MAGAZINE PLANNING

TITLE Bloom
POSITIONING STATEMENT Let your style blossom
FREQUENCY Monthly
PRICE £2
REGULAR CONTENT
MONTHLY FASHION
- THE HOTTEST FASHIONS OF THE MONTH AND WHAT YOU CAN WEAR TO STAND OUT
THIS MONTH’S NEWS
- THE LATEST NEWS IN THE FASHION WORLD THIS MONTH
FASHION HOROSCOPE

- MATCH YOUR STAR SIGN TO THE STYLE OF THE MONTH

SUBSCRIBE TO THIS MAGAZINE
- SUBSCRIBE TO OUR MAGAZINE FOR MORE FABULOUS CONTENT
EDITORS LETTER
- A LETTER FROM OUR EDITOR
STOCKIST
- FOR A LIST OF ALL THE ITEMS FEATURED IN THIS MAGAZINE
WEBSITE

- WANT MORE INFORMATION ON THIS MONTH’S HOTTEST FASHION THEN FOLLOW US ONLINE

GET THE COVER LOOK

- WANT THE LOOK THAT’S ON THE COVER
NEXT MONTH
- SNEAK PEEK INTO WHAT’S IN THE NEXT ISSUE

HEALTH AND BEAUTY

- OUR LATEST MONTHLY TIPS ON HOW TO STAY FIT AND LOOK GREAT

MAGAZINE FRONT COVERS

 MAGAZINE 1 MAGAZINE 2
MAIN IMAGE MAIN IMAGE
SEPTEMBER ISSUE AUGUST ISSUE
Model Model
Representation of sexuality Representation of sexuality
- stereotypical representation, looking typical stereotypes of this convention for
typically straight females include-
- Female - Sian - more masculine haircuts
- unisex clothing
Stereotypically feminine body language, hand on
- typically in general looking more
hip. masculine
I want to use quite a unisex body language

female either chloe or kayleigh

CHOSEN AUGUST AS JUNE TO AUGUST IS

PRIDE MONTH AND SINCE MOST MAGAZINES
RELEASE AN ISSUE OF THEIR MAGAZINE A
MONTH AHEAD
EG
VOGUE OCTOBER RELEASED IN SEPTEMBER.
I FEEL THAT THIS WORKS
Outfit (including accessories) Outfit (including accessories)
- red asymmetrical formal dress
- black heels - Either red or blue shirt
- black bracelets - Gold and black waistcoat
- necklace- either a choker or a more formal - Black pants
necklace - Leather jacket
- fishnet tights - Sunglasses
- black handbag - Heels or black shoes
- sunglasses
alternatively Part of each of the outfits will be a piece of
jewellery that will feature the colours used in the
- green cupcake cult dress subjects sexuality flags
- petticoat underneath
Part of each of the outfits will be a piece of - Either in the form of a bracelet or the
jewellery that will feature the colours used in the necklace
subjects sexuality flags - For this cover it will be purple, pink and
blue to represent the bisexuality flag or a
- Either in the form of a bracelet or the rainbow for the lgbt flag
necklace
- For this cover it will be black and white

Background Background
 - Floral background – femininity - Rainbow style background
- Autumn leaf background - pink, purple and blue background
- black and white background - simplistic background- one colour
- leaves?

Main Cover line Main Cover Line

Reboot your wardrobe Fabulous Fun Fashion

25 ways to change your style Fun ways to spruce up your wardrobe

Cover lines (including any puffs and must include a call
to action pointing readers to the online website)
September issue
Helena Bonham Carter
On behind the scenes style secrets
- Eyeshadow tips and tricks
How to style and blend your eyeshadow
September style secrets-
- Green dresses, knitted sweaters and black
pants
- The must have looks from plaid to posh
- Exclusive: Cara Delavigne’s eyebrow tips
- 30 exclusive deals on fashion for you
- Get lean train mean
Cover Lines (including any puffs and must include a call
to action pointing readers to the online website)
August Issue
LGBT Activist Kayleigh Allen
- On Destroying stereotypes in the fashion
industry
- 35 exclusive deals on fashion for you
- Get the rainbow look
- Trending styles this august
-End of summer styles
- just because fall is coming doesn’t mean
summers gone yet

Font(s) for cover lines Font(s) for cover lines

MAGAZINE CONTENTS PAGES

MAGAZINE 1
FEATURES
(just list the topics as you will write the text later)
Dream Jeans
Lights,Camera,Celebrity Meltdown
Dressing the Part
Makeup Mayhem
Fashion Invaders
No T-shirt , no problem
Our Fashion Picks
The Grand Design
Lifes a drag
- Monthly interviews with your favourite drag queens
Sob stories
Legging Hacks-
- From nike to Adidas which one is better
Interview With Helena Bonham Carter
15 Fall Jackets to be stylish yet warm
Beauty News
Interview with Ryan reynolds
10 Accessories to spice up your outfit
Fall Style tips
Dish the dirt
15 skirts which work this fall
Orange is the new black
suit tips and tricks
starbucks or costa
trousers or leggings
interview with gender activist Sian Lakey
sexless clothing
netflix programmes of the month from drag race to project runway kids
On The Cover articles-
Cara Delevingne's eyebrow tips
Get lean train mean
400 pages of jaw dropping fall fashion
The must have looks from plaid to posh
The fall collection special Black Pants, Green Dresses, Knitted Sweaters and floral print.
Font for text
Papyrus
Ebrima
Goudy Old Style
Lucida Handwriting
Lucida sans
Book antiqua
Images (full details as front cover image)

subject will be on the centre of the cover.

- body language- hand on hip directly looking at the camera or like the
model in the green dress, hands going to the sides looking like they are in pockets. suggests
confidence yet comfortable
- cover lines around the image and not going onto it apart from the main cover line
- barcode on the bottom right corner with a price on top of it
- there will be a woman on the front cover of the magazine.
- she will be wearing a dress, a choker and fishnet tights. the tights will be semi visible in the
shot depending on the length of the garment on the model
- i want the main image to look elegant whilst having an edge to them. therefore i want to use
garments that are going to have pop culture references
CONTENTS PAGE

- set of 4 or 5 images
- 1 of the images will be a shot of the model from the photoshoot, the positioning will be
different to the one on the front cover. they will have their finger over their mouth looking like
they are going shhhhh. this will be paired with one of the page articles called style secrets.
- image 2 will be a close up of some jewellery and makeup on a white background. this will be
for the beauty portion of the magazine ( article Beauty news)
- image 3 will be a medium close up of some bottles of skin care product which will be paired
with the article about skincare
- image 4 will be a shot of a woman in a more masculine outfit and a woman in a more femine
outfit hanging out with one another

MAGAZINE CONTENTS PAGES

MAGAZINE 2
FEATURES
(just list the topics as you will write the text later)

Beat ageing
Smart clothes for tough times
10 ties to spice up your suit
How to build a better party
Interview with LGBT Influencer Milo Stewart
Our top 10 August Picks
T-shirt or shirt
Top 10 monthly picks
Fitness news
Trendy tracksuits
- From Adidas to Lonsdale
netflix style rundown- from queer eye to project runway

Hoodie hacks
Interview with Influencer Dan Howell
- Getting the Aesthetic
15 accessories to pair with your suit this season
Gym horror stories
Loafers or trainers
Leather jackets- what’s right for you
Life’s a drag
- Monthly interviews with your favourite drag queens
Men’s leggings yay or nay
Style do’s and don’ts
dress to impress
formal wear- do’s and don'ts
Looking Hot as it gets colder
sexless clothing

ARTICLES FROM ON THE COVER

LGBT Activist Kayleigh Allen
- On Destroying stereotypes in the fashion industry

- 35 exclusive deals on fashion for you

- Get the rainbow look
- Trending styles this august

-End of summer styles

- just because fall is coming doesn’t mean summers gone yet

Font for text

Century gothic
Century
Segoe UI Semi
Tekton pro Ext
Tw Cen MT
Trebuchet MS
Papyrus
Ebrima
Goudy Old Style
Lucida Handwriting
Lucida sans
Book antiqua
Images (full details as front cover image)

- there will be a subject stood in the centre

of the shot in a mid-shot to show off the clothes
they is wearing
- they will be using direct address to look at the audience
- they will be wearing a smart shirt, tie and waistcoat with a long leather jacket and black jean
pants
- they will have the accessories of a chain necklace and a fedora
- the background of the image will be somewhat bright, i like the thought of incorporating a
rainbow theme into the background
- although i also like pink,purple and blue but if that is too garish simplistic blue or black or
white with nice lighting

CONTENT PAGE
- I want to have a total of four images on the contents page
- Image 1 will be a photograph present from the photoshoot for the front cover image. because
the subject is wearing a leather jacket it will be paired with the main cover line about leather
jackets
- Image 2 will be a medium close up of a pair of men’s shoes ( or two pairs of men’s shoes) this
will be paired with the article about men’s shoes.
- Image 3 will be of a person looking like they are having fun at a party blowing a party horn
- image 4- close up of a rainbow bracelet in a person's hands

in case image 4 doesn’t look very good the alternative will be someone wearing all rainbow apparel
blowing a kiss at the camera or looking happy

WEBSITE
HOMEPAGE
BACKGROUND
- SIMPLISTIC WHITE BACKGROUND
- BLACK BACKGROUND FOR THE BANNER- CONTRASTING COLOURS

NAVIGATION BAR
TABS
- FASHION
- BEAUTY
- NEWS
- LIFE AND CULTURE
- TRAVEL
- SUBSCRIBE
- OTHER
COLOUR
-SIMPLISTIC GREY COLOUR WITH WHITE TEXT SO THAT IT CONTRASTS AND STANDS OUT
IMAGES (including social media logos)

- social media logos for- facebook,twitter,instagram and tumblr

- images of people wearing clothes
people wearing casual fall fashion -
- smart jeans and a nice coat with boots- still elegant and fancy yet the jeans keep it casual.
contrast in colours for the august and september issues?
- warm colors for the august issue because it is still classed as summer
- mix of warm and cold colours because september is a middle ground between summer and
autumn
- close ups of accesories-mainly the images of the sexuality inspired
jewelry that is present on the covers
both feminine and masculine clothing styles to show an equal
representation
- skirts with nice tops- not just generic feminine tops but also unisex
tops with logos on them ( a way of incorporating brands) and
slogans/ pop culture
- dresses - ranging in styles
- shirts and pants
in terms of this jewelry i'm thinking somewhat simplistic jewellery with the focus being on the colours
of the jewellery itself due to what it represents- whilst i want it to represent sexuality i don't want it
to be tacky.
i quite like the bracelets on the left as they are simplistic, show colour well and would be a good way
of creating an article on the page of how to make your own accessories to go
with your outfit.
the same design of bracelet also doubles as a choker meaning that i can use
them as unisex bracelets

- image of the cover of the magazine with the words subscribe next to
it
VIDEOS
- PREVIEW OF THE LOOKBOOK - A SHORTENED HIGHLIGHT VIDEO OF THE LOOKBOOK TO SHOW THE
AUDIENCE WHAT THEY CAN EXPECT OUT OF THE MAGAZINE
CAPTION:
TO FIND OUT THE TOP STYLES/ TRENDS OF THIS MONTH CLICK HERE TO SEE THIS MONTHS SEPTEMBER STYLE
LOOKBOOK AND ARTICLE.
SECONDARY PAGE
IMAGES
ARTICLE PAGE
- TOP TRENDS OF THIS MONTH
MENTION THE PREVIOUS MONTHS STYLES MAYBE
- LAST MONTH WE HAD THE FOLLOWING TRENDS …… FEW IMAGES FROM THAT
EITHER SET IT FOR THE SEPTEMBER OR THE AUGUST ISSUE OF THE MAGAZINE DEPENDING ON WHICH
MONTH YOU DECIDE TO FOCUS ON
- HAVE A RANGE OF DIFFERENT STYLES THAT SHOWCASE RANGE
SUBJECTS BOTH MALE AND FEMALE- CONSISTENT THEME OF WEARING THE BRACELETS THAT WERE
PRESENT ON THE AUGUST ISSUE- CONSISTENCY AND CONSTANT REPRESENTATION
 - MALE WEARING CASUAL CLOTHING ( CASUAL CLOTHING THAT IS STILL NICE- POLO SHIRT, JEANS (
NICE JEANS) ADEQUATE FOOTWEAR )- SHOWN IN A CASUAL ENVIRONMENT- WORKING ON A
COMPUTER OR HANGING OUT WITH FRIENDS
- FEMALE HANGING OUTSIDE- WEARING A COAT AND BOOTS POSITIONED IN FRONT OF NATURE
LOOKING PEACEFUL YET ELEGANT
- MALE WEARING A SUIT OR A CASUAL SUIT - DRESS SHIRT, PANTS AND A WAIST COAT ( CAN ALSO
USE A FEMALE TO SHOW STYLE HAS NO GENDER)
- AT LEAST TWO SUBJECTS WEARING DRESSES - COMMONLY WITH MOST MAGAZINES YOU CAN USE
THE SAME MODELS TO MODEL GARMENTS THAT SUIT THEM SO I WILL KEEP THIS IN MIND WHEN
CHOOSING CLOTHING
- RELATING TO THE COLOURS THAT WERE MENTIONED ON THE SEPTEMBER COVER
CLOSE UP OF THE SHOES THAT THE SUBJECTS ARE WEARING
- AT LEAST USE ONE PAIR OF BOOTS, A PAIR OF FLATS, MENS SHOES AND A PAIR OF HEELS
IMAGE COMPOSITION ON PAGE
- HAVE A FULL BODY COVERAGE IMAGE OF THE OUTFIT TREND AND THEN SMALLER IMAGES TO THE
SIDES OF THE IMAGE WHICH HAVE CLOSE UPS / MEDIUM CLOSE UPS ON ELEMENTS OF THE
SUBJECTS OUTFIT THIS MEANS SHOES, ACCESSORIES ( SCARVES, JEWELLERY ETC..)
- AS WELL AS HAVING A FULL BODY SHOT TRY TO INCORPORATE SHOTS OF THEM COMPLETING
NORMAL HUMAN INTERACTIONS/ACTIVITIES

VIDEOS
- THE VIDEO AS EXPLAINED TO US WILL BE A LOOKBOOK FOR OUR MAGAZINE THAT WILL GO ON OUR
WEBSITE
- IN TERMS OF MUSIC FOR MY LOOK BOOK I WANT TO USE SOMETHING INTERESTING THAT WILL GO
WITH THE THEME OF SEXUALITY WITHIN MY MAGAZINE BUT WILL ALSO SUIT A LOOKBOOK
- WE WERE TOLD THAT WE HAVE TO HAVE A COHESIVE THEME WITH OUR MAGAZINES AS THEY ARE
ALL THE SAME BRAND JUST A DIFFERENT MONTHS ISSUE.
- I WANT TO INCORPORATE THE SONG BY RUPAUL CALLED BRING IT TO THE RUNWAY FOR MY
LOOKBOOK AS I FEEL THAT THIS IS A GOOD SONG TO DISPLAY CLOTHES AND WOULD BE
INTERESTING TO WORK WITH
- I WANT TO INCORPORATE VISUALS OF THE SUBJECTS WALKING FORWARD FROM THE SIDES AND
FROM THE FRONT. THEY WILL BE WALKING TO THE CAMERA GET THE A CERTAIN POINT AND THEN
STOP TO SHOWCASE THE OUTFIT. THE WALKING PORTION WILL SHOW OFF HOW THE OUTFIT LOOKS
WHEN IT MOVES BUT WILL ALSO SHOW DIFFERENT ELEMENTS OF THE OUTFIT
- WHEN WE LOOKED AT THE EXAMPLES IN CLASS I NOTICED THAT IN SOME VIDEOS THEY LACKED
PERSONALITY AND THAT IS SOMETHING THAT I WANT TO INCORPORATE INTO MY LOOKBOOK,
WHILST SHOWCASING THE OUTFITS
- I WILL USE OUTFITS FROM THE ARTICLE TOP TRENDS OF THIS MONTH AS INSPIRATION FOR MY
LOOKBOOK AND WILL USE THE STYLE IDEAS THAT I LISTED THERE.. UNDERNEATH OR THOSE IDEAS
- MALE WEARING CASUAL CLOTHING ( CASUAL CLOTHING THAT IS STILL NICE- POLO SHIRT, JEANS (
NICE JEANS) ADEQUATE FOOTWEAR )
- FEMALE - WEARING A COAT AND BOOTS ( LEGGINGS OR NICE JEANS)
- MALE WEARING A SUIT OR A CASUAL SUIT - DRESS SHIRT, PANTS AND A WAIST COAT ( CAN ALSO
USE A FEMALE TO SHOW STYLE HAS NO GENDER)
 - TWO SUBJECTS WEARING DRESSES
- RELATING TO THE COLOURS THAT WERE MENTIONED ON THE SEPTEMBER COVER
TEXT (what will the text be about)
SEPTEMBER 2018 LOOKBOOK - THE TOP TRENDS OF THIS MONTH
I DON'T WANT TO INCORPORATE TEXT INTO MY LOOKBOOK AS I FEEL THIS WILL TAKE AWAY FROM THE
FOCUS BEING ON THE CLOTHING.
CONSIDERING THE ARTICLE PAGE WILL GO WITH THE LOOKBOOK AS I'VE STATED I WANT TO HAVE SECTIONS
DEDICATED TO EACH OUTFIT.
GOING WITH EACH OUTFIT WILL BE A DESCRIPTION WITH THE FOLLOWING POINTS
- WHY THIS IS A TREND OF THE MONTH
- WHERE THE PIECES OF THE STYLE ARE FROM
- THE PRICES OF THE PIECES ( IF THAT IS UNKNOWN WILL GO ONLINE AND GET A ROUGH
ESTIMATION)
- WHAT WE PERSONALLY THINK OF THE STYLE
- WHAT WE WOULD RATE THE TREND OUT OF 10
AT THE BOTTOM OF THE PAGE I WANT THERE TO BE A LINK TO THE WEBSITE SAYING
“ WHICH STYLE DO YOU THINK WARRANTS BEING THE TOP TREND OF THE MONTH, FOLLOW THIS LINK TO
VOTE NOW”
I ALSO WANT TO REFER TO THE PREVIOUS MONTHS TRENDS WITH A MENTION OF THE VOTED TOP TREND
OF THE MONTH
WHICH WILL CONTAIN AN IMAGE OF THE TOP TREND/STYLE ( I’M DEBATING ON WHAT TO CALL IT)
IT WILL ALSO MENTION WHERE THE ITEMS HAVE COME FROM AND THEIR PRICES

AT THE BOTTOM OF THE PAGE THERE WILL BE A LINK THE THE STOCKIST PAGE OF THE WEBSITE. A STOCKIST
IS IMPORTANT BECAUSE IT MENTIONS EXACTLY WHAT THE GARMENTS ARE CALLED AND WHERE YOU CAN
GET THEM.
THEREFORE HAVING A STOCKIST ON THE WEBSITE WILL MAKE IT SO THE GARMENTS ARE EASIER TO FIND