Opportunity

Market:
There has been increasing energy consumption due to rapid economic development and
industrialization. It is being predicted that rising world energy demands will soon outpace
production.

Coal is becoming more difficult to obtain and sources of natural gas are shrinking. Therefore
there is more focus on sustainability. Renewable energy will likely surpass natural gas to become
the second-largest source of electricity behind coal. The Indian government is planning to expand
its solar plans, targeting US$100 billion in investment and 100 GW of solar capacity by 2022.

The Indian renewable energy sector is the fourth most attractive renewable energy market in the
world. As of October 2018, India ranked 5th in installed renewable energy capacity.

Installed renewable power generation capacity has increased at a fast pace over the past few
years, posting a CAGR of 19.78 per cent between FY14–18. The focus of Government of India has
shifted to clean energy after it ratified the Paris Agreement. With the increased support of
government and improved economics, the sector has become attractive from investors
perspective. As India looks to meet its energy demand on its own, which is expected to reach
15,820 TWh by 2040, renewable energy is set to play an important role.

Our customers will be industries , urban and rural households and farmers. Our focus will be on
industries.In industries Solar thermal is an alternative to generate electricity, process chemicals
or even space heating. It can be used in food, non-metallic, textile, building, chemical or even
business related industries. On the other hand, solar electricity is wildly applied in
telecommunication, agricultural, water desalination and building industry to operate lights,
pumps, engines, fans, refrigerators and water heaters.

 Our Target Market

 Corporate Organizations
 Manufacturers and Distributors
 Real Estate Owners, Developers, and Contractors
 Research and Development Companies
 Schools (High Schools, Colleges and Universities)
 Hotels
 Sport Facilities
 Religious Organizations
  Households

Industry:

India offers unlimited growth potential for the solar power industry as the country enjoys about
300 clear, sunny days in a year. Further, the theoretically calculated solar energy incidence on its
land area alone is about 5,000 trillion kilowatt-hours (kWh) per year.

This is why National solar mission has targeted the development of 100 GW solar capacity by
2022, which will require US$100 billion in investments. To achieve this, a 100 percent foreign
direct investment (FDI) is permitted.

Investors would be getting incentives like banking and third party sales, as well as buyback facility
by the states; Guaranteed market through solar power purchase obligation for states; Special
incentives for exports from India in renewable energy technology ;

In 2018, India surpassed 26,000 MW (approximately) of cumulative solar capacity and has
emerged as one of the world's largest markets for solar PV, providing ample growth opportunity
as well. While the government tendering activity was somewhat lumpy, private demand for
renewable energy continued to be very consistent, driven both by favourable economics and also
by sustainability aspirations,

2018 was especially a defining year for domestic manufacturers, who received continued
support from the government through the imposition of the Safeguard Duty. This created a level
playing field for manufacturers to showcase their capabilities and bring in disruptive R&D.

Solar power is a strategic need for the country as solar power can potentially save USD 20 billion
in fossil fuel imports annually by 2030 and domestic manufacturing can save USD 42 billion in
equipment imports by 2030. In the absence of manufacturing, India will need to import USD 42
bn. of solar equipment by 2030 corresponding to 100 GW of installed capacity.
Macro Environment
Economic Factors

Renewable energy is an ever economic Factors growing industry in all over the globe.. Climate
change control is an important force on supporting an increasing renewable energy production.
Global renewable electricity capacity is expected to grow by 42% (or 825 GW) by 2021 as policy
improvements drive more optimistic outlook for renewable power. (international energy
agency).

Solar manufacturing can also create direct employment of more than 50,000 in the next 5 years
assuming local manufacturing captures 50% domestic market share and 10% global market share.
Another at least 125,000 indirect jobs will be created in the supply chain.
From economic point of view renewable energy is a cheaper solution in long term with less risks
from market fluctuations and government initiatives are helping industries to produce more.

Technological Factors

The technology in renewable energy is fast developing but it still needs more support. It is clear
that technology is always tied up to economical, political and socio-cultural factors. More and
more countries are investing on the production and development of renewable energy
technology. At the moment renewable energies are a minor portion of the energy business in the
world, but that portion is increasing every year.

Political Factors

The government plans to make local manufacturing of equipment a key element in tenders for
large solar power projects, even as the country aims to add close to 500 gigawatts of renewable
energy capacity by 2030.

he ministry of power, MNRE and the Central Electricity Authority (CEA) have worked out the
country’s installed capacity till 2030. Of the total power requirement of 862 GW, as much as 350
GW will come from solar. To reach there, the ministry plans to bid out 30 GW solar and 10 GW
wind projects every year till 2028. Solar Energy Corporation of India earlier this year floated a
global tender for setting up 5 GW manufacturing capacity linked with Inter-state transmission
system (ISTS)-connected solar project for 10 GW aggregate capacity.