brand Credibility on Consumer Purchase Intentions: Moderating Role of Brand Image. Kindly fill up the
questionnaire and return. Any information obtained for this purpose will be kept strictly confidential
and only be used for academic purpose. Your cooperation is highly appreciated in this regard. Thank
You!
General Information
(1) Gender: Male Female
(2) Age group: Below 15 15-25 26-35 36-45 above 45
(3)Level of education: Under-Graduate Graduate Post-Graduate
Mark the questions according to scale from strongly disagree to strongly agree
Dear respondent please answer the following questions with respect to Pizza Hut services
Strongly Strongly
Questions Disagree Disagree Neutral Agree Agree
Brand Credibility Erdem et al, (2004) and Wang et al, (2010)
19. It is likely that I will transact for this brand in the near
future.