This research study assessed the factors that affect Latino men’s endorsement
of hypermasculinity, an exaggerated form of traditional masculinity ideology.
One hundred and one Latino men from two urban universities and surround-
ing neighborhoods completed measures that assessed ethnic identity, hyper-
masculinity, sex-role egalitarianism perceived in the home, and reference
group identity dependence. It was hypothesized that hypermasculinity would
be linked to traditional sex-roles taught in the home, male identity, and ethnic
identity. The results indicate that hypermasculinity was associated with high
ethnic identity and a male identity characterized by a lack of appreciation of
differences among males.
Pedro A. Saez, Adonaid Casado, and Jay C. Wade, Department of Psychology, Fordham University.
Correspondence concerning this article should be addressed to Pedro A. Saez, Clinical Psychology,
Fordham University, 441 East Fordham Road, Bronx, NY 10458-5198. Electronic mail:
Pedroasaez@gmail.com
The Journal of Men’s Studies, Vol. 17, No. 2, Spring 2009, 116-128.
© 2009 by the Men’s Studies Press, LLC. All rights reserved. http://www.mensstudies.com
jms.1702.116/$14.00 • DOI: 10.3149/jms.1702.116 • Url: http://dx.doi.org/10.3149/jms.1702.116
116
MASCULINITY IDEOLOGY AMONG LATINO MEN
117
SAEZ, CASADO & WADE
118
MASCULINITY IDEOLOGY AMONG LATINO MEN
119
SAEZ, CASADO & WADE
stereotyped, conformist, and rigid. The Reference Group Nondependent status is char-
acterized by psychological relatedness to all males. There is a sense of commonality,
similarity, connectedness, and identification with various types or images of males.
The gender role self-concept is not dependent on a reference group and therefore is in-
ternally defined, pluralistic, flexible, and autonomous. Based on Wade’s theory, we ex-
pected the reference group dependent status to be associated with hypermasculinity in
Latino men. Previous research has found this status to be related to endorsement of tra-
ditional masculinity ideology, non-endorsement of nontraditional masculinity ideol-
ogy, gender role conflict, and sexual harassment proclivities (Wade, 2001; Wade &
Brittan-Powell, 2001; Wade & Gelso, 1998).
The present study assessed the relative contribution of three factors to Latino men’s
endorsement of hypermasculinity: (a) ethnic identity, (b) male identity, and (c) early
childhood gender role socialization. In this study three hypotheses were examined: 1)
greater identification with one’s ethnic group would be associated with hypermas-
culinity; 2) non-egalitarian gender role socialization would be associated with hyper-
masculinity; and 3) a male identity characterized by dependence on a reference group
would be associated with hypermasculinity.
Method
Participants
The participants were 101 Latino men recruited from university campuses in two
major metropolitan cities on the East coast of the U.S. and their surrounding areas. The
participant’s ages ranged from 18 to 40 years, with a mean age of 22.9 years. The ma-
jority of the participants (59.8%) were undergraduate students: 8.8% freshmen, 11.8%
sophomores, 26.5% juniors, and 12.7% seniors. Ten and 8/10 percent reported being
graduate students, while the remaining 18.6% of the sample were not attending col-
lege. The sample consisted of diverse nationalities: 32.4% of the sample identified
themselves as of Dominican Republic descent, 29.4% identified as of Cuban descent
and 18.6% were of Puerto Rican descent. Of the remaining participants, 3 identified
themselves as Ecuadorian, 2 as Honduran, 2 as Mexican, and the remaining 10.8% of
the sample were from other Latin American countries including Columbia, Honduras,
Nicaragua, and Venezuela. Of the entire sample, 73.3% were born in the United States,
while 26.5% were not. Only 8.8% reported that their mothers were born in the United
States and 10.8% of participants’ fathers were U.S. born.
Instruments
120
MASCULINITY IDEOLOGY AMONG LATINO MEN
two component scales: Ethnic Identity (EI) and Other-Group Orientation (OGO). The
Ethnic Identity scale contains 14 items relating to interest and involvement in activi-
ties pertaining to one’s own ethnic group, while the OGO scale has 6 items relating to
one’s participation and involvement with persons in other ethnic groups. Participants
can either agree or disagree to items based on a 4-point Likert-type scale ranging from
1 = strongly agree to 4 = strongly disagree. The Ethnic Identity scale is composed of
three subscales. The Affirmation and Belonging subscale consists of 5 items that assess
ethnic pride and overall contentment with one’s group of membership. The Ethnic Iden-
tity Achievement subscale has 7 items assessing the stage of ethnic identity. The Eth-
nic Behaviors subscale consists of 2 items concerning involvement in social activities
with individuals of one’s ethnic group. Lower scores indicate higher ethnic identity
with one’s ethnic group. Lower scores on the Other Group Orientation scale indicate
involvement with people and activities from ethnic groups not of one’s own. The in-
ternal consistency reliability of the MEIM in this study was .79 for the Ethnic Identity
scale and .66 for the Other-Group Orientation scale.
Traditional Egalitarian Sex Role Scale (TESR). The Traditional Egalitarian Sex
Role scale is a 20-item questionnaire constructed by Larsen and Long (1988). Using a
revised set of instructions, participants were instructed to “indicate the degree to which
the statement represents what you learned in the home,” rather than their own ideas on
the subject. As such, the scale was used to assess the messages perceived during child-
hood regarding gender-specific traits and expected roles within the home and society.
Each statement is answered using a 6-point Likert-type scale, where 1 = Definitely
doesn’t reflect and 6 = Definitely reflects. Larsen and Long found an internal consis-
tency reliability of .91, based on the Cronbach alpha coefficient, when testing this scale
with a sample of 484 undergraduate students. This study found an internal consistency
reliability of .74.
Hypermasculinity Inventory (HMI). Mosher and Sirkin (1984) developed the Hy-
permasculinity Inventory to assess three components of the traditional macho person-
ality. This scale consists of 30 items, each with two virtually opposing statements, one
representing a sexist attitude and the other a non-sexist one. Every item deals with par-
ticular issues that have been attributed to the masculine role. The HMI consists of three
subscales each composed by 10 items. The three subscales relate to the three compo-
nents of the macho constellation identified by Mosher and Sirkin: 1) violence, 2) dan-
ger, and 3) calloused sex attitudes. Higher scores on the HMI indicate hypermasculinity.
For the sample in this study, internal consistency reliability was .82.
Reference Group Identity Dependence Scale (RGIDS). The RGIDS (Wade &
Gelso, 1998) was developed to assess the theoretical aspects of male reference group
identity dependence. The RGIDS is composed of 30 statements, to be responded to on
a 6-point Likert-type scale, where 1 = Strongly disagree and 6 = Strongly agree. The
measure consists of 4 subscales. The No Reference Group subscale assesses feelings
121
SAEZ, CASADO & WADE
of disconnectedness from other men. For this scale this study found an internal con-
sistency reliability of .81. The Reference Group Dependent subscale assesses feelings
of psychological relatedness with similar males, but not with males perceived as dis-
similar to oneself. Internal consistency reliability was .53. The Reference Group Non-
dependent status consists of two component subscales: Similarity and Diversity. The
Similarity subscale assesses feelings of connectedness with all males. Internal consis-
tency reliability for this scale was .70. The Diversity subscale assesses one’s appreci-
ation of differences among males. Internal consistency reliability for this subscale was
.69.
Procedure
Participants were a convenience sample recruited from two urban college cam-
puses and surrounding communities. Some individuals were recruited by word of
mouth and from an online posting of the research on a university website. Other par-
ticipants included friends and acquaintances of the researchers and other individuals
known by the researchers to be Latino males. They were approached in the common
areas of the university campuses or various areas in the local communities and were
asked to participate in the study. If they agreed, they met with the researchers to com-
plete the questionnaires in the campus student center, dining areas, student club meet-
ings, or in a private office. Some participants were allowed to complete the
questionnaires on their own time and return them to the researchers. All the partici-
pants were asked to read and sign an informed consent form, which explained what
the study’s procedure entailed, as well as their rights as participants, including their
ability to withdraw at any time. All participants who agreed to participate in the study
were given a packet with the four questionnaires and a personal data sheet that asked
for the participant’s age, year in college (if applicable), and nationality, as well if they
or their parents were born in the U.S. Upon completion of questionnaires, the partici-
pant returned the questionnaire to the researchers and received a debriefing statement.
This statement included information about the purpose of the study, as well as contact
information for the researchers, in case the participants were interested in receiving the
results of the study.
Results
Descriptive Statistics
Scale score means, scale ranges, and standard deviations for the measures in the
study are provided in Table 1. Participants’ strongest endorsements were for the refer-
ence group nondependent male identity, in particular the diversity dimension charac-
terized by an appreciation of differences among males. Participants reported receiving
messages in the home that were egalitarian with regard to sex roles. For the Hyper-
masculinity Inventory (HMI), participants were more likely to disagree with statements
122
MASCULINITY IDEOLOGY AMONG LATINO MEN
Table 1
Scale Means, Scale Ranges, and Standard Deviations
Note. N = 101. No group = no reference group; RG = reference group; RGND = reference group
nondependent; other group = other group orientation from Multigroup Ethnic Identity Measure;
HMI = Hypermasculinity Inventory.
Correlational Analyses
123
SAEZ, CASADO & WADE
Table 2
Correlation Matrix
Variables (HMI) 2 3 4 5 6 7 8
2. No group .80 - - - - - - -
3. RG dependent -.21* .17 - - - - - -
4. RGND diversity -.27** .12 .09 - - - - -
5. RGND similarity -.04 -.17 .05 .42** - - - -
6. Sex role egalt. -.25* -.17 .11 .08 -.16 - - -
7. Other group -.31** .11 .09 -.29** -.01 -.22 - -
8. Ethnic identity -.37** .16 .02 -.21** -.01 -.10 -.36** -
Note. N = 101. No group = no reference group; RG = reference group; RGND = reference group
nondependent; other group = other group orientation from Multigroup Ethnic Identity Measure;
HMI = Hypermasculinity Inventory.
*p < .05. **p < .005.
Discussion
The purpose of this study was to examine the factors associated with Latino men’s
endorsement of an exaggerated form of traditional masculinity ideology, known as hy-
permasculinity. This study attempted to assess the extent to which Latino men’s level
of hypermasculinity was related to their ethnic identity, male identity, and gender-role
socialization. Based on the findings of studies that reveal Latino males’ high endorse-
ment of traditional masculinity ideology (e.g., Abreu et al., 2000; Mirandé, 1997; Tor-
res, Solberg, & Carlstrom, 2002), it was hypothesized that greater ethnic identity,
non-egalitarian gender-role socialization, and a reference group dependent male iden-
tity would predict hypermasculinity. The results of this study generally provide support
for the extant scholarly and research literature on Latino masculinity. Our study found
that greater identification with one’s ethnic group and non-egalitarian gender-role so-
cialization was associated with hypermasculinity. However, contrary to what was hy-
pothesized, the reference group dependent male identity was associated with
non-endorsement of hypermasculinity.
The relationship found between ethnic identity and hypermasculinity is consistent
with previous research by Abreu et al. (2000), who found that ethnic belonging was pre-
dictive of greater adherence to traditional masculinity ideology in Latino men. More
specifically, this finding indicates that Latino men who strongly identify with their eth-
nicity, and are involved in activities that relate to their ethnic group, are also likely to
endorse attitudes and behaviors consistent with an exaggerated form of traditional mas-
culinity ideology, such as is found in Mosher and Sirkin’s (1984) description of the
macho personality constellation. In addition, the negative relationship found between
male Reference Group Nondependent Diversity and hypermasculinity suggests two
possibilities. Latino men who endorse hypermasculine attitudes and behaviors are less
likely to appreciate differences among men. They would not be tolerant or accepting
124
MASCULINITY IDEOLOGY AMONG LATINO MEN
of men that exhibit a masculinity that differs from their own masculinity ideology. Con-
versely, Latino men who are able to appreciate differences among men would tend not
to endorse attitudes and behaviors that reflect hypermasculinity.
The relationship found between gender-role socialization and hypermasculinity
indicates that repeated exposure to gender-role stereotypes and gender-role inequalities
in the home environment may be likely to result in greater adherence to an exaggerated
form of traditional masculinity ideology. This finding is consistent with previous stud-
ies (e.g., Deyoung & Ziegler, 1994; Luddy & Thompson, 1997; Lytton & Romney,
1991) that suggested that early childhood socialization strongly impacts the degree to
which males identify with extreme expressions of stereotypically masculine attitudes
and behaviors.
Finally, the relationship between a reference group dependent male identity and hy-
permasculinity was contrary to our hypothesis. This finding suggests that men who are
dependent on a male reference group for their gender role self-concept were likely to
not endorse hypermasculine attitudes and behaviors. It is possible that in this sample
of Latino men, their masculinity ideology was generally not congruent with the stereo-
typically aggressive and hypersexual tendencies of the macho personality constella-
tion as measured by the HMI. In fact, on average the Latino men of this sample
generally tended to not endorse attitudes and behaviors consistent with hypermas-
culinity. Thus, it may be that for the Latino men in this sample who were likely to hold
attitudes and beliefs consistent with a reference group dependent male identity, the
masculinity ideology of the male reference group to which one would adhere has little
in common with a hypermasculine orientation.
Implications
The findings of this research have implications for our understanding of Latino
men and for future research with Latino men. The relationship found between ethnic
identity and hypermasculinity suggests that Latino men who indicated a greater iden-
tification with their ethnicity also tended to endorse some of the negative stereotypes
associated with Latino masculinity. A similar finding was reported in Arciniega et al’s
(2008) study that found ethnic identity (as measured by the MEIM) was associated
with caballerismo—the positive qualities of machismo. These findings support a view
that men receive powerful messages regarding gender role norms from their ethnic
group, and that increased identification with one’s ethnic group is likely to be an im-
portant factor in males’ appropriation of the gender role norms specific to their ethnic-
ity. Future research should continue to explore this relationship among Latino men,
specifically using a measure of Latino masculinity that encompasses the various di-
mensions, both positive and negative, of machismo. Similarly, the relationship found
between gender-role socialization and hypermasculinity suggests that the home envi-
ronment is also a powerful source of messages regarding male gender role norms. For
Latino men, both of these factors, ethnic identity and gender role socialization, should
be considered important contributors to their adherence to gender-role stereotypes. It
125
SAEZ, CASADO & WADE
is important to note that while some of these gender role norms may represent positive
and adaptive characteristics to be relied on as strengths, others may have detrimental
effects for Latino men’s well-being.
There are several limitations to this study. The fact that this sample of Hispanic
men consisted of both college students and non-college students from two metropoli-
tan areas in the U.S. serves as a strength with regards to its generalizability. However,
being a sample of convenience and given the limited sample size, the results should be
interpreted with caution. Furthermore, the present sample included participants from
over nine different Hispanic countries. This may serve as a strength of this study in
terms of its generalizability to Hispanic men; however, it is also a limitation because
of the cultural heterogeneity of these respective Hispanic nationalities. Other limitations
of this study include the fact that there was no measure to identify the different levels
of acculturation for this sample. It is also important to note that some of the correlations
reported were small and leave a good amount of variance unaccounted for, and the in-
ternal consistency reliability for the Reference Group Dependent scale in particular
was considerably low. Finally, the findings of this study do not mean that there is any
causality between any of the factors for which correlations were found. The results of
a simultaneous multiple regression suggested that hypermasculinity is a characteristic
that may be influenced by a complex combination of factors, only partially accounted
for by these variables. As such, an investigation into the larger range of factors that in-
fluence hypermasculinity in Latino men may be a fruitful area for future research. Ad-
ditionally, future research should address how hypermasculinity relates to psychosocial
functioning in Latino men.
References
Abreu, J. M., Goodyear, R. K., Campos, A., & Newcomb, M. D. (2000). Ethnic belonging and
traditional masculinity ideology among African Americans, European Americans, and Lati-
nos. Psychology of Men & Masculinity, 1, 75-86.
Arciniega, G. M., Anderson, T. C., Tovar-Blank, Z. G., & Tracey, T. J. G. (2008). Toward a fuller
conception of machismo: Development of a traditional machismo and caballerismo scale.
Journal of Counseling Psychology, 1, 19-33.
Boulding, K. E. (1990). Three faces of power. Newbury Park, CA: Sage.
Caetano, R., & Medina-Mora, M.E. (1998). Acculturation and drinking among people of Mexi-
can descent in Mexico and U.S. Journal of Studies on Alcohol, 49, 462-471.
Christensen, E. W. (1975). Counseling Puerto Ricans: Some cultural considerations. Personnel
and Guidance Journal, 53, 349-356.
De La Cancela, V. (1986). A critical analysis of Puerto Rican machismo: Implications for clini-
cal practice. Psychotherapy, 23, 291-296.
Deyoung, Y., & Zigler, E. F. (1994). Machismo in two cultures: Relation to punitive child-rear-
ing practices. American Journal of Orthopsychiatry, 64, 386-395.
Diaz, M. N. (1966). Tonala: Conservatism, responsibility, and authority in a Mexican town.
Berkeley: University of California Press.
126
MASCULINITY IDEOLOGY AMONG LATINO MEN
Diaz-Guerrero, R. (1955). Neurosis and the Mexican family structure. American Journal of Psy-
chiatry, 112, 411-417.
Fragoso, J. M., & Kashubeck, S. (2000). Machismo, gender role conflict, and mental health in
Mexican American men. Psychology of Men and Masculinity, 1, 87-97.
Gilbert, M. J., & Cervantes, R. C. (1986). Alcohol services for Mexican Americans: A review of
utilization patterns, treatment considerations and prevention activities. Hispanic Journal of
Behavioral Sciences, 8(3), 191-223.
Good, G. E., Borst, T. S., & Wallace, D. L. (1994). Masculinity research: A review and critique.
Applied & Preventive Psychology, 3, 3-14.
Jakupcak, M., Lisak, D., & Roemer, L. (2002). The role of masculine ideology and masculine
gender role stress in men’s perpetration of relationship violence. Psychology of Men & Mas-
culinity, 3, 97-106.
Lara, M. A. (1991). Masculinidad, feminidad, y salud mental: Importancia de las caracteristicas
no deseables de los roles de genero [Masculinity, femininity, and mental health: Importance
of the undesirable characteristics of gender roles]. Salud Mental, 14, 12-18.
Larsen, K. S., & Long, E. (1988). Attitudes toward sex roles: Traditional or egalitarian? Sex
Roles, 19, 1-12.
Lazur, R. F., & Majors, R. (1995). Men of color: Ethnocultural variations of male gender role
strain. In R. F. Levant & W. S. Pollack (Eds.), A new psychology of men (pp. 337–358). New
York: Basic Books.
Levant, R. F., Hirsch, L., Celentano, E., Cozza, T., Hill, S., & MacEachern, M. (1992). The male
role: An investigation of contemporary norms. Journal of Mental Health Counseling, 14,
325-337.
Levant, R. F. (1996). The new psychology of men. Professional Psychology, Research and Prac-
tice, 27, 259-265.
Levant, R. F., Richmond, K., Majors, R. G., Inclan, J. E., Rossello, J. M., & Heesacker, M.
(2003). A multicultural investigation of masculinity ideology and alexithymia. Psychology of
Men & Masculinity, 4, 91-99.
Luddy, J. G., & Thompson, E. H. (1997). Masculinities and violence: A father–son comparison
of gender traditionality and perceptions of heterosexual rape. Journal of Family Psychology,
11, 462-477.
Lytton, H., & Romney, D. M. (1991). Parents’ differential socialization of boys and girls: A meta-
analysis. Psychological Bulletin, 109, 267-296.
Martinez, R. O., & Dukes, R. L. (1997). The effects of ethnic identity, ethnicity, and gender on
adolescent well-being. Journal of Youth and Adolescence, 26, 503-516.
McCreary, D. R. (1990). Multidimensionality and the measurement of gender role attributes: A
comment on Archer. British Journal of Social Psychology, 29, 265-272.
Mirandé, A. (1997). Hombres y machos: Masculinity and Latino culture. Boulder, CO: West-
view Press.
Mosher, D. L., & Anderson, R. D. (1986). Macho personality, sexual aggression, and reactions
to guided imagery of realistic rape. Journal of Research in Personality, 20, 77-94.
Mosher, D. L., & Sirkin, M. (1984). Measuring a macho personality constellation. Journal of Re-
search in Personality, 18, 150-163.
Mosher, D. L. (1991). Macho men, machismo, and sexuality. Annual Review of Sex Research, 2,
199-247.
Neff, J. A., Prihoda, T. J., & Hoppe, S. K. (1991). “Machismo,” self-esteem, education, and high
maximum drinking among Anglo, Black and Mexican-American male drinkers. Journal of
Studies on Alcohol, 52, 458-463.
127
SAEZ, CASADO & WADE
Parrott, D. J., Zeichner, A., & Stephens, D. (2003). Effects of alcohol, personality, and provoca-
tion on the expression of anger in men: A facial coding analysis. Alcoholism: Clinical and Ex-
perimental Research, 27, 937-945.
Paz, O. (1961). The labyrinth of solitude: Life and thought in Mexico. New York: Grove Press.
Peñalosa, F. (1968). Mexican family roles. Journal of Marriage and the Family, 30, 680-689.
Phinney, J. S. (1990). Ethnic identity in adolescents and adults: Review of research. Psycholog-
ical Bulletin, 108, 499-514.
Phinney, J. S. (1992). The Multi-Group Ethnic Identity Measure: A new scale for use with ado-
lescents and young adults from diverse groups. Journal of Adolescent Research, 7, 156-176.
Pleck, J. H., Sonenstein, F. L., & Ku, L. C. (1993). Masculinity ideology and its correlates. In S.
Oskamp & M. Costanzo (Eds.), Gender issues in social psychology (pp. 85-110). Newbury
Park, CA: Sage.
Pleck, J. H., Sonenstein, F. L., & Ku, L. C. (1994). Attitudes towards male roles among adoles-
cent males: A discriminant validity analysis. Sex Roles, 30, 481-501.
Reid, P., & Comaz-Diaz, L. (1990). Gender and ethnicity: Perspectives on dual status. Sex Roles,
22, 397-408.
Spence, J. T. (1993). Gender-related traits and gender ideology: Evidence for a multifactorial
theory. Journal of Personality & Social Psychology, 64, 624-635.
Torres, J. B., Solberg, V. S. H., & Carlstrom, A. M. (2002). The myth of sameness among Latino
men and their machismo. American Journal of Orthopsychiatry, 72, 163-81.
Wade, J. C. (1998). Male reference group identity dependence: A theory of male identity. The
Counseling Psychologist, 26, 349-383.
Wade, J. C. (2001). Professional men’s attitudes toward race and gender equity. The Journal of
Men’s Studies, 10, 73-88.
Wade, J. C., & Brittan-Powell, C. S. (2001). Men’s attitudes toward race and gender equity: The
importance of masculinity ideology, gender-related traits, and reference group identity de-
pendence. Psychology of Men and Masculinity, 1, 42-50.
Wade, J. C., & Gelso, C. J. (1998). Reference Group Identity Dependence Scale: A measure of
male identity. The Counseling Psychologist, 26, 384-412.
Zayas, L. H., & Solari, F. (1994). Early childhood socialization in Hispanic families: Context, cul-
ture, and practice implications. Professional Psychology: Research and Practice, 25, 200-
206.
128