.
More broadly, we exclude companies that have exhibited a systematic disregard for human rights.
• Environment: We strive to exclude egregious environmental offenders. Companies with large environmental
footprints such as oil or mining companies are also held up to a higher level of scrutiny given the increased
risk of breaches, regulatory crackdown, and fines. In these industries, we try to pick among those with the
best records, given the inherently polluting nature of their activities. We can also build fossil-fuel free
portfolios for clients upon request.
• Stakeholders: Finally, companies that have continual and systematic lapses in their treatment of stakeholders
(customers, suppliers, employees, and communities) are avoided.
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Our Impact Footprint
O
ur ESG research and integration aims to that our portfolios represent a more responsible,
create a portfolio that is tuned to support sustainable choice for clients relative to alternatives,
well-managed, socially responsible companies. such as investing in funds that simply track an index
We measure the footprint of our model portfolio on like the S&P 500 or the MSCI ACWI. At the same
several ESG dimensions. Overall, the results suggest time, some challenges remain for portfolio companies.
Energy Use Per Unit of Revenue GHG Emissions Per Unit Sustainalytics Rank (Out of 100)
of Revenue
140 100
141.0
120
80
100 110.6
104.7
80 60
61.6
60 52.4
63.2 40
40
20
20
0 0
Our S&P 500 Our S&P 500 Our S&P 500
Portfolio Index Portfolio Index Portfolio Index
3 Corporate governance and board practices are mixed. Average CEO compensation in our portfolio
is more reasonable compared to the S&P 500 average, and our average CEO tenure is slightly shorter
than the market. However, companies in our portfolios are less likely to have high independence and
diversity on the board of directors. This reflects the prevalence of companies in parts of Asia where
board composition remains a challenge, and it is a continuing focus of shareholder advocacy.
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Active Ownership
N
o company is perfect, and every company can BREAKDOWN BY YEAR
improve to better address major ESG risks and
2017
opportunities. So, after we build a portfolio, we
channel our clients’ investor voices to catalyze change. Company meetings voted 285
That starts with our commitment to vote conscientiously Total proposals voted 3,732
at hundreds of company shareholder meetings every year. Percent votes against
70%
management recommendation
Shareholder meetings are important avenues for investors Shareholder proposals voted 163
to express concerns about key issues and vote on major Percent support for ESG
questions like board nominations and executive compen- 83%
shareholder proposals
sation. We exercise our clients’ voting rights according to Percent support for management
37%
our proxy voting policies, which address a range of good compensation plans
governance issues and guide our approach to voting on
shareholder proposals—annual meeting items that are 2018 to Date
submitted by fellow investors and often address pressing Company meetings voted 181
environmental and social issues.
Total proposals voted 2,471
Our proxy voting policies generally support imposing Percent votes against
76%
management recommendation
reasonable limits on the compensation of top executives,
increasing and empowering outside directors, upholding Shareholder proposals voted 118
shareholder rights, and promoting improved ESG Percent support for ESG
96%
shareholder proposals
management and disclosure of more complete infor-
mation about company policies. Percent support for management
38%
compensation plans
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Impact Highlights: Achieving Corporate Change
Z
evin Asset Management also works to create impact by engaging directly with portfolio companies.
In the past two years, we have channeled investor voices to succesfully move companies, industries,
and policymakers in the right direction. These milestones draw on our ability to persuade management
teams to address material issues and on our willingness to broaden our impact through thought leadership
and press outreach.
S E L E C T E D C O M PA N Y W I N S P O L I C Y AC T I O N
• Our work on climate change at PepsiCo and • We submitted an official statement to the U.S.
CVS Health spurred the companies to commit to Senate Finance committee in support of federal
science-based GHG targets that will help society policy action on paid family leave, which would
meet the goals of the Paris Climate Accord. alleviate risks for companies and improve human
capital management market-wide.
• Our shareholder proposal challenging the major
pipeline company Kinder Morgan to assess its • We joined with other investors demanding higher
long-term climate risks won a majority vote standards regarding deforestation, working con-
in 2018. The company has since committed to ditions, and human rights in the Roundtable on
publishing two climate risk reports along the Sustainable Palm Oil, a multilateral agreement
guidelines of the Taskforce on Climate-related that was designed to reduce palm oil impacts.
Financial Disclosure. • In 2017, we testified before the Massachusetts
• Recurring meetings we led with UPS on climate legislature in favor of reasonable carbon pricing
change strategy helped convince the company to initiatives to promote innovation and sustainable
set a quantitative target for sourcing renewable business models.
electricity and more sustainable fuels. • We supported and signed several initiatives urging
• Our first-ever investor initiative focused on paid policymaker and industry groups to end attacks
family leave convinced Starbucks, CVS Health, on investors’ right to file shareholder proposals.
The TJX Companies, and Walmart to improve
their benefits and address human capital risks. THOUGHT LEADERSHIP
• We are pioneering shareholder proposals to move • Since 2017, we have published several white papers
companies toward pay fairness based on gender, addressing company risks and suggesting remedies
race, and ethnicity—negotiating a successful on climate change and the energy industry, racial
outcome at Colgate-Palmolive. justice and impact investing, paid family leave and
human capital management, and how tech com-
• Ongoing dialogue with Apple on workforce inclu- panies can pursue financial returns by supporting
sion built pressure for the company to appoint its inclusive and creative workplaces.
first-ever VP of diversity, and we’re pushing ahead
with a human capital initiative challenging tech • We also published an analysis of changes in the
companies such as Alphabet to tie racial and automobile industry and opportunities associated
gender equity objectives to CEO pay. with electric vehicles.
• In 2018, we convinced Booking Holdings • We made the case for socially responsible impact
(Priceline) to publish its first-ever sustainability investing in the popular press.
report and Marriott International to improve • Our shareholder proposal at Alphabet, asking the
its own report with new workforce composition tech giant to link a portion of executive compensa-
figures. tion to inclusion and human capital management
goals, garnered international media attention.
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How We Engage: The Numbers
O
ur milestones with companies are hard-won. We routinely meet with senior managers, send letters and
e-mails, lead collaborative engagements with other investors, and file shareholder proposals on behalf of
our clients, all with the purpose of improving company practices. Since the beginning of 2017, we have
created 216 engagement communications with portfolio companies (including meetings, letters, and shareholder
proposals). As evidenced below, these ran the gamut, covering a wide range of ESG factors, sectors, and specific
issue concerns.
ESG Breakdown | Total Engagements: 216 Progress of Engagement | Total Engagements: 216
Engagements
Addressing E, S & G
86
Win 12 Ongoing
64 185
Progress 19
40 (Partial Win)
Social Environmental
Engagements 26 Engagements
Governance Engagements
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How We Engage: Tracking Progress
Review a sample of our ongoing and completed company engagements since 2017. We track the
progress of our company contacts to press for accelerated change and risk management.
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CO M PA N Y ACTION ASK RESPONSE I M PAC T
CVS Health Shareholder Set quantitative, company-wide targets After submitting a proposal, we negotiated with CVS to With more than 1,500 facilities under lease and significant
Health/retail proposal for obtaining energy from renewable make progress on climate change strategy. The company logistics impacts, CVS should address climate impacts within the
(ENVIRONMENTAL) sources formally committed to developing a science-based Paris Agreement framework for responsible emissions reduction.
greenhouse gas emissions target (SBT), which will be Committing to develop an SBT represents an ambitious strategy
certified by an independent body. that will be fulfilled through future engagement, energy
efficiency efforts, and renewable energy deployment.
Colgate Shareholder Disclose and address pay discrepancies Colgate agreed to conduct an annual pay equity review Better disclosure on this issue is the first step toward better
Palmolive proposal between workers of different genders, and improve workforce composition reporting. management and equality. We’ll keep pushing Colgate to publish
Consumer (SOCIAL) races, and ethnicities working in the its remaining pay gap and set a new standard for pay fairness
same roles and human capital management.
All Portfolio Letter Considering regulatory uncertainty Companies responded with a range of concerns and This contact informed our view of the regulatory risk facing
Companies (ENVIRONMENTAL, after the U.S. election in 2016, we asked U.S.-centered public policy priorities regarding taxation, companies in our clients’ portfolios. It also strengthened ties
SOCIAL, AND
All sectors portfolio companies to detail their most trade, regulation, climate policy, and other issues. with companies and built new channels of communication
GOVERNANCE)
important public policy priorities. for advocacy.
Citrix Shareholder Link a portion of senior executive We withdrew our shareholder proposal when Citrix This step will increase executive accountability at a firm that
IT proposal compensation to inclusion and human agreed to spell out how diversity and inclusion factors had only recently built an inclusion team and clear goals. We will
(SOCIAL) capital management goals influence the company’s annual CEO performance continue to engage Citrix on inclusion and diversity, alongside
evaluation. other portfolio tech companies struggling to address race and
gender justice.
Alphabet Shareholder Link a portion of senior executive Our proposal received global media attention and the Competent inclusion and diversity strategy is essential for tech
IT proposal compensation to inclusion and human votes of more than a quarter of Alphabet’s external companies to attract and recruit the most talented tech workers,
(SOCIAL) capital management goals investors. In a subsequent report, Alphabet signaled the regardless of race or gender. For example, McKinsey & Company
beginning of an encouraging shift: senior executives will research indicates that inclusion leaders in the tech sector
play a more direct role in the racial and gender inclusion outperform peer companies.
strategy. Investors need more specifics, so we will keep
pressing for progress.
Several Letter After the Trump administration withdrew After urging by Zevin and several peer investors, The Paris Climate Accord is evidence of a global policymaking
Companies (ENVIRONMENTAL) support for the Paris Climate Accord, we Google and eBay joined dozens of other companies consensus to prevent catastrophic climate change, and it will
Several sectors wrote to several companies urging them reaffirming their support for climate action. continue to drive regulation around the world. Companies that
to support business stability and climate support and prepare for regulation in line with the Paris Accord
risk management by reaffirming their will be better able to manage long-term risks and opportunities.
support for the Accord.
Amazon Meetings & Clarify how supplier code of conduct After receiving our shareholder proposal challenging the Amazon remains a reluctant engagement partner, but our
IT Shareholder applies to risks faced by contract delivery irresponsible use of criminal background checks in hiring, challenging approach helped create a dialogue and highlighted
proposal drivers and on-demand workers Amazon agreed to a first-ever series of investor meetings investor concern over risks facing tens of thousands of at-risk
(SOCIAL) on social risks and worker standards. workers associated with the company.
Johnson & Shareholder Require the chairman of the board to We joined with the Interfaith Center on Corporate Independent oversight would improve risk management.
Johnson proposal be an independent director Responsibility to press this good governance reform Together with investor peers, we will keep pressing companies
Pharmaceutical (GOVERNANCE) at Johnson & Johnson, arguing that improved oversight across the pharmaceutical sector to address over-marketing,
of management was necessary due to risks from over- especially related to the devastating opioid epidemic, where
aggressive development and marketing of opioids. The companies face increased scrutiny from regulators and
company agreed to change its governing documents policymakers.
and review the question of separating the currently
combined chair and CEO roles.
ExxonMobil Shareholder Report rigorously on risks related After a landmark majority shareholder proposal vote in Rigorous climate risk reporting could influence ExxonMobil
Oil and gas proposal to energy prices, climate change, and 2017, ExxonMobil grudgingly responded to the repeated planning in the future. There are still many potential pitfalls,
(ENVIRONMENTAL) carbon regulations, as many major oil calls of several investors and committed to improving however, and a large coalition of investors and climate change
majors, such as Shell and Chevron, 2-degree scenario reporting. experts are reviewing the company’s next steps.
are taking steps in that direction
Rakuten Meetings Discontinue sales of ivory on We helped convince Rakuten, after several meetings In 2014, the company’s platform carried more than 28,000
Retail (ENVIRONMENTAL) e-commerce platform with the Japanese e-commerce company, to stop the sale advertisements for elephant ivory and 1,200 for whale products.
of ivory and sea turtle products through its websites. This policy change will shift responsibility to Rakuten manage-
ment and help curtail those risky sales.
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How We Engage: Company Outreach
O
ur outreach to companies is built from painstaking research and the ability to make a business case
for addressing ESG issues. This is evident in the following example of a recent
letter to Apple on supply chain labor standards:
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Network and Collaboration
C
ollaboration and solidarity make our positive impact investing possible. Zevin Asset Management
leverages its large network of non-profits and civil society groups, in order to learn from those groups
and to build support for dialogues with corporations and legislators. We take leadership positions in
various organizations that work to promote investment stewardship and corporate engagement.
D I S C LO S U R E S
• Past performance is not a guarantee of future results. Investments • Certified B Corp status and designation on B Lab’s “Best for
in securities are always subject to the possibility of meaningful Customers” and “Changemakers” lists are, at least in part, based
losses. on responses provided to B Lab by the Adviser. The Adviser
pays annual membership dues to B Lab, which is a requirement
• Specific securities identified and described do not represent all
for eligibility in B Lab results. Certified B Corp status requires an
of the securities purchased, sold, or recommended for advisory assessment of companies’ positive impact on workers, community,
clients, and the reader should not assume that investments in customers, and environment (Criteria: https://bcorporation.net/
the securities identified and discussed were or will be profitable. certification/meet-the-requirements). The “Best for Customers”
• Registration with the SEC should not be construed as an designation is given each year to companies that score among
the top 10 percent of all Certified B Corps in the Customer impact
endorsement of Adviser’s investment skill or acumen.
area (Criteria: https://bthechange.com/how-a-company-can-be-
• Investment strategies, philosophies, allocation and holdings best-for-the-world-d4b22526afa3). The “Changemakers” designa-
are subject to change without prior notice. tion is given each year to companies that make tangible progress
on their commitment to improve measurable, positive impact
• While the Adviser believes the outside data sources cited to be (Criteria: https://bthechange.com/the-203-companies-taking-
credible, it has not independently verified the correctness of any impact-improvement-to-heart-23362e1463e6).
of their inputs or calculations and, therefore, does not warranty
the accuracy of any third-party sources or information. • Bloomberg Businessweek “Ones To Watch” award is determined
annually by the editors of Bloomberg Businessweek magazine.
• Inclusion in the Real Impact Tracker Certified Community is, (Criteria: https://www.bloomberg.com/news/features/2017-11-30/
at least in part, based on responses provided by the Adviser. watch-these-people-in-2018)
The Adviser paid Real Impact Tracker to perform an assessment,
which is a requirement for being included in the Certified Com-
munity. The assessment took account of the Adviser’s abilities
in shareholder engagement, its public advocacy, and its integra-
tion and promotion of environmental and social considerations in
the investment process. (Criteria: http://realimpacttracker.com/
certified-community)
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Zevin Asset Management, LLC
2 Oliver Street, Suite 806 | Boston, MA 02109 | Zevin.com
100% POST-
CONSUMER,
PROCESS For more information, please contact Pat Miguel Tomaino,
CHLORINE-
FREE PAPER Director of Socially Responsible Investing • pat@zevin.com or 617-742-6666
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