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MOWBA

“The Roomba for your Lawn.”


By: Nautia Satchell, Olivia Slicker, Elyce Norcross
Group Pink Regional Invention Center
770 Dallas Pkwy Ave,
Dallas Texas

DATE: June 25, 2016

TO: Professor McGilbrey

CC: Nautia Satchell, Olivia Slicker, Elyce Norcross

FROM: : Nautia Satchell, Olivia Slicker, Elyce Norcross

SUBJECT: Progress Report for the MOWBA product

Purpose
This is a progress report on our consumer product MOWBA to recommend the best course of
action for integrating this mower into North Texan Homes.

Summary
On June 25, 2019, Professor McGilbrey, Technical and Business Writing Instructor, approved
our proposal to create and execute our MOWBA product. Currently the automatic mower is a
small and new product on the market. Current options are limiting and overpriced. Many of these
products cannot operate on lawns larger than two acres, and are lacking user friendly options.

Completed Work
We have completed Task 1 (Acquire a basic understanding of the top rated lawn mowers) , Task
2 (Determine the downfalls it posses and improvement areas), and are working on completing
Task 3 (Establish innovative features to enhance the MOWBA). Our project is currently on
schedule, and we expect to submit a report on the expected due date.

TASK 1: The goal of our research is to understand the market of top selling and highly rated
lawn mowers. Understanding the market was helpful in determining our target audience as well
as discovering the common variables of top-rated mowers. It is important to know these common
variables so we can make MOWBA a successful competitor. As we strive to make great
products, our objective is to create something that goes above and beyond what is currently out
on the market. In our research we found that there is a wide range of lawn mowers that are
tailored to specific landscapes and terrain. The wide variety made research fairly difficult
because it is such a diverse market. However, all the top-rated lawn mower had in common was
there versatility and multitude of characteristics. The more characteristics that a mower possesses
is essentially combining all of the good qualities into one mower. We want to market MOWBA
for big landscape and terrain. The research has shown than combining high quality features in
one mower are in high demand. Our mission is to use this information to meet this demand
successfully.

TASK 2: The downfall of MOWBA is that this is a high tech mower that is catered to the bigger
commercial business and not the everyday buyer. We need to find a way to sustain all of the
qualities that make MOWBA the most innovative mower on the market while also making it
attractive to the everyday buyer. We can improve this by trying to make our production costs low
enough to reach more of the marketplace.

Future Work

We are currently working on Task 3, creating innovative features to enhance the MOWBA
product. We still need to nail down a summarized list of our ideas and a way to enhance them as
well. Lastly we need to finish the actual report and make sure it meets the requirements.
Everyone is working very well together and we are excited for you to see our ideas.

Updated Schedule

Conclusion
We have successfully completed Tasks 1-2 and begun Task 3. We are on schedule to complete
all of the tasks by the expected due date. We have a good understanding of the top rated lawn
mowers nationwide. We have also determined the downfalls with the existing automatic lawn
mowers and are working on solutions and innovations for them. We are currently completing
that task and are about to begin finalizing our MOWBA product.

Please contact Olivia Slicker, at oslicker@gmail.com or at 682-558-4512, or Nautia Sachell at


Nautia.solothsatchell@my.tccd.edu or Elyce Norcross, at elyce.norcross@my.tccd.edu if you
have questions or comments, or would like to discuss this project further.

Works Cited
“A Cut above the Rest: Here Are the 5 Best Robotic Lawn Mowers.” Digital Trends, 1 Mar.
2019,
www.digitaltrends.com/cool-tech/best-robot-lawnmowers/.

“A Pristine Lawn, Done Remotely: How Does a Robotic Lawn Mower Work?” The Telegraph,
Telegraph Media Group, 9 May 2018, www.telegraph.co.uk/gardening/quality-tools-for-
the-future/peace-of-mind-while-youre-away/.
“Best Sellers in Robotic Lawn Mowers.” Amazon, Amazon,
www.amazon.com/Best-Sellers-Garden-Outdoor-Robotic-Lawn-Mowers/zgbs/lawn-gard
en/1
3638738011.

“How on Earth Do Robot Mowers Work? | Blog.” Lawnmowers Direct, 21 Feb. 2019,
www.lawnmowersdirect.co.uk/blog/garden-machinery/lawnmowers/earth-robot-mowers-
work/.

Vaglica, Sal. “Does a Robotic Lawn Mower Really Cut It?” The Wall Street Journal, Dow Jones
&
Company, 12 Apr. 2016,
www.wsj.com/articles/does-a-robotic-lawn-mower-really-cut-it-1460488911.

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