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Correlations

positioning 1 positioning 2 positioning 3 positioning 4


** **
positioning 1 Pearson Correlation 1 .510 .686 .788**
Sig. (2-tailed) .000 .000 .000
N 67 67 67 67
** **
positioning 2 Pearson Correlation .510 1 .348 .464**
Sig. (2-tailed) .000 .004 .000
N 67 67 67 67
** **
positioning 3 Pearson Correlation .686 .348 1 .596**
Sig. (2-tailed) .000 .004 .000
N 67 67 67 67
positioning 4 Pearson Correlation .788** .464** .596** 1
Sig. (2-tailed) .000 .000 .000
N 67 67 67 67
** ** **
positioning 5 Pearson Correlation .803 .515 .666 .732**
Sig. (2-tailed) .000 .000 .000 .000
N 67 67 67 67
** ** *
positioning 6 Pearson Correlation .572 .361 .266 .525**
Sig. (2-tailed) .000 .003 .030 .000
N 67 67 67 67
** ** **
positioning 7 Pearson Correlation .648 .428 .322 .586**
Sig. (2-tailed) .000 .000 .008 .000
N 67 67 67 67
X1 Pearson Correlation .889** .615** .687** .837**
Sig. (2-tailed) .000 .000 .000 .000
N 67 67 67 67

Correlations
positioning 5 positioning 6 positioning 7 X1
** ** **
positioning 1 Pearson Correlation .803 .572 .648 .889**
Sig. (2-tailed) .000 .000 .000 .000
N 67 67 67 67
** ** **
positioning 2 Pearson Correlation .515 .361 .428 .615**
Sig. (2-tailed) .000 .003 .000 .000
N 67 67 67 67
positioning 3 Pearson Correlation .666** .266* .322** .687**
Sig. (2-tailed) .000 .030 .008 .000
N 67 67 67 67
positioning 4 Pearson Correlation .732** .525** .586** .837**
Sig. (2-tailed) .000 .000 .000 .000
N 67 67 67 67
** **
positioning 5 Pearson Correlation 1 .564 .603 .864**
Sig. (2-tailed) .000 .000 .000
N 67 67 67 67
** **
positioning 6 Pearson Correlation .564 1 .978 .803**
Sig. (2-tailed) .000 .000 .000
N 67 67 67 67
** **
positioning 7 Pearson Correlation .603 .978 1 .852**
Sig. (2-tailed) .000 .000 .000
N 67 67 67 67
X1 Pearson Correlation .864** .803** .852** 1
Sig. (2-tailed) .000 .000 .000
N 67 67 67 67

**. Correlation is significant at the 0.01 level (2-tailed).


*. Correlation is significant at the 0.05 level (2-tailed).

CORRELATIONS
/VARIABLES=SP1 SP2 SP3 SP4 SP5 X2
/PRINT=TWOTAIL NOSIG
/MISSING=PAIRWISE.

Correlations
Correlations

Correlations
STRATEGI STRATEGI
PROMOSI 4 PROMOSI 5 X2
** **
STRATEGI PROMOSI 1 Pearson Correlation 1.000 .586 .916**
Sig. (2-tailed) .000 .000 .000
N 67 67 67
STRATEGI PROMOSI 2 Pearson Correlation .464** .428** .652**
Sig. (2-tailed) .000 .000 .000
N 67 67 67
STRATEGI PROMOSI 3 Pearson Correlation .732** .603** .853**
Sig. (2-tailed) .000 .000 .000
N 67 67 67
**
STRATEGI PROMOSI 4 Pearson Correlation 1 .586 .916**
Sig. (2-tailed) .000 .000
N 67 67 67
**
STRATEGI PROMOSI 5 Pearson Correlation .586 1 .804**
Sig. (2-tailed) .000 .000
N 67 67 67
X2 Pearson Correlation .916** .804** 1
Sig. (2-tailed) .000 .000
N 67 67 67
Correlations
CUSTOMER
RELATIONSHIP
MANAGEMENT 4 X3
**
CUSTOMER RELATIONSHIP Pearson Correlation .992 .818**
MANAGEMENT 1 Sig. (2-tailed) .000 .000
N 67 67
CUSTOMER RELATIONSHIP Pearson Correlation .464** .742**
MANAGEMENT 2 Sig. (2-tailed) .000 .000
N 67 67
CUSTOMER RELATIONSHIP Pearson Correlation .586** .798**
MANAGEMENT 3 Sig. (2-tailed) .000 .000
N 67 67
CUSTOMER RELATIONSHIP Pearson Correlation 1 .836**
MANAGEMENT 4 Sig. (2-tailed) .000
N 67 67
**
X3 Pearson Correlation .836 1
Sig. (2-tailed) .000
N 67 67

**. Correlation is significant at the 0.01 level (2-tailed).

Correlations
KEPUTUSAN KEPUTUSAN
PEMBELIAN 4 PEMBELIAN 5 X3
KEPUTUSAN PEMBELIAN 1 Pearson Correlation .699** .682** .798**
Sig. (2-tailed) .000 .000 .000
N 67 67 67
** **
KEPUTUSAN PEMBELIAN 2 Pearson Correlation .761 .967 .841**
Sig. (2-tailed) .000 .000 .000
N 67 67 67
** **
KEPUTUSAN PEMBELIAN 3 Pearson Correlation .387 .458 .729**
Sig. (2-tailed) .001 .000 .000
N 67 67 67
KEPUTUSAN PEMBELIAN 4 Pearson Correlation 1 .724** .762**
Sig. (2-tailed) .000 .000
N 67 67 67
KEPUTUSAN PEMBELIAN 5 Pearson Correlation .724** 1 .776**
Sig. (2-tailed) .000 .000
N 67 67 67
** **
X3 Pearson Correlation .762 .776 1
Sig. (2-tailed) .000 .000
N 67 67 67

Descriptive Statistics
Mean Std. Deviation N
Y 19.2687 4.04363 67
X1 26.8358 5.13631 67
X2 19.5373 3.75107 67
X3 16.1493 2.53014 67

Correlations
Y X1 X2 X3
Pearson Correlation Y 1.000 .936 .923 .922
X1 .936 1.000 .971 .940
X2 .923 .971 1.000 .962
X3 .922 .940 .962 1.000
Sig. (1-tailed) Y . .000 .000 .000
X1 .000 . .000 .000
X2 .000 .000 . .000
X3 .000 .000 .000 .
N Y 67 67 67 67
X1 67 67 67 67
X2 67 67 67 67
X3 67 67 67 67

Variables Entered/Removeda
Variables Variables
Model Entered Removed Method
b
1 X3, X1, X2 . Enter

a. Dependent Variable: Y
b. All requested variables entered.

Model Summaryb
Adjusted R
Model R R Square Square Std. Error of the Estimate
a
1 .944 .891 .886 1.36601

Model Summaryb
Change Statistics

1.753

a. Predictors: (Constant), X3, X1, X2


b. Dependent Variable: Y

ANOVAa
Model Sum of Squares df Mean Square F Sig.
1 Regression 961.608 3 320.536 171.779 .000b
Residual 117.557 63 1.866
Total 1079.164 66

a. Dependent Variable: Y
b. Predictors: (Constant), X3, X1, X2
Coefficientsa
Standardized
Unstandardized Coefficients Coefficients
Model B Std. Error Beta t Sig.
1 (Constant) -2.799 1.229 -2.277 .026
X1 .510 .138 .647 3.696 .000
X2 -.091 .235 -.084 -.387 .700
X3 .630 .245 .394 2.574 .012

Coefficientsa
Collinearity
Correlations Statistics
Pa
rti Pa
Model al rt Tolerance
1 (C
on
sta
nt)
X1 . . .056
42 15
2 4
X2 -.0 -.0 .036
49 16
X3 . . .074
30 10
8 7
Collinearity Statistics
VIF

17.741
27.537
13.556

a. Dependent Variable: Y

Coefficient Correlationsa
Model X3 X1 X2
1 Correlations X3 1.000 -.095 -.601
X1 -.095 1.000 -.716
X2 -.601 -.716 1.000
Covariances X3 .060 -.003 -.035
X1 -.003 .019 -.023
X2 -.035 -.023 .055

a. Dependent Variable: Y

Collinearity Diagnosticsa
Variance Proportions
Model Dimension Eigenvalue Condition Index (Constant) X1 X2 X3
1 1 3.974 1.000 .00 .00 .00 .00
2 .024 12.986 .57 .01 .01 .00
3 .002 49.199 .24 .52 .00 .58
4 .001 71.096 .19 .47 .99 .42

a. Dependent Variable: Y

Residuals Statisticsa
Minimum Maximum Mean Std. Deviation N
Predicted Value 6.5777 23.7992 19.2687 3.81704 67
Std. Predicted Value -3.325 1.187 .000 1.000 67
Standard Error of Predicted .184 .735 .310 .125 67
Value
Adjusted Predicted Value 6.1596 23.7915 19.2648 3.81534 67
Residual -2.31288 2.95217 .00000 1.33460 67
Std. Residual -1.693 2.161 .000 .977 67
Stud. Residual -1.725 2.320 .001 1.011 67
Deleted Residual -2.40183 3.40323 .00383 1.43201 67
Stud. Deleted Residual -1.754 2.407 .001 1.024 67
Mahal. Distance .210 18.130 2.955 3.610 67
Cook's Distance .000 .206 .019 .037 67
Centered Leverage Value .003 .275 .045 .055 67

a. Dependent Variable: Y

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