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Module I:

Scope and Sequence:

1. Marketing and Markets


1.1. Pronunciation: Syllable and Word Stress
2. Vocabulary: Marketing & Graphic Design
3. How is Marketing changing? How does Marketing and Graphic Design work together?
3.1. Simple Present vs Present Continuos
4. Graphic Designers
4.1. Skimming
4.2. Scanning
4.3. Main idea in texts
5. Writing: The Sentence
5.1. Parts of the speech
5.2. Sentence: Types and Variety

By the end of this module, you will:

A. Identify and apply syllable and content word stress to correctly pronounce words.
B. Classify, place, and use the parts of speech.
C. Accurately write sentences acknowledging sentence types and sentence variety.
D. Use the present simple and the present continuous to signal common and
out-of-the-ordinary activities and situations.
E. Skim and scan texts to get the main idea of written pieces.
F. Discuss and express opinions in regards to how marketing and graphic design affect
the way we consume products and services.

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