1

Executive Summary
A. Company Name, Address, Contact Number
BAUAN TECHNICAL HIGH SCHOOL
The retail business would be named “Craveness Tuna Corporation” located at
Senior High School
Aplaya, Bauan, Batangas, in Boulevard 92 B. Bejasa St. With the contact number 702-
3163 or 09976920318.
B. Name, Address, Contact Number
“Craveness Tuna Corporation” located at Aplaya, Bauan, Batangas, in Boulevard 92
B. Bejasa St. would be manage by partners namely Ms. Krizia Bel M. Evangelista & Ms.
Crizel Dela Cruz Catubay. The contact number is 702-3163.
C. Brief Description of the Business
“Tuna Bread Roll” Is a business founded by HUMSS VI student whose manager is
Ms. Krizia Bel M. Evangelista & Ms. Crizel Dela Cruz Catubay. Craveness Tuna
Corporation is located at Aplaya Bauan Batangas, In Boulevard 92 B. Bejasa St. As if
name implies the company will produce and offer Sulit Product particularly “Tuna Bread
Roll.”
D. Overview of the Market of Existing Market Product.
Tuna Bread Roll is especially manufactured for ages and all aspect of the society.
Craveness Tuna Corporation is proudly saying that their product is open for everyone
who want to buy excluding those who have medical condition, involving oily or products
having high range of salty and oily. Knowing that filipino’s do always find and search for
“Meryenda” Every Afternoon help the business with the choice of choosing everyone as
target market also. Maybe it also in snack for the people who has bored at night. Making
Tuna Bread Roll Affordable and available for everyone the business decided to choose
cost-based pricing as the pricing strategy which means that the basis of their mark-up is
the cost of sales.
E. Brief Overview of the strategic. Actions that the business will take to
achieve success.
The production team of Craveness Tuna Corporation is a long-term plan of action
designed to achieve a set of goals or objectives.
This goal will be realized through three strategic actions: offering franchise,
additional advertisement through making and giving flyers and selling it directly to the
consumers having a well-known good quality products and services.
F. Brief Description of the Managerial and Technical Expertise of key
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Personnel.
Craveness Tuna Corporation is a business led by the manager, Ms. Krizia Bel M.
BAUAN TECHNICAL HIGH SCHOOL
Evangelista & Ms. Crizel Dela Cruz Catubay. The corporation is composed of Three
Senior High School
divisions Namely; Production, Financial, and Marketing. The Production team is
supervised by Mr. Cedric Dave Tayco he is responsible for manufacturing and producing
the product. The Marketing Team is led by Mr. Vincent Acuna he is responsible for
advertising the product. The Financial Team is led by Ms. Kriziabel M. Evangelista & Ms.
Crizel Dela Cruz Catubay they are responsible for budgeting and allocating necessary
funds for action taken by the company. Key Personnel as a big role in the company as
they contribute any decision, wise action and expertism that may lead in the company’s
success.
G. Brief Description of Financial Requirements where the funds will be used.
The financial team of Craveness Tuna Corporation is led by Ms. Krizia Bel M.
Evangelista & Ms. Crizel Dela Cruz Catubay. All the financial reports and statements will
be created by the team. Using the pricing strategy choose by the business which is cost
based pricing date estimated the amount of capital is 160 pesos will create an estimation
of 20 units of Tuna Bread Roll and with a selling price of 12 pesos per unit to a profit of
240 all in all. The Tax will depend on the amount of capital that the company borrowed
while the income will be divided based on the company’s agreement.

CHAPTER I
Background of the Business Industry
1.1 Overview of the Industry & The Business
Craveness Tuna Corporation is a new business founded by HUMSS VI students
whose manager are Ms. Krizia Bel M. Evangelista & Ms. Crizel Dela Cruz Catubay, Sulit
Solve Tummy is located at Aplaya, Bauan, Batangas, in Boulevard 92 B. Bejasa St. The
business was divided into three section which is the Production, Financial, and
Marketing. Each section is responsible to the assigned duties to them. Craveness Tuna
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Corporation is a manufacturing business. Being in the food industry, Craveness Tuna

Corporation is a newbie in the industry is not yet skilled when it comes to business but
BAUAN TECHNICAL HIGH SCHOOL
with enough knowledge of all the members of the team that they gained from
Senior High School
entrepreneurship they were able to establish a business that they will expand and grow
efficiently. Numerous entrepreneurs are playing in the food industry that is why
Craveness Tuna Corporation might struggle at its first years in the business given that
plenty of competitors are present. Although Craveness Tuna Corporation is fresh in the
industry and competitors are ahead of them they still have a positive thought of
successions and soaring high in this industry with her chosen product that is affordable,
accessible and tasty.
1.2 Vision
Craveness Tuna Corporation foresees to be recognized as one of the best suppliers
of “Meryenda’s and Delicacy” Particularly Tuna Bread Roll Nationwide.
To develop more product and delicacies that will also be recognized nationwide, and
to become a business that practices good relation inside the workplace.
1.3 Mission
In order to achieve the mission of the business, Craveness Tuna Corporation aims
to gain profit through selling Tuna Bread Roll not only to their target market but also to all
consumers. Provides a budget friendly delicacy and meryenda’s that will satisfy the Sulit
Solve Tummy of consumers and to put up several physical stores around the nation that
will help in gaining profit. Establish a greet workforce in the workplace in order to
procedure Tuna Bread Roll.
1.4 Goals & Objectives
Goals
Craveness Tuna Corporation goal is to gain profit and to expand the business. Since
the business is new it will take to achieve this goal. So, there are Short Term Goals and
Objectives and Long-Term Goals and Objectives to do.
Short Term Objectives
On the first year of Craveness Tuna Corporation in the industry, the business aims
to manufacture Tuna Bread Roll and hit its target market. The business will also develop
new product that they can add up to them shelve. Since the business is still new, its
main goal is to satisfy the consumers with their own product and to advertise the product
properly and efficiently. The Business wants to be known in their locality as a delicacy
 4

store that offers Tuna Bread Roll. Moreover, The Business aim to compete properly with
their competitors and analyze their own SWOT analysis in order to continue on their
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business. The business also concerns the internal factors of the business which is the
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workforce that is why the business will practice a good relationship with their customers.
Long Term Objectives
A year pass by, Craveness Tuna guarantee’s that they will prosper and grow. The
business will put up several physical stores nationwide and will offer franchising. They
will be recognized as one of the best delicacy stores nationwide which offers Tuna Bread
Roll and other delicacies. The business will also be a supplier of Tuna Bread Roll
Nationwide such as to small business and stores. Moreover, they will expand their
advertisement strategy online in order to gain more customers. Craveness Tuna
Corporation desires to be the number one business that offers delicacies and pastries.
Thus, being ahead with their competitors is also their objective. The Business will always
look for the internal and external factors that may affect the business growth, Craveness
Tuna Corporation wants to build a good relationship with its customer and offer great
benefits for the loyal customers.

Chapter II
Market Analysis
A market analysis studies the attractiveness and the dynamics of a special
market within a special industry. A market analysis is a quantitative and qualitative
assessment of a market. It looks into the volume and value of the product, also to the
competitors, and the economic environment in terms of barriers to entry and regulation.
Craveness Tuna Corporation manufactures Tuna Roll, since the product is
suitable in any range of age and all aspects of the society. Every business has its own
target market which identifies and qualifies the customers that you will targeting for
sales.
To summarize the whole analysis there are three core components of analysis
namely: The Industry, Target market, and competitive analysis. Those three analyses
provide the foundation on which your marketing and sale plan will rest.
2.1 Product Strategy
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Senior High School

Our product namely Tuna Roll was made by the Manager, Financer, Producer, and
Marketer. Our product was always affordable to all, mostly on the target market which
are the students, workers, and etc. our product was also visible to all, our product also
give some benefit to the customer. Tuna Roll has a secret recipe that will surely suitable
for them, Tuna Roll is not only the normal bread roll you see, because it has tuna inside
that will give a thrilling sensation to the buyers or to the customers.

Nutrition Facts
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Logo
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Packaging
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Packaging was always important in making a product, because packaging your

product will see that you are a responsible entrepreneur. Packaging is an art of
enclosing or protecting the products. Packaging also is a process of designing,
evaluating, and producing packages. Packaging is more than just your product’s pretty
face, because having a packaging is a responsible job that the entrepreneur must have.
2.2 Target Market
The target market of the entrepreneur are those people who were willing to try our
products & services. Our target market are students, workers, Non-workers, and senior
citizen etc.
As a business entrepreneur we must know how to fulfill the hungry stomach of each
the customers. We build a business because we want to earn, and at the same time we
want to serve the customer. The business will not be effective if there are no customers
who will buy on our product. “Tuna Roll” have a large benefit and it is suitable for
students because of its tasty and nutritious ingredients; Our services are helpful
especially to senior citizens. In our location, because they not be obliged to go to the
market just to buy tasty foods because our products are near and visible to all.
Workers and Non-workers are benefited by our product too, because of our
affordable price, that can save their money.
2.3 Placement strategy
Our business is located in the boulevard, 92 B. Bejasa St. Aplaya, Bauan, Batangas.
 9

This location has a large number of people’s population because of those people who
were living here, the people who visits, and those people whose having their outings,
BAUAN TECHNICAL HIGH SCHOOL
vacations, bonding by friend or families etc.
Senior High School
In having this kind of location, our business holds a lot of advantages. One of those
advantages is having a large population that can be a customer. Second, is having a
good area that can give us and our customers a fresh and cool air. Lastly, this location
where guaranteed to be visible not only by those people whose passing by at daytime,
but also those people whose passing by at night, and because this location has a lot of
streetlights, we guarantee the safety of our customer even they buy at night.

Direct Materials P 9.07

Add-Mark-up P 2.00
Price Per Piece P11.07
Add-VAT (12% of selling price) P1.40
Suggested Retail Price P13.10

2.4 Pricing Strategy

Amount Per Unit

Choosing the pricing strategy for the business is such a difficult and risky task for
the business. It is because the gaining of profit from each selling transactions will
determine if the business is earning. One wrong computation in determining the price will
affect the earnings and the whole business.
Craveness Tuna Corporation utilizes the cost-based pricing were in the basis of the
mark-up is the cost of the sale. It is easy for the business because the computation of
the cost of sales will be the basis on how the price will be set.
2.5 Promotional Strategy
The promotion is the act of promoting the product or the business. It’s an act that
helps the entrepreneurs to sell their product and make it recognized by the other people
in the Philippines and around the world.
This day, the most popular way of communication is a social media and the greatest
number of people are using the social media. This popularity of social media is an
advantage for us. The entrepreneur, we make a webpage for our product, so that people
in other places may recognized our product. We also use the social media by selling our
product online.
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In the other hand we also make some flyers for those people who pass by, and we
post some posters for those people who doesn’t have their gadgets, for them to read as
they walk by.
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Senior High School

TABLE:

Time Frame Promotional Mechanics Budget

Strategy

Introductory Facebook  Created by the

stages (first Page business to be notices P 600.00
six months of by the customers
operation) online.
Introductory Flyers To be given and distributed to
stages (first the consumers all over Bauan, P 2,400.00
six months of Batangas included are all the
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operation) information’s about the

business.
Maturity
BAUAN TECHNICAL
Facebook
HIGH SCHOOLP 1,000.00
 To be easily noticed by
Stage (4 or 5 Senior
AdvertisementHigh School
customers online.
year)
TOTAL: P 4,000.00

CHAPTER III
3.1 Product Description
Craveness Tuna Corporation’s product which is Tuna Roll introduce a tasty,
nutritious and innovative product. It was obviously composed of tuna fish, which is good
in maintaining humans blood pressure, it also benefits our body by boosting our immune
system.
Tuna Roll also composed by ginger which is consists of anti-diabetic properties that
control the blood sugar level, it was also an aid in muscle pains, and it can prevent
osteoarthritis. The Entrepreneurs aims to build a strong relationship to the customers
and guarantee an affordable product and an eco-friendly business.

3.2 Production Process

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Senior High School

3.3 Factory, Furniture, Fixtures, Equipment.

Quantity Furniture and Fixtures Amount Per Amount

Unit
10 Monoblock
Specification: P 269.00 P 2,690.00
 Brand Name: Uratex
 Made of plastic
 Durable
2 Table
Specification: P 1,200.00 P 2,400.00
 Light Folding commercial
table 4ft.
1 Cabinet
Specification: P 2,600.00 P 2,600.00
 Brand Name: Zooey
 Made of plastic
 With look and key support
1 Refrigerator
Specification: P 10,000.00 P 10.000.00
 Brand Name: Acer
 5’6 Outfit Manual
Refrigerator
2 Oven
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Specification: P 3,400.00 P 6,800.00

 Brand Name: Kyowa
BAUAN TECHNICAL HIGH SCHOOL

TOTAL:
Senior High School
Electric Oven with rotisserie
P 24,490.00
Tools & Equipment

Quantity Tools & Equipment Amount Per Amount

Unit
Ladle
1 Specification: P 60.00 P 60.00
 Brand Name: 555
 Made of stainless steel
2 Spoon
Specification: P 10.00 P 20.00
 Brand Name: 555
 Made of stainless steel
1 Mixing Bowl
Specification: P 60.00 P 60.00
 Brand Name: Bestware
 Made of glass
1 Pan
Specification: P 300.00 P 300.00
 Brand Name: 555
1 Gas Stove
Specification: P 1,400.00 P 1,400.00
 Brand Name: Sun flame
 With 2 burners
1 LPG Tank
Specification: P 600.00 P 600.00
 Brand Name: Island Gas
2 set Brown Paper Bag P 40.00 P 80.00
Specification:
 100 pieces each set
TOTAL: P 2,520.00
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Quantity Office Supplies Amount Per Amount

Unit
1 rim
BAUAN TECHNICAL HIGH SCHOOL
Short Bond Paper
Senior High School
Specification: P 180.00 P 180.00
 Brand Name: Hard Copy
 Ultra-White
1 rim Long Bond Paper
Specification: P 215.00 P 215.00
 Brand Name: Hard Copy
 Ultra-White
1 Printer
Specification: P 5,000.00 P 5,000.00
 Brand Name: Epson

2 Stapler
Specification: P 19.00 P 38.00
 Brand Name: HBW
1 set Staple Wire
Specification: P 29.00 P 29.00
 Brand Name: HBW
2 Scissors
Specification: P 20.00 P 40.00
 Brand Name: HBW
1 Glue P 26.00
Specification: P 26.00
 Brand Name: Elmers
1 Tape P 10.00 P 10.00
Specification:
 Brand Name: 3m
Total: P5, 538.00

Maintenance Supplies

Quantity Maintenance Supplies Amount Per Amount

Unit
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2 Broom
Specification:
BAUAN TECHNICAL HIGH SP CHOOL
80.00 P 160.00
 Brand Name: Baguio
1
Senior
Dustpan
High School
Specification: P 25.00 P 25.00
 Brand Name: Made of
Plastic
1 Mop
Specification: P300.00 P300.00
 Brand Name: Green Lome
10 AND 1 Rug (Doormat) P 3.00 and P 70.00
P 25.00
4 Trash bin
Specification: P 60.00 P 240.00
 Brand Name: Green home
1 Dishwashing Liquid
Specification: P 40.00 P 40.00
 Brand Name: Max Glow
2 Sponge
Specification: P 30.00 P 60.00
 Brand Name: Scotch Brite
TOTAL: P 895.00

3.4 Source of Raw Materials

Suppliers
1. Citimart School & Office Supplies, Kapitan Ponso St. Bauan, Batangas
2. Citimart Supermarket, Kapitan Ponso St. Bauan, Batangas
3. Me & City Bauan Orosa St. Poblacion III Bauan, Batangas
4. Bauan Public Market, Poblacion III, Bauan, Batangas
3.5 Utilities Expense

Utilities Estimated Cost Per Month

Electricity (First Bay) P 2,500.00
Water (Aqua data) P 500.00
Telecommunication (PLDT) P 600.00
 16

Wireless Fidelity or P 600.00

Internet Connection (PLDT)
TOTAL:
BAUAN TECHNICAL HIGH PS4,200.00
CHOOL
Senior High School
3.6 Waste Management
The business naturally produce waste and as a business that is discipline and
responsible enough to handle the waste made by the business, a proper disposal of
waste will be practiced. The company have a 3 trash bins that segregate the waste
material into three sections. The bio-degradable, Non-biodegradable, and solid or
organic waste. The Municipality of Bauan mandated the law on how to obey it. That’s
why the Municipality plan to have a truck once a week where the trash will be collected.
Waste Management is important to business because all the trash being used was
collected, and the area was clean. Proper disposal of waste material can also help to
clean the area where the business stands.

Chapter VI
Competitors & Strategic Analysis
Existing Competitors
Tuna Roll is one of the unique Product. Our product is different to other product
because the tuna itself has its uniqueness and delicious flavor that have a large
possibility to win on the competitors. As a new business we experience lots of struggles,
lots of competitors also, because how good ang grow the business was, how great
competitors to compete on our product. The business has its advantages that will help
the customers condition. The business will have some competitors if the business was
famous and hard to compete.
4.1 Market Position and Image
In marketing and business strategy, market position was very important because
it is the perception of the customers of a brand or product in relation to competing
brands or products. Market position is very important also, mostly the place where the
business was located, make sure that the business was visible to all and easy to find.
CRAVENESS TUNA CORPORATION refers to the process of establishing the image or
identity of a brand or product so that consumers perceive it in certain way.
TAG LINE: “FOOD FOR PEOPLE, NOT FOR PROFIT”
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4.2 Swot Analysis

BAUAN TECHNICAL HIGH SCHOOL
The SWOT ANALYSIS is such a huge help not only in planning of
Senior High School
business but also into the people who would establish a business weather it is small or
big. It helps a business thoroughly determine its strength, weaknesses, opportunities,
and threats. It also identifies what it is doing well, when it can improve, and where it fits
in the competitive landscape.

Strengths WEAKNESSES
• Available online • The customer may not like the product.
• Good Quality • New & unknown brand
• Simple process of the product • Too much competitors
• Very Affordable price • High cost for imported ingredients
• Visible to the customer • High start-up cost

OPPORTUNITY THREAT
• High rate of tourists • High cost of living
• We focus on a single product • Competitors
• Supportive government regulations • Political Instability
• Change of preferences
• westernization
4.3 Business Strategy
Business Strategy is sometimes defined simply as a firm high- level plan for
reaching specific business objectives. Strategic plans succeed when they lead to
business growth, as a strong competitor’s position, and strong financial performance.
Business strategy is your plan to own your competitors, strategy that is difference with
other product, that will give achievement to the business.

1. Expansion – Cravenness tuna corporation seems to expand the branch

according to the needs of the customers. The business needs the expansion for
the sake of the business
2. Advertisement – having a lot and exciting advertisement about the product will
lead to discover of the product being aid. Advertisement can also use flyers or
 18

using online, the businessman/woman will introduce the product using flyers or in
online, using social media.
BAUAN TECHNICAL HIGH SCHOOL
3. Development Products – to develop a new product is one of strategy, because
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the business will not only offer tuna roll but also make a different flavor of tuna.
Furthermore, it will be manufactured also.

CHAPTER V
ORGANIZATIONAL AND MANAGERIAL SPECIFICATION
5.1 Form of Business Ownership
Craveness tuna corporation is a corporation business. But we must specialize
the tuna roll company. The company that have an ability to handle and plan a strong
selling point to those willing to insist a capital to establish on business. Our tuna Roll
company have personnel that have their own role that help the company to make it
successful. Each group or members has its own set and clearly defined. Roles and
responsibilities in the company, if each of the member have a teamwork, the company
will grow fast, and achieve those things that need to arise.
5.2 Organizational Structure
Tuna Roll is a business lead by the manager Ms. Kriziabel M. Evangelista.
The company is composed of three division namely: Marketing, Production and
Financial. The Marketing is Ms. Crizel Dela Cruz Catubay who were responsible to plan
to list the ingredient that is needed. Mr. Vincent Acuna is the one who is responsible to
Production who supervised the team on what action that they needed to take, and
mostly the one who is responsible in financial was Mr. Cedric Tayco, who is responsible
for budgeting ang allocating necessary funds for each action taken by the company.
 19

Financer who will handle the money, being used in the whole process of a business.

BAUAN TECHNICAL HIGH SCHOOL

Senior High School

Craveness Tuna Corporation

Manager
Ms. Krizia Bel M. Evangelista

Production Staff Financial Staff Marketing Staff

Mr. Vincent Acuna Mr. Cedric Tayco Ms. Crizel D. Catubay

5.3 Manpower Requirements

A. Production Staff
Job Description
 Packaging Product Healthy
 Baking pastries properly
 Cooking Tuna Roll with filling and also various kind of foods
Job qualifications:
 Male or Female
 Responsible for the task given
 Good in communication
 Good in sales talking
 With at least 1- year experience
 20

 Punctual

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Senior High School
B. Financial Staff
Job Description:
 Analyzing business transaction
 Reporting all the financial records
 Preparing the whole accounting cycle
 Projecting financial statement for the business
Job qualifications:
 Male or Female
 20 and above
 Responsible for the task given
 Handle the money with care
 Good in communication
 Punctual
C. Marketing Staff
Job Description:
 Talking with key persons and customers
 Reporting all the records regarding marketing
 Computer works and encoding
 Advertising the product
Job Qualifications:
 Male or Female
 20 and above
 Responsible for the task given
 Handle the money with care
 Good in communication
 Punctual
 Graduate of a 4 years college
Initial staffing with monthly salary:
 21

Position Employment states Amount

Marketing Staff Owner P 20,000.00
Financial Staff AUAN B T
OwnerECHNICAL H S
IGHP 20,000.00
CHOOL
Production Staff Senior High School
Contractual P 10,000.00
Total: P50,000.00
Compensation and Benefits
For Financial & Marketing:

Compensation/Benefit Employer Share Employee Share

Compensation P15,000.00
Benefits
SSS P1,135.00 P540.00
Phil health P170.00 P170.50
Pag – ibig P350.00 P350.00
13th Month Pay P20,000
Service incentive leave
(upon one year of
employment)
Production Staff:

Compensation/Benefit Employer Share Employee Share

Compensation P9,000.00
Benefits
SSS P670.00 P330.00
Phil health P112.50 P112.50
Pag – ibig P250.00 P250.00
13th Month Pay P9,000.00
Service incentive leave P9,000.00
(upon one year of
employment)

Chapter VI
Financial Plan
6.1 Capital Requirements and its resources
Sources of Funds
Craveness Tuna Corporation is a Corporation type of a business. Each part
owner would contribute equal shares as a start-up capital, but the manager Ms.
Evangelista would contribute P20,000 while the part owners would contribute P10,000
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each. The start up capital of the business would be a total of P70,000. The sources of
funds of the business would be coming from the personal savings of each part owner.
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Financial Assumptions
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The capital P70,000 would be used for all of the expenses of the business. The
business would maximize the startup capital for the purchase of the equipment, tools,
office and maintenance supplies. Also, the capital would be allotted to the utilities,
marketing and salaries expenses for the first month of the business.
Using the pricing strategy choose by the business which is cost based pricing
they estimated the amount of capital of P 350.00 will create an estimation of 20 pieces of
Tuna Roll and with a selling price of P14.00 per piece will generate to a profit of P70.00
all in all.
6.2 Payment of Debts
Craveness Tuna Corporation started with an investment of the owner and other
contributors. Since the initial investment is enough to start up a business and a
company, there is no need for the business to borrow money from banks or other
financial institutions. Furthermore, while the business is running, it is not sure whether
the business loss or gain. While the business is continuing to grow, there is no struggles
that business cannot be resolve. Nevertheless, there are no any debts or loans that the
business has.

Chapter VII
Socio-economic Impact
Craveness Tuna Corporation has an impact on the socio-economic aspect of the
country it is because it offers employment to the people. When people are employed it
lessens the number of unemployment in a certain area and it is a good thing on the
economy of the country. Also, the tax payed by the business is also a contribution to
increase the socio-economic aspect of the country.
7.1 Creation of Employment
As mention on the SWOT analysis of the business it is an opportunity for the
business that it offers job or employment to people. It will benefit not only the person
given a job but also the business and the socio-economic aspect of the country. Each of
us is possible to get a great and best job that suitable for us, that’s why Craveness Tuna
Corporation will be offering opportunities to those people who wanted to earn an extra
 23

money for them to live, and for them to sustain their family or even loved ones. The
business will also offer the students who also need an extra money for them to sustain
BAUAN TECHNICAL HIGH SCHOOL
their needs in school mostly in their projects, activities and some important paper works,
Senior High School
the money or income they receive will help them to support their studies and can provide
them an additional allowance. Since the business are also expecting that this business
will expand it will be needing a lot of employees that will help the business within the
system. The business will help people those who are in need. The business can help the
society lessen unemployed persons.
7.2 Utilization and Mobilization of economic Resources
Craveness Tuna Corporation has an accessible place or location. The business
utilizes the economic resources which is the location that they have properly. Given a
spacious place the business took that as an advantage to make the business more
attractive and accessible to the customers which may satisfy their expectations about
the atmosphere of the company or the business. No customer wants to buy in an
unpleasant place, that’s why the company plan to place the business in a clean and nice
place.
7.3 Increase Economy Outflow
Philippines is known for exporting and importing products which makes the
economy increase or decrease. Craveness Tuna Corporation also wanted to be part of
the increase of the Philippine economy. In order to attain that the business aims to
export the Tuna Roll all around the globe and make it popular globally.
7.4 Ensure Healthy Living Environment
Craveness Tuna Corporation obeys the ordinance of its locality thus, it practices
the proper waste segregation of trash that the business ensures healthy living
environment. The business uses some garbage bag to make sure the cleanliness of the
area or surroundings. Also, the practice of not using plastics most especially in the
packaging of the product is also a contribution on ensuring a healthy living environment.