dx.doi.org/10.1108/02683949410063654
Richard S. Allen, Margaret Takeda, Charles S. White, (2005),"Cross-cultural equity sensitivity: a test of differences
between the United States and Japan", Journal of Managerial Psychology, Vol. 20 Iss 8 pp. 641-662 http://
dx.doi.org/10.1108/02683940510631426
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Basic Human
theories and practices of social control.
Management as the core value and the other values as being derived
from it. Japanese management practices, conforming to
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Human Nature in Japanese Culture The views of Mencius did not go unchallenged. Hsun Tzu
The basic nature of man is a matter of considerably less (320-235 BC), an orthodox defender of Confucianism,
controversy in Japanese tradition. Of the three cultural flatly contradicated Mencius by declaring human character
influences that the Japanese have been subject to — to be naturally corrupt. "The nature of man is evil", he
namely Shinto, Confucianism and Buddhism — both Shinto firmly asserted, "his goodness is only acquired through
and Confucianism maintain the fundamental worth of training...Man originally is envious and naturally hates
human character. others". Hsun Tzu's position, however, was not as deeply
BASIC HUMAN NATURE AND MANAGEMENT IN
pessimistic as these statements might convey. The soul-searching, a managerial ideology, incorporating
individual, according to him, possesses a free will through Confucian principles of benevolence, harmony and
which he can choose to improve himself and thereby reciprocity, was born. Large companies started recruiting
counter the natural corruption of his original character. workers directly from schools and providing in-house
Self-control, laws, etiquette are the means of infinite training, instead of hiring them from labour contractors
improvement of a person's innate nature, he believed (De known as the Oyakata. Many of the features characterising
Bary et al., 1960). In Japan, Ogyu Sorai (1666-1728) upheld modern Japanese management began to emerge.
Hsun Tzu's view of man.
The real test of Confucianism came after World War I.
Economic uncertainties, arising from stoppage of war-time
The controversy between Mencius and Hsun Tzu was
orders following the establishment of peace, and the
finally settled in the former's favour by the Song dynasty
increase of Communist influence consequent to the
neo-Confucian philosopher, Chu Hsi, during the 12th
Bolshevik victory in Russia, caused intense unrest among
century, and the position of Mencius became, from that
the labour force. A spate of strikes and violent incidents
time onwards, the orthodox Confucian viewpoint.
took place.
According to Chu Hsi, man possesses two qualities,
namely the "disembodied spirit" or "pure principle", li, Japanese leaders once again turned to Confucianism to
and "matter" or "material force", chi. What is commonly diffuse the situation. Emphasising family spirit and the
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referred to as human nature is simply the li of humanity, need to resolve conflicts in the spirit of harmony,
inherent in each individual. Whereas the li of humanity Shibusawa Eiichi (1840-1931) took the lead in forming the
can be nothing but good, the quality of "material force" Kyochokai or Conciliation Society between labour and
makes a person liable to evil. Like Hsun Tzu, Chu Hsi management, and helped avert many potential conflicts.
believed in the capacity of the individual to transform his
nature (Ching, 1977). Though he accepted labour legislation as inevitable,
Shibusawa argued against its enforcement which might
"serve to emphasise the notion of rights and obligations
Song neo-Confucianism struck firm roots in Japanese soil
between Capital and Labour, tending to lead both parties
during the Tokugawa period (1600-1868). Emphasising as it
to a cold and perfunctory relationship". Instead of the law,
did social order, harmony and loyalty, Confuciansim was
Shibusawa wanted labour relations to be governed by wang
patronised by the early Tokugawa shoguns as the ideology
tao, a Confucian expression meaning influence through the
best suited for administration in an era of peace which
example of virtue and benevolence. "If Capital deals with
followed centuries of feudal warfare. The upsurge of neo-
Labour according to wang tao, and vice versa, believing that
Confucianism in the 17th century, as Whitney Hall has point-
their interests are common to each other, there will be no
ed out, "depended in almost no way on missionary effort
strife. True harmony between them can be fully established",
from the mainland. It was an indigenous movement stimulat-
he asserted in a speech in 1920 (Smith, 1973).
ed by indigenous conditions", (Hall, 1959). The Tokugawa
borrowing served as a precedent for Japanese leaders of Primarily an entrepreneur and not a manager in the literal
later times, in the government as well as in business. sense, Shibusawa shaped the ideology which was to guide
Japanese management for decades. His favourite slogan
was "The Analects and the Abacus" by which he meant
Confucianism in Business Management that a businessman should be versed in commercial
After the overthrow of Tokugawa rule in 1868, the new knowledge as well as Confucian ethics. Business and
Meiji rulers launched upon a programme of rapid morality, according to him, went hand in hand
industrialisation borrowing, in the initial years, both (Hirschmeier, 1968). And, in a radical departure from
technology and management from the West. Massive orthodoxy, Shibusawa preached that productiveness was
a way of practising virtue. The main features of what is
expansion of heavy industries in the wake of victorious
known as Japanese management were formed.
wars with China (1894-95) and Russia (1904-5) led to the
familiar ills of the industrial revolution, which liberal-minded Not all those strains of thought that went to make up
intellectuals and journalists sought to remove through managerial ideology in pre-war Japan, however, derived
legislation. Opposed to labour laws were the captains of from Confucianism. The writings of Fukuzawa Yukichi
industry. Arguing that conditions in Japan differed from (1835-1905), founder of the Keieo Business School, which
those in the West and therefore demanded different has produced many competent Japanese managers,
solutions, they precipitated a nationwide debate, which advocated a consciously anti-Confucian approach, based
continued for a few years (Marshall, 1967). Finally, the on English liberal ideals.
government decided in favour of legislation and
promulgated the Factory Act in 1911.
Post-war Developments
Industrial leaders protested against the passing of the Act. After Japan's defeat in the Pacific war, there followed a
When their efforts proved fruitless, they examined their brief period of revulsion against the Shinto and Confucian
prevailing prerogatives and practices. And, in the resultant traditions held responsible for the nation's slide into
6 JOURNAL OF MANAGERIAL PSYCHOLOGY 5,3
militarism and disaster, and Japanese managers became they are here for quasi-social reasons. They want to meet
avid students of US business practices. But the initial promising US management students in the hope of
enthusiasm soon turned into disappointment as American establishing relations with future top executives... Of course,
management methods failed to produce the desired Japanese companies do use many techniques that are taught
results. Many companies, therefore, reverted in part to in American schools. But they have long since been
incorporated into the corporate management practices.
their familiar Nihonteki Keiei (Japanese way of
management) (Moriaki, 1983). The Japanese students, moreover, were "mystified by the
emphasis American managers put on numbers". Instead
The post-war setting, of course, differed significantly from of quantitative techniques, decisions based on "personal
that of earlier decades. As a result of wide-ranging liberal relationships and human considerations", they felt, were
reforms introduced by the US Occupation, the former more realistic (Business Week, 1981).
management style, characterised by paternalistic
authoritarianism, made way for more democratic
functioning. Workers enjoyed greater freedom with respect Contracts
to managing their own affairs and those of production. The Whereas the Western businessman or manager considers
policy of not dismissing employees became entrenched sentiments and oral statements to be of little value,
as the life-time employment system (Hazama, 1976). As preferring to record everything in unambiguous detail, to
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such, the spirit of Confucianism survived in business the Japanese businessman, social ties tend to be more
administration, the conception of man's innate goodness important, the spirit with which an agreement is finalised
providing the pivot around which reforms necessitated by having greater substance than what appears in the written
changing circumstances took shape. contract. To quote Robert March (1987):
Lawyers, consequently, do not find favour with Japanese isation may eliminate the processes and positions designed
businessmen. Firms, even large ones, rarely have an in- to check upon their honesty. For example, workers in
house legal counsel. Until they find themselves facing many Japanese factories perform the function of time-
litigation, most companies do not think of calling in any keeping. In the absence of time clocks, employees, formed
legal professional, and neither is it the practice to have in crews, record and control attendance.
lawyers sit in business meetings. If a party brings a legal
expert to such a meeting his intention would be interpreted A Japanese company also maintains a relationship of trust
as adversarial, and hence inimical to the establishment with the union. The system of enterprise unions,
of harmonious relationships (Gibney, 1987). sometimes called "home unions", makes the task easier.
Though not represented on the Board of Directors,
employees' unions in Japan actively participate in the
Marketing running of their companies through Joint Consultative
The emphasis on personal ties enables one to understand Councils, where all important issues are discussed. Labour
why foreign companies find it so hard to penetrate the thus knows exactly what management intends to do, and
Japanese market. That government officials hinder the management takes into account labour's reaction to its
entry of foreign goods into the country on patriotic grounds plans. The interactions are characterised essentially by
is only part of the explanation. The real barrier consists openness, mutual trust and co-operation. As Hirotaka
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of the highly intricate Japanese distribution network, with Takeuchi puts it (1981):
its multi-layered structure of suppliers, wholesalers and
innumerable small distributors, governed by long-standing Most Japanese companies consider their unions as friends,
personal ties and group loyalities, as well as by the virtual not as adversaries. Company managers involve union leaders
absence of standards of functional criteria. All this makes in key decisions, socialise with them, and regard "bringing
it extremely difficult for foreign marketers to succeed up good union leaders" as part of their responsibility. Such
practices are unheard of, if not illegal, in the US.
unless they spend an inconveniently long period of time
building up proper relationships (Ross, 1983). Conse-
quently, as the Japanese see it, the solution to the problem Accountancy
of massive international trade surplus in their favour lies A managerial function where prevention of dishonesty
not so much in increase of imports as in greater investment plays an important role is accountancy. It is not surprising,
abroad (Ozawa, 1979). therefore, that accounting requirements in Japan remain
comparatively relaxed. In addition to lawyers, accountants
are a category of professionals for whom the Japanese have
Implications of Trust limited use. The country gets by with one lawyer and three
accountants per 10,000 people, whereas the United States
Perhaps the most important outcome of the assumption
employs 20 lawyers and 40 accountants for the same
of the basic goodness of man is trust. Trust implies
number.
recognition of the human performer as an essentially
virtuous individual. A bureaucratic work environment,
governed predominantly by impersonal rules and Qualified accountants in Japanese companies seldom
regulations, makes no such assumption. It ignores, interfere with the preparation of departmental accounts.
thereby, the human element in jobs. Each section administers its accounting system in its own
way based on principles close to management accounting.
Chief among the numerous implications of trust in business Household book-keeping, preparation of budgets,
are greater group effectiveness and improved perfor- comparing actual performance against past performance,
mance. Where mutual confidence is present personal are all usually done by the units concerned. The accounting
relations become smoother, and employees can be department simply offers overall training, makes
expected to exert themselves more fully once they know comments or suggestions and consolidates the work for
management relies upon their honesty of purpose and presentation to the chief executive.
conduct. McGuire writes (1984):
Except in the case of large companies, the law does not
The trust that develops between workers and management demand an organisation's accounts to be reviewed by
(in Japanese companies) serves to develop morale among external auditors. Further, the requirement of fidelity
employees and eliminates concern about a change in manage- bonding for accounting personnel does not exist in Japan.
ment directives. There is a general trust that management And many Japanese organisations follow the practice of
would never exert detrimental, arbitrary or capricious actions using a seal rather than a signature to execute a cheque
on the work force. This trust is built into everyday actions of
the company, not in slogans occasionally put on the walls in or a promissory note (Ballon et al., 1976).
posters. The trust is present and real to all because it involves
them in addressing their own familiar problems.
Trading Companies
Acting upon the belief that employees would conduct Trust, as noted earlier, improves group effectiveness. The
themselves honourably if left unsupervised, an organ- working of Japanese trading companies provides an
8 JOURNAL OF MANAGERIAL PSYCHOLOGY 5,3
excellent illustration of this. The global operations of these a piece of equipment. Hired or retrenched in accordance
firms involve the buying and selling of an immense range with the needs of the employing enterprise, only his ability
of commodities in many countries. A major trading to contribute to organisational objectives concerns the
company has offices in different parts of the world which employer. In other words the wage earner, from the
work in an atmosphere of great uncertainty. On an average employer's perspective, is hardly a total human being.
day a branch office receives a large number of messages,
each with an offer to buy or sell. Though the interest of This dehumanisation of the work environment — arising
a particular office lies in maximising its own business, often evidently from a rather low estimate of human nature itself
if an office takes a loss, allowing some other unit to process — causes the employee to become alienated from his job.
the order, the firm's overall profitability will be maximised. For the majority of Western wage and salary earners, work
The success of a trading company depends critically upon has traditionally been a way — and a disagreeable and
the willingness of individual offices and employees to make meaningless way at that — for getting the pay cheque.
these sacrifices. That willingness, according to Ouchi
(1976), exists "because the Japanese trading firm uses
managerial practices that foster trust through the
knowledge that such sacrifices will be repaid in the future".
Japanese organisations
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The policy of promotions based mainly on length of service position where presumably his abilities can be better
inhibits intra-group competition, fostering harmony and utilised. The problem of inefficiency, however, rarely
co-operation within the organization. In Japan, as Edwards becomes serious in large corporations since nearly all of
Deming once put it, "You move up the ladder by them conduct rigorous screening tests before admitting
birthdays... You don't beat out a rival. There's no such applicants.
thing. He's doing his best, you're doing your best and
you're working together"(Quality, 1980). Superior-Subordinate Relationships
The relationship where altruistic sentiments are most
pronounced is perhaps that between the boss and his
junior. Here benevolence on the part of the superior and
Companies adopt an indulgent a feeling of indebtedness on the part of the subordinate
creates mutuality and accounts, in large measure, for the
attitude towards inefficient informal, affiliative pattern of behaviour so typical of
Japanese organisations.
employees
As the Japanese see it, introduction into a company has
much in common with adoption into a family — an idea
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work but at the same time never does anything for his senior executive and the blue-collar worker. Moreover,
subordinates in matters unrelated with work. And the responsibilities are diffuse and employees have almost free
replies have always favoured the former type of boss access to any company official, whatever his rank.
(Smith, 1983).
The necessity for frequent vertical interactions does not
arise as responsibility for any function tends to be pushed
Principle of Self-government down to the level of its performance. The task of
Assumptions about the essential character of humanity controlling quality, for example, rests not with the foreman
influence the practices and theories of social control. or the quality control department but with the workers.
Control parameters, such as the degree of concentration An operator on a Japanese automobile assembly line
of power and reliance on coercion, are likely to be affected checks his own work and also the work of others,
by the notions of pessimism or optimism regarding human inspectors being present only at the final production
nature itself prevalent in the society concerned. stages, their numbers far fewer than those found in
similarly sized facilities in the West (Schonberger, 1982).
Originating in the realm of state administration, cultural QC circles — consisting of groups of five to ten individuals,
ideas regarding the way people should be governed usually drawn from operating as well as supervisory staff who co-
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filter down to the management of individual enterprises operate in the solution of problems relating to production,
which, in essence, is government in a limited context. In maintenance and quality — have played a central role in
the case of Japan, of course, since industrial management ensuring defect-free production.
has consciously borrowed from tradition, the connection
is more evident.
The organisation structure of a typical Japanese company The strength of the system lies in the high level of
tends to be flat; there are fewer layers between the most motivation it fosters among personnel for executing a
BASIC HUMAN NATURE AND MANAGEMENT IN JAPAN
decision, since the project ahead is conceived of not as contended that the West has nothing to learn from Japan
an order from a superior but as the executing group's own (Sethi et al., 1984). However, in the late 1980s, with foreign
project. subsidiaries of many Japanese corporations successfully
implementing elements of the parent companies'
organisational systems, opinion seems to have veered in
Training favour of the latter.
To perform their functions effectively, workmen and
managers undergo training in a wide variety of skills. A
welder, for example, trains not only in welding but in all
other jobs at a similar level within his shop, and attends
classes in theoretical subjects as well. He thus becomes Japanese management
"multi-functional", capable of shifting swiftly from one job
to another wherever the need arises. A manager may work
practices are grounded in
for short periods in many different company departments the culture
during his career (Saha, 1987). "An obsessive concern
for training is a distinctly Japanese ethos", observe Pascale
and Athos (1982). Much of the confusion regarding Japanese management
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Arunoday Saha is a Professor at the Institute of Public Enterprise, Osmania University, Hyderabad, India.
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