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ANMOL BAKERS PRIVATE LIMITED

ANMOL BAKERS PRIVATE LIMITED

The word 'Anmol' stands for precious, priceless, valued and treasured

to mention a few. At Anmol, our efforts and values too have always

been guided by these words of encouragement.

Whether it being one of the biggest packaged food brands in India or

a trusted name among consumer for decades, every milestone we

reach inspires us to set our sight on newer destinations.

At Anmol, our pride lies in witnessing the smiles that our products

bring on the lips of millions, everyday, round the clock. At Anmol,

being responsible towards the consumers and environment is what is

precious.
ANMOL BAKERS PRIVATE LIMITED

OUR MILESTONES

Our first biscuit manufacturing unit was established at Dankuni, West


Bengal in December, 1994.
In the year 1998, the company had successfully commissioned its
second manufacturing unit at Dankuni, adjacent to the existing unit.

Keeping the momentum of growth, we geographically moved to


North & North West India by setting up a new manufacturing unit in
Greater Noida, UP in 2001.
In 2004, we acquired a biscuit manufacturing unit at Panchghora,
West Bengal.
The Group began with the production of cakes in the year 2004-05.
Seeing the huge prospects and growth in the biscuits industry, the
company, in the year 2011, set up yet another state-of-the-art
manufacturing unit in Hajipur, Bihar.
The company had begun its production with mere two varieties but as
of today, we are manufacturing more than thirty varieties.
ANMOL BAKERS PRIVATE LIMITED

QUALITY ASSURANCE

We are strongly
committed to quality
and hence we take
stringent quality
measures in
everything we do.
 Certified as compliant
of ISO 22000:2005
norms
 Member of the Agriculture and Processed Food Exports
Development Authority (APEDA) under the ministry of commerce,
Government of India
 Extensive introduction of technology to automate its production and
commercial processes
 Manufacturing activities like using top-of-the-line SAP ERP
(Enterprise Resource Planning) software at its factory for business
applications including financial management, supply chain
management, production planning, and others
 Received a HALAL registration certificate from Jamiat Ahl-e
Hadees Birbhum, West Bengal
 Adopted the Good Manufacturing Processes (GMP) and Hazard
Analysis of Critical Control Points (HAACP) at all our facilities
ANMOL BAKERS PRIVATE LIMITED

MANUFACTURING FACILITIES

We try to give our best in everything we do. Our manufacturing


facility is at par with every standard and we are proud of it.

 Smooth transition from a traditional manufacturing facility to


multiple state-of-the-art modern manufacturing facility
 Producing quality bakery products with stringent global standards
 Anmol has a total installed capacity of 263000 MTPA today,
spread across eastern and northern India
 Production facilities located at Dankuni-West Bengal, Greater
Noida-U.P., Ghaziabad-U.P., Hajipur-Bihar and Job Work Units
located at Sambalpur & Kendrapara-Odisha
 Manufacturing facilities with specialized professionals to manage
the production and maintain quality
 The use of sophisticated packing machines to ensure taste and
freshness
 Current Production Capacity of 16000 metric tons per month
ANMOL BAKERS PRIVATE LIMITED

HISTORY

Anmol Industries Limited is a packaged food company, majorly


focusing on biscuits, cakes and cookies. We have a strong
presence in Northern and Eastern India and are currently making
progressive efforts to establish footprints in the Southern and
Western parts as well. Since 1994, we have successfully
leveraged our established brand presence, strategic supply chain,
diversified product portfolio and consequent value proposition for
consumers to reach maximum households. Additionally, our
strategically located manufacturing facilities, experienced
promoters and senior management team have made relentless
efforts to establish Anmol as an iconic brand across India.

Our myriad variety of products enable us to cater to a wide range


of preferences across several consumer segments, thereby making
our products less susceptible to shifts in consumer preferences,
market trends and risks of operating in a particular product
category. At Anmol, we take pride in having stayed true to our
tagline – “Yours tastefully” – as our sole purpose has always been
to give consumers the gift of taste and quality. All our delights are
made keeping in mind the goal to reach every soul, regardless of
their diversity.
ANMOL BAKERS PRIVATE LIMITED

OUR MISSION

Anmol desires to be at the

pinnacle, paying a firm

attention to the growth of the

conglomerate. The value for

life should always

commemorate the path of growth. Anmol looks forward to

fulfilling the aspirations with a global approach and to deliver

the best returns to the society, consumers, and its

stakeholders.

Striving towards becoming the best in the food segment, we

aim to relentlessly offer distinctive flavours to our progressive

consumers. Moving fast on the path to fulfilling aspirations

with a global approach, we also aim to deliver the best returns

to the society, consumers, and our stakeholders.


ANMOL BAKERS PRIVATE LIMITED

OUR VISION

Anmol seeks to evolve as one of

the most trusted and responsible

brand leaders in packaged food

industry through continuous

improvement driven by integrity, teamwork and innovation

with rock solid commitment to the society and environment.

We seek to evolve as the top Biscuit Brand in India. We strive

to reach deeper into the hearts of our loyal consumers,

establishing a mutually enriching relation with each one of

them. Having always been dedicated to providing the best to

the consumer, we aim to reach for the sky as we believe that it

is where the limit lies.


ANMOL BAKERS PRIVATE LIMITED

BOARD OF DIRECTORS

Presently the chairman, he is the founder &


promoter director of the company with more
than three decades of experience in the bakery
industry and is a well known personality in
this sector. Sustainability initiatives are given
Shri Baijnath Choudhary shape by incorporating corporate strategies
that not only enhance customer satisfaction but also add significantly
to the development of natural & social capital. He is instrumental in
making the strategic decisions of the company. Under his inspiring
leadership, the group is scaling new heights every year and he has
been appreciated for spearheading this growth. He is extensively
involved in various CSR and philanthropic activities of the
organization towards the well being of society.

Shri Biswanath Choudhary


Son of Shri Baijnath Choudhary, Shri Biswanath Choudhary is
presently the Executive Vice Chairman of the Company. In a career
that spans around three decades, he has been acknowledged for his
vision and commitment. Leveraging significant learning of
sustainable excellence within Anmol, he led the entire team of
procurement and finance and helped the company to excel and grow.
Under his leadership, the costs have been cut down sharply and that
acts as one of the most vital core competencies of Anmol. At present,
ANMOL BAKERS PRIVATE LIMITED

he controls the entire procurement and overall administration of


Anmol Biscuits Ltd.

Shri Dilip Kumar Choudhary


He is presently the Managing Director of Mukund Foods Limited (a
subsidiary company of Anmol Biscuits Ltd). Yet another ambitious
part of Anmol Group, he controls the overall working (operations) of
Mukund Foods Limited. Under his leadership, Mukund has dilated
remarkably well and has witnessed unprecedented growth in its
operations. In a career spanning around two decades, he has gained a
vast knowledge in the bakery industry which is helping the Anmol
Group accomplish its vision in an effective and efficient manner.

CHAIRMAN'S MESSAGE

Sky is the limit for those who feed on


challenges. Our Chairman, Mr. Baijnath
Choudhary is a living testament of this
philosophy. Spearheading Anmol Biscuits'
business operations and trendsetting new
standards in the market, he is the guiding force behind the steady
growth of brand Anmol. Under his leadership, the company has
shown remarkable growth on all possible fronts and is poised to
leapfrog further in the competitive global marketplace. He believes in
ANMOL BAKERS PRIVATE LIMITED

working aggressively to position Anmol as the fastest growing biscuit


brand in the domestic as well as export markets.
He says, "Ours is a fast growing company. We dream big and we are
not afraid to try out even seemingly impossible ideas. Our failures
have become stepping stones to our most significant successes. We
have been changing the market, changing products, changing
processes, changing the consumer's expectations and changing
mindsets at an amazingly rapid pace."
ANMOL BAKERS PRIVATE LIMITED

SOCIAL RESPONSIBILITIES

We are living at a time when the social context of business is being


redefined. A globalised market place without boundaries has emerged,
stimulating unparalleled growth. At the same time, this has also
resulted in lopsided development where the divide between rich and
poor is growing, leading to social conflicts. The environmental
debates of the past two decades have amply highlighted the
importance of sustainable development.
In its own enlightened self-interest, it is essential that business play a
proactive and supportive role in the communities to which they
belong. Anmol, from earlier days, has grasped this reality and played
stellar roles in contributing to community life.
ANMOL BAKERS PRIVATE LIMITED

TEAM OF EXPERTS

At Anmol, tireless efforts race against the clock every day to meet the
steadily increasing demand of the domestic and international markets.
The trained personnel from all classes of society form a formidable
team who carry forward the legacy of Anmol Biscuits Ltd on their
shoulders.
With a strong team of over 2000 people, including skilled workers,
marketing personnel, R&D experts and other operation, managerial
and administrative executives, Anmol is a family that reflects unity in
diversit
ANMOL BAKERS PRIVATE LIMITED

PRODUCTS

Crackers
 Dream Lite
 2 in 1
 Jadoo
 Veg Munch
 Twinz
 Top Magic
 Snack it
 Tip Top
 Mexi Bite

Cream
 Yummy Chocolate
 Yummy Orange
 Yummy Milk
 Yummy Choco Vanilla
 Yummy Kesar Pista
 Yummy Elaichi
 Lemon Mazaa
 Fruit Mazaa
ANMOL BAKERS PRIVATE LIMITED

Health
 Marie Plus
 Vita Marie Plus
 Thin Arrowroot
 Zero Sugar

Sweet
 Smileys Cashew Cookies
 Smileys Butter
 Butter Bake
 BakersBix
 E-Time
 Milk Made
 Coconutty
 Golmol
 Dil Khush
 Butter Bake Kaju
 Jeera Dhamaal
 Hit & Run