Business Plan-Template

BUSINESS PLAN OUTLINE
COVER PAGE
1
FACULTY OF BUSINESS MANAGEMENT
DIPLOMA IN ACCOUNTANCY (AC110)
AC1105A
FUNDAMENTALS OF ENTREPRENUERSHIP
ENT 300
BUSINESS NAME
PRODUCT NAME
PREPARED FOR:
PN IZMAYANI SA’ADIN
PREPARED BY:
Ali bin Ahmad 2010456789

Bakar bin Abu 2010123456
Kamal bin Johari 2010456789
2
LETTER OF SUBMISSION
3
Diploma in Accountancy (AC110)

Faculty of Accountancy
Universiti Teknologi MARA Perak
Tapah Campus
35400 Tapah Road
Perak
21st February 2018
Puan
Lecturer of Fundamentals of Entreprenuership (ENT300)
Faculty of Business Management
Universiti Teknologi MARA Perak
32610 Seri Iskandar
Perak
Madam,
Submission of the Business Plan (ENT 300)
Attach is the business plan title “XYZ ENTERPRISE – DIGITAL CALCULATOR” to

fulfill the requirements as needed as university requirements.
Below is the list of the group members that involved in completing this business plan:
ABC 2010
DEF 2010
GHI 2010
XBM 2010
GST 2010
Thank you,
Yours sincerely
………………………
ABC
General Manager
4
ACKNOWLEDGEMENT
5
ACKNOWLEDGEMENT
6
TABLE OF CONTENTS
7
TABLE OF CONTENTS
ACKNOWLEDGEMENT
EXECUTIVE SUMMARY
TABLE OF CONTENTS
1 INTRODUCTION
1.1 Name of Business
1.2 Nature of Business
1.3 Industry Profile
1.4 Location of the Business
1.5 Date of Business Commencement
1.6 Factors in Selecting the Proposed Business
1.7 Future Prospects of the Business
2 PURPOSE
2.1
2.2
3 BUSINESS BACKGROUND
3.1
3.2
3.3
4 BACKGROUND OF PARTNERSHIPS
5 LOCATION OF BUSINESS
6 MARKETING PLAN
7 OPERATIONAL PLAN
8 ADMINSTRATION PLAN
9 FINANCIAL PLAN
APPENDICES
PARTNERSHIP AGREEMENT
8
EXECUTIVE SUMMARY
EXECUTIVE SUMMARY
9
10
INTRODUCTION
1. Introduction (Arial 12, BOLD)

1.1. Name of the Business
1.2. Nature of Business
1.3. Industry Profile
1.4. Location of the business
1.5. Date of business commencement
11
1.6. Factor in selecting the proposed business
1.7. Future prospects of the business
PURPOSE
2. Purpose of preparing the business plan (Arial 12, BOLD)
12
2.1. To evaluate the project viability and growth potential
2.2. To apply for loans or financing facilities from the relevant financial institutions
2.3. To act as a guideline for the management of the proposed business
2.4. To allocate business resources effectively
BUSINESS BACKGROUND
13
3. Business Background (Arial 12, BOLD)
Table 3.1 Business Background
Name of the Business

Business Address
Correspondence Address
Website
E- mail
Telephone Number
Fax Number
Form of Business
Main Activity
Date of Commencement
Date of Registration
Registration Number
Name of Bank
Bank Account Number
3.1 Vision and Mission

3.1.1 Vision
3.1.2 Mission
3.2 Organizational Chart

(GM + Head of Department)
3.3 Logo and Motto

3.3.1 Logo
Logo description
3.3.2 Motto
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PARTNERSHIPS BACKGROUND
15
4. Background of Partnership (Arial 12, BOLD)
4.1 General Manager
Table 4.1 Background of General Manager
Name of Partners
Identity Card Numbers
Permanent Address
Correspondence Address
E- Mail
Telephone Number/Fax Number
Date of Birth
Marital Status
Academic Qualification
Course Attended
Skills
Experiences
Present Occupation
Previous Business Experience
4.2 Administration Manager

Table 4.2 Background of Administration Manager
4.3 Marketing Manager
Table 4.3 Background of Marketing Manager
4.4 Operation Manager
Table 4.4 Background of Operation Manager
4.5 Financial Manager
Table 4.5 Background of Financial Manager
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LOCATION OF THE BUSINESS
5. Location of Business (Arial 12, BOLD)

5.1. Physical location of the project
(Map of business’s location)
5.2. Building
(type, structure, size and rental cost of the building-with elaboration in bullets form)
5.3. Basic amenities

(water, electricity, communication lines and etc-with elaboration in bullets form)
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MARKETING PLAN
6. Marketing Plan (Arial 12, BOLD)

6.1 Marketing Objectives
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(i) New business
(ii) Existing business
*Please refer slides for elaboration (Choose new business).
6.2 Description of products (Arial 12, BOLD)
This section describes the products offered by the business in detail. The proposed
products or services should be related to the needs and wants of the target
customers
Table 6.2.1 Product description
Product Description
Features 

Materials 
Benefits 

Table 6.2.2 Product ilustration
6.3 Target market (Arial 12, BOLD)
Here, the customers’ profile in the target market area is explained. The entrepreneur
should identify the different market segments that exist in the same market.
6.3.1 Geographic Segmentation with explanation (in a paragraph)

6.3.2 Volume Purchase with explanation (in a paragraph)
6.3.3 Quality Evaluation of Distributor with explanation (in a paragraph)
6.4 Market size (Arial 12, BOLD)

6.4.1 Population table
6.4.1.1 Population 1
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Table 6.4.1.1 Georgetown, Penang (example)
Type of outlet No of outlet No of items to Price/unit Total

needed (unit) (RM)
Retailer
 Shopping 5 18 210.00 18,900.00
Mall
 Mini 30 5 210.00 31,500.00
Market
Wholesaler 20 3 210.00 12,600.00
TOTAL 26 63,000.00
Table 6.4.1.2 Population 2

needed (unit) (RM)
TOTAL
Table 6.4.1.3 Population 3

needed (unit) (RM)
TOTAL
Note:
1 unit = 1 box
1 box = 6 laundry bags
Price per box = RM210
6.4.2 Total market size

Total market size = Population 1 + Population 2 + …… + Population n
= Total Table 6.4.1.1 + Total Table 6.4.1.2 + ……
= RM 803 040 /per month (example)
6.5 Competitors (Arial 12, BOLD)
6.5.1 Identifying competitors (3 competitors)
Table 6.5.1 Competitive analysis
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Competitors Strengths Weaknesses
Competitor1  3 strengths  3 weaknesses
Competitor2
Competitor3
Others
6.5.1 Ranking of the competitors

Table 6.5.2 Ranking of the competitors
Rank No Competitors
1 Competitor1
2 Competitor2
3 Competitor3
4 Others
6.6 Market Share (Arial 12, BOLD)
6.6.1 Market share before the entry of your business.
Table 6.6.1 Market share before the entry of your business
Competitor Before entrance Amount

(%) (RM)
Competitor1
Competitor2
Competitor3
Others
TOTAL 100 803,040.00
6.6.1 Adjusted market share after the entry of your business.

Table 6.6.2 Market share after the entry of your business
Competitor After entrance Amount Percentage of

(%) (RM) loss (%)
Competitor1 Differentiation
before and loss
before and loss
before and loss
21
Others Differentiation
before and loss
Your business 5 – 10 % 80,304.00 -
TOTAL 100 803,040.00
22
6.7 Sales forecast (Arial 12, BOLD)
Table 6.7 Sales Forecasting
Month Sales Forecast

1 80,304.00
-
12
Year 1 Total Month 1 – Month 12
Year 2 Increment of 10% from Year 1
Year 3 Increment of 15% from Year 2
6.8 Market strategy (marketing mix) (Arial 12, BOLD)
6.8.1 Product - detail about the product
6.8.2 Price
6.8.3 Place
6.8.4 Promotion (promotion mix)
6.9 Organization Chart for Marketing Department (Arial 12, BOLD)

Figure 6.9 Organizational Chart (Head of Department + workers)
6.10 Manpower Planning (Arial 12, BOLD)

Table 6.10 List of Marketing Personnel
Position No of Personnel
6.11 Schedule of Task and Responsibilities (Arial 12, BOLD)

Table 6.11 Task and Responsibilities of Marketing Personnel : Head +
workers
Position Task and Responsibilities


6.12 Schedule of Remuneration (Arial 12, BOLD)

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Table 6.11 Schedule of Remuneration plan of Marketing Personnel : Head +
workers
Position Qty Monthly EPF SOCSO Total

Salary (RM) (RM)
(RM) (13 %) (1.75%)
(A) (B) (C) (A)+(B)+(C)
6.13 Marketing Budget (Arial 12, BOLD)

Table 6.12 Marketing Budget
Item Fixed Assets Monthly Other

Expenses Expenses
(RM) (RM)
Fixed Asset
Working capital
Other Expenses
TOTAL
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OPERATIONAL PLAN
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7 Operational Plan (Arial 12, BOLD)
7.1 Component of Operating Systems
7.1.1 Business Input
7.1.2 Transformation Process
7.1.3 Output
7.1.4 Feedback
7.1.5 External Environment
7.2 Process Planning for Manufacturing

7.2.1 Symbol of Process Chart
7.2.2 Process flow chart
7.2.3 Activity chart
7.3 Operations Layout

7.3.1 Layout based on the product
7.4 Production Planning

7.4.1 Sales forecast per month
Output per month
Average sales forecast per month = ? (Refer 6.7)
The sales price = ? (Refer 6.8.2)
Number of output per month = Average sales forecast/Sale price per unit
7.4.2 Number of output per day
If the number of working days per month is 24 days (6 days/week)
= No. of output per month / no. working days per month
7.4.3 Number of units per hour

Such as daily working hour = 8 hours
= No. of output per day / daily working hours
7.5 Material Planning

7.5.1 Material Requirement Planning
7.5.1.1 Raw Material Required per Month (Bill of Material)
No Material Quantity Safety Total Price/Unit Total

(kg) Stock Material (RM) Price
Requirement (RM)
1 Sugar 500 5% of Quantity + 2.00 2.00 X
quantity Safety Stock total
material
required
(example) 500 50 550 2.00 1,100
7.5.2 Identify supplier
Material Material
26
Sugar Malayan Sugar Mfg. Co. Berhad
798 Main Road
13600 Perai, Malaysia
7.6 Machine and Equipment Planning

7.6.1 Amount of machine & equipment required (Calculate for every machine
usage)
Planned Rate of Production per day X Standard production time

Machine productive time per day
Example : Welding machine
33 X 11.21 min
420 min (7 hours x 60 minutes)
= 0.88 @ 1 machine
** Standard production time = one process cycle in minute/ quantity product
per cycle
7.6.2 List of machine & equipment
Machine No of machine
Welding machine
Cutter machine
7.6.3 Polish machine
List of machine supplier
Machine Supplier
Machine A XXX Company + Address
Machine B
7.6.4 Machine and Equipment (rental or purchase)
Item Quantity Price/unit Total Cost

(RM) Monthly
(RM)
Type of machine
(Mixer, drying, steam,
packaging)
TOTAL
7.7 Manpower Planning

7.7.1 Organization Chart for Operation Department (Arial 12, BOLD)
Figure 7.7.1 Organizational Chart (Head of Department + workers)
27
7.7.2 Amount of direct labour required (Calculate for every man power)
Planned Rate of Production per day X Standard production time

Machine productive time per day
 Example : Laboratory operator
33 X 0.9 min
420 min (7 hours x 60 minutes)
= 0.07 @ 1 operator
** Standard production time = one process cycle in minute/ quantity
product per cycle
7.7.3 List of Operation Personnel
Position No of personel
Laboratory operator
Operator
Cutter operator
Quality checker
I
7.7.4 Schedule of task and responsibilities


7.7.5 Schedule of remuneration
Position No . Monthly EPF SOCSO Amount

Salary (RM) Contribution ( 1.75% )
(13%)
(RM) (RM) ( RM )
Operation manager 1 4400 572 4972
Labotary supervisor 1 2500 325 50 2875
Labotary 3 1200 156 24 4140
technologist
Operator 3 1200 156 24 4140
TOTAL 16127
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7.8 Overhead requirement
7.8.1 Operations Overhead (indirect labour/indirect
material/insurance/maintenance and utilities)
No Types of Overhead Monthly

Cost (RM)
1 Electricity 8,000
2 Water 2,000
3 Rental 17,000
4 Telephone 400
5 Internet 500
6 Box for transportation 300
7 Machine maintenance 750
8 Cleaner 200
TOTAL
7.9 Total Operations Cost
Total Operation Cost = Direct Material Cost (total raw material) + Direct Labor Cost
(total remuneration) + Overhead Cost (total operations overhead)
7.10 Cost per unit
Cost per unit = Total Operations Cost (RM)
Total number of Output (Output per month)
7.11 Productivity Index (PI)
Productivity Index = Total value of Output (Sales forecast per month)
Total Value of input (Total Operation Cost)
7.12 Location Plan (tell about factor affecting the business operation – refer slide) if
manufacturing premise located differently with main office
7.13 Business and operation hours

Business hour = 8 hours per day (8.00 a.m until 6.00 p.m)
Operating hour = 8 hours per day (8.00 a.m until 6.00 p.m)
Working days = 6 days per week ( Monday – Saturday)
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7.14 License, permits and regulations required (Refer text book and choose relevant
with your business)

7.14.1 Manufacturing license
7.14.2 Building license
7.14.3 Environement license
7.15 Operations Budget

Expenses Expenses
(RM) (RM)
Fixed Asset
Working Capital
Other Expenses
Pre-Operations
TOTAL
30
ADMINISTRATION PLAN
8. Administration Plan
8.1 Organizational Chart for Administration and Finance Department (Arial 12, BOLD)
Figure 8.1 Organizational Chart (GM + Head and workers of Administration and
Finance Department)
General Manager/Operation
Manager
Husna Syahidah
31
Marketing Manager Administration Manager Financial Manager
Nurdiana Ellysha Bt Azman Muhammad Fariz Azri Bin Ab Nur Amira Shuhada bt Alias
Rahim
8.2 Manpower Planning (Arial 12, BOLD)

Table 8.2 List of Personnel (GM + Head and workers of Administration and Finance
Department)
Position No of Personnel
General Manager / Operation 1

Manager
Administration Manager 1
Marketing Manager 1
Financial Manager 1
32
8.3 Schedule of Task and Responsibilities (Arial 12, BOLD)
Table 8.3 Task and Responsibilities (GM + Head and workers of Administration and
Finance Department)

General manager  To plan, implement and control the overall
management of the business.
 Responsibility in all company business and
manage with efficiency.
 Plans company policy and procedure to
achieve the company objective.
 Have an ability to make decision because all
the decision will affect the company business.
 Ability and have an idea to plan other company
activities in long term.
 To be accountable for the overall performance
of the business.
Administration manager  Responsibility with management and general

administration of the company.
 Organize all the administration expenses in
good manner.
 Make organization structure and distribute the
job description following the department.
 Make sure the company operates effectively.
Marketing manager  Always seeks opportunity to get new market.

 Make non – stop promotion until achieve the
company objective.
 Can determine the competitor’s strength, the
weakness in efforts to enlarge the market size
of the company.
 Research and measure current market, after
those analyzes and make the strategies
promotion to attract the customer attention.
 Maintain the market and make sure the stock of
market are enough.
33
Operational manager  Manage in purchasing raw materials.
 Make sure the operation of the company is
efficiently and systematic.
 Ensure whole of machine in safety and clean.
 Control the quality of good to achieve
customer is satisfied.
 Service the machine to make sure each
production is smoothly.
Financial manager  Manage financial and account activities of

company.
 Control the company profit with control cash
outflow and inflow of the company.
 Make sure the forecast about the sales
revenue at weekly and monthly.
 Always be careful and check the company
account to avoid cheating.
 Determine the company year budget and give
suggestion to add income and reduce the cost.
8.4 Schedule of Remuneration (Arial 12, BOLD)

Table 8.4 Schedule of Remuneration
Position Quantity Monthly EPF SOCSO Total

Salary (RM) (RM)
(RM) (13 %) (1.75 %)
(A) (B) (C) (A)+(B)+(C)
General 1
Manager 300.00
Administration 1
Manager 300.00
Financial 1
Manager 300.00
Marketing 1
Manager 300.00
8.5 Office Furniture, Fitting and Office Supplies (Arial 12, BOLD)
Table 8.5.1 List of Office Furnitures and Fittings
Type Quantity Price/Unit Total

(RM) (RM)
34
Furniture
Woker table 4 150.00 600.00
Office chair 4 80.00 320.00
Table 8.5.2 List of Office Supplies
Type Quantity Price/Unit Total

(RM) (RM)
Stationeries
Logbook 4 15.00 60.00
8.6 Administration Budget (Arial 12, BOLD)

Table 8.6 Administration Budget

Expenses Expenses
(RM) (RM)
Fixed Asset 920.00
Working capital
Salary 1200.00
Other Expenses
Office supplies 60.00
TOTAL 920.00 1200.00 60.00
35
FINANCIAL PLAN
36
9 Financial Plan (Arial 12, BOLD)
9.1 Operating Budget
9.1.1 Administrative Department
9.1.2 Marketing Department
9.1.3 Operations Department
9.2 Project Implementation Cost and Sources of Finance
9.3 Fixed Asset Depreciation Schedule
9.4 Loan and Hire Purchase Depreciation Schedule
9.5 Proforma Cashfow Statement
9.6 Proforma Income Statement
9.7 Proforma Balance Sheet
9.8 Financial Ratio Analysis
9.8.1 Liquidity Ratios
9.8.1.1 Current Ratios
( table and graph)
9.8.1.2 Quick Ratios
(table and graph)
9.8.2 Efficiency Ratios

9.8.2.1 Inventory Turnover Ratios
(table and graph)
9.8.3 Profitability Ratios

9.8.3.1 Gross Profit Margin
(table and graph)
9.8.3.2 Net Profit Margin

(table and graph)
9.8.3.3 Return on Assets
(table and graph)
9.8.3.4 Return on Equity
(table and graph)
9.8.4 Solvency Ratios

9.8.4.1 Debt to Equity
(table and graph)
9.8.4.2 Debt to Assets
(table and graph)
9.8.4.3 Time Interest Earned
(table and graph)
37
CONCLUSION
38
CONCLUSION
39
APPENDICES
40
PARTNERSHIP AGREEMENT
41

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BUSINESS PLAN OUTLINE

DIPLOMA IN ACCOUNTANCY (AC110)

Ali bin Ahmad 2010456789

Diploma in Accountancy (AC110)

21st February 2018

Submission of the Business Plan (ENT 300)

Attach is the business plan title “XYZ ENTERPRISE – DIGITAL CALCULATOR” to

1. Introduction (Arial 12, BOLD)

2. Purpose of preparing the business plan (Arial 12, BOLD)

Name of the Business

3.1 Vision and Mission

3.2 Organizational Chart

3.3 Logo and Motto

4.2 Administration Manager

4.3 Marketing Manager

Table 4.3 Background of Marketing Manager

4.4 Operation Manager

Table 4.4 Background of Operation Manager

4.5 Financial Manager

Table 4.5 Background of Financial Manager

5. Location of Business (Arial 12, BOLD)

5.3. Basic amenities

6. Marketing Plan (Arial 12, BOLD)

6.2 Description of products (Arial 12, BOLD)

Table 6.2.2 Product ilustration

6.3 Target market (Arial 12, BOLD)

6.3.1 Geographic Segmentation with explanation (in a paragraph)

6.4 Market size (Arial 12, BOLD)

Type of outlet No of outlet No of items to Price/unit Total

Type of outlet No of outlet No of items to Price/unit Total

Type of outlet No of outlet No of items to Price/unit Total

6.4.2 Total market size

6.5 Competitors (Arial 12, BOLD)

6.5.1 Identifying competitors (3 competitors)

Table 6.5.1 Competitive analysis

6.5.1 Ranking of the competitors

6.6 Market Share (Arial 12, BOLD)

6.6.1 Market share before the entry of your business.

Table 6.6.1 Market share before the entry of your business

Competitor Before entrance Amount

6.6.1 Adjusted market share after the entry of your business.

Competitor After entrance Amount Percentage of

Table 6.7 Sales Forecasting

Month Sales Forecast

6.8 Market strategy (marketing mix) (Arial 12, BOLD)

6.8.1 Product - detail about the product

6.8.4 Promotion (promotion mix)

6.9 Organization Chart for Marketing Department (Arial 12, BOLD)

6.10 Manpower Planning (Arial 12, BOLD)

6.11 Schedule of Task and Responsibilities (Arial 12, BOLD)

Position Task and Responsibilities

6.12 Schedule of Remuneration (Arial 12, BOLD)

Position Qty Monthly EPF SOCSO Total

6.13 Marketing Budget (Arial 12, BOLD)

Item Fixed Assets Monthly Other

7.2 Process Planning for Manufacturing

7.3 Operations Layout

7.4 Production Planning

7.4.2 Number of output per day

If the number of working days per month is 24 days (6 days/week)

= No. of output per month / no. working days per month

7.4.3 Number of units per hour

7.5 Material Planning