ASSIGNMENT BRIEF

QUALIFICATION UNIT NUMBER AND TITLE

PEARSON BTEC HIGHER NATIONAL DIPLOMA IN BUSINESS (RQF) 01. BUSINESS & THE BUSINESS ENVIRONMENT (LEVEL 4)
INTERNAL VERIFIER UNIT TUTOR
MUHAMMAD ALI IQBAL RAJA Shermeen Wasif
DATE ISSUED SUBMISSION DATE RESUBMISSION DATE
TH th
18 APRIL 2019 24 MAY 2019

ASSIGNMENT TITLE BUSINESS ENVIRONMENTAL ANALYSIS

LEARNING OUTCOME AND ASSESSMENT CRITERIA

PASS MERIT DISTINCTION
LO1 EXPLAIN THE DIFFERENT TYPES, SIZE AND SCOPE OF ORGANISATIONS
P1 EXPLAIN DIFFERENT TYPES AND
PURPOSES OF
ORGANISATIONS; PUBLIC, PRIVATE AND
M1 ANALYSE HOW THE STRUCTURE, SIZE AND

VOLUNTARY SECTORS AND LEGAL STRUCTURES. SCOPE OF DIFFERENT

ORGANISATIONS LINK TO THE LO1 & 2
BUSINESS OBJECTIVES AND PRODUCT AND
D1 PROVIDE A CRITICAL ANALYSIS OF THE
P2 EXPLAIN THE SIZE AND SCOPE OF A RANGE OF . COMPLEXITIES OF DIFFERENT TYPES OF
SERVICES OFFERED BY THE ORGANISATION DIFFERENT TYPES OF ORGANISATIONS . BUSINESS STRUCTURES AND THE
LO2 DEMONSTRATE THE INTERRELATIONSHIP OF THE VARIOUS FUNCTIONS WITHIN AN INTERRELATIONSHIPS OF THE DIFFERENT
ORGANISATION ORGANISATIONAL FUNCTIONS.
AND HOW THEY LINK TO ORGANISATIONAL STRUCTURE
M2 ANALYSE THE ADVANTAGES AND
P3 EXPLAIN THE RELATIONSHIP BETWEEN DISADVANTAGES OF INTERRELATIONSHIPS
DIFFERENT ORGANISATIONAL FUNCTIONS BETWEEN ORGANISATIONAL FUNCTIONS
AND HOW THEY LINK TO ORGANISATIONAL AND THE IMPACT THAT CAN HAVE UPON
OBJECTIVES AND STRUCTURE. ORGANISATIONAL STRUCTURE.

LO3 USE CONTEMPORARY EXAMPLES TO DEMONSTRATE BOTH THE POSITIVE AND

NEGATIVE
INFLUENCE/IMPACT THE MACRO ENVIRONMENT HAS ON BUSINESS OPERATIONS
P4 IDENTIFY THE POSITIVE AND NEGATIVE M3 APPLY APPROPRIATELY THE PESTLE
IMPACTS THE MACRO ENVIRONMENT HAS MODEL
UPON BUSINESS OPERATIONS, SUPPORTED TO SUPPORT A DETAILED ANALYSIS OF THE
MACRO ENVIRONMENT WITHIN AN
BY SPECIFIC EXAMPLES.
ORGANISATION. LO3 & 4
LO4 DETERMINE THE INTERNAL STRENGTHS AND WEAKNESSES OF SPECIFIC BUSINESSES D2 CRITICALLY EVALUATE THE IMPACTS
AND EXPLAIN
THAT BOTH MACRO AND MICRO FACTORS
THEIR INTERRELATIONSHIP WITH EXTERNAL MACRO FACTORS HAVE UPON BUSINESS OBJECTIVES AND
P5 CONDUCT INTERNAL AND EXTERNAL DECISION-MAKING.
ANALYSIS OF SPECIFIC ORGANISATIONS IN
ORDER TO IDENTIFY STRENGTHS AND M4 APPLY APPROPRIATELY
WEAKNESSES.
SWOT/TOWS
ANALYSIS AND JUSTIFY HOW THEY
P6 EXPLAIN HOW STRENGTHS AND INFLUENCE DECISION-MAKING.
WEAKNESSES INTERRELATE WITH
EXTERNAL MACRO FACTORS.

SUBMISSION FORMAT
THE SUBMISSION IS IN THE FORM OF TWO WRITTEN REPORTS, AND A 5–10 MINUTE POWERPOINT PRESENTATION OF THE KEY
FINDINGS.

THE REPORTS SHOULD BE WRITTEN IN A CONCISE , FORMAL BUSINESS STYLE USING SINGLE SPACING AND FONT STYLE CALIBRI AND SIZE
11. YOU ARE REQUIRED TO MAKE USE OF HEADINGS , PARAGRAPHS AND SUBSECTIONS AS APPROPRIATE , AND ALL WORK MUST BE
SUPPORTED WITH RESEARCH AND REFERENCED USING THE HARVARD REFERENCING SYSTEM. PLEASE ALSO PROVIDE A BIBLIOGRAPHY
USING THE HARVARD REFERENCING SYSTEM. THE RECOMMENDED WORD LIMIT IS SPECIFIED.

THE PRESENTATION SLIDES FOR THE FINDINGS SHOULD BE SUBMITTED WITH SPEAKER NOTES AS ONE COPY . YOU ARE REQUIRED TO
MAKE EFFECTIVE USE OF POWERPOINT HEADINGS, BULLET POINTS AND SUBSECTIONS AS APPROPRIATE . YOUR RESEARCH SHOULD BE
REFERENCED USING THE HARVARD REFERENCING SYSTEM. THE RECOMMENDED WORD LIMIT IS 500 WORDS, INCLUDING SPEAKER
NOTES.

ASSIGNMENT SCENARIO AND GUIDANCE

SCENARIO

The global telecommunication sector has remained outstanding during the last decade, primarily due to technological advancements and
growing trend of smart phone usage. In the same manner, Telecom sector of Pakistan has also grown mainly due to trade and investment
liberalization, favorable policies and healthy competition (The future of Pakistan’s mobile phone industry: bright or bleak? 2014).
To access complete article:
https://www.researchgate.net/publication/265910369_Telecom_sector_of_Pakistan_Potential_challenges_and_business_opportunities

The rapid increase in telecommunication companies in Pakistan show that the means of communications such as telephone, Internet and
mobile communication are growing very fast. Pakistan has become the third telecommunication market that is growing very fast. Telecom
organization of Pakistan is fast improving with the foreign and domestic mobile and fixed-line networks investment..

HTTP://WWW.PAKISTANECONOMIST.COM/2017/05/22/TOP-10-TELECOMMUNICATION-COMPANIES-IN-PAKISTAN/

Some of the leading telecom service providers in Pakistan are: PTCL (PTCL is operating the largest CDMA with 0.8 million V-fone
customers. This company is the basic part of the growth of Pakistani economic industry); MOBILINK (It is the Pakistan’s best company
that provides data and voice service .ZONG (first China mobile company which operates its network in Pakistan); and TELENOR
(international provider of about 13 markets in Europe and Asia that provides data, high quality voice and content and communication
services.).

TASK 1 - (LO1: P1, P2; LO2: P3) (M1, M2 AND D1)

a) Give a narrative of the Four telecom service providers in terms of the following features:
a) Purpose of the business/objectives
b) Sector they operate in (public or private)
c) Organisational size and scope of operations
d) Legal structure (sole proprietor, partnerships, private limited)
e) Key stakeholders

B) COMPARE AND CONTRAST ANY THREE OF THESE ORGANISATIONS IN TERMS OF THE ABOVE -MENTIONED FEATURES.

c) Explain the various functions/departments for the chosen three organisations and their interrelationship.

USING AN ORGANISATION CHART FOR EACH ORGANISATION, SHOW HOW THE FUNCTIONS INTERRELATE AND AFFECT THE STRUCTURE AND ALSO
DISCUSS IF THE FUNCTIONAL STRUCTURE IS FAVOURABLE FOR THE FEATURES DISCUSSED ABOVE .

TASK 2 - (LO3: P4; LO4: P5, P6) (M3 AND M4)

 Select any one of the large telecommunication service providers to study its environment.

Using PESTEL analysis, identify and discuss the various macro environmental factors that impact organisations, highlighting the positive
and negative impacts, supported by examples.APPLY THE ABOVE IDENTIFIED FACCTORS ON YOUR CHOSEN TELECOM SERVICE PROVIDER.

b) Using SWOT/TOWS analysis, identify the key strengths and weaknesses of your chosen organisation.

Explain the interrelationships these internal factors considered in P5 have with the external factors discussed in P4 also ANALYSE AND
JUSTIFY HOW SWOT/TOWS INFLUENCES DECISION-MAKING IN YOUR CHOSEN ORGANISATION.
TASK 3 – D2
Give a presentation to an appropriate audience.

PRESENT THE INTERNAL AND EXTERNAL ANALYSIS OF KEY FINDINGS AND CRITICALLY EVALUATE HOW THEY INFLUENCE THE ORGANISATION ’S
OBJECTIVES AND DECISIONMAKING PROCESS.

EVIDENCE CHECKLIST SUMMARY OF EVIDENCE REQUIRED BY STUDENT

TASK 1 Report
TASK 2 Report
TASK 3 Presentation