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Empowering communities – Project PRABHAT

Prabhat is a USLP linked programme which contributes to the development of local


communities around HUL’s key sites including manufacturing units. The key areas of
Prabhat programme are – enhancing livelihoods, water conservation, and health and
hygiene. The programme is a testimony of our commitment to uplift the communities
that help grow the Company’s business.

From its launch in December 2013 in eight locations, project Prabhat is now live in over
30 locations (factories, branches, depots) across the country and has directly impacted
over 1.7 million people as of December 2017.

Prabhat’s Swachh initiative, which is aligned to health & hygiene pillar of the USLP, is
led by our purpose-driven brands such as Lifebuoy and Domex. Our employees become
ambassadors of change and as ‘Swachhata Doots’ they are spreading awareness about
the three important hygiene habits among their communities.

The water conservation initiative is spearheaded by Hindustan Unilever Foundation


(HUF), a wholly owned subsidiary of HUL. The Foundation works with reputed NGOs to
deliver the agenda on creating water for public good. While HUF provides the
programme framework, supports in identifying implementing NGOs and funds the
water pillar, the supply chain team of HUL drives the programme on ground. Prabhat’s
water conservation programme is currently active across eight manufacturing locations.

Prabhat’s livelihood initiatives are implemented with the help of our partners –
LabourNet, TARA (of the Development Alternatives group) and Mann Deshi Foundation.
These implementation partners are empaneled with National Skill Development
Corporation, which operates under the Ministry of Skill Development &
Entrepreneurship, Government of India. These initiatives aim to address the nationwide
shortage of employable workforce.

Diverse projects to enhance livelihoods


There are a number of projects under the enhancing livelihoods pillar of Prabhat as
below:

Livelihoods for Self-Reliance programme:


This unique initiative was launched in September 2016 in partnership with the Society
for Technology and Action for Rural Advancement (TARA) at Sumerpur. As a part of this
initiative, high-performing Prabhat beneficiaries from the first phase of the programme
were trained to become instructors to conduct vocational training in their villages. In
addition to the livelihood initiatives, a renewable energy project was also launched in
the same project area. In this initiative solar pico-grids were launched to promote
access to clean energy lighting solutions to local households and in areas which suffer
frequent power outages.
Corporate School on Wheels:
HUL in collaboration with Mann Deshi Foundation has launched a bus that goes from
village to village to train people in financial literacy, business development, and
agricultural practices. The bus is fully customised to offer practical sessions with labs
for courses such as tailoring, computers and beauty. Post the training, beneficiaries are
linked to micro-finance options to enable them to start their own enterprise or grow
their existing businesses.

After a successful roll out in Chiplun in Maharashtra in 2015-16, we have expanded the
programme with the addition of two mobile training buses for the communities around
our factories in Nasik and Silvassa.

Suhana Safar Programme:


Launched in October 2016 around the Hassangarh depot in Haryana, it aims to make a
positive impact on our extended supply chain and communities. Suhana Safar is a
holistic intervention covering the logistics eco-system comprising of truck drivers,
helpers, security guards, depot staff, female cleaners and contractual staff like loaders.
The programme is in collaboration with HUL’s key logistics partners and implemented
by Prabhat’s project partner TARA.

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