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• Luis Miguel Urrea Guia • Michael Hyatt • Leo Babauta • Jocelyn Glei •

• Stephen Smith • Howard Flomberg • James Mallinson • Andrew Filev • Michael Sliwinski •
www.ProductiveMagazine.com #5 (August 2010)

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Exclusive Interview

Luis Miguel
Urrea Guia
4 Cultivating Good Habits
4 Getting Focused Easier
4 Making Meetings Work
4 Productivity on the iPad

Sponsored by
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From the Editor

Our Magazine joins


Productive Firm to receive
regular updates
By Michael Sliwinski, Editor

I
am very happy to offer you this additional in-depth articles and books.
newest, fifth issue of your Productive! This is why we are launching a new
Magazine. This is a breakthrough productivity membership site called
issue as I believe we have nailed the Productive! Firm and both this magazine
way this magazine will be published in the and my Productive! Show will now be
future and it’s going to be an exciting time a part of this site. I’m sure you’ll love it. Allen and Guy Kawasaki... and I should
for you and for our small team. be interviewing people who are highly
Members of Productive Firm will also productive... but are regular people like
We have some really fantastic authors receive inside scoop before the magazine you and me. So I chose one of my closest
publishing regularly for us and we decided gets published, will be able to read friends and one of the most famous
to give you a new issue of the magazine the entire, uncut interview with each Spanish sculptors – Miguel Guia.
every two months until the end of this year. issue’s guest and more. Speaking about
In December, based on your feedback, our guests, this time we decided to try Luis Miguel Urrea Guia (that’s his
readership and the experience gathered something different and you probably complete name) is a sculptor, an artist who
publishing this magazine, we’ll decide how don’t know the person on the cover of also runs a series of successful companies
often to publish issues in 2011. the magazine. But believe me, you want in Madrid, Spain. We used to work closely
to get to know him. together on some projects and I was
We want to give you more productivity- always amazed how he got stuff done. He
related content, not only with this I got many emails from people saying quickly became my productivity guru and
magazine but also through short videos, I focus too much on celebrities like David actually he inspired me to build the first

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version of Nozbe – my GTD productivity


app. In the interview Miguel Guia explains
his way of approaching productivity and
cultivating good habits that help him get
more done.

Continuing the theme of successful


entrepreneurs and productivity in small
companies, we’ve got great articles by our
regular contributors like Leo Babauta (who
was our featured guest in the last issue of
the magazine), Michael Hyatt and others...

Hope you like the new changes to the


magazine and how it is coming together.
I’m sure you’ll love this issue of your
favorite productivity magazine and now,
without further ado I encourage you
to prepare a beverage of your choice, sit in
a comfortable armchair, and grab the iPad
to read this new issue of the Productive!
Magazine. Enjoy!

Yours productively,

Michael Sliwinski (@MichaelNozbe)


Founder, Nozbe – Simply Get It Done!

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Table
Productive!Magazine
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of contents
Sponsor:
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Your Online tool for Getting Things Done

05
– available in your computer browser, mobile phone and
Michael Sliwinski
on your iPhone.
Ditch the bad habits and
cultivate the good ones Chief Editor:
Interview with Luis Miguel Michael Sliwinski
Urrea Guia editor@productivemagazine.com

Technical Editor:

08
Michael Hyatt Maciej Budzich
tech@productivemagazine.com
Scheduling Time in the www.blog.mediafun.pl
„Alone Zone”
Editorial Team:
Lori Anderson

10
Leo Babauta
Frictionless Work: Delfina Gerbert
How to Clear Your Life
of Non-Essential Tasks
Dustin Wax

13
Howard Flomberg
Quick&Dirty Guide to:
Meetings – how to make Tribute:
them work Marc Orchant (1957-2007)
The Productive!Magazine is dedicated
to the memory of a productivity guru,
great blogger and a very close friend,

16 20
Marc Orchant who passed away on 9th
James Mallison Andrew Filev December 2007.
Getting Things Done… Focusing on Getting
FASTER Things Done with Project All articles are copyright © by their respective authors.
Management 2.0 Productive!Magazine is copyright © by Michael Sliwinski.
Getting Things Done® and GTD® are the registered
trademarks of the David Allen Company.

18 22 24
Stephen Smith Michael Sliwinski Jocelyn Glei
Kanban Changes the 7 ways the new Apple 10 Laws of
Perspective iPad will increase your Productivity
productivity

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Productive! Magazine Interview with Luis Miguel Urrea Guia

Ditch
the bad
habits
and
cultivate
the good
ones
by Michael Sliwinski

Q: Who are you and what do you do for living? Q: Please tell me more about what inspires you as an artist?
I’m Luis Miguel Urrea Guia and I’m a sculptor and painter My passion is to make art accessible to everyone with sense of
known under a nickname “Miguel Guia” and I’m also an owner of beauty, as a sculptor and painter I’m completely in love with art
several businesses and a senior semi-professional athlete – I’m and as a second generation of an artisan family, throughout the last
the residing champion of Spain in “hammer throw” my senior age ten years, I have intended to bring back more dignity of art pieces
category. to homes in all over the world.

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Q: What is the rhythm of your day? How


do you work? As a sculptor and painter I’m completely in love
I have intense days, although for a while
with art.
I have been organizing my time well. I get
up early and spend my day on advancing there are people who can’t live without it. I just As I have said before, I write down the
all the necessary matters. My work order is personally prefer to sleep well during nights topic and the main points of each action,
to prepare ideas early, analyze what steps and use every minute of the day constructively if I have to call I add the phone number,
need to get done to achieve my daily goals, (and simply enjoy the whole day). some commentary about the person and
and concentrate totally on these since the the main purpose of the call. Now, at
very start. Q: What is your system of productivity the time of the phone call I have all this
like? How do you use it on daily basis? information right here in my notebook.
Q: Spain is famous for “siesta” – a mid-
day 2-3 hour nap. I heard you didn’t So, to start with I have a notebook The most important part of my “system”
believe in them? always on my table and I write down all the is a blue or green marker – once a task
things I want to do on a given day. I do my is done, I cross it with the marker. This is
Well, it is not really a matter of belief, it’s best to see them all through and if I can’t, very rewarding as it relaxes me as the day
a Spanish custom and I respect it. I know I postpone them for the following day. progresses to see the page fill in with green.

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You have to schedule


your day to have
enough time for work,
trainings and enjoying
life.
Q: I know you are an early riser. Why is
getting up early so important to you?

For many years now I have preferred


to enjoy the light, peacefulness and good
vibration after good rest. No one bothering
me with daily things. I’m the first person
in the office and I’m getting a lot done
before anyone shows up. This way I’m
progressing very well throughout the
day. I have an expression that perfectly
describes this: “if you don’t get up early,
you’ll keep on running the whole day with
your tongue out of your mouth” trying
to catch up with everything.

Q: How did practicing sports influence not allow the company part to destroy to an organized life. Getting up early, sports
your way of working and self- the artistic essence of our projects, and and strength of will are always a good
organization? the business part does not allow the start. It’s about a conscious decision how
business topics influence the former. As you want your life to be and how you want
Since early childhood I have been a sportsman, as I have said before, all the to live it.
practicing sports that required a strong effort and dedication that is used in this
discipline and compromise with the field helps me to work better with my team
trainer and colleagues from team. at work, too.
With years, this routine translated
About „Miguel Guia”
into a certain way of living. You have Q: What tips would you give to people
to schedule your day to have enough who do not know how to organize Luis Miguel
time for work, trainings and enjoying life. themselves and do not know where Urrea Guia is a
This kind of physical and psychological to start? famous sculptor
fitness is required in sports like athletics and painter,
or american football. They help you I have been giving little hints all though a national
develop your will to make the extra effort this interview. To organize work well, it is athlete and a
and to pursue your goals. essential to prepare all the topics in the businessman. He lives and works in
morning and work through them before all Madrid, Spain in Europe. His mission
Q: What differences are there between the interruptions and daily office life makes is to bring world-class art to every
being a boss of a company, sculptor and you resolve them improperly. home (under nickname: „Miguel Guia”)
sportsman? and he’s committed to getting it done.
In this life it is all about habits, good He takes inspiration from masters like
As a boss and an artist I’m a bit of ones.. or the bad ones. You just really need Picasso, Dali or Chillida among others.
Doctor Jekyll and Mister Hyde, although to get rid of all those bad habits and pick
none of them wins. My artistic vision does up new ones that will help you in your path His web site: MiguelGuia.com

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Scheduling Time
in the „Alone Zone”
You schedule time for large meetings, small meetings, conference calls, and phone
appointments. If you are like many leaders, you often feel that your life consists of nothing
BUT meetings. As a result, there is no time to complete the work you volunteer for, agree to,
or are assigned in those same meetings. What can you do? Simple: Schedule time for you.
by Michael Hyatt

Y
ou need time for what Jason 2. Weekly appointments. I literally block Specifically, I try to work on projects
Fried and David Heinemeier out time on my calendar with the clever that require extended creativity. I plan
Hansson, authors of Rework, title of “Office Work.” I generally do this in advance which projects I am going to
call “the Alone Zone”: on Sunday night as I prepare for the next tackle.
week’s meetings. When I am really on the
Long stretches of alone time are when ball, I do this a month in advance. The I am sometimes asked, “How do you
you are the most productive. When you beautiful thing is that when someone asks get it all done?” Part of the secret is by
don’t have to mind-shift between various for that time slot, I can legitimately say, “I’m scheduling time to get it done. What about
tasks, you get a boatload done. (Ever sorry, but I already have a commitment you?
notice how much work you get done on then.” It’s a commitment to myself.
a plane since you’re offline and there are
zero outside distractions” (p. 105). 3. Quarterly reviews. I schedule a day and
a half by myself each quarter. I have About Michael Hyatt
But this kind of alone time doesn’t written about it on this blog before, so
happen by accident. Like everything else I won’t repeat myself here. However, Michael Hyatt
in the leader’s life, you must be intentional, this is a time when I can reflect back is the President
if you want to be effective. over the previous quarter and then look and CEO
forward to the coming quarter. It’s an of Thomas
I personally schedule four kinds of alone opportunity to poke my head above the Nelson, the
time: clouds and see where I am going with largest Christian
my business—and my life. publishing
company in the world and the seventh
largest trade book publishing company
Long stretches of alone time are when you are the in the U.S. Michael has written four
books, one of which landed on the
most productive. New York Times bestseller list. Hyatt
serves as Chairman of the Evangelical
Christian Publishers Association
1. Morning time. I typically get up at 5:00 4. Travel time. I am never more productive (ECPA). He has been married to his
a.m. I do my most important tasks right than when I am in an airplane. However, wife, Gail, for twenty- eight years. They
away, including exercise and reading. I have to be very intentional. I upgrade have five daughters and two grand
I also try to get done my single most when I can. If that’s not possible, I get daughters and live outside of Nashville,
important to-do item before I leave an exit row seat. (It’s difficult to be Tennessee.
for the office. Why? Because I know a productive when the person in front
thousand interruptions and distractions if you has their seat reclined, and Michael’s blog: MichaelHyatt.com
await me once I arrive. their head is practically in your lap!) Michael on Twitter: @MichaelHyatt

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Time and Project Management
for Busy Professionals and their Teams

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Frictionless Work:
How to Clear Your Life of
Non-Essential Tasks
“It’s not the work which kills people, it’s the worry. It’s not the
revolution that destroys machinery it’s the friction.”
~ Henry Ward Beecher
by Leo Babauta

H
ow much of your day is spent
doing administrative tasks,
Imagine this for a moment: you have no
and not creating or doing other administrative tasks, only the core work that you
important work?
love doing.
How much time do you spend responding
to emails and IMs and social networks, Is this a pipe dream? Perhaps for some, purpose. Today, I have a few successful
making payments, doing paperwork, filing, who have little control over their work. But blogs and a handful of successful books.
sitting in meetings, driving, doing errands, if you have a larger degree of control, let’s
and so on? How much of that could be explore the idea of “frictionless work” or Only a year ago, that required a lot of
cleared up for more important work? even “frictionless living”. administrative work — so much so that I
If you have little control, consider a hired an admin assistant to help out, and
Imagine this for a moment: you have no change. outsourced other work.
administrative tasks, only the core work that
you love doing. Your day has been cleared My Frictionless Business But assistants, employees, delegating,
for creating, building, doing high-impact I know I don’t have a typical job, but that and outsourcing are not hassle-free … each
projects. Isn’t it lovely? didn’t happen overnight and I did this on comes with work of its own: email or phone

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By radically rethinking your work, you might be able


to eliminate a lot of admin tasks.

a tiny minority of readers used, eliminated What Are Your Admin Tasks?
my need for that admin work or for hiring a Take inventory of your work: what admin
moderator. tasks take up your time? Add to this list
over the course of the next couple of days,
- I stopped doing work that required me because you’re probably forgetting some.
to do paperwork or admin work. That meant
losing some income from consulting and Now ask yourself: which of these can be
other business, but it also meant a lot more eliminated? Many of you will probably answer,
free time for what I love doing. “Very few”, because you’re used to the way
things are done. “This is how things are done.”
- When a guest writer submits a guest But that’s an artificial limitation — instead, ask
post, I no longer format the post but require yourself how it can be changed. How might it
the writer to format it and submit for my be possible? Think radically different.
review. Mostly now I just need to read over
the post and hit publish. To eliminate tasks, you might have to
make major changes over time, but the
- I got out of a bunch of ad networks beauty is that you’ll also be freeing up time.
that were always asking me to do admin Consider some examples:
work. That was a loss of income, but it also
simplified my website. Now I sell one ad a If you do a lot of paperwork, can you
month (which I’m also eliminating), and do require forms to be filled out digitally,
almost no work — the advertiser presses a perhaps online? This will eliminate a lot of
Paypal button to reserve the ad, and emails work, and if the database is set up right,
me the ad image and link code. eliminate filing.

- I eliminated email, for the most part, If you spend a lot of time on calls or
© Paulus Rusyanto - Fotolia.com except for collaborative projects (which are email, can you provide other ways for
few and far between). My email time went people to get info or get things done?
from half my day to a few minutes a day. Perhaps put up an FAQ online, so common
calls, following up, checking the quality of questions are answered (like Google does
work, doing contracts, reviewing terms, - I sell ebooks automatically through for its product support), or provide web
clarifying, firing, searching for a better e-junkie, and affiliate payments are also pages where people can automatically
employee/contract company, paying, filling computed automatically. download products or get other things
out tax info, and on and on. done without you as the bottleneck? Or
- I now have almost no admin work to can you route those requests to someone
The better solution is to simplify. Eliminate run my blogs: I write, and publish. Once a else?
non-essential tasks. And so I did, slowly: month I log into my Paypal account, send
out affiliate payments, and transfer money Also unsubscribe from newsletters and
- I eliminated comments from Zen Habits, to my bank account (and from there, my notifications and so forth, so you don’t
cutting back on a huge amount of work bills are automatically paid and money is have to spend time processing them in your
for me. Comments turn a major blog into a automatically transferred to savings). inbox. Consider each email that comes
forum, where the blogger is the moderator. in and ask yourself: “How could this be
It takes hours to moderate a major blog, and This is not to brag. I know I have it easy eliminated?”
while I outsourced that for months, it was compared to most, but this has all been
always a major headache that required a lot done gradually and on purpose. I created Can you eliminate meetings, or at least
of work. Eliminating comments, which only this frictionless work. get out of them? How can you get the info

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without meetings? How can projects get


done without the meetings? I now have almost no admin work to run my blogs:
If you worked at home, you wouldn’t I write, and publish.
have to commute, or do a lot of other tasks
associated with working in an office. It’s not
always possible, but often you can work commitments as possible. You’d be free to However, there will likely be a temptation
towards that goal. … well, do what you love most. to fill up your freed time with more email,
social networking, blog reading, and so
Can you drop clients or parts of your I can’t claim to have done this on. I’m not saying you shouldn’t do this,
business, losing a little income but completely, but I have made huge progress but before you do, consider how you really
eliminating all the admin work that goes towards a frictionless life. Of course, I still want to spend your time. Do you want to
with it? The free time could be spent have chores to do (washing dishes, laundry, remove the friction just to fritter it away with
creating something that would more than etc.), but I’ve eliminated a lot of personal distractions?
make up for the loss of income. tasks:
I’m a big fan of doing nothing, of
Can you eliminate features that aren’t I don’t pay bills anymore. I either solitude and relaxing and playing. So if
completely essential, so you don’t have to pay them in advance if I get a big lump that’s how you use your free time, I’m
do all the work to support those features payment, or I set up automatic payments jumping with joy. You might, however,
(similar to how I eliminated comments)? each month. In fact, because all my spend this time creating, and that’s one of
transactions are electronic, I never go to the the true wonders of creating frictionless
Can you stop worrying so much about bank. work and a frictionless life. Spend your
growth, customers, competitors, statistics, time doing what you love, living your
and so forth — and focus instead on what I don’t file personal paperwork anymore. passion, making something new and
you love doing? A great quote by web I’ve gone paperless, so all documents beautiful. You’ll be glad you did.
designer and developer Sam Brown: “I that I needed to keep are scanned, and
used to stress a lot about my business, my everything else is already digital. Even “The world is wide, and I will not waste
clients, the amount of work I was doing and contracts are done digitally. my life in friction when it could be turned
my competitors – but the minute I stopped into momentum.” ~ Frances E. Willard
worrying about all of that and focussed on Housework is minimal. Admittedly, my
just doing great work that I was happy with wife does the laundry, but we share in
it really made a big difference, to me and cooking and cleaning duties, and most
my business.” of it is painless as we have a pretty sparse About Leo Babauta
home. It’s fairly clean all the time.
If you think a task is necessary under the Leo Babauta
current conditions, consider changing the Errands are minimal too. Mostly it’s lives in Guam
current conditions. going to the grocery store or post office, (soon moving to
and we moved last year so those are within San Francisco)
These are just a few ideas and walking distance. So we often walk to and is married
questions to get you started, but you can those errands, getting a nice workout and with six kids.
see that by radically rethinking your work, enjoying the outdoors in the process. He’s a writer and a runner and a
you might be able to eliminate a lot of vegetarian and he loves writing Zen
admin tasks. There isn’t much else we have to do, Habits - his blog that in a couple of
except things with our kids and each other. years became one of the top blogs
And free up time for what truly matters. The fun stuff. Much of the friction of living on the Internet with 100K+ readers
has been eliminated. subscribed and counting. He’s a
Frictionless Life published author of a bestselling book
This concept of eliminating admin work A Warning „Power of Less”
can apply to your personal life as well. It’s not always easy to change your work
Imagine your personal time with as and your life to get rid of the friction of admin Leo’s blog is „Zen Habits”
few chores, errands, paperwork, and tasks, but once you do, it’s simply lovely. Leo on Twitter: @Zen_Habits

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© Kelly Young - Fotolia.com

Quick&Dirty Guide to:


Meetings – how to make them work
”Terri, there’s a product meeting at 3 o’clock”
“3 o’clock on a Friday? What lamebrain set it up?”
“Check the Email, Terri”
by Howard Flomberg
“Oh.”

S
o Terri, Ernie, Terri’s boss, Greta - Terri adds insult to injury by asking Sound familiar?
and four or five of their closest Greta to take notes. It is said that a camel is a horse designed
friends go into the meeting. - Marv wonders where the coffee is by a committee (*1). This saying sums
Heck it’s only been scheduled - Ernie wants to talk about the monthly up the popular opinion of committees
for one hour. What can possibly go wrong? status report and meetings. The general consensus
- Terri’s boss follows Ernie down that path. is that a committee can do nothing
Shall I list problems that come up? successfully. Let me rephrase that: an
After the prerequisite hour, Terri tries to unorganized committee can do nothing
- Terri’s boss takes over the meeting call the meeting over, her boss, however successfully. You can easily substitute the
- Bill and Brett want to know why this has decided that since everyone is here – word “meeting” for the word “committee”
meeting was called. let’s talk about the Christmas party. they are essentially interchangeable as

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An unorganized committee can do nothing 6. Don’t schedule meetings on Fridays


please! Especially during the spring and
successfully. You can easily substitute the word fall. 10:00 in the morning is always a
good meeting time – it’s long enough
“meeting” for the word “committee”. before lunch so that they can still sneak
out for an early lunch. 1:00 is deadly.
far as accomplishments. Most qualitative Here’s how you do it: People will straggle in. they will be
methodologies and decisions involve 1. Prepare an Agenda. Without an agenda sleepy and non-participatory. If you
(evolve in?) meetings. In many, if not most, you are wasting everybody’s time. schedule a meeting for 3:00 (especially
cases meetings become massive time The agenda should spell out, in some Friday at 3:00) you will get what you
wasters. In an uncontrolled environment, real level of detail, the reason for the deserve. If I am an invitee – I’ll totally
meetings can and frequently do become meeting as well as the topic to be forget it.
confrontational. People tend to go off in discussed. See the example above.
tangents and the reason for the meeting 7. The memo must go out at least one
rapidly becomes lost. So, how does one 2. The names in the agenda full business day before the meeting.
control a meeting? Or can a meeting be memorandum are in alphabetic order. Two or three days would be much
controlled? Yes there are people who look at these better. More than three days would
things as an indication of political invite people to conveniently forget.
Memorandum power. Head that one off. As a matter When you see the person in the
To: H. Aardvark, C. Jones, L. Lopez, of fact, alphabetize the names in all hallway, you might remind him(*2)
M Miles, P. J. Peterson, S. Sutra and Z. memos that you write. once. Any more than that and you will
Zaplitney see him avoid you like the proverbial
From: H. Lee 3. Topic, time, date and location are plague. One of my favorite ways to
Date: 07/04/76 prominently placed at the top. Insure remind someone is to joke – Don’t
Re: Corporate strategy, 07/05/1776 that everybody knows the location of forget Terri, you’re bringing the booze
Meeting Room A. at 10:00 a.m. the meeting. A fast email the day before to the meeting.
the meeting containing this information
We will be meeting next Thursday to is not a bad idea. Sending out more 8. At the beginning of the meeting review
discuss the orientation of our new product, than one email IS a bad idea. the agenda. If someone wants to add
the American Revolution. The Specific something relevant to the agenda – ask
Topics to be discussed are: 4. Each topic has a brief description. if everyone agrees. If it’s not relevant,
Tactics – will we fight in an open plain or
shall we be hiding behind trees?
Uniforms – Mr. Washington has
Without an agenda you are
requested Buff and Blue, however Mr. wasting everybody’s time.
Rogers-Clark insists that forest green
would give us a decided advantage If there is to be a decision, indicate see the discussion below on the
Living quarters – shall we have the the choices. Any more detail is not “parking lot”
men supply their own tents or can we needed. This is your guide for the
standardize? If we standardize, we need to meeting. Stick to these issues. Putting 9. Do not allow the meeting to go for more
appoint a subcommittee to recommend a too much information just invites more than one and a half hours. Schedule
supplier and pricing. discussion. another session if there is a need.
Rank Structure – Mr. Washington insists Here’s why – you have six (?) people
on traditional military ranks; however our 5. When you send the agenda out, ask in a small room. In today’s offices’ you
Boston contingent feels that the men for an RSVP. If you are emailing – need a wrecking ball to open a window.
should elect their own leaders. generate a return receipt. You want Of course you close the door. Now you
How shall we decide these issues? to head off the “I didn’t know about have a bunch of Homosapiens all busy
Please email your acceptance to the the meeting.” If they approve a return converting oxygen to carbon dioxide in
meeting. If you cannot make this meeting, receipt, they’ll show up. If your a room with poor ventilation. And you
please tell me who will be representing you. company uses a scheduling program wonder why you get sleepy? It’s oxygen
- “Lighthorse” Harry Lee like Outlook© use it. deprivation(*3)

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10. The Parking Lot. So Terri brings up 13. If you notice each item in the agenda this memo out immediately, even if you
her favorite complaint – the striping is phrased as an “Action Item” For have to stay late to do it. List each action
in the parking lot. She is concerned example: Living quarters – shall we item, who it is assigned to and how will
that someone might trash her ’71 have the men supply their own tents or it be reviewed. Don’t forget the use a
Gremlin. Set up a “Parking Lot.” Have can we standardize? If we standardize, return receipt. If you ask: “Please let me
a place to record topics that need we need to appoint a subcommittee know if you disagree” you probably will
resolution outside of the meeting. It to recommend a supplier and pricing. not get any response until it’s too late,
should be either a black/white board Discuss each item. If it is too large or and someone has been ticked off. More
or a large sheet of paper in plain view important to settle at the meeting have successful is the language: “I assume
to everyone. So you now say: Terri, someone follow up on it or schedule that if no one responds by the end of
we really do need to discuss that, another meeting. If you ask, ”Who the week then there are no corrections”.
let’s put it in the Meeting Parking Lot. wants to follow up on this?” in most Always take an active position.
This is your secret weapon! You can cases you will be greeted by a wall of
get poster sized “yellow stickies (*4)” silence. Ask someone with an interest 17. One last point – Spell check the damn
from your office supplies vendor. Stash in the topic to follow up. “Terri, can thing! One learns by screwing up. We
them somewhere. Once someone finds you follow up on this?” Everyone is all do. When I was interviewing for a
out that you have the stickies, they relieved that you didn’t ask him or her consulting spot, one of my favorite lines
will disappear. Take one sheet and and is staring at Terri. You now have was “I’ve been doing this for many years
put it on the wall. Label it “Parking peer pressure working for you. At the and I’ve made a gazillion mistakes. You
Lot”. The parking lot is where you put end of the meeting, review the action get them all for free” Hopefully I’ve saved
those items that will take you down items. Note who has taken the action, if you from some of them.
the wrong path. But by posting them
you have assuaged Terri’s ego. Her
idea has been recognized and not
Set up a “Parking Lot.” Have a place to record
ignored. You’ll find that in a relaxed topics that need resolution outside of the
environment, after a while when
someone brings up an item that is not meeting.
appropriate, you’ll hear a chorus of
“parking lot” and laughter.
an action has not been resolved either *1. I really love camels :-)
11. Danger Will Robinson! If at all possible, schedule a meeting to discuss it, or *2. Is my use of “him” offensive to
do not invite your manager (or your appoint a volunteer. anyone? If so please accept my apology.
manager’s manager for that matter). *3. I am NOT a doctor or a chemist. This
If you do, the meeting becomes his 14. Ensure that every issue is either is a totally non- -scientific guess – but it’s
meeting. If you must invite him – resolved or assigned to a person at based on years of experience
establish privately the procedure that the meeting for resolution. After the *4.I call all Post-its “Yellow Stickies” no
you are going to follow and get his meeting, review each Parking Lot matter what color they are. That should
support. If he refuses to follow your item. Have someone assigned to it. A be my worst habit..
wishes – get your resume in shape. This sneaky way to control these items is to
one can be a career ender if handled ask: Terri, you brought up ‘Parking Lot
poorly. Try and make that discussion
with your boss light. Review the agenda,
Striping” can you follow up on it? Terri
will never do that again.
About Howard
ask for his opinion, let him know you’ll
Flomberg
give him a full report, before he says 15. Another real important item – If you Howard is a
he’ll be there. must ask someone to take notes – Retired Systems
NEVER ask a woman. She will hate you Analyst, Adjunct
12. Again, if a topic is brought up that for the rest of your life. Professor and
is not on the agenda – steer the Author. He lives in
conversation back to the agenda – 16. After the meeting send out a memo Denver, Colorado.
reschedule a meeting to discuss that promptly reviewing the decisions and
point or put it on the “parking lot.” any topics assigned to someone. Send Howard on Twitter: @hflomberg

#03/2009 www.ProductiveMagazine.com Sponsored by 15


magazine

Getting
Things
Done…
FASTER
© Vivid Pixels - Fotolia.com

When it comes to maximizing how productive you can be there is a lot of talk about adopting
frameworks like GTD or Covey’s Seven Habits, cutting down your projects list to the essentials,
finding the right tools, avoiding procrastination etc. However in this article I want to discuss
another point to increasing your productivity that tends to get overlooked – speeding up your work
so that that you will be getting things done faster (for the purposes of this post lets call it GTDF).

by James Mallison

I
Pick a set time on a magine a manufacturing plant. The
quicker products can be brought
Of course there is a catch to all
this. We also don’t always have to

clock or stopwatch through the construction line to work quickly through our work, though
completion, the more productive the with our jobs becoming stressful and
and then see how plant is considered to be. Why can the demanding it is becoming increasingly
same approach not be applied to your important to achieve more in less time.
much you can get own work? You may not be a machine Also, some projects don’t suit well to

done before the time who works 24/7, but the benefits are still
clear – get your work done more quickly
being done faster, especially those
that require lots of brain power and/
runs out. and it will leave you with more free time to or creative thought. However there are
play with. those projects that you can work at more

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quickly with negligible loss of quality,


or as David Allen would call them, the
Get enough sleep. Eat healthy and take
widget cranking projects. exercise.
With all this in mind, let’s look at how we
can work faster… to work where you won’t be interrupted, out-dated it slows down the entire
disconnect the phone and turn the TV off. production. Likewise you need to have
Set time limits While it is difficult to keep focused for systems in place that help you achieve
One of the most basic but effective ways any length of time, for those periods we your goals with minimal complications.
to speed up your work is to set time limits. are able to shut the rest of the world out, GTD is very reliant on speed, with David
There are two fundamental approaches to it’s important to take advantage of it. Allen stating that if you can’t add a
using time to your advantage: next action to your system within a few
Maintain energy levels seconds you simply won’t do it. The same
The more traditional approach is to see Well maintained machines don’t get tired or applies whether you are trying to clean
how quickly it takes you to do the task or have off-days, and though we as humans dishes with poor quality washing liquid,
project, log the time, and then regularly cannot maintain 100% energy levels all the or trying to save files over a poor quality
challenge yourself to beat that time. It’s a time, there are measures we can take to network. Find and develop the right tools
simple but effective way of keeping your stay as alert and energized as possible and for all the jobs in your workflow and if
motivation high using your competitive not try to work at an high pace when our something doesn’t work quickly enough
drive, while allowing you to gradually energy levels are low (you wouldn’t try and for you, replace it!
improve your overall speed and efficiency drive a car on an almost empty fuel tank
over time. would you?). Discussing ways of keeping Lay the groundwork
energized and alert is a topic worthy of Imagine again, the setup of a
Pick a set time on a clock or stopwatch it’s own post so I won’t discuss it in detail manufacturing plant with its mass
and then see how much you can get done here, however in brief: production setup. It is a finely tuned and
before the time runs out. This is useful if intricate system which is able to create
you have limited time and want to become Get enough sleep. The average person a set number of products quickly and
more disciplined with how you use it. For needs around eight hours to gain the full effectively. You can mirror this by having
example, recently I decided to clean out benefits, though this can vary from person habits, approaches and best-practices
the storage cupboard. However I had to to person. Note, that getting too much in place in your life that encourage fast,
fit it in with my other work, so when I had sleep can be nearly as bad as not getting efficient functioning. Knowing what works
some spare time I gave myself a thirty enough. for you and continually optimizing that
minute time limit and set a challenge to approach is key to getting things done
see how much I could clear out before the Each person naturally feels more alert at faster. That way you don’t let your bad
alarm went off. different times of the day, which is where habits, like procrastination, and lack of
the night owl and early bird terms come knowledge, like not having had any training
Keep focused from. For instance, if you do your best to use a particular software, slow you
Manufacturing plants are active most work in the morning, you can also do your down.
of the time, if not 24 hours a day and quickest work.
though you obviously can’t be expected
to be that active, it is important you stay Eat healthy and take exercise. This
focused as long as possible on what you doesn’t really need much explanation but James Mallinson
are doing so as to build up momentum if you are physically healthy you’re also
and in turn speed up your work. For mentally healthy and this really helps with James Mallinson comes from the UK
instance, if you have the TV on in the your energy and focus levels. and is an aspiring author. He started
background as you do your work (as I Organize IT nearly two years ago after
am doing while writing this) it’s difficult Use the right tools he began dabbling in productivity,
to keep focused long enough to get Manufacturing plants have huge, often and wanted to share his tips and
any momentum (hence this is taking complex systems in place specifically experience.
longer to type than it usually would). As designed to do their job quickly and Blog: Organize IT
much as possible find a chunk of time productively. If one machine is old and James on Twitter: @JMallinson

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Kanban Changes the Perspective


From Wikipedia: Kanban is a
concept related to lean and
just-in-time (JIT) production.
The Japanese word kanban
is a common term meaning
“signboard” or “billboard“.
According to Taiichi Ohno, the
man credited with developing
JIT, kanban is a means
through which JIT is achieved.
by Stephen Smith

K
anban is a signaling system or implement the Kanban process. Morning Pages entries, or when I am reading.
to trigger action. As its name I personally like to use index cards but Cards are also generated by tasks that are
suggests, Kanban historically uses you can use slips of paper, sticky notes, or assigned to me, or to someone on my team,
cards to signal the need for an item. even digital applications – online or for your via an input mechanism such as telephone or
However, other devices such as plastic markers mobile device. e-mail. Each new card then simply goes into
(Kanban squares) or balls (often golf balls) or For the purposes of this article, let’s think the Queue and each morning I can assess the
an empty part-transport trolley or floor location about our Tasks and Projects as index cards, situation, choose the tasks that I feel are most
can also be used to trigger the movement, then you can translate the concept to your important (or urgent), and move them into the
production, or supply of a unit in a factory. own version of this system. First, imagine Work In Progress (WIP) zone.
It was out of a need to maintain the level of that each card contains a single Task or Next I would like to mention an important
improvements that the Kanban system was Action to be completed. Everything on your caveat here – the Kanban board is not
devised by Toyota. Kanban became an effective list can be written on a card which will then a replacement for your calendar when it
tool to support the running of the production be put on the Kanban board in one of two comes to the time-specific information
system as a whole. In addition, it proved to be zones: The Queue or Work in Progress (WIP). that you need to manage. Remember
an excellent way for promoting improvements In the image of the bulletin board, above, that according to the principles of Getting
because reducing the number of Kanban in you can see that it is divided into three Things Done only three things are to be
circulation highlighted problem areas. Zones: the left-hand side is for storing entered into your calendar:
The wikipedia article on Kanban is cards that are yet to be acted upon; 1. Time-specific actions
a good one, showing how the Kanban the center area is for cards that you are 2. Day-specific actions
system can be used to manage enormous working on, or have prioritized to be part 3. Day-specific information
projects and collections of tasks, such as of your list of “things to do”; the right-hand That’s it. Because your calendar is a tool
an automobile factory. Most of us don’t run zone is for collecting and organizing the that you use to tell you where you need to be
car factories, but we can still benefit from Tasks and Next Actions that have been and when you need to be there, or when
the basic principles of Kanban – which are completed, these things are Done. something is scheduled to happen. Your
so simple that they will amaze you. Kanban board is where you manage Tasks.
How Tasks Enter the Kanban System Use these two tools together for planning
Create a System That You Enjoy Using My process for generating Next Action and your activities. For example, during your
As the above article excerpt mentions, Project cards is quite basic, they usually come Periodic Review you may decide that there are
there are many ways to “do” Kanban, to me while I am making my daily Journal/ some Most Important Tasks that you would like

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to assign as time-specific (or set a deadline for


completion). Enter these in your calendar, or
Simple space limitations will remind you that one
create a Next Action Card with a due date on it. can only work on so many things at one time.
Put that card in the Queue zone.
When the assigned time arrives, and own energy level, and the external
your calendar reminds you of the Task, circumstances then choosing those Next Write the date of generation on any
move that card from Queue to WIP. This Action Cards that fit the situation. card that you put into the Kanban system.
method will work whether you use a paper I am finding that this system of managing This will aid you in deciding if an item has
planner or a digital calendar/PDA. our activities is very helpful to actual gone stale, is not not as important as you
productivity. A daily assessment of Next once thought, or perhaps its urgency has
When you are Done Actions to be completed keeps priorities in increased.
One of the best features of this system, for perspective, avoiding the mindless churn Write the date that a card was moved
me, is in the moving of Next Action Cards that so often happens when we get caught from the Queue zone into the WIP zone, for
into the Done zone. This gives me a simple up in the day-to-day routine of handling the the same reasons listed above.
and easy way of reviewing exactly what was “fires” and interruptions. It is very important Write the date that the Next Action
accomplished in the previous period (day, to be able to prioritize our activities, because was completed, in order to make periodic
week, month, whatever scale you operate the tasks and projects shown on this board reviews more effective, especially in
on). The real beauty of this system is that it are things that we do to support the main tracking your accomplishments.
replaces messy handwritten lists and gives objective of our jobs – to ensure that our Make cards for Next Actions that have
an instant overview of what is happening guests have a superior dining experience. been delegated to others, and keep them
right now. This is especially helpful in This happens out on the restaurant floor, not in the WIP zone, with the date that the task
recognizing when there are simply too many in the office or at a computer. was assigned and the date that it is due.
things happening at once. The concept of the Use a spatial reference for prioritizing
overview provides a tool for managing your Moving from Lists to Next Action Cards Next Actions, more important tasks should
current workload and the backlog of Tasks in Changing your personal productivity tools be placed in the top left of the appropriate
the Queue and creates a “Pull” mechanism can be a cause of stress and anxiety, so zone, as this is where your eye is trained
for adding new tasks to the WIP zone. I recommend starting slowly, perhaps to look first when scanning a “page” of
The “Pull” occurs when a task is with a few sticky notes on the wall used in information.
completed and a space is created when conjunction with your current system. Learn This is just the tip of the iceberg when it
the card is moved to the Done zone. As to capture inputs onto these sticky notes, or comes to the usefulness of the Kanban system
the cards move from left to right across the perhaps in a similar fashion on your digital for your productivity practice. Searching
board I am able to see and measure the flow device or smartphone. Then take some Twitter and Flickr can give you plenty of
of work that is being completed. This visual time to practice and learn the technique of inspiration for enhancing your own system.
sense of accomplishment is very gratifying! assessing the Tasks and Next Actions that are Please consider sharing your thoughts and
in progress, or are simply waiting to be started. experiences with Kanban, I’ll be happy
Kanban and Delegation A list with tens or hundreds of items to publish a summary or follow-up article.
I use a Kanban board both in my home it unwieldy and in drastic need of
office, and in my office at work (I manage perspective. Simple space limitations
About Stephen
a restaurant in a small resort hotel). As you will remind you that one can only work
Smith
can imagine this system comes in very on so many things at one time. Filling in
handy for delegating tasks to my team. the Queue and WIP zones can force you Stephen Smith
Each of my supervisors takes a look at the to prioritize your Next Actions, assess their is currently
Kanban board at the beginning of their shift, validity, and perhaps push them back into a restaurant
in order to see which tasks or Next Actions the Queue for a more appropriate time. Or manager who
have been assigned to them for the current simply decide that a particular item on a list uses basic
work period, and they can also see what is is not worth doing after all. productivity
planned for them in the future (in the Queue). principles to
For example, projects can be completed Tips for Maintaining Perspective and Next enhance the guest experience.
by multiple people as they can assess Action Value
each upcoming Next Action by evaluating Here are a few tips for making your His Blog: StephenPSmith.com/blog
the time required to complete it, their transition more painless and beneficial: Stephen on Twitter: @hdbbstephen

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Focusing on Getting
Things Done with Project
Management 2.0
Let’s have a look at a typical project manager’s day. In the morning, he comes to his office and
checks his e-mail for messages with project updates. He then spends hours calling his team
members, e-mailing them or meeting them in person to collect all the information he needs and to
make sure that everything is well and on track...
by Andrew Filev

... and after that, the manager has to indispensable piece of information buried in What if managers could bring this
merge these updates into the project plan. the thousands of messages that you have “project secretary” job to a minimum and
The updates also need to be communicated in your inbox? What if you weren’t CC’d on concentrate on the leadership part of the
to the upper management. So the project that e-mail? It gets even worse when you management job? How much more efficient
manager has to make reports and hand need to quickly share information that’s lost and productive would the whole team
them in to the company’s executives to in your inbox with a newcomer. become as a result? Experts say this is
keep them aware of the project’s progress. possible.
The manager also has to follow up on This knowledge, buried in e-mails, causes
clients’ feedback or partners’ actions. project managers in too many organizations The change comes with the growing
During the course of the day, he constantly today to waste hours on transferring popularity of Enterprise 2.0 principles
has to resolve issues through another information from e-mails into their project applied to project management. Project
endless series of e-mails, phone calls and management systems and back. As a Management 2.0 relies on the same
meetings. result, their productivity and efficiency are concepts as Enterprise 2.0. The power of
damaged by this unnecessary routine. many, also known as collective intelligence,
Looks familiar, doesn’t it? E-mail is still Instead of being a project leader, a project helps to build, maintain and evolve an up-
the most popular project communication manager turns into a project secretary. to-date picture of operations. Flexible
tool. An employee on an average project Project Management 2.0 tools merge this
gets between 30 and 100 e-mails per day. Traditional project management systems picture from various pieces, giving a perfect
The majority of these e-mails contain tasks, often are not integrated with e-mail. example of what enterprise social software
change requests and discussions, so it’s Systems like Microsoft Project are designed researchers call „emergent structures.” The
hard to overestimate the knowledge buried with the top-down project management software supporting these two concepts,
in e-mail inboxes every day. This knowledge approach in mind and aren’t suited well collective intelligence and emergent
often bypasses project management tools to leverage collective knowledge in an structures, open new opportunities for
like Microsoft Project. easy way. It means they create dozens boosting your own efficiency and your
of needless, routine jobs for the project team’s efficiency by cutting the daily routine
Have you ever missed an important e- manager. Therefore, instead of helping and leaving more room for creativity and
mail? Or forgot to send a reply to an urgent project managers, these systems make the leadership. They make a project manager’s
request? Was it ever easy for you to find an manager’s workload even bigger. life easier by bringing three major benefits:

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Reducing routine work


Project Management 2.0 practices and Naturally, software will not do the whole job alone,
supportive tools eliminate the need for
extra meetings, phone calls and e-mails,
but it empowers people and multiplies their efforts.
thus saving you time and letting you focus
on getting things done. The best tools in generation technologies enable managers The key to the making the whole
this area are integrated with e-mail. They and other members of the project team organization more productive lays in
don’t break the habitual workflow, allowing to view projects differently. Project gaining efficiency for the project manager
project participants to communicate via participants can pick any reasonable sub- and his team. Project Management 2.0
e-mail messages. At the same time, they set of tasks, create a view with these tasks tools and practices become a catalyst to
automatically absorb information from e- and share the view with someone who important innovations on the organizational
mails, which usually bypasses project needs it. It means that more people can level. They let everybody from team
management systems and is traditionally collaborate and contribute to the project members to project managers and
buried in the team’s inboxes. work productively. corporate executives focus on getting
things done and spend less time on
With project management 2.0 tools, Each of these views can be changed routine tasks. Naturally, software will not
this knowledge is shared and available to by team members as the organization do the whole job alone, but it empowers
everybody on the team at any given moment and its environment changes. The whole people and multiplies their efforts. Project
in time. Just imagine: there’s no need to call structure evolves with time. Managers, who Management 2.0 democratizes project
and ask your peer to find the important e- have access to more perspectives and to management, bringing it outside of
mail from a customer who wanted to make broader views, can align multiple projects, enterprise project management offices to
changes in a project schedule. Tasks, clients’ avoid scheduling conflicts and set the right other departments, as well as to small and
requirements, status updates, ideas and priorities. Flexible, many-to-many structures midsize businesses. It makes companies
project discussions are all captured by a that allow creating, sharing and easy more agile, projects more controllable and
single system, are shared among the project merging of views are an important part of people more productive.
participants and are available at any given the Project Management 2.0 approach. This
moment in time. So even if you need the approach enables collective intelligence
information when nobody is in the office, and leads to collaborative planning. In turn,
you can still get it immediately. No need to collaborative planning makes organizations
About Andrew Filev
call your employee on Saturday evening more productive and transparent.
when you suddenly need to know where the Andrew Filev
project stands. Besides, there’s no need for Giving the complete picture of all projects has been
the manager to manually adjust project plans Upper-level managers can access the managing
and individual team members’ schedules. global organizational view, which gives software teams
them a clear picture of where the business since 2001
Project Management 2.0 lets you to stands. Project Management 2.0 tools with the help
avoid micromanagement by allowing team merge individual employees’ to-do lists of new-generation collaboration
members to mark updates of their part of into one picture that is always up-to- and management applications.
the project work in the shared collaborative date. It means that corporate executives His best practices are based on
environment. This gives the project manager are constantly in the loop with what’s implementation of Enterprise 2.0
the up-to-date picture of where his team going on in the project. The information software in project management.
and the project stand. The top-down is always at their fingertips. As a result, Now Andrew is an expert in project
control comes in when the project manager the organization’s leaders can adjust management, a successful software
aligns and guides those activities. Project strategic plans to changes in the business entrepreneur and the CEO at Wrike.
Management 2.0 practices and tools let environment much faster. It becomes easier com. Andrew’s ideas about improving
you gain harmony between top-down and for them to rapidly and cost-efficiently traditional project management
bottom-up management styles. recognize changes and adapt to them. The are reflected in his popular Project
whole organization becomes more agile Management 2.0 blog.
Providing multiple project views and therefore more competitive, thanks
Besides giving an up-to-date picture to very simple tools and the powerful Visit Andrew’s Project Management Blog
of internal project operations, the new- practices of Project Management 2.0. Andrew on Twitter: @andrewsthoughts

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7 ways the new Apple


iPad will increase your
productivity
With the iPad many believe the era of traditional computing is over. The PCs
and Macs are not going to be mainstream. The iPad-like devices are. They
are great for mass content consumption and... productivity. Here’s how.

by Michael Sliwinski

T
he Apple’s iPad is still causing 2. Pinch and zoom photos, tap articles more messages at the time just because
lots of controversy all over the to make them bigger and better for of the cool interface of the new email
Internet and since it’s just been reading app - the „paper-like” feel to the email
shipped, one can already find Again, nothing new for the iPhone messages and ease of use will encourage
a number of ways the iPad will improve users, but on this kind of device it’s you to get email done. Of course, the only
your productivity: unprecedented - just pinch and zoom or thing problematic here is the performance
simply tap to read an article better, to see of the on-screen keyboard, especially
1. There’s no „right” way to hold it, it more details, to make sure your eyes are for people like me who are touch-typing.
rotates automatically to adjust to you not working too hard. This will make it a But you can get a bluetooth keyboard for
iPhone users know this already, but perfect computing device for people with some serious writing.
for many folks this can be a new sight problems.
thing - you can just grab the iPad and 4. Single-tasking will improve your focus,
it rotates to adjust to the way you 3. Process email inbox to zero beautifully it’s a feature, not a bug!
grabbed it. It doesn’t force you to think The beautiful all new interface to email People complain about the fact that you
„how to hold it” - just grab it and start will make processing messages to zero can be in one app at a time on the iPhone
playing with it. fun and cool. You’ll be inclined to process and will do the same on the iPad... but

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The beautiful all new interface to email will make


processing messages to zero fun and cool.
this actually helps boost your focus and 7. Books will encourage readership -
decrease distractions. You’ll get more you’ll read David Allen’s book again!
done, one app at a time. The iPad is to serve as an eBook reader.
You can get all of the issues of this
5. One email message at a time in vertical magazine on the iPad’s iBooks software
view and read it on the go. It is the most elegant
Similar to the point above, iPad has eBook we’ve seen so far. It’ll help you
another focus-boosting feature in its email read more and learn more... also about
client - when you rotate the screen you see productivity!
the email message in a beautiful vertical
view and you see only this message, no Elegance helps getting things done
inboxes, no folders, no clutter, just the I’ve highlighted many times in this post
message that you can give full attention the iPad’s aesthetics and the fact that the
to. Similarly other iPad apps work this apps coming with it also look gorgeous
way, making the iPad the ultimate „focus” and I’m telling you - interacting with
machine. pretty tools makes you want to use
them more. I should know, I’m using the

About Michael
Sliwinski
Interacting with pretty tools makes you want to use
Michael Sliwinski
them more. is your chief
editor of the
Productive!
6. Beautiful calendar will encourage Macbook Air and enjoy working on it Magazine and
planning your Weekly Review every day. now a host of
The calendar app on the iPad is incredibly the new Productive! Show site. Every
similar to the good old-school paper calendars How will the iPad improve our day he’s trying to help people get
we used to carry around with us. I’m sure this productivity? Will the apps really deliver on more done with his web application
app will encourage more order and better the iPad? Time will tell, but since it’s just Nozbe.com - now also available as a
planning... and who knows, maybe we’ll finally a bigger iPhone/iPod Touch, I’m sure this native iPhone or iPad app.
be able to schedule your GTD Weekly Review device can be a real productivity booster Michael on Twitter: @MichaelNozbe
more often than once a month? Let’s hope so! for everyone. It already is for me! Michael’s Blog: MichaelNozbe.com

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10 Laws of
Productivity
You might think that creatives as diverse as Internet
entrepreneur Jack Dorsey, industrial design firm Studio 7.5,
and bestselling Japanese novelist Haruki Murakami would
have little in common. In fact, the tenets that guide how they
– and exceptionally productive creatives across the board
– make ideas happen are incredibly similar.
by Jocelyn Glei

H
ere are 10 laws of productivity of an iPhone app by sketching on paper?
we’ve consistently observed Once you’ve road-tested your idea on a
among serial idea executors: small scale, you’ll have loads more insight
on how to take it to the next level.
1. Break the seal of hesitation.
A bias toward action is the most common
trait we’ve found across the hundreds of Break each project into smaller chunks that only
creative professionals and entrepreneurs
we’ve interviewed. While preparing
take a few weeks or a month to complete.
properly as you start a new project is
certainly valuable, it’s also easy to lose 3. Protoype, prototype, prototype. insidious habit can make it impossible to
yourself in planning (and dreaming) Trial and error is an essential part of any ever really complete anything. The best
indefinitely. We must challenge ourselves creative’s life. As Ze Frank says, usually when way to avoid it is to write down a simple
to take action sooner rather than later. The we execute an idea for the first time, it kinda statement summarizing your objective
minute that you start acting (e.g. building sucks. The important thing is to synthesize the at the start of each project. (If you have
a physical prototype, sharing a nascent knowledge gained during the process to refine collaborators, make sure there is agreement
concept with your community), you start the idea, and create a new-and-improved about the objective.) And then – this is the
getting valuable feedback that will help version. Serial idea-makers like Jack Dorsey, part we overlook! – revisit it regularly. When
refine your original idea – and move Ben Kaufman, and Studio 7.5 all attest: scope creep starts to happen, you’ll notice.
forward with a more informed perspective. Prototyping and iteration is key to transforming
a so-so idea into a game-changing product. 5. Work on your project a little bit each day.
2. Start small. Rather than being discouraged by your With projects that require a serious infusion of
When our ideas are still in our head, we “failures,” listen closely and learn from them. creative juice – developing a new business plan,
tend to think big, blue sky concepts. The Then build a new prototype. Then do it again. writing a novel, or just learning a new skill – it’s
downside is that such thinking makes the Sooner or later, you’ll hit gold. incredibly important to maintain momentum.
barrier to entry – and action – quite high. To Just as when you run everyday, the exercise
avoid “blue sky paralysis,” pare your idea 4. Create simple objectives for projects, gets easier and easier, the same thing happens
down to a small, immediately executable and revisit them regularly. with your brain. Stimulate it regularly each day,
concept. Can you trial the idea of a multi- When working on in-depth projects, we and those juices start to flow more freely. As
day festival with a smaller performance generate lots of new ideas along the way. Jack Cheng argues in a great blog post, “Thirty
series? Take an idea for a skyscraper and This can lead to a gradual expansion of Minutes A Day”: “the important thing isn’t how
model it in miniature? Work out the flow the project’s goals, or “scope creep.” This much you do; it’s how often you do it.”

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or a month to complete. The dual benefit on the research and writing that yield
of this approach is: (1) making the project those bestselling books. When you’re
feel more manageable, and (2) providing in execution mode, keep in mind that
incremental rewards throughout the “unexpected opportunities” also mean
project. It’s crucial to pause periodically to distraction from the work at hand. Saying
take stock of what has been accomplished no is an essential part of the productivity
– even if there’s a long way to go. equation.
With projects that require a serious
infusion of creative juice, it’s incredibly 10. Remember that rules – even
important to maintain momentum. productivity rules – are made to be
broken.
8. Prune away superfluous meetings Did we say develop a routine? This and
(and their attendees). other tips here should only be followed as
Few activities are more of a productivity long as they are working. If forward motion
drain than meetings. If you must meet has become impossible with your current
(and this should be a big “if”), make routine, try something else. Whether
sure everyone knows what needs to it’s taking a long distance trip, popping
© Illustration by Oscar Orozco
be accomplished from the outset. If into the art museum, walking around the
people are present who don’t help out block, or talking to a perfect stranger,
6. Develop a routine. with achieving that objective, let them make sure you occasionally shake up your
Part of being able to work on your project leave. Qwest COO Teresa Taylor, recently normal routine. Breaking habits offers new
a little bit each day is carving out the interviewed in the NYT’s Corner Office, perspective and helps recharge us to head
time to do so. Routines can seem boring starts her meetings with the question, back into the fray.
and uninspiring, but – on the contrary „Do we all know why we’re here?” and
– they create a foundation for sparking then follows with, „Does everyone need to
true insight. In his recent memoir, What be here?” To trim the runtime of internal
I Talk About When I Talk About Running, meetings, you can also try the standing About Jocelyn Glei
famed Japanese author Haruki Murakami meeting.
writes about how a rigorous routine – J.K. Glei is
rising at 5am and going to bed at 10pm 9. Practice saying “No.” the Director
every day – is crucial to his impressive Creative energy is not finite. Seasoned of the 99%,
creative output. (In a side note: Alex Iskold idea-makers know that they must guard Behance’s think
derives a series of lessons for start-up their energy – and their focus – closely. tank, which
entrepreneurs from Murakami here.) Take author Jim Collins for example. His focuses on what
books Built to Last and Good to Great happens after inspiration, researching
7. Break big, long-term projects into have sold millions of copies. His business the forces that push ideas forward.
smaller chunks or “phases.” acumen and insights are in demand. She also regularly consults with a wide
To help manage expectations and stay Yet, “even though Collins demands over range of creative clients to assemble
motivated for year-long or even multi- $60,000 per speech, he gives fewer than strategic plans — addressing concept,
year endeavors, break each project into 18 per year.” More than that and Collins design, execution, workflow and
smaller chunks that only take a few weeks wouldn’t have enough time to focus staffing — to facilitate the launch and/
or growth of content-driven ventures
both online and in print.
To avoid “blue sky paralysis,” pare your idea down to
a small, immediately executable concept. Web site: The 99%
99% on Twitter: @the99percent

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Sculptures by Miguel Guia
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