Aptivada Names Randi P’Pool as CMO, Joining Leadership Team

Salt Lake City, UT, March 19, 2019 --(PR.com)-- Aptivada, the fastest-growing solution for marketing
and promotions announces they have named Randi P'Pool as Chief Marketing Officer. Randi is joining
the Aptivada Leadership team and will oversee marketing and business development strategies for the
company.

Randi has been in the broadcast industry for over 18 years and most recently served as the Vice President,
Marketing for Alpha Media, headquartered in Portland, Oregon. There, she lead national promotions,
corporate partnerships, digital contesting, company communications and PR, events and cross-platform
brand marketing. Prior to that, P'Pool worked as Director of Marketing at Citadel Communications in Salt
Lake City. She was also named 1 of 50 “Most Influential Women in Radio” in the June 2018 issue of
Radio Ink.

Aptivada Co-Founder, Creighton Green commented on the announcement, “We are ecstatic to have
Randi join Aptivada and our leadership team. Randi will play a key role in the strategic evolution and
growth of Aptivada. As the Aptivada product and customer base continues to grow, Randi will be very
impactful in helping maximize our potential in the Broadcast Media space while also aiding the company
in expanding its product offering and services.”

“To say I am thrilled, is a complete understatement,” added P'Pool. “I could not be more excited to join
Brian, Creighton and the entire Aptivada team. The extraordinary advancements they have created with
their promotions, contesting and audience engagement tools are complete game changers for the media
industry and beyond. Not only does Aptivada offer the optimum digital marketing platform but it also
provides extremely innovative solutions to generate new digital revenue for broadcasters. The opportunity
to support, foster and endorse a company as innovative and remarkable as Aptivada is the utmost honor
and privilege for me!”

For media inquiries, contact: randi@aptivada.com

About Aptivada
The biggest names in broadcast rely on Aptivada's audience engagement platform to help grow digital
revenues through contests and promotions. Continuous innovation has fueled Aptivada's rapid growth to
over 2,200 Radio and TV stations. Utilizing Aptivada's platform, stations are able to grow and engage
their audience exponentially while offering true campaign attribution and ROI to their advertisers.

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Contact Information:
Aptivada
Creighton Green
801-901-2011
Contact via Email

Online Version of Press Release:

You can read the online version of this press release at: https://www.pr.com/press-release/780122

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