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FEATURE

play, learning and creativity (see


learninginstitute.lego.com). ‘I don’t think
there is one thing which makes Lego so
When psychologists special,’ he says, ‘but they have clearly got
quite a few things right. One feature which
I think is significant is that the entry level
become builders of physical skill required to build with
Lego is quite low. I have played with other
construction kits where just the physical
Jon Sutton investigates where Lego and psychology intersect demands of fixing it together rather got in
the way of the creativity and problem-
solving opportunities. With Lego even
quite young children can quickly start to
put together models; it’s easy to build, easy
I have managed to use Lego in Highfield (author and executive at to change your ideas and undo and
a professional capacity – mostly in the National Museum of Science and rebuild.’
assessment exercises, but also as Industry) has said, ‘a surprising number Others see Lego as a strong tool for
the basis for a spatial reasoning test. of people care about the aesthetic appeal mental self-development. Writer Curtis
These isolated moments represent of these little colourful blocks’. Silver says that working with Lego taught
the high points of my practice. But why? And how have these us two things about directions: ‘First, it
Everything else is dull and enthusiasts used Lego in their practice, taught us to follow them. The bag being
monochrome by comparison. research and teaching? dumped out onto the ground – that was
Alan Redman (Current Chair of the chaos. The instructions guiding you
British Psychological Society’s Division through putting the pieces together – that
of Occupational Psychology) What makes Lego different? was order. Second, it taught us to discard
David Whitebread is Senior Lecturer the directions, add the new bag to the
here are 62 pieces of Lego for every in Psychology and Education at the current pieces and make whatever the

T person in the world, and I certainly


have more than my fair share. What
was little more than a passing interest in
University of Cambridge, and a member
of the LEGO Learning Institute – a group
of experts advising the LEGO Group on
hell you wanted. This drove our minds
crazy with sick organisational delight as
children – the possibilities of what we
childhood built into something of an could build!’
obsession when I had my own children, Psychologist
and I should probably abandon the Charles Fernyhough

JOHN J. MCGRAW
pretence I am buying it for them. (University of
One purchase last Christmas was a Durham) reinforces
book titled The Cult of LEGO (Baichtal & this point. ‘What
Meno, 2011), and in this I read about strikes me as
Lego-based social development therapy at particularly
New Jersey’s Center for Neurological and interesting about
Neurodevelopmental Health. Personal Lego is that it is
and professional interest came together, non-representational
and the foundations were laid for this material that can be
article. made to be
The cement, though, was the feedback representational –
from other psychologists when I started although of course
sharing the intersect of psychology and that has changed in
Lego on Twitter. Uta Frith (University recent years with
College London) encouraged me to write more and more
an article, saying ‘the idea of a Lego cult pieces being
is in no way exaggerated’. She even specifically
penned her own contribution, a ‘fan letter ‘Non-representational material that can be made to be representational,
to Lego’ (see ‘Dear Lego…’). As Roger representational’ depicting specific
references

Ariely, D., Kamenica, E. & Preleca, D. environment. Proceedings of the 237–252. Kuba, M.J., Byrne, R.A., Meisel, D.V. &
(2008). Man’s search for meaning: National Academy of Sciences. doi: Farr, W., Yuill, N. & Hinkse, S. (2012). An Mather, J.A. (2006). When do
The case of Legos. Journal of 10.1073/pnas.1010079108 augmented toy and social interaction octopuses play? Effects of repeated
Economic Behavior & Organization, 67, Clayton, N.S. & Dickinson, A. (1998). in children with autism. International testing, object type, age, and food
671–677. Episodic-like memory during cache Journal of Arts and Technology, 5, deprivation on object play in Octopus
Baichtal, J. & Meno, J. (2011). The cult of recovery by scrub jays. Nature, 395, 104–125. vulgaris. Journal of Comparative
LEGO. San Francisco: No Starch 272–278. Hinds, P.J. (1999). The curse of expertise: Psychology, 120, 184–190.
Press. Farr, W., Yuill, N. & Raffle, H. (2010). The effects of expertise and debiasing Miller, S.L. & Maner, J.K. (2010). Evolution
Choi, J.-S. & Kim, J.J. (2010). Amygdala Social benefits of a tangible user methods on predictions of novice and relationship maintenance.
regulates risk of predation in rats interface for children with Autistic performance. Journal of Experimental Journal of Experimental Social
foraging in a dynamic fear Spectrum Conditions. Autism, 14, Psychology: Applied, 5, 205–221. Psychology, 46, 1081–1084.

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characters, tools, features.’ Others


have bemoaned this trend.
Evolutionary neurobiologist Mark Dear Lego… yours, Uta Frith

REASONABLYCLEVER.COM
Changizi investigated biological
networks and human-built ones,
and found that unlike a biological What is it about you, Lego? I break up some previous have long
network such as a brain, Lego I feel the pull of two construction, and it is allowed started to
required a rapidly increasing number opposites: my incurably to be both sense and import more
of special piece types in order to romantic side that is longing nonsense. Here is one of my and more semantics by
build complex structures. ‘I suspect for anything miniature, secret joys when rummaging offering me little people and
that the number of piece types would childlike and playful, and my in seemingly inexhaustible little symbols as pre-prepared
rise much more slowly than this were totally nerdy side that craves quantities of colourful play elements. At first I was
we to look at the Lego sets of the collecting, dissecting, and elements: I am making lovely afraid this would destroy the
1970s and 80s. My data support what exploring. Lego, you make the little modules that can be purely abstract qualities of
users of old-school Legos intuitively perfect marriage between inserted in ambitiously the game, but soon it became
feel: that Lego is no longer the free- these worlds. This is why I am complex structures, and it irresistible to connect a tiny
formed “clay” it once was, and more your natural born fan. From feels just like building models Darth Vader incongruously
like a model set with pre-formed uses the first encounter I could not of the mind. I become dimly with a flower. I also admit to
– hello, Geonosian Starfighter! – and resist your Mondrian-like aware of replicating being amused by the idea of
also pre-formed limits.’ hard edge, primary colour, structures as I watch my ‘Serious Play’. Pinstriped kits
However, to some the mix of and at the same time sweet grandchildren getting for the board room and the
basic bricks and more complex pieces and lovable pieces. I love the absorbed in Lego play. They’re executive office? Permission
and figures in Lego is a valuable sensory pleasure of the feel only toddlers now, but soon to be creative when no longer
feature. David Whitebread says: and sound of the bricks, so they will show their own a child? I have never needed
‘When you watch children playing clean and exact. What could children how to click the an excuse for play. After all,
with Lego they are often problem- be more satisfying than the bricks together and pull them according to Einstein, play is
solving with the constructional sound of little bricks clicking apart again. Will they be using the highest form of research.
aspects and involving themselves in together and the the same bricks? I hope so. I don’t even need my own
a world of pretence at the same time. characteristic sound of Recycle and recombine. special box of elements – as
I don’t recall that from my own burrowing in a full box. You For me you are one of in research it is best to share
childhood endeavours with, say, feel reassuringly firm yet those legends that transcend and to re-use.
Meccano, where the process of light. There is the thrill of the change in fashion and leaps With tender thoughts of
building was very valuable but more sheer abundance of in technology. Just like your never-ending combinations,
demanding, and so effectively closed combinatorial possibilities abstract cousin, language, your devoted fan,
out the imaginative aspects.’ you provide. Then there is the you continuously re-use and Professor Uta Frith
Encouraging this combination of joy of a new start every time reinvent your elements. You University College London
rule-based and imaginative, themed
play has made Lego attractive for use
in psychological practice.
using Lego in a therapeutic and structured autism-specific social interaction scores,
way in order to naturally reinforce and interacted with others in the
Lego and autism appropriate social behaviour. Then a PhD playground for longer.
Built as it is on a rule-based, mechanical project at Cambridge University – Gina Gina Owens, now Gina Gomez and
system, Lego lends itself to therapy with Owens under the supervision of Simon a Research Psychologist at the University
children on the autistic spectrum. More Baron-Cohen (Owens et al., 2008) – gave of Cambridge and Cambridgeshire and
than 15 years ago, clinical psychologist 6- to 11-year-olds with high functioning Peterborough Foundation Trust, picks up
Daniel LeGoff (nominative determinism autism either Lego therapy, the Social Use the story. ‘The groups were a success –
alert!) saw that children with autism and of Language Programme, or no the children enjoyed it, benefited in terms
other neurobehavioural disorders were intervention. After one hour a week of their social skills – though there were
naturally attracted to Lego when presented building in pairs or small groups, for lots of individual differences – and
with a room full of toys (see 18 weeks, the Lego therapy group had parents were very satisfied that children
www.thecnnh.org/lego.html). LeGoff began improved more than the other groups on could attend a social group that they
didn’t find anxiety provoking or stressful.’
But were the benefits specific to Lego?
‘I think you could in theory use any
building block, stickle brick, etc to the
Norton, M.I., Mochon, D. & Ariely, D. and Developmental Disorders, 38,
(2011). The IKEA effect: When labor 1944–1957.
same ends,’ Gomez replies. ‘You can even
leads to love. Journal of Consumer Pike, C. (2002). Exploring the conceptual use the same approach to bake a cake –
Psychology. doi:10.1016/j.jcps.2011.08 space of LEGO: Teaching and learning splitting up the roles, joint focus, etc. But
Owens, G., Granader, Y., Humphrey, A. & the psychology of creativity. Psychology having said that, Lego is extremely
Baron-Cohen, S. (2008). LEGO therapy Learning & Teaching, 2(2), 87–94. versatile. You can be creative but within
and the Social Use of Language Shelton, A.L., Clements-Stephens, A.M., certain boundaries. There are themes to
Programme: An evaluation of two Lam, W.Y., et al. (2011). Should social suit different interests, and then there’s
social skills interventions for children savvy equal good spatial skills? Journal
the behind the scenes stuff – online clubs
with high functioning autism and of Experimental Psychology: General.
Asperger syndrome. Journal of Autism doi: 10.1037/a0024617
to join, video games, stop motion films to
be made in groups. It gives children with

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autism a topic to discuss with peers that physically manipulating their business worlds of which it is
is socially acceptable and of interest to model.’ part.’ And in as yet
others – at least some others!’ unpublished research,
Lego therapy is now worldwide, with Miles Richardson at
organisations such as ASD Aid Lego in research the University of
(http://asdaid.org), run by adult fans of The Lego Serious Play method has also Derby is using Lego
Lego, organising events in Australia at found its way into psychological research. building skill as a
which thousands attend to learn how ‘to In 2011 a two-day experiment conducted predictor of
help children with autism spectrum by the LEGO Learning Institute, MINDLab mathematical and
disorders communicate and grow’. Not and Aarhus University (including UK spatial abilities.
everyone is convinced though. Jean psychologists Chris and Uta Frith) But it’s not just
Ruttenberg, of the Autism Center in investigated the impact of collaborative for kids. Lego has
Philadelphia, says Lego therapy won’t behaviour on the heart and brain. been used in an
help children with more complex cases Summer-school students from 15 countries adaptation of Piaget’s
of autism. She says that LeGoff won’t used Lego bricks to build, discuss and famous ‘mountains
include children with behaviour align their understanding of key concepts task’ for adults,
problems. ‘Those make up the majority associated with leadership and social finding a strong
of children with autism, and the ones we capital. The research team hypothesise that correlation between
struggle with every day,’ Ruttenberg says. collective building processes will lead to overall social acumen
She would like to see more extensive stronger heart rate synchronisation among and the study
studies before adding it to treatments at participants, and greater activity in the participants’ accuracy
her centre. social areas of the brain. in taking another
Also getting under the skin with spatial perspective,
Serious Play is David Gauntlett but only when the
Lego in the workplace (University of Westminster). ‘Making viewpoint was that of
Back in 1995 the Lego company observed things and then reflecting on them and a figure, rather than a
that children were starting to play telling a story about them is a great way toy camera or triangle
differently. ‘Growing older younger’ was of getting people to assemble their (Shelton et al., 2011).
the term often used, and Lego felt a new knowledge, thoughts and feelings about It has revealed the
strategy was needed. Finding the results something,’ Gauntlett says. ‘I’m looking ‘curse of expertise’, in a study which
of their internal sessions decidedly at how we can use the process to explore showed that experts at building Lego Star
unimaginative, the group called in identities. So people are asked to build Wars models underestimate the time
business consultants to research how a model which represents their personal needed for a novice to do the same thing
building with Lego could be used to ‘tap identity – who they are and what they (Hinds, 1999). A study of the influence of
unconscious knowledge’ and create bring to the world. Then we also build perceived meaning on our willingness to
strategy as ‘something you live as opposed influences on their identities, and explore work made use of Lego (Ariely et al.,
to something stored away in a document’. those connections.’ Find out more at 2008). Lego even found a place in a study
However, it was not until psychology www.artlab.org.uk/lego.htm. which found that ‘fertility cues lead
graduate Robert Rasmussen was involved Again, I ask whether there is anything committed men to devalue relationship
in 1999 that ‘the work moved into intrinsic about Lego in this. ‘Lego is very alternatives’ (Miller & Maner, 2010).
developing the process itself… to make the easy for people to put together,’ Gauntlett Even the animal world doesn’t escape.
results reproducible and the methodology says, ‘and to create something which they Need to uncover risk behaviour in
robust’. The first ‘Lego Serious Play’ are typically satisfied with, and which foraging rats? Bring in the Lego (Choi &
facilitators were trained in 2001, and the communicates numerous meanings. This Kim, 2010). Nicky Clayton’s group always
product was made open source in 2010. is unlike drawing, or making things with use Lego to study episodic-like memory
On its website, Lego Serious Play is modelling clay – both of which I have in scrub jays: ‘I use the Lego bricks to
described as ‘building landscape models also asked people to do – because these make each ice cube tray visuospatially
with LEGO bricks, giving them meaning activities often make people feel self- distinct and thus allow my birds to bury
through storymaking, and playing-out conscious, and they become overly their food in different trays at district
various possible scenarios, which deepens concerned with what the thing looks like, times. This allows me to assess how good
understanding, sharpens insight, and and spend time trying to make it look they are at remembering which caches
socially “bonds” together the group who acceptable, and becoming frustrated, and they have hidden where and when’ (see,
“plays” together’. In his introductory so on. With Lego, people can put for example, Clayton & Dickinson,
manual, Rasmussen draws on the ideas materials together quite quickly to 1998). And why not have octopuses get
of Jean Piaget, Seymour Papert, Mike communicate meanings, in metaphors, to grips with Lego (Kuba et al., 2006), to
Csikszentmihalyi and more in explaining so it works very well.’ tackle the phylogenetic origins and
the science behind Serious Play. ‘A Lego also lends itself to a more function of play?
business or company is so much more incidental role in psychological research, Perhaps most interesting, though,
than a building and the people in it’, particularly with children. David is research using Lego that could reveal
Rasmussen writes. ‘The LEGO Serious Whitebread’s lab is running a number of why people value their Lego creations.
Play method is a bold attempt to take the studies related to private speech and self- In a paper ‘The IKEA effect – when labor
power of constructionism and apply it to regulation. ‘While the children are leads to love’, a team led by psychologist
the complexity of the business world… building something, they are constantly Michael Norton (2011) investigated the
people see things they couldn’t see before. talking about what they are making, counter-intuitive notion that having to
They can manipulate it, play with it, and planning the adventures they are going put effort into producing something
ask all sorts of “what if” questions by to have with it, and creating imaginary yourself can actually increase your

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HTTP://WWW.ANDREWLIPSON.COM/LEGO.HTM
Lego in teaching
Whether it’s Richard Wiseman (University of Hertfordshire) and his Lego
visual illusions, Niall Canavan explaining sampling in psychology via Lego
(see tinyurl.com/7nd6pck) or Chris Moulin (University of Leeds) and his
Lego brain (see tinyurl.com/7f8ozyy), there’s no shortage of psychologists
out there making use of Lego in their teaching. Others have used Lego to
explore concepts of civic participation, linked to the theories of Solomon
Asch and Stanley Milgram (see tinyurl.com/78al4yn), or as a medium for
teaching, learning and research in the psychology of creativity (Pike, 2002).
Beyond the brick, the Lego Mindstorms kits, containing software and
hardware to create small, customizable and programmable robots, seem to
lend themselves to psychology. Perhaps this is not surprising given that they
grew in part from research by developmental psychologist Edith Ackermann
(Massachusetts Institute of Technology). ‘I have worked with the Lego groups
on a regular basis since 1986,’ she tells me. When I moved from the Piaget
Institute in Geneva to work with Papert at the Epistemology and Learning
Group, MIT Media Lab, I was interested in “children as cyberneticians” – the
genesis of their views on control and communication in humans, animals
and machines – and their views on agency and intelligence in humans,
animals, and machines. Bringing Lego and the LOGO programming language
together was a good marriage, offering an excellent entry point to learn
about how the kids themselves think about AI, smart machines, and what
not.’ Psychologists now use Ackermann’s developments to teach about the
scientific method (see Tom Stafford’s account of work at the University of
Sheffield, at tinyurl.com/6quqrtq), and galvanic skin response
(www.extremenxt.com/gsr.htm).

willingness to pay for it. Participants Education (see www.legoeducation.com) ‘something different’ about Lego persists.
valued their Lego helicopters, ducks, dogs about using Lego to help vulnerable adults Perhaps it’s simply that what is largely
or birds more when they had built them make decisions about their lives – building a personal preference for Lego based
compared to when they received prebuilt what their perfect room/house would be on aesthetics, simplicity and versatility
sets, or when they built and unbuilt them. like, and using that as a starting point for became more of a cult amongst scientists
The authors suggest that ‘building discussing life changes. ‘I can also see Lego (e.g. see tinyurl.com/scitweeps), which
products increases both thoughts about being used to express or discuss emotions, has then led to interesting partnerships.
the positive attributes of that product… in a similar way to art therapy. Lego is As we have seen, there are several
and positive affect and emotional such a creative toy that I think the examples of psychologists influencing
attachment to that product’. In addition, opportunities to use it in psychology, the development of Lego (see also ‘Lego
the authors argue, self-assembly of education and the workplace are very in teaching’). ‘What I find attractive about
products may allow people to both feel large.’ Lego as a company to work with,’ says
competent and display evidence of that Other toys do find their way into David Whitebread, ‘is that they seem
competence – their creation – thereby psychology. For example, William Farr genuinely interested in supporting high-
‘signalling desired attributes’ to and Nicola Yuill of the University of level research into play and learning, and
themselves and others. Personally, Sussex are doing fascinating work with have a strong philosophy of developing
I suspect that displaying my ‘creation’ Steve Hinske at the Institute for Pervasive products based on rigorous research to
would only signal to my other half that Computing in Zurich, using an support children’s play. They provide
I was entering midlife crisis, but Norton’s augmented Playmobil Knight’s Castle. funding for research through quite an
point has solid foundations. They have added a wireless networking impressive array of projects which they
system and radio frequency identification either run themselves or support
tags, allowing the Playmobil characters to financially.’
A partnership speak or make different sounds when There’s even a ‘senior builder’, Dave
Although Lego has been around since the they are placed in different locations. The Specha, making use of his psychology
1940s, it is still relatively early days for the adaptations can improve understanding of degree at a Legoland Discovery Centre
relationship between Lego and psychology. and interest in the play set, and boost the (see tinyurl.com/79nwprf). There’s hope
Those I contacted often spoke of great level of social interaction and play with for me yet!
potential for Lego in psychology. Gina other children (Farr et al., 2012). Farr
Gomez says: ‘In terms of the Lego therapy and Yuill even teamed up with Hayes
approach, I think this can help children Raffle, the developer of Topobo, a Jon Sutton is Managing
with other psychological difficulties – construction system embedded with Editor of The Psychologist.
social anxiety, low self-esteem, bullying, programmable memory. In a small sample If you have used Lego or
REASONABLYCLEVER.COM

etc. It could also be used within families to of children with autism, they found more other play systems in your
help parents – perhaps fathers in particular social forms of play with the Topobo than professional life, do get in
– interact with their children in a positive with traditional Lego (Farr et al., 2010). touch.
way.’ Gomez reports a conversation with Yet such examples are few and far jon.sutton@bps.org.uk
Anna Trolle-Terklesen from LEGO between, and the sense that there is

read discuss contribute at www.thepsychologist.org.uk 603

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