Statement of intent Emily Morgans

I have chosen brief two, which is to create a three-minute opening sequence of a pilot for a new
radio magazine show, which will be made to be broadcasted on BBC radio 1, between the times of 7-
730 pm every Friday evening.

I chose this brief because I felt that it was the most interesting and I could think of many more ideas
for a radio magazine show than for the other two briefs and I think this brief will let me express the
genre of my radio show more. To research for my main task I am going to use BBC to look at
previous radio magazine broadcasts that follow the same codes and conventions of the show that I
will be producing. This will help me to see the typical conventions with a similar structured pilot
show and help me to incorporate these factors into my radio show that I will create. When I start to
plan my products. I will create a proposed running order and a draft svript. This is a vital part of my
planning as it will allow me to decide on what voice host, topics, segments and sound effects I will be
incorporating into my show. This will also help me to use as a guide as to how long each of my sound
bites and features should last.

In my planning I intend to create the concept of my ideas and concepts by planning the product plan
within PowerPoints, Prezi, mood boards and surveys to gather information that will help me as a
guideline of what content my radio show should convey to meet the typical conventions of a radio
magazine shows, for it to be culturally sophisticated. I intend to create my main product over the
period of October and November. I will create it by using a piece of software called Audacity, after
the sound recording I will start to edit them on a computer to create the best possible outcomes for
my radio adverts overall. This will be achieved by adding sound effects that need to create the right
atmosphere as this factor is typical for a radio show. I intend to record my planning on Weebly: by
producing surveys and PowerPoints will be uploaded meaning that it will be clearly shown what
stages I have took to achieve my final product. This will be done around November time as I hope to
have finished my products completely by this point. I am hoping that my final product will be of
broadcast quality.

Media convergence allows media audiences to use one platform to be able to consume various
types of media texts, for example on a smartphone, tablet or laptop. This allows the audience to
listen to radio, explore the internet, read newspapers etc. Allowing them to participate in social
media through different media platforms.

My pilot for my radio magazine will be accessible on any platform that has radio broadcast capacity.
As the target audience are 16-24 year olds they will be able to access my broadcast primarily a radio
app on their mobiles.