Universidad Nacional Abierta y a Distancia

Academic and Research Vice-rector

Activities guide and evaluation rubric – Step 5 - Final
Assessment - Open Objective Test

1. General description of the course

Faculty or Basic Science, Technology and Engineering

Academic Unit School
Academic Level Undergraduate
Academic Field Disciplinary
Course Name Strategic Management
Course Code 212053
Course Type Theoretical Can be yes ☒ No ☐
enabled
Number of Credits 3

2. Description of the activity

Type of the Individ Collabora Number

☒ ☐ 1
activity: ual tive of weeks
Unit
Moment of
Initial ☐ Intermed ☐ Final ☒
evaluation:
iate:
Delivery Environment of the
Evaluative score of the
activity:
activity: 125
Monitoring and Evaluation
Starting date of the Deadline of the activity:
activity: 09/08/2018 15/08/2018
Competence to develop:
The student develops the skills to propose solutions to real problems,
based on the suggested readings, strengthening the ability to explain
its arguments to work teams or executive boards.

Topics to develop:

Unit 1, 2, 3
Steps, phases of the learning strategy to develop

Step 5 - Final Assessment - Open Objective Test

Activities to develop
The students develop the following activities:

Individual:

1. Review all contents developed along the course

2. Read the case study: Strategic Management: This time its
personal.

Leaptrott, J., McDonald, J. M., & Wilson, J. W. (2011).

STRATEGIC MANAGEMENT: THIS TIME ITS PERSONAL. Journal
of the International Academy for Case Studies, 17(1), 25-33.
Retrieved from
https://bibliotecavirtual.unad.edu.co:2357/docview/886425624
?accountid=48784

3. Describe the strategy applied for each one of the three characters
(Teresa, Nancy and Kitty), to manage their own careers.

4. Once you understand how strategic management can be applied

to personal decisions, develop a SWOT matrix and its strategies:
SO, WO, ST, WT, as it is developed on the example at the
Practical Environment, for your own life.

5. Also, draft a one-page strategic plan that evidences your own life
as a project to lead. Make sure you can present it in a creative
way and include all 6 required items: Brand, Mission, Vision, Core
Values, Plan Statement, Major Strategies, Outcomes.

Wright, E., Fowler, D., & Moss, H. (2016). the one page strategic
plan. Supervision, 77(2), 3. Retrieved from:
http://bibliotecavirtual.unad.edu.co:2051/login.aspx?direct=tru
e&db=f5h&AN=112361377&lang=es&site=eds-live

6. Draft one conclusion of 100 words for each one about the
following statements:

 Strategic management main tools to understand

These tools are very important for the development of large-scale
plans, since it covers everything from the most basic to the most
 complex scales of an organization to project it to the future in a
correct and successful way. The strategic management part of the
desires of the employer, and the needs of the organization, in
addition to that is the observer of the elapse of the company to apply
controls, corrective and preventive, indicators that help maintain the
desired standards, among others.
 Strategy design and execution

Closing the gap between strategy and execution has been

difficult for many organizations to achieve despite the
effort and resources devoted to formulating and
implementing the strategy.
It is important to help organizations identify, develop and
deliver value to their clients and have the capacity and
experience to involve leaders in identifying value for the
client and selecting strategies to develop and provide
value.
It is also very important to define business models, identify
critical results and performance measures to manage
organizational performance, as well as show how to link
measures with results at the corporate, operational and
individual levels, and help manage performance to achieve
their goals. desired business objectives.
 Strategy management and human talent
Talent management is the commitment of an organization
to recruit, hire, retain and develop the most talented and
superior employees available in the job market, therefore,
it is a useful term when describing the commitment of an
organization to hire, Manage, develop and retain talented
employees. It includes all processes and work systems
related to the retention and development of a superior
workforce. It is a business strategy that organizations hope
will allow them to retain their best talented and talented
employees. Like the participation of employees or the
recognition of employees.
 Strategic management and personal life

strategic management brings very important tools to our

professional life, because our life works in a similar way to a
company. Every day we must set goals and strategies to live a
successful life, which we achieve by planning correctly and in
 advance our daily activities, which are what lead us to fulfill great
goals. The organization of time is one of the factors that greatly
affects the human being, and this is given, because we are not used
to planning our activities, we live improvising constantly and when
we do things, we realize that if we had planned with time, maybe
we had a better result.

Environ
ment
for the Monitoring and Evaluation Environment
develop
ment
Individual:

Each student submits to the Monitoring and Evaluation

Environment a Power Point presentation, using APA
guidelines, including:
Product
s to
 Cover
deliver
 Answer to the case analysis question (Activity 3)
by
 SWOT matrix of its own life project and its strategies
student
(Activity 4)
 One-page strategic plan of its own life project (Activity
5)
 Conclusions (Activity 6)
 References

General guidelines for the collaborative work

Planning of
 References reading
activities for
 Individual contribution planning
the
 Group interaction based on individual
development
contributions
of
 Products drafting
collaborative
 Products delivery
work
Roles to  Compiler
perform by  Reviewer
the student  Evaluator
in the  Deliveries
collaborative  Alerts
group

Compiler: Consolidate the document constituted as

the final product of the debate, taking into account
that the contributions of all the participants have been
included and that only the participants who
participated in the process are included.

Reviewer: Ensure that the writing complies with the

rules of presentation of work required by the teacher.

Roles and Evaluator: Ensure that the document contains the

responsibilit criteria present in the rubric. You must inform the
y for the person in charge of the alerts so that you inform the
delivery of other members of the team in case any adjustments
products by have to be made on the subject.
students
Deliveries: Notify delivery times of the products and
send the document in the stipulated times, using the
resources destined for the shipment, and indicate to
the other partners that the delivery has been made.

Warnings: Ensure that the members of the group are

notified of new developments and inform the teacher
through the work forum and messaging of the course,
which has been sent the document

Use APA format. Edition 6th

The APA Standards is the most used style of

organization and presentation of information in the
area of social sciences. These are published under a
Use of Manual that allows to have the scope in the forms in
references which a scientific article must be presented. Here you
will be able to find the most relevant aspects of the
sixth edition of the Manual of the APA Rules, such as
references, quotations, elaboration and presentation of
tables and figures, headings and seriation, among
others. You can check how to implement them by
 entering the page
http://centrodeescritura.javerianacali.edu.co/index.ph
p?option=com_content&view=article&id=138:normas-
apa&catid=45:referencias-bibliograficas&Itemid=

Plagiarism is defined by the dictionary of the Royal

Academy as the action of "substantially copying other
people's works, giving them as their own". Therefore,
plagiarism is a serious offense: it is the academic
equivalent, to theft. A student who plagiarizes does not
take his education seriously, and does not respect the
intellectual work of others.

There is no small plagiarism. If a student makes use of

any portion of another person's work, and does not
document their source, they are committing an act of
plagiarism. Now, it is clear that we all have the ideas of
others when it comes to presenting ours, and that our
knowledge is based on the knowledge of others. But
Plagiarism when we rely on the work of others, academic honesty
policy requires that we explicitly announce the fact that we
are using an external source, either by appointment or
by an annotated paraphrase (these terms will be
defined below). When we make an appointment or a
paraphrase, we clearly identify our source, not only to
give recognition to its author, but also to allow the
reader to refer to the original if he wishes.

There are academic circumstances in which,

exceptionally, it is not acceptable to quote or
paraphrase the work of others. For example, if a
teacher assigns his or her students a task in which
students are clearly asked to respond using their ideas
and words exclusively, then the student should not
appeal to external sources even if they are properly
referenced
4. Evaluation rubric

Evaluation rubric

Collaborat
Activity
Individual Activity ☒ ive ☐
type:
Activity
Moment of Unit
the Initial ☐ Intermedi ☐ Final ☒
evaluation ate:
Assessed Performance levels of the individual activity Scor
Aspects High score Media score Low score e
The student The student
describes the describes the
strategy applied strategies
by all characters applied in the The student
of the case, case, but it is does not
evidencing a not evidencing a describe the
Case study good proper strategies
30
analysis appropriation of understanding of applied in
the tools and the contents and the case.
contents tools that where
developed along explained along
the course. the course
(up to 30 (up to 15 (up to 0
points) points) points)
The student The student
develops a SWOT develops a The
matrix of its own SWOT matrix of student does
life project, its own life not develop
SWOT
including SO, project, but the SWOT 30
Matrix
SW, WT and WO does not include matrix
strategies the strategies
(up to 30 (up to 15 (up to 0
points) points) points)
The student The student The
30
develops an develops an student does
 strategic plan strategic plan not develops
including all of but does not the strategic
the 6 items match all the 6 plan
required by the items required
reference, by the reference
One page
evidencing skills or the developed
strategic
to propose items do not
plan
solutions to real evidence a
problems in its relation in
own life between.
(Up to 30 (Up to 15 (Up to 0
points) points) points)
The student
writes five
The student
conclusions
writes the
explaining the
conclusions but,
main ideas The student
they are not
developed along does not
complete, or
the course, also, include
Conclusions there is not 15
includes how conclusions
evidence of
strategic
contents
management can
appropriation
be applied to its
personal life
(Up to 15 (Up to 8 (Up to 0
points) points) points)
There is not
The
The presentation product
presentation is
is creative and delivery or
structured in
structured in the
Power accordance with
accordance with presentation
Point some of the
all items does not 10
presentatio items required,
required, also, match any
n structure or it is plane, no
using APA of the items
creativity
required
(Up to 10 (Up to 5 (Up to 0
points) points) points)
The student The student The student
Spelling,
submits a submits the does not 10
grammar
presentation at presentation at submit the
 and the Monitoring the Monitoring presentation
creativity and Evaluation and Evaluation at the
environment, environment, Monitoring
evidencing evidencing some and
proper spelling spelling and Evaluation
and grammar grammar environment
mistakes
(Up to 10 (Up to 5 (Up to 0
points) points) points)
Final score 125