Introducing

Singapore Media Academy

MediaAcademy.sg
mediacorp.sg 12 June 2019
Who We Are
The Only Media CET (Continuing Education and Training)
Centre in Singapore
2008: Appointment as
Only CET Media Centre

• Incorporated in November 2005

2006: Inception
• Wholly-owned subsidiary of Mediacorp
• >50 years of broadcast and media expertise
2009: Opening
• Wide range of accredited, conservatory-
style and market-relevant programmes
• Taught by top talent and professional Media
Practitioners using broadcast grade facilities
• Quality education to nurture a vibrant,
creative and robust media industry through
media education that is current and
relevant

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What Makes Us Special
Our USPs

Conservatory Style Training

Students learn by doing and through engaging, entertaining
& interactive training

Faculty
Students learn from current industry practitioners

Facilities
Students learn with broadcast grade equipment

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Customers
Public and Private Sectors and Education Institutions
• ANZ Bank
• Agri-Food & Veterinary Authority of Singapore (AVA)
• Building Construction Authority (BCA)
• Central Provident Fund Board (CPFB)
• Civil Service College (CSC)
• Continental Automotive Singapore
• EDB Investments Pte Ltd (EDBI)
• e2i
• Health Sciences Authority (HSA)
• Inland Revenue Authority of Singapore (IRAS)
• Infocomm Media Development Authority (IMDA)
• Jurong Health Services
• Jurong West Primary School
• Khattar Wong
• Land Transport Authority (LTA)
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• LG Electronics
• Maritime and Port Authority of Singapore (MPA)
• Ministry of Defence (MINDEF)
• Ministry of Foreign Affairs Singapore (MFA)
• Ministry of Home Affairs (MHA)
• Mitsubishi Electric Asia
• Ngee Ann Polytechnic (NP)
• National University of Singapore (NUS)
• NUS-Faculty of Arts & Social Sciences (FASS)
• S. Rajaratnam School of International Studies (RSIS)
• Singapore Airport Terminal Services Ltd (SATS)
• Singapore Management University (SMU)
• Singapore Land Authority (SLA)
• Singapore Power Group (SP Group)
• Singapore Sports Council (SSC)
• United Overseas Bank (UOB)
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Singapore Tourism Board
Take your guiding skills to the next level
Key Areas of Development
• Use Acting to Captivate your Guests
• Learn how to customise stories according to the interests of your guests
• Building your online presence
• Learn to take breath taking photos and videos

Storytelling – Online & Offline

• Be conversant in the techniques of storytelling online and in-person.
• Convince and influence customers, potential clients and internal
stakeholders.

SkillsFuture for Digital Workplace –

Digital Marketing using Photos and Videos
• A 2-day workshop on mobile photography and videography.
• Acquire the essential skills to make simple visual sequences for use on
digital/online platforms using photos and videos to garner online
attention and guests.
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Storytelling Online & Offline
Overview
Be future-ready and conversant in the techniques of storytelling. Be able to
convince and influence customers, potential clients and internal stakeholders.

Storytelling Online & Offline is a three-part training programme, conducted over 2

days, designed to impart fundamental skills of telling stories: in person and online;
for personal branding and as a part of a larger corporate story or social media
campaign.

Learning Outcomes:
• Learn how to customize stories of tour routes and destinations according to the
interest of your guests.
• Learn to market your services online and garner more online attention.
• Learn how to deploy loglines online and in-person.

Duration: 2 Days
Time: 9am to 6pm
Fees after SSG Subsidy: S$ 192.60

Click here for more info

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SkillsFuture for Digital Workplace
Digital Marketing using Photos and Videos
Overview
A 2-day workshop on photography, videography and social media marketing using
mobile phones conducted by award-winning filmmakers and practicing
professionals!

Learn from the masters how to make your photos and videos taken with your
mobile phone look like it was done by a professional! Acquire the essential skills to
make simple visual sequences for use on digital/online platforms using photos and
videos.

Learning Outcomes:
• Acquire the skills to frame, shoot and edit videos from award-winning
filmmakers.
• Learn how to use these photos and videos to garner more attention online
• Learn how to boost your online profile and market your services online.

Duration: 2 Days
Time: 9am to 6pm
Fees after SSG Subsidy: S$ 50

Click here for more info

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Snapshot of our Training
Singapore Media Academy

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Connect with SMA today!

Lester Jiang, Senior Sales Executive

Singapore Media Academy
Email: lester.jiang@mediacorp.com.sg
Phone: +65 8742 3456
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