REFERENCES
WEB LINKS:
1. http://www.oed.com/view/Entry/113218?redirectedFrom=management#eid
2. SS Gulshan. Management Principles and Practices by Lallan Prasad and SS Gulshan. Excel Books India
3. "Andreas Kaplan: European Management and European Business Schools: Insights from the History of Business Schools, European
Management Journal, 2014"
4. http://www.behavior.org/resource.php?id=400
5. http://www.obmnetwork.com/
MANAGERIAL ECONOMICS
Objectives:
UNIT-I
Introduction to Managerial Economics: Definition, Nature and Scope, Relationship with other areas in Economics, The role of
managerial economist. Concept of opportunity cost, Incremental concept, time Perfective, Discounting Principle , Risk & uncertainty
UNIT-II
Demand Analysis: Elasticity of demand, types and significance of Elasticity of Demand - Measurement of price Elasticity of Demand – forecasting
techniques, Law of Supply.
UNIT-III
Production Analysis: Production function, Marginal Rate of Technical Substitution, Production function with one/two variables, Cobb-
Douglas Production Function, Returns to Scale and Laws of returns.
UNIT-IV
Cost theory and estimation: Cost concepts, determinants of cost, cost – output relationship in the short run and long run – Saucer shaped
short – run Average cost curves – Average total cost curve .
UNIT-V
Market Structure and Pricing practices: Features and Types of different Markets – Price- Output determination in competition, Monopoly,
Monopolistic competition and Oligopoly both in the long run and short run. Pricing methods in practice – Marris & Williams Models.
Relevant cases have to be discussed in each unit and in examination case is compulsory from any unit.
OUTCOMES: At the end of this course students should be able to
REFERENCES
1. Paul, Koushil: “Managerial Economics”, Cengage Learning, New Delhi,
2. Siddiqui S A,Siddiqui A S: “Managerial Economics”, and Financial Analysis”, New Age International Publishers, New
Delhi, 2008.
3. Vanita Agarwal: “Managerial Economics”, Pearson, New Delhi, 2013.
4. Dominick Salvatore: “Managerial Economics”, Oxford University Press, New Delhi,2010.
5. D.L. Ahuja: “Managerial Economics”, S. Chand & Company ltd,New Delhi-55.
6. O’Sullivan, Sheffrin, Perez “Micro Economics: Principles, Applications and Tools”, Pearson Education. Mithani D M:
‘’Managerial Economics”, Himalaya Publishing House, Mumbai, 2008.
WEBLINKS:
1. The New Palgrave: A Dictionary of Economics,
2. " The New Palgrave Dictionary of Economics
3. The Public Firm with Managerial Incentives
4. nternational Journal of Economics and Management Sciences
5. http://www.edushareonline.in/Management/eco%20new.pdf
ACCOUNTING FOR MANAGERS
OBJECTIVES:
UNIT-I
(a) Accenting process: Definition of accounting. Accounting concepts. Books of original entry, ledger, trial balance, Terminal
accounts. Accounting Concepts and conventions and their implications on the data generation.
(b) Measuring Business income: Distinction between capital and revenue: Matching revenue and Expenditure; The role of accounting
policies like Depreciation and inventory valuation on reported income and related accounting standards (AS).
UNIT-II
Understanding Terminal accounts: a) preparation and presentation of income statement; B ) Balance SheetAccounting standards–their rationale
and growing importance in global accounting environment, IAS-IFRS-US GAAP. Preparation and presentation of final accounts of
companies. Guidelines for disclosure.C) Taxation and tax planning; corporate tax rates and tax structure;
UNIT-III
Financial Analysis: The scope and purpose of financial analysis; financial statement analysis. Ratio analysis – liquidity, activity, structural,
coverage and profitability ratios; predictive power of ratio analysis; Inflation and financial analysis; applications of financial analysis;
Related AS.
Funds flow analysis; concepts of funds; ascertaining funds from operations ; Sources of funds: Uses of funds; Preparation and
analysis of funds flow statement and cash flow statement. Related AS.
UNIT-IV
Cost accounting concepts; role of cost accounting information in planning and control; interfaces of cost accounting; financial
accounting a managerial accounting; Cost concepts.Preparation of cost sheet under different cost heads
UNIT-V
Cost behavior and Decision making; methods for determining fixed and variable costs; Optimization of product mix, make or buy
decisions.Capacity utilization, plant shutdown- sensitivity analysis, Standard costing, Definition of Standard Costing, Purpose of
standards, Types of standards, standard setting. Zero based budgeting: concept , importance and relevance.
Relevant cases have to be discussed in each unit and in examination case is compulsory from any unit.
OUTCOMES:
1. Use accounting and business terminology and understand the nature and purpose of generally accepted accounting principles(GAAP)
2. Recognize the information conveyed in basic financial statements and the way it is used by investors, creditors, regulators and managers
3. Compute financial statement analysis.
4. Explain and discuss the principles and foundations behind general cost management for budjets,pricing, and decision making.
REFERENCES:
1) Vijaya Kumar.P, Ravindra P.S., Kiran Kumar V: “Accounting for Managers”, Himalaya Publishing House, New Delhi, 2013
2) Shankarnarayana, Ramanath: “Finanacial Accounting for Management”, Cengage Learning, New Delhi.
3)Ramachandran N, RamKumar Kakani: Financial Accounting for Management”, McGraw Hill – 2013.
4) Maheshwari, Maheashwari and Maheshwari, “Financial Accounting”, Vikas publishing House, New Delhi,2013
5) Amberish Gupta:”Financial Accounting for Management”, Pearson Education, 2012.
WEB LINKS:
1. http://www.accaglobal.com/publications/accountingandbusiness/
2. http://www.blackwellpublishing.com/journal.asp?ref=0810-5391
3. http://www.tandf.co.uk/journals/routledge/09585206.html
4. http://www.academicpress.com/cpa
5. http://www.tandf.co.uk/journals/routledge/09638180.html
MANAGERIAL COMMUNICATION
OBJECTIVES:
• To acquire the students with fundamentals of management communication and help them to transform their communication abilities.
• To help the students to acquire necessary skills to handle day-to-day managerial responsibilities
• To impart them of report writing and presentation skills.
• To build student confidence and to enhance competetitiveness by projecting a positive image of themselves and their future.
UNIT-I
Role of Communication in Business – Objectives of Communication – The Process of Human Communication – Media of Communication,
Written Communication - Oral Communication - Visual Communication, Audio Visual Communication – Silence-Developing Listening Skills –
Improving Non- verbal communication skills – Cross Cultural Communication – problems and challenges.
UNIT-II
Managing Organization Communication – formal and Informal Communication - Intrapersonal Communication – Models for Inter
Personal Communication .
UNIT-III
Interpersonal Communication ,Managing Motivation to Influence Interpersonal Communication- Role of Emotion in Inter Personal
Communication– Communication Styles – Barriers to Communication – Gateways to Effective Interpersonal Communication.
UNIT-IV
Business Writing Skills- Significance of Business Correspondence, Essentials of Effective Business Correspondence, Business Letter and
Forms, Meeting, Telephone Communication , Use of Technology in Business Communication, Report Writing : Meaning and
Significance, Structure of Reports - Negative, Persuasive and Special Reporting, Informal Report – Proposals ,Formal Reports.
UNIT-V
Presentation skills – techniques of presentation – types of presentation – video space Conferencing and formats –Iinterview – formal and
informal – interview techniques– Communication etiquettes.
Relevant cases have to be discussed in each unit and in examination case is compulsory from any unit.
OUTCOME:
• The intended outcome of this course is to know the importance of managerial communication in business activities like report
writing, and presentation skills..
REFERENCES:
WEB LINKS:
1. (http://www.businessdictionary.com/definition/effective-communication.html)
2. (http://www.healio.com/orthotics-prosthetics/human-resources/news/print/o-and-p-business-news/%7Bab5bdfed-6cea-47d6-b2bb-
9b57d79c406a%7D/face-to-face-communication-the-trust-that-helps-build-a-business)
3. (http://www.bizjournals.com/bizjournals/how-to/human-resources/2012/08/face-to-face-communication-can-help.html?page=all)
4. (http://www.www.telephoneparticipation.com
BUSINESS ENVIRONMENT
OBJECTIVES:
To understand the overall business environment and evaluate its various components in business Decision making.
1. To Understand the nature and importance of national& International Businesses
2. To know the structure of the Indian economy.
3. To know about trade, fiscal policies.
4. To understand business environment laws.
UNIT-I
Business Environment: Importance at national and international level – problems and challenges – factors both internal and external
influencing business environment. Industrial policies since independence and their significance – emerging trends in BE - Five-year plans
and their importance ,LPG system.
UNIT-II
Structure of Indian economy – Nature and significance – Economic systems– structure of Indian industry – Economic reforms in various
sectors – nature – challenges – social justice – Disinvestment mechanism – problems and procedures.
UNIT-III
Fiscal Policy: nature and significance – public revenues – expenditure- debt, development activities allocation of funds – critical
analysis of the recent fiscal policy of Government of India. Balance of Payments: Nature – structure – major components – causes for
disequilibrium in balance of payments – correction measures.
UNIT-IV
India’s Trade Policy :Exim policy Types ,International trade theories, Nature – Magnitude and direction of Indian international trade – problems –
bilateral and multilateral trade agreements. International business environment: Nature – significance– challenges and mechanisms. WTO:
Agreements in the Uruguay round including TRIPS, TRIMS and GATS – disputes settlement mechanism – dumping and antidumping
measures, Foreign Exchange Market Mechanism.
UNIT-V
Legal Frame: special features of the SICA (special provisions) 1985, BIFR, Consumer protection act 1986, Environmental laws (pertaining to the
control and prevention of Air and Water pollution) and the Essential Commodities Act 1955, Competition Act 2002.
Relevant cases have to be discussed in each unit and in examination case is compulsory from any unit.
OUTCOME: The course helps the students to familiarize with the nature of business environment and its components. The course contents
facilitate the students to develop conceptual framework of business environment and generate interest in international business.
REFERENCES:
WEB LINKS:
OBJECTIVES:
1. To understand role of quantitative techniques in business decisions
2. To understand process of decision problem formulation.
3. To understand application of various quantitative techniques in managerial setting
4. To acquaint with important statistical techniques for managerial decision making.
UNIT-I
Basic Mathematical & Statistical Techniques: Linear, Quadratic, Logarithmic and Exponential Functions- Permutations and Combinations .
Measures of Central Tendency – Measures of Dispersion –Simple Correlation and Regression Analysis – Probability Distributions-
Binomial, Poisson, Normal and Exponential Probability Distributions.
UNIT-II
Introduction to Decision Theory: Steps involved in Decision Making, different environments in which decisions are made, Criteria for
Decision Making, Decision making under uncertainty, Decision making under conditions of Risk-Utility as a decision criterion,
Decision trees, Graphic displays of the decision making process .
UNIT-III
Linear Programming: Formation of mathematical modeling, Graphical method, the Simplex Method; Justification, interpretation of Significance
of All Elements In the Simplex Tableau, Artificial variable techniques: Big M method, Two phase method.
UNIT-IV
Transportation, Assignment Models & Game theory: Definition and application of the transportation model, solution of the
transportation problem, the Assignment Model, Traveling Salesman Problem.
UNIT - V
PERT & C.P.M. and Replacement Model: Drawing networks – identifying critical path – probability of completing the project within given time-
project crashing – optimum cost and optimum duration. Game Theory :Introduction-Two person Zero- Sum Games, Pure Strategies,
Games with saddle point, Mixed strategies, Rules of Dominance, Solution Methods Of games without saddle point –Algebraic ,matrix and
arithmetic methods.
Relevant cases have to be discussed in each unit and in examination case is compulsory from any unit.
OUTCOMES:
REFERENCES:
1. N.D.Vohra: “Quantitative Techniques in Management”, Tata- McGraw Hill Private Limited, New Delhi, 2011.
2. J. K. Sharma, “Operations Research: Theory and Applications”, Macmillan Gupta S.P: “Statistical Methods”, S. Chand and Sons,
New Delhi,
3. Anand Sharma: “Quantitative Techniques for Business decision Making”, Himalaya Publishers, New Delhi,2012;
4. D P Apte: “Operation Research and Quantitative Techniques”, Excel Publication, New Delhi, 2013
5. Hamdy, A.Taha: “Operations Research: An Introduction”, Prentice-Hall of India, New Delhi 2003.
6. Anderson: “Quantitative Methods for Business”, Cengage Learning, New Delhi 2013
7. Sancheti, Dc & VK Kapoor, “Business Mathematics”, S Chand and Sons, New Delhi
8. R.B.Khanna: “Quantitative Techniques for Managerial Decision”, PHI Learning, New Delhi, 2012.
WEB LINKS:
OBJECTIVES:
1. To Give Students mastives of MS-office
2. To enhance personal productivity through advanced feature of MS WORD, MS EXCEL and MS POWERPOINT
3. To impart skills of using basic social networking tools.
4. To impart skills of data collection and using statistical techniques.
UNIT-I
Introduction of various software ms-office, SQL, used for business and their significance in the current business environments.
UNIT-II
Financial modeling like present value of cash flows, valuations, financial ratio analysis, forecasting, trend analysis of data, random input
generations
UNIT-III
Statistics for management - correlation and regression analysis data presentation techniques. Statement the calculations and
applications with changing interest rate over a period of loan. (Using excel)
UNIT-IV
Data Collection and analyzing techniques - charts, flow diagrams TQM methodologies
UNIT-V
Preparation and presentations of mini projects assigned for course work of first semester
EVALUATION:
For IT Lab, 60 marks shall be awarded based on performance in the end semester examinations, 40 marks shall be awarded on day-to-day performance on Internal Marks.
REFERENCES:
1. Shelly, Cashman: “Microsoft copies 2007”, Cengage Learning, New Delhi. 2012
2. Alan Evans and Kendall Martin, Skills with Technology in Action, With Pearson E-text (My It Lab) 2 March 2015.
3. Computer Security Lab Manual (Information Assurance & Security) by William A. Conklin, Gregory B. White,Matthew P.
Hirsch and Vincent J. Nestler, 15 July 2005.
WEBLINKS:
1. A History of Information Technology and Systems
2. "Americas events- Video animation on The World's Technological Capacity to Store, Communicate, and Compute Information from
1986 to 2010"
3. Southern Innovator Magazine Issue 1: Mobile Phones and Information Technology
4. "The World's Technological Capacity to Store, Communicate, and Compute Information"
APTITUDE DEVELOPMENT-1
Objective: The objective of this course is to enhance the arithmetic and data interpretation abilities of the students by acclimatizing them with
the various analytical techniques..
EVALUATION
The examination for Aptitude Development shall be based as per the details mentioned below:
S.No Method of Examination Type Marks
1 50 Questions(1 mark each) on Units- I-V of the MCQ 100
Syllabi
The Duration of the test shall be of two hours for combined five units. No mid-examinations.
Unit I: Arithmetic Aptitude-I: Mathematical Solutions: Simplification, Square Root and Cube Root, Surds and Indices, H.C.F, L.C.M,
Decimal Fraction, Permutation and Combination, simple equations.
Unit II: Arithmetic AptitudeII: Number System, Percentage , Average , Speed & Distance, Probability, Mensuration, Volume. Spatial:
Trains, Time and Distance, Height and Distance, Time and Work, Boats and Streams, Directions.
Unit III: Arithmetic AptitudeIII:Interests: Simple Interest, Compound Interest, Profit and Loss, Discounts, Partnership & Percentage. Time:
Problems on Ages, Calendar & Clock. Area: Averages, Area, Volume and Surface Area.Coding&Decoding,Logarithm.
Unit IV: Arithmetic AptitudeIV:Ratio, Proportion and Variation: Stocks and Shares. Alligations: Chain Rule, Pipes and Cistern, Mixture,
Races And Games, Probability, Odd Man Out and Series,ranks.
Unit V: Data Interpretation: Table Charts, Data Sufficiency, Bar Charts, Tables, Pie Charts, Graphs and Line Charts.
OUTCOME: enhance the arithmetic aptitude and data interpretation ability of the students
REFERENCES
1. R.S Agarwal, Quantitative Aptitude, S Chand and Company, New Delhi, 2015.
2. Arun Sharm, How To Prepare For Quantitative Aptitude For The CAT, McGraw Hill Educaiton, New Delhi, 2014.
3. R.S. Agarwal, Verbal & Non-verbal Reasoning, S Chand and Company, New Delhi, 2015.
4. Wren & Martin, English Grammar, S Chand and Company, New Delhi, 2015.
Prof. Jagdeep Vaishnav, Nishant B. Patel, Biztantra, Cracking the Test of Reasoning & Data Interpretation, Dream Tech Press,
New Delhi, 2015.
5. Edgar Thorpe, Test of Reasoning, , Tata-McGraw Hill, New Delhi, 2014.
WEB LINKS:
1. A Modern Approach To Verbal & Non-Verbal Reasoning (English) Revised Edition - Buy A Modern Approach To Verbal & Non-
Verbal Reasoning (English) Revised Edition by R.S. Aggarwal Online at Best Prices in India -
2. Analytical Reasoning (English) 3rd Edition - Buy Analytical Reasoning (English) 3rd Edition by Pandey, M K|Author; Online at Best
Prices in India
TALLY LAB
Objectives:
1. To educate the students about usefulness/ importance of tally software for simplifying the accounting methods and procedures.
2. To train the students to create/load the company, group, security control, back-up file.
3. To make student proficient towards creating the accounts records and extract the financial statements related to inventory
management, depreciation, accounting and VAT procedure and records.
4. To impart practical training on tally software so that the students could apply its various aspect intheir day-to day business
professional activities.
UNIT – I :
Fundamentals of Tally : Getting Functional with Tally- Creation / Setting up of Company in Tally.Accounting Masters in Tally: F11: Features -
F12 : Configurations - Setting up Account Heads.Inventory in Tally: Stock Groups , Stock Categories ,Go downs / Locations ,Units of Measure
,Stock Items ,Creating Inventory Masters for National Traders. Voucher Entry in Tally: Accounting Vouchers Inventory Vouchers Invoicing.
UNIT – II
Advanced Accounting in Tally: Bill-wise Details, Cost Centers and Cost Categories, Voucher Class and Cost Centre Class, Multiple
Currencies, Bank Reconciliation, Interest Calculations, Budgets & Controls, Scenario Management. : Advanced Inventory in Tally: Order
Processing, Reorder Levels, Tracking Numbers, Batch-wise Details, Additional Cost Details, Bill of Materials (BoM), Price Levels and Price
Lists, Stock Valuation, Zero Valued Entries, Inventory Ageing Analysis, Different Actual and Billed Quantities
UNIT – III
Value Added Tax (VAT): Configuring VAT in Tally: Creating Masters, Entering Transactions, Accounting for Return of Goods, Rate
Difference in Purchase / Sales, Accounting for Interstate Transactions, Exempt Transactions under VAT, Exempt Transactions under VAT,
Purchases from Unregistered Dealers, Claiming ITC on Capital Goods, Inter-State Branch Transfers, VAT Reports, VAT for Composite
Dealers. VAT for Composite Dealers. Central Sales Tax: Basics of Central Sales Tax, Enabling CST in Tally, Recording Interstate
Transactions in Tally, Payment of CST,CST Reports. Point of Sale (PoS): Features of Point of Sale (PoS) in Tally, Configuring Point of Sale
in Tally, Entering POS Transactions, POS Reports. Job Costing: Configuring Job Costing In Tally, Creating Masters for Job Costing,
Recording Transactions, Job Costing Reports. Process Costing : Configuring Job Costing In Tally, Creating Masters for Process Costing,
UNIT – IV
Application Management and Controls: Concept of Control Centre, Installing & Activating Tally, Logging to Control Centre, Managing
Accounts using Control Centre. Online Help and Support: Features of Support Centre, Accessing the Support Centre, Using Support Centre,
Record.
Service Tax: Basics of Service Tax, Configuring Tally for Service Tax, Creating Masters, Entering Transactions, Accounting for Advance
Receipts, Accounting for Opening Service Tax Credit,Payment of Tax, Tax Reports.
Tax Deducted at Source: Basic concepts of TDS, Configuring TDS in Tally, Creation of Masters, Processing Transactions, TDS Reports.
UNIT – V
• Payroll Accounting and Compliance: Configuring Payroll in Tally, Creating Payroll Masters, Processing Payroll in Tally,
Accounting for Employer PF Contributions, Accounting for Employer ESI Contributions, Payment of Professional Tax, Generating Payroll
Reports.
• Excise for Manufacturers: Basic Concepts of Excise Duty, Configuring Excise in Tally, Creation of Masters, Processing
OUTCOMES:
1. Generate accounting and inventory masters, vouchers and basic reports in tally
4. Have an understanding of concepts and graphical application of VAT, CST, TDS and service tax..
EVALUATION:
For Tally-Lab, 60 marks shall be awarded based on performance in the end semester examinations, 40 marks shall be awarded on day-to-day performance on Internal Marks.
REFERENCE:
WEB LINKS: