Executive Summary………………….…….3
Advantage India…………………….……....4
Useful Information……….……….......…..31
EXECUTIVE SUMMARY
India’s HNWI population The number of High Net Worth Individual (HNWI) increased to 330,400 in 2017 and the population of HNWIs
to double by 2020 is expected to double by 2020.
For the year 2017-18, the Assets Under Management (AUM) of the mutual fund industry stood at Rs 23.26
lakh crore (US$ 360 billion).
Robust AUM growth Mutual fund industry AUM recorded a CAGR (in Rs) of 15.51 per cent over FY07–18. India is considered one
of the preferred investment destinations globally. The Association of Mutual Funds in India (AMFI) is
targeting nearly five fold growth in assets under management (AUM) to INR 95 lakh crore (US$ 1.47 trillion)
and a more than three times growth in investor accounts to 130 million by 2025.
The total amount of Initial Public Offerings increased to Rs 84,357 crore (US$ 13,089 million) by the end of
Fundraising via IPOs on FY18.
the rise
In FY19 (up to June 2018) US$ 1.2 billion has been raised from 37 (Initial Public Offerings) IPOs.
ADVANTAGE INDIA
ADVANTAGE INDIA
Rising incomes are driving the demand for India benefits from a large cross-utilisation of
financial services across income brackets. channels to expand reach of financial services.
Financial inclusion drive from RBI has Maharashtra has launched its mobile wallet
expanded the target market to semi-urban and facility allowing transferring of funds from other
rural areas. mobile wallets. Maharashtra is the first state to
launch it.
Investment corpus in Indian insurance sector
can rise to US$ 1 trillion by 2025. To support fintech startups a Financial
Inclusion Lab will be set up by IIM-
Ahmedabad, Dell and Bill Gates foundations
for which JP Morgan will set up a US$ 7 – 9.5
million fund.
ADVANTAGE
INDIA
Government has approved new banking
Credit, insurance and investment penetration is
licenses and increased the FDI limit in the
rising in rural areas.
insurance sector.
HNWI participation is growing in the wealth
management segment. Gold Monetization Scheme, 2015, Atal
Lower mutual fund penetration of 5–6 per cent Pension Scheme, Pradhan Mantri Suraksha
reflects latent growth opportunities. Bima Yojana, Pradhan Mantri Jeevan Jyoti
On August 21, 2018, the Government of India Bima Yojana.
launched India Post Payments Bank (IPPB), it will
focus on financial services in rural areas. Every
district will have one branch, two branches out of
650 branches are already operational.
MARKET
OVERVIEW
SEGMENTS OF THE FINANCIAL SERVICES SECTOR
Financial services
Investment
Banking.
The asset management industry in India is among the fastest Mutual fund
Visakhapatnam
assets under port
management*
traffic (million
(AUM)tonnes)
(in US$ billion)
growing in the world. The number of mutual fund (MF) portfolios
have increased to 74.6 million as of June 2018.
400
CAGR (in Rs): 15.51%
As of July 2018, the Assets Under Management of the mutual fund
industry stood at Rs 23.06 lakh crore (US$ 343.90 billion).
350
Inflows in India's mutual fund schemes via the Systematic
343.9
331.4
Investment Plan (SIP) route reached Rs 67,190 crore (US$ 10.43
billion) during FY18 from Rs 43,921 crore (US$ 6.55 billion) during 300
FY17. During April - June 2018 Rs 21,548 crore (US$ 3.21 billion)
272.6
was collected. 250
252.1
Equity mutual funds have registered a net inflow of Rs 38,474 crore
(US$ 5.74 billion) in April - July 2018, thereby taking their asset
200
base to Rs 10,983 crore (US$ 1.64 billion).
179.6
150
136.9
129.8
129.5
129.2
125.4
125.3
100
90.4
50
0
FY08
FY09
FY10
FY11
FY12
FY13
FY14
FY15
FY16
FY17
FY18
FY19*
Note: AUM – Assets Under Management, * - between April-July 2018, CAGR in Rs till FY18
Source: Association of Mutual Funds - AMFI, Aranca Research
In March 2018, corporate investors accounted for around 43.44 per cent of total AUM in India, while HNWIs and retail investors accounted for
30.09 per cent and 24.79 per cent, respectively.
As of November 2017, India stood at fourth position with it’s contribution of 4 per cent in terms of individual market share in HNWI population
growth in APAC (Asia Pacific) region.
In 2017, Alternative Investment Funds (AIFs) in India doubled to 346 and raised US$ 5.7 billion.
Note: HNWI - High Net Worth Individuals, AMC - Asset Management Company
Source: AMFI, Money Control, India Private Equity Report 2018 by Bain and Co
Indian stocks markets, S&P Sensex and Nifty 50, rose 10-11 per cent Listed companies on major stock exchanges in Asia-Pacific
in FY18. countries (as of July 2018)
The number of companies listed on the NSE rose from 135 in 1995 to
1,867 by the end of July 2018.
2,500
’India has scored a perfect 10 in protecting shareholders' rights on the
back of reforms implemented by Securities and Exchange Board of 2,267 2,249 2,216
India (SEBI) in World Bank's Ease of Doing Business 2018 report. 2,000
1,867
1,500
1,483
1,000
500
0
Australian SE Hong Kong Korea SE Shanghai SE NSE India
SE
Note: CAGR – Compounded Annual Growth Rate; NSE – National Stock Exchange
Source: National Stock Exchange, SEBI
Companies listed on NSE and BSE Amount raised by IPOs (US$ million)
9,000 14 13.09
8,000 12
7,000
7,719
7,651
7,501
7,444
7,357
10
7,024
6,877
6,000
6,779
6,641
6,445
6,361
6,268
6,049
5,850
5,000 8
4,000
6 4.54
3,000
2,000 4
2.31
1,000 1.20
2 0.19 0.47
0
FY06
FY13
FY07
FY08
FY09
FY10
FY11
FY12
FY14
FY15
FY16
FY17
FY18
FY19*
0
FY14 FY15 FY16 FY17 FY18 FY19^
The number of listed companies on NSE* and BSE* were 1,867 and 5,577, respectively.
The total amount of Initial Public Offerings (IPO) increased to Rs 84,357 crore (US$ 13,089 million) by the end of 2017-18. In FY19 (up to June
2018) US$ 1.2 billion has been raised from 37 IPOs. Total IPOs are projected to reach Rs 35,000 crore (US$ 5.22 billion) in 2018 with major
portion backed by private equity.
During 2017-18, 155 SME IPOs raised Rs. 2,247 crore (US$ 348.64 million).
Note: FII – Foreign Institutional Investors, NSE – National Stock Exchange, SME - Small and Medium-sized Enterprises, BSE – Bombay Stock Exchange, * - NSE as on July 2018 and BSE
as on June 2018, ^ - April-June 2018
Source: SEBI, EY, ICRA
The number of HNWIs in India reached 330,400 by the end of 2017. Visakhapatnam
Numberport
of HNWIs
traffic in
(million
India tonnes)
Between 2011 and 2017, number of HNWIs in India has seen a
steady rise at a CAGR of 18.67 per cent. By the end of 2025, global
350,000
HNWI wealth is estimated to grow to over US$ 100 trillion.
330,400
High net worth households would grow at an even faster rate till
2019 growing at a CAGR of about 21.5 per cent. 300,000
Advisory asset management and tax planning has one of the highest
demand among wealth management services by HNWIs; this is 250,000
followed by financial planning.
219,000
200,000
200,000
198,000
150,000
156,000
153,000
153,000
125,000
120,000
100,000
84,000
50,000
-
2008 2009 2010 2011 2012 2013 2014 2015 2016 2017
The life insurance market in FY 18* valued at Rs 193,866.23 crore (US$ 30.08 billion).
Over FY11–17, life insurance premiums witnessed growth at a CAGR of 0.24 per cent.
Business of life insurance companies from first year premium stood at Rs 56,949.06 crore (US$ 8.49 billion) for the period FY19 (up to July 2018).
Note: * - FY18 only includes First Year Premium of Life Insurers, ^ - FY19 only includes First Year Premium of Life Insurers till July 2018, CAGR till FY17
Source: IRDA
Non-Life insurance premiums were Rs 1.5 lakh crore (US$ 23.27 Visakhapatnam
Non-life insurance
portpremiums
traffic (million
(US$ tonnes)
billion)
billion) during FY18.
15.00
14.95
13.14
12.03
10.00 11.05
9.28
5.00
3.73
0.00
FY12 FY13 FY14 FY15 FY16 FY17 FY18 FY19*
Note: YoY – Year on Year, * - from April – May 2018, CAGR till FY 2018
Source: IRDA, General Insurance Council
NBFCs finance more than 80 per cent of equipment leasing and hire 7,000
purchase activities in India
6,098.52
FY09 to Rs 409.15 billion (US$ 6,089.52 million) in FY17, registering
5,651.21
a Compound Annual Growth Rate (CAGR) of 46.10 per cent.
5,000
The gross loans of India’s Non-Banking Finance Company-
Microfinance Institutions (NBFC-MFIs) increased 24 per cent year-
on-year in Q2 FY18 to Rs 38,288 crore (US$ 5.89 billion).
4,313.76
4,000
2,000
1,056.04
854.82
610.82
1,610.97
421.97
293.78
1,000
-
FY09 FY10 FY11 FY12 FY13 FY14 FY15 FY16 FY17
Note: NBFC - Non Banking Financial Company, * - as per latest data available.
Source: RBI, Microfinance Institutions Network (MFIN)
RECENT TRENDS
AND STRATEGIES
RECENT TRENDS
New distribution channels such as bank assurance, online distribution and NBFCs have widened the reach and
reduced operational costs
The life insurance sector has witnessed the launch of innovative products such as Unit Linked Insurance Plans
Insurance Sector (ULIPs)
Most general insurance public companies are planning to expand beyond Indian markets, especially in South-
East Asia and the Middle East
Insurance industry in India is expected to reach US$ 280 billion by 2020
As the Reserve Bank of India (RBI) allows more features such as unlimited fund transfers between wallets and
bank accounts, mobile wallets will become strong players in the financial ecosystem,
Mobile Wallets
India's mobile wallet industry is estimated to grow at a compound annual growth rate (CAGR) of 148 per cent to
reach US$ 4.4 billion by 2022. ^
Indian companies are strengthening their footprint on foreign shores, enhancing geographical exposure. Digital
transactions reached an all-time high of 1.11 billion in January 2018. India's digital payments are estimated to
Digital Transactions
increase to US$ 1 trillion by 2023, backed by global technology majors boosting infrastructure as aggregators for
retail payments. *
NBFCs have served the unbanked customers by pioneering into retail asset-backed lending, lending against
securities and microfinance. NBFCs aspire to emerge as a one-stop shop for all financial services
Non-Banking Financial Companies are expected to raise their share to 19-20 per cent by 2020 through
recapitalisation program for public sector@
NBFCs
New banking licence-related guidelines issued by RBI in early 2013 place NBFCs ahead in competition for
licenses owing largely to their rural network
New RBI guidelines on NBFCs with regard to capital requirements, provisioning norms and enhanced disclosure
requirements are expected to benefit the sector in the long run
Source: Aranca Research, 'World Payment Report 2017' by Capgemini, Credit Suisse, Crisil
In May 2017, financial services company JM Financial Ltd. voiced plans to extend its real estate lending business
and set up an affordable housing finance unit - JM Financial Home Loans Ltd. The company has received
approval for the new unit from National Housing Bank (NHB) in November 2017.
In insurance industry, several new and existing players have introduced innovative insurance-based products,
Innovation value add-ons and services. Few foreign companies have also entered the domain, including Tokio Marine, Aviva,
Allianz, Lombard General, AMP, New York Life, Standard Life AIG and Sun Life.
HDFC Capital Advisors Ltd has raised US$ 550 million for its second affordable housing fund, HDFC Capital
Affordable Real Estate Fund-2 (H-CARE-2), which will invest in affordable and mid-income and residential
projects in 15 cities across India.
In H12018, 19 deals of acquisition took place in various industries of the financial sector. The total value of such
transactions was US$ 455 million.
Mergers and
In 1H2018 GIC, KKR, OMERS, Carmignac Group and Premji Invest acquired 4 per cent stake in HDFC with
Acquisition
investment of US$ 1,731 million. Kohlberg Kravis Roberts and Co (KKR) invested US$ 315 million in Max Group
during the same period.
The explosion of mobile phones, uptake of technologies such as cloud computing and rising pace of convergence
Stepped up IT
and interconnectivity have led companies in the financial services industry to ramp up investment in Information
expenditure
Technology (IT) to better serve their end-customers
Expanding
Indian companies are strengthening their footprint on foreign shores, enhancing geographical exposure.
geographical presence
Source: Ministry of External Affairs, RBI, EY Annual Report 2018, EY report, NBFC, Online Financial Services, Payment Solutions.
GROWTH
DRIVERS AND
OPPORTUNITIES
GROWTH DRIVERS IN FINANCIAL SECTOR
In December 2017, SEBI made an announcement regarding integration of stocks and commodities trading
on a single exchange from October 2018.
In November 2017, The Government of India disinvested in 22 state owned companies which later formed a
Government Initiatives part of a new ETF index, called the S&P BSE Bharat 22.
In November 2017, the Government of India launched BHARAT-22 Exchange Traded Fund (ETF) with the
target of Rs 8,000 crore (US$ 1.24 billion) which is managed by ICICI Prudential Mutual Fund. It raised Rs
14,500 crore (US$ 2.25 billion).
Financial sector growth can be attributed to rise in equity markets and improvement in corporate earnings.
In FY17, individual wealth in India expanded to Rs 344 lakh crore (US$ 5,337.47 billion) from Rs 310 lakh
Shift to Financial Asset
crore (US$ 4,620.66 billion) in FY16.
class
Individual wealth in India recorded increased growth rate from 10.91 per cent in FY17 to 8.50 per cent in
FY16.
• In May 2018, total equity funding's of microfinance sector grew at the rate of 39.88 to Rs 96.31 billion (Rs
4.49 billion) in 2017-18 from Rs 68.85 billion (US$ 1.03 billion) in 2016-17.
Others
The total number of mutual fund portfolios is expected to reach 133 million portfolios in 2025 from around
133 million portfolios in December 2017.
Gross National Savings as percentage of GDP was 30.00 per cent in Visakhapatnam
Gross national savings
port traffic
as per
(million
cent tonnes)
of GDP
FY17.
India’s HNWIs wealth is likely to expand at a CAGR of 19.7 per cent 34.00
and reach around US$ 3 trillion by 2020.
31.60 31.60
31.00
31.00
30.60
30.00
30.00
29.00
28.90
28.00
27.00
26.00
2011 2012 2013 2014 2015 2016 FY2017
Number of listed companies - NSE Turnover for derivatives segment (US$ billion)
2,000
1,800 30
1,872
1,867
1,817
1,808
1,600
1,736
1,688
1,666
25
1,646
1,400 1,574 25.60
1,470
1,432
1,381
1,200 20
1,228
1,000
1,069
800 15
600 14.75
400 10
9.23 10.25
200
5 6.42 6.54 6.34
0 5.81
FY17
FY06
FY07
FY08
FY09
FY10
FY11
FY12
FY13
FY14
FY15
FY16
FY18
FY19*
0
FY11 FY12 FY13 FY14 FY15 FY16 FY17 FY18
The Indian equity market is expanding in terms of listed companies and market cap, widening the playing field for brokerage firms. Sophisticated
products segment is growing rapidly, reflected in the steep rise in growth of derivatives trading.
With the increasing retail penetration there is immense potential to tap the untapped market. Growing financial awareness is expected to increase
the fraction of population participating in this market.
Total wealth held by individuals in unlisted equities is projected to grow at a CAGR of 19.54 per cent to reach Rs 17.64 lakh crore (US$ 273.69
billion) by FY22.
Private equity (PE) investments in India increased 59 per cent to US$ 24.4 billion in 2017, with average deal size of US$ 42.8 million. Private
equity and venture capital firms recorded investments worth US$ 7.9 billion with 180 deals during January- March 2018.
The total number of companies listed on National Stock Exchange by end of July 2018 was 1,867.
Turnover for derivatives segment for 2017-18 was Rs 1,649.85 lakh crore (US$ 25,599 billion).
India is one of the fastest growing wealth management markets in the world.
The HNWI population in India is young and therefore more receptive towards sophisticated financial products.
India has over 330,400 individuals with net worth of more than US$ 1 million with assets close to US$ 8,230 billion in 2017.
The regulatory environment for fiduciary duties in wealth management is evolving; players will benefit greatly
Investor protection
from quickly adopting new investor protection measures.
Brand building coupled with partnership based model will improve the advisory penetration. Greater focus on
Brand building
transparency will speed up the process.
Investment in required technologies, imbibing state-of-the-art best practices of advisory and creating
Innovation
customised and innovative products will enable growth.
HNWI population in India is expected to expand rapidly over the next seven years.
Total wealth holdings by HNWI in India is estimated to be US$ 1.5 trillion and is expected to reach US$ 3 trillion by 2020.
Source: Deloitte Center for Financial Services, Capgemini Asia Pacific Wealth Report 2017
Targeted at rural segment, potentially Passenger car sales in the country grew at
addressing two-thirds of Indian population a y-o-y of 3.33 per cent in FY18.
policy incentives are driving growth.
Increasing number of insurance
registered for passenger cars and for
construction activities will rise with India’s
infrastructure growth plans.
Insurance
Only one per cent population covered Demand for agricultural and livestock
currently, suggesting that the vast market insurance growing on the back of rising
is yet to be tapped. Health insurance awareness among rural population.
accounts for 1.2 per cent of total
healthcare spend.
Two-thirds of India’s population lives in rural areas where financial services have made few inroads so far. Rural India, however, has seen steady
rise in incomes creating an increasingly significant market for financial services.
There are several standalone networks of SHG, NGO’s and MFI’s in different parts of rural India. Cross-utilisation of these channels can facilitate
faster penetration of a wider suite of financial services in rural India.
Increasing use of technology to reach rural India is the paradigm-shifting enabler. Internet kiosk based channels are expected to become the
bridge that connects rural India to financial services.
Rural credit segment is a large market, which can be tapped by ensuring timely loans which are critical to
Credit agricultural sector.
Self Help Groups and NGOs are useful vehicles to make inroads into rural India.
Safe investment options have a potential to tap into rural household savings.
Investments Some private players are coming up with innovative products like third party money market mutual funds to
cater to rural investment needs.
Agricultural, livestock and weather insurance are potentially large markets in rural India.
Insurance Harnessing existing networks of MFIs, NGOs can speed up the process.
Note: MFI – Micro Finance Institutions; NGO – Non Governmental Organisation; SHG – Self Help Groups
Source: Aranca Research
Under the Union Budget 2018-19, the government has allocated Rs 3 trillion (US$ 46.34 billion) towards the
Mudra (Micro-Units Development & Refinance Agency Ltd) Scheme.
Budgetary Measures
As per the Union Budget 2018-19, the recapitalisation of PSBs is expected to allow banks to lend additional Rs 5
lakh crore (US$ 77.23 billion).
The Goods and Services Tax (GST) on financial services transactions like banking transactions, mutual funds,
Goods and Services insurance and stock market has been increased from the current 15 per cent to 18 per cent.
Tax (GST) The Government of India is planning to introduce a two percentage point discount in the Goods and Services Tax
(GST) on business-to-consumer (B2C) transactions made via digital payments.
Insurance products are covered under the EEE (exempt, exempt, exempt) method of taxation. This translates to
an effective tax benefit of approximately 30 per cent on select investments (including life insurance premiums)
every financial year.
Reduction in securities transaction tax from 0.125 per cent to 0.1 per cent on cash delivery transactions and from
Tax incentives
0.017 per cent to 0.1 per cent on equity futures.
Indian tax authorities plan to sign a bilateral advance pricing agreement with a number of companies in Japan.
The agreement is aimed at avoiding conflicts with multinational companies over sharing of taxes between India
and the countries where these firms are based.
SBI and FTSE Russell, the arm of the London Stock Exchange, announced plans to jointly develop a Bond Index
for global investors to benchmark Indian bond market, against that of its competitors.
The Government of India has launched the 'Bharat 22' exchange traded fund (ETF), which will be managed by
ICICI Prudential Mutual Fund, and is looking to raise Rs 8,000 crore (US$ 1.22 billion) initially.
Other initiatives The Securities and Exchange Board of India (SEBI) has allowed exchanges in India to operate in equity and
commodity segments simultaneously, starting from October 2018.
SEBI has decided to allow strategic investors such as registered Non-Banking Financial Companies (NBFCs) and
international multilateral financial institutions to invest upto 25 per cent of the total offer size of Real Estate
Investment Trusts (REITs) and Infrastructure Investment Trusts (InvITs).
KEY INDUSTRY
ORGANISATIONS
INDUSTRY ORGANISATIONS
Insurance Brokers Association of India (IBAI) Association of Mutual Funds in India (AMFI)
USEFUL
INFORMATION
GLOSSARY
US$ : US Dollar
Year INR INR Equivalent of one US$ Year INR Equivalent of one US$
2004–05 44.95 2005 44.11
2005–06 44.28
2006 45.33
2006–07 45.29
2007 41.29
2007–08 40.24
2008 43.42
2008–09 45.91
2009 48.35
2009–10 47.42
2010–11 45.58 2010 45.74
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