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Cheese Market Review

Egypt

Pillars Consultancy
www.PILLARS-EG.COM
info@pillars-eg.com
Table of Contents

Food Market Egypt Local Food Market: (Grocery) Competition Landscape


• Milk - Local Market Overview Local Market : Competitive Benchmarking – 2009 • Bel Egypt
• Milk - Local Market Overview Local Market : Volume & Value Growth • Arab Dairy
• Cheese Market - Egypt Total Market:(Local & Export) / Split by Category 2009 • Juhayna
• Domty
• Cheese Market - Egypt Total Market: (Local & Export)- Top Producers/Split by Sub-Category
• Sakr Group
• Royal Pack
Export Market (Egypt) • Riyada
• Cheese Market - Egypt Export Market (Top Producers / Split by Sub-Category) • Labanita Seclam (Mansour Group)
• Cheese Market - Egypt Export Market (Top Producers / Rank by Volume Share • Halayeb
• Brego
• Cheese Market - Egypt Processed Cheese :(Local & Export) / Market Growth
• Ramy for Dairy Products
• Cheese Market - Egypt Processed Cheese – (Local Market) Review 2009 • ICFI
• Food Market Egypt Focus Categories (Processed Cheese) : • Beyti
• Dimo
Lactalis Group Company Profile • Green Fields
• Royal Land
• Lactel Int’l History 1933-Date
• Mashreq
• Company Profile : President • El-Misrieen
• President - Products • Khaled Khoshala
• (Teama/Teama Milk)- Company Profile • Faragalla
• Teama/Teama Milk – Products • Halwani Brothers
• Happy land
• Factories : Overview
• El-Nada
• Exports by Factory 2006-2010 • Green Land - (Americana)
• Factories : Factory : Al Nour for Dairy Products • Mobi
• Factories : Factory : Best Cheese – President • Farm Cheese
• Others
Cheese Producers - Volumes Export /Local 2009
Exports : Volume/Value Growth 2006-2010
• Exports : Export Volume & Value - by Category 06-10
• Exports Top 20 Export Markets (2006-2010)
• Factories Factory : Best Cheese Co
• Factories Factory : Al-Nour For Dairy
• Factories Factory : Best of France
• Exports Comparison Best Cheese
• Exports Comparison Bel
• Best Cheese (President) Weighted Distribution
Table of Contents

Food Market Egypt


Food Market - Egypt
Local Food Market: (Grocery) :

Milk - Local Market Overview

- Volume Shares by Category


- Volume Shares by Company
- Sub Category Volume Share by Player
- Local : Volume & Value Growth
-

Cheese Market
Total Market
Total Market:(Local & Export) / Split by Category 2009
Total Market: (Local & Export)- Top Producers/Split by Sub-Category

Export Market
Export Market (Top Producers / Split by Sub-Category)
Export Market (Top Producers / Rank by Volume Share
Processed Cheese :(Local & Export) / Market Growth 2006-2010
Processed Cheese – (Local Market) Review 2009
Food Market Egypt
Local Food Market: (Grocery) Egypt

FROZEN Grocery Volume and Value (Egypt 2009)


CHICKEN
4% MEAT
10% Cheese Category Volume Value
WHITE CHEESE 132,165 179
WHITE
CHEESE
PROCESSED CHEESE 35,158 877
TUNA
5% 22% Total 167,322 1,057

28.2% 6.4%
PROCESSED
GHEE CHEESE
15% 6%

MAYONNAISE YOGHURT &


2% RTE DESSERTS
BOUILLON
19%
2%
TOMATO
PASTE
2%
KETCHUP BREAD
1% JAM 3%
HALAWA
BEANS 4% TEHINIA
TEHINA
1% 4%
1%

Other Grocery Volume Value


BOUILLON 10,127 323
YOGHURT & RTE DESSERTS 113,224 1,113
BREAD 15,561 134
HALAWA TEHINIA 25,428 405
TEHINA 6,156 144
BABY FOOD 2,481 99
JAM 22,970 212
BEANS 3,010 27
KETCHUP 8,504 106
TOMATO PASTE 10,149 123
MAYONNAISE 11,271 26
GHEE 87,123 10,368
TUNA 29,059 728
FROZEN CHICKEN 23,018 609
MEAT 58,813 973
Total 426,894 15,391
Volume Value
Total Grocery 594,216 16,447
Table of Contents
Section 1 : Food Market/ Cheese Market

Food Market Egypt


Food Market - Egypt
Local Food Market: (Grocery) :

Milk - Local Market Overview

- Volume Shares by Category


- Volume Shares by Company
- Sub Category Volume Share by Player
- Local : Volume & Value Growth
-

Cheese Market
Total Market
Total Market:(Local & Export) / Split by Category 2009
Total Market: (Local & Export)- Top Producers/Split by Sub-Category

Export Market
Export Market (Top Producers / Split by Sub-Category)
Export Market (Top Producers / Rank by Volume Share
Processed Cheese :(Local & Export) / Market Growth 2006-2010
Processed Cheese – (Local Market) Review 2009
Milk - Local Market Overview
Local Market : Competitive Benchmarking – 2009 (1/2) Egypt

Milk Categories
Milk Volume Share Flavored
Mashreq Milk (Tons) By vol. Rayeb
Labanita
3%
Masreyee Bel Faragello Des Prod 3% (Tons) • White Cheese is the
n 2% 1% 0% 1% dominating Category with 32%
Domty 3% • xxxx Processed
Beyti (Excluding Artisanal)
4% 4% Cheese Tons
• Processed Cheese Ranked 5th
9%
Juhayna White
Arab 27% Ice Cream Cheese
Diary (Tons)
12%
Co. 32%
6%
Lactalis
8%
Yoghurt
Nestle (Tons)*
Danone 15% 19% Milk (Tons)
8%
24%
Enjoy Green
9% Land
10%

Dairy Retail Values 2009


Processed Cheese White Cheese Milk Flavoured Milk Rayeb Yoghurt Ice Cream
(Tons) (Tons) (Tons) (Tons) (Tons) (Tons)* (litres)
Total
Industrial 35,700 120,300 90,000 9,875 3,429 72,848 45,000
Artisinal NA Huge No 750,000 45,092 NA
Share of
Share Absolute Share Absolute Share Absolute Share Absolute Share Absolute Share Absolute Share Absolute Absolute
the Market
Danone 33.9% 24,695 24,695 8%
Juhayna 5.0% 6,015 46.8% 42,120 69.0% 6,814 81.0% 2,777 36.1% 26,298 84,024 27%
Beyti 10.0% 9,000 6.2% 612 4.5% 3,278 12,890 4%
Enjoy 28.4% 25,560 12.4% 1,225 2.30% 1,676 28,460 9%
Labanita 7.9% 7,110 15.6% 535 2.10% 1,530 9,175 3%
Lactalis 47.5% 16,958 8.80% 6,411 23,368 8%
Nestle 3.8% 130 12.20% 8,887 85.0% 38,250 47,268 15%
Faragello 1.5% 1,350 9.6% 948 2,298 1%
Arab Diary Co. 10.4% 3,713 11.9% 14,286 17,999 6%
Americana G.land 26.9% 32,317 32,317 10%
Domty 10.0% 12,057 12,057 4%
Masreyeen 7.0% 8,373 8,373 3%
Bel 16.4% 5,855 5,855 2%
Mashreq Des Prod 3.50% 1,250 1,250 0%
Total Dairy Market 310,029
AC Neilsen. MAT Aug 09
Milk - Local Market Overview
Local Market : Competitive Benchmarking – 2009 (2/2) Egypt

Juhayna • Misreyeen Bel


White Cheese ranked 1st in • Yogurt Ranked xx
Misr White Cheese 5% Volume Share estimated at 120
3% 2% Milk • Dominated by Danone 34%
October K Ton Labanita Faragello Mashreq
1%
11% • Dominated by Green Volume Domty 3% Des Prod
Share 26.9% with Volume of 4% 0%
Arab Beyti Industrial 90,000
Domty Diary Co. 32,317 Tones 4% Artisinal 750,000
Arab Diary Juhayna
10% 11.9% Co. 27% Share Absolute
Share Absolute
6% Juhayna 46.8% 42,120
Juhayna 5.0% 6,015
Arab Diary Co. 11.9% 14,286 Lactalis Beyti 10.0% 9,000
Green
8% Enjoy 28.4% 25,560
Land Americana G.land 26.9% 32,317 Nestle
Americaa Domty 10.0% 12,057 15% Labanita 7.9% 7,110
Enjoy
Danone Faragello 1.5% 1,350
26.9% Masreyeen 7.0% 8,373 9%
8% Green Land
Mashreq Des Prod 10%

• Yogurt Ranked xx
Yogurt • Dominated by Danone 34% Processed Cheese • Yogurt Ranked xx
Mashreq
• Dominated by Danone 34%
Lactalis Industrial 72,848 5%
Nestle
9% 12% Artisinal 45,092
Danone Share Absolute Arab Diary
Labanita 34% Co. Industrial 35,700
Danone 33.9% 24,695
2% 13% Artisinal NA
Juhayna 36.1% 26,298
Enjoy Bel Lactalis Share Absolute
Beyti 4.5% 3,278
2% 21% 61% Lactalis 47.5% 16,958
Enjoy 2.30% 1,676
Beyti Arab Diary 10.4% 3,713
Labanita 2.10% 1,530
5% Juhayna Bel 16.4% 5,855
Lactalis 8.80% 6,411
36% Mashreq 3.50% 1,250
Nestle 12.20% 8,887

Nestle Rayeb
Faragello Flavoured Milk • White Cheese ranked 1st in Volume 4%
10% • Dominated by Danone 24%
Industrial 3,429
Industrial 9,875 Artisinal
Enjoy Artisinal Labaneta Share Absolute
13% Share Absolute 15% Juhayna 81.0% 2,777
Juhayna 69.0% 6,814 Labanita 15.6% 535
Beyti
6% Beyti 6.2% 612 Nestle 3.8% 130
Juhayna
Juhayna Enjoy 12.4% 1,225
81%
71% Faragello 9.6% 948

Sources : Processed Cheese:/White Industrial Cheese: AC Neilsen. MAT Aug 09 Milk:/Flavoured Milk:/Rayeb:/Yoghurt: AC Neilsen, MAT Apr 10 Ice Cream Educated Estimate
Milk - Local Market Overview
Local Market : Volume & Value Growth Egypt

Sales Volume Growth


2002-2010 in Tones
Processed cheese Volume
2002 2003 2004 2005 2006 2007 2008 2009 YTD 10
Growth 2002-2010 (in Tons)
YOGHURT & RTE DESSERTS Ton 58,665 70,453 83,369 97,280 123,015 127,471 123,061 113,224 81,224
35,158 WHITE CHEESE Ton 44,648 50,324 56,872 64,569 132,165 112,510
31,588 30,961 31,861 PROCESSED CHEESE Ton 19,160 20,774 20,687 20,992 26,955 31,588 30,961 35,158 31,861
26,955 FERMENTED MILK (1000LTR) 3,828 3,541 2,787
20,774 20,687 20,992 PLAIN LIQUID MILK(1000LTR) 78,433 72,547 55,041
19,160
FLAVORED MILK(1000LTR) 10,549 10,244 8,841
Source AC N : Dated JJ 2010

• Processed Cheese CAGR 2007-2009 11.3%


• White Cheese Highest Growth 105%
2002 2003 2004 2005 2006 2007 2008 2009 YTD 10 • Other categories are Stable, No significant growth
Source AC N : Dated JJ 2010

Sales Value Growth


2002-2010 in Tones
2002 2003 2004 2005 2006 2007 2008 2009 YTD 10
Processed cheese Value YOGHURT & RTE DESSERTS Ton 2,532 3,183 4,199 4,655 7,646 8,664 10,128 11,132 8,032
Growth 2002-2010 in Tons WHITE CHEESE (Ton 3,424 4,057 5,134 810 1,793 372
PROCESSED CHEESE Ton 2,706 3,044 3,668 4,124 5,472 6,718 7,451 8,774 8,197
877.36 FERMENTED MILK (1000LTR) 292 304 247
819.65 PLAIN LIQUID MILK(1000LTR) 4,591 4,629 3,483
745.11
671.77 FLAVORED MILK(1000LTR) 970 1,081 959
547.21 Source AC N : Dated JJ 2010

366.76
412.44
• Processed Cheese CAGR 2007-2009 by 30%
270.62 304.40 • White Cheese Highest Growth 121%
• Other categories are Stable, No significant growth

2002 2003 2004 2005 2006 2007 2008 2009 YTD 10

Source AC N : Dated JJ 2010


Table of Contents
Section 1 : Market Overview (Food & Cheese)

Food Market Egypt


Food Market - Egypt
Local Food Market: (Grocery) :

Milk - Local Market Overview

- Volume Shares by Category


- Volume Shares by Company
- Sub Category Volume Share by Player
- Local : Volume & Value Growth

Cheese Market
Total Market
Total Market Split by Category 2009
Total Market Top Producers/Split by Sub-Category

Export Market
Export Market (Top Producers / Split by Sub-Category)
Export Market (Top Producers / Rank by Volume Share
Processed Cheese :(Local & Export) / Market Growth 2006-2010
Processed Cheese – (Local Market) Review 2009
Cheese Market - Egypt
Total Market:(Local & Export) / Split by Category 2009 Egypt

Total Cheese Volume 2009: (in Ton) Total Cheese Value 2009: (in MM EGP)

Vol. 2009 Export Local Total Category Export Local Total


Cooked 79,524 Cooked 1,461
Grated 180 Grated 3.48
Heat Treated 23,804 Heat Treated 454
Processed 103,509 35,705 139,214 Processed 1,919 884 2,803
Roomy 5,011 5,011 Roomy 74.5 74.5
Blue & Others 87 87 Blue & Others 1.10 1.10
White 29,084 120,313 149,397 White 365 1,611 1,977
Total 241,199 156,018 293,708 Total 4,279 2,496 4,856

• Roomi cheese : Local Volumes not present in the Study


• White Cheese : Organized trade volumes only
Cheese Market - Egypt
Total Market: (Local & Export)- Top Producers/Split by Sub-Category Egypt

Cheese 2009 (Local & Export) Comments :


Processed
Roomy
Blue & White Cheese
Total Cheese • Ranking of producers is based on
Export Local Total Others Export Local Total total Cheese volume .
Total 103,509 35,705 139,214 5,011 87 29,084 120,313 149,396 293,708
Export 103,509 103,509 74% 5,011 87 29,084 120,313 228,920 78%
• Export volumes unveiled a
Local 35,705 35,705 26% 120,313 29,084 64,788 22%
Name Vol Vol Vol Rank % Vol Vol Vol Vol Vol Vol Rank % significant No. of producer as their
Best Cheese 31,601 16,960 48,561 1 34.9% 15 48,576 1 16.5% key markets are either export or
Green Land 11,489 11,489 3 8.3% 2 17 32,321 32,321 43,829 2 14.9% other channels and/or with low
Bel Egypt 20,921 5,856 26,777 2 19.2% 14 26,791 3 9.1% volumes in local market
Arab Dairy 4,021 3,713 7,734 4 5.6% 14,288 14,288 22,022 4 7.5%
Domty 1,179 1,179 10 0.8% 12,058 12,058 13,237 5 4.5% • Best cheese company is market
Masreyeen 4,197 4,197 5 3.0% 71 8,374 8,374 12,642 6 4.3% dominator of processed cheese.
Juhayna 1,527 1,527 9 1.1% 51 6,016 6,016 7,593 7 2.6%
Sakr 3,164 3,164 6 2.3% 44 3,209 8 1.1%
• Report includes top 26 Players in
Riyada 2,328 2,328 7 1.7% 228 2,556 9 0.9%
Mashreq 468 1,250 1,718 8 1.2% 83 1,800 10 0.6% processed cheese ,however other
Pyramids Foods 824 824 11 0.6% 824 11 0.3% categories as White not included in
Labanita -Seclam 599 599 12 0.4% 153 752 12 0.3% this report
Royal Land 513 513 13 0.4% 11 524 13 0.2%
Dairy Land 455 455 14 0.3% 455 14 0.2% • A significant Number of “White
Brego 151 151 16 0.1% 137 289 15 0.1% cheese” producers (operating a low
LebEgy Dairy 194 194 15 0.1% 79 79 273 16 0.1% cost model) were excluded from the
Bakeland 121 121 17 report (Not potential users of
Ramy 114 114 17 0.1% 114 18
cheese powder )
Al-Tayyeb 108 108 18 0.1% 3 111 19
Prima Pack 94 94 19 0.1% 94 21
Royal Pack 85 85 20 0.1% 85 22
Fargallah 61 61 22 14 75 23
Green Fields 62 62 21 62 24
Halwany 52 52 25
Halayeb 18 18 23 31 31 50 26

Export Volumes, Excluding other Exporters & 3rd Party agreement


Table of Contents
Section 1 : Market Overview (Food & Cheese)

Food Market Egypt


Food Market - Egypt
Local Food Market: (Grocery) :

Milk - Local Market Overview

- Volume Shares by Category


- Volume Shares by Company
- Sub Category Volume Share by Player
- Local : Volume & Value Growth

Cheese Market
Total Market
Total Market Split by Category 2009
Total Market Top Producers/Split by Sub-Category

Export Market
Export Market (Top Producers / Split by Sub-Category)
Export Market (Top Producers / Rank by Volume Share
Processed Cheese :(Local & Export) / Market Growth 2006-2010
Processed Cheese – (Local Market) Review 2009
Export Market (Egypt)
Egypt

Dairy products Dairy Export Vs Total


Total Egypt Export
Volume (000 Ton) Export Market
3,233
Export to Arab Countries :
2,823
2,638 2,600
2,439 • Total exports from Egypt Totalled at 3,233 K Ton and
5.6% 12,506 B EGP in Value (YTD Nov 2010)
• Dairy Exports Count for 5.6% in Volume and 20% in
Value
• Egypt's largest export market is the Arab world,
154 153 182 192 182 particularly Saudi Arabia and Libya, to which it largely
exports fresh fruit and vegetables, rice and dairy
Vol 06 Vol 07 Vol 08 Vol 09 Vol 10
products. (Exports to Arab countries from Egypt
2006 2007 2008 2009 2010
Dairy 154 153 182 192 182 around 45% in Value
Total 2,823 2,638 2,600 2,439 3,233
• Regarding international markets, its largest clients are
5.5% 5.8% 7.0% 7.9% 5.6%
the US and Eastern Europe, to which it largely exports
frozen fruit and vegetables, dried herbs and rice.
Dairy Export Vs Total Value
(In Million EGP) Trade Agreements
Dairy products
Total Egypt Export
20% • Egypt has signed several trade agreements such :
12,506

– GAFTA : Greater Arab Free Trade Area


10,812

– COMESA : Common Market for East and South Africa


9,873

• The Egypt and Turkey Free Trade Agreement; the


7,266

Euro-partnership Agreement; “It [Egypt] has very low


5,343

2,288 2,635 2,532


1,212 1,562 customs duties on food and food ingredients, ranging
from zero to a maximum of 5%. It has a stable currency,
and its rates of income and corporate taxes are among
Val 06 Val 07 Val 08 Val 09 Val 10
2006 2007 2008 2009 2010
the lowest worldwide,”
Dairy 1,212 1,562 2,288 2,635 2,532
Total 5,343 7,266 9,873 10,812 12,506
22.7% 21.5% 23.2% 24.4% 20.2%

1) Exports Volume and Value Dated 10th Nov 2010 (according to statistics from Egypt’s Ministry of Trade and Industry.)
Cheese Market - Egypt
Export Market (Top Producers / Split by Sub-Category) Egypt

Cheese 2009 (Export) :


Processed Export Analysis
Export
Cooked Grated Heat Treated
Export 103,509 79,524 180 23,804
77% 0.2% 23%
Name Vol Vol Vol Rank % Vol % Vol % Vol %
Best Cheese 31,601 16,960 48,561 1 34.9% 31,558 39.7% 44 24.3%
Green Land 11,489 11,489 3 8.3% 11,489 14.4%
Bel Egypt 20,921 5,856 26,777 2 19.2% 20,921 26.3%
Arab Dairy 4,021 3,713 7,734 4 5.6% 3,999 5.0% 21 11.8%
Domty 1,179 1,179 10 0.8% 1,109 1.4% 70 38.9%
Masreyeen 4,197 4,197 5 3.0% 4,197 17.6%
Juhayna 1,527 1,527 9 1.1% 1,527 1.9%
Sakr 3,164 3,164 6 2.3% 3,164 4.0%
Riyada 2,328 2,328 7 1.7% 2,328 2.9%
Mashreq 468 1,250 1,718 8 1.2% 449 0.6% 19 10.7%
Pyramids Foods 824 824 11 0.6% 824 3.5%
Labanita -Seclam 599 599 12 0.4% 599 0.8%
Royal Land 513 513 13 0.4% 407 0.5% 105 0.4%
Dairy Land 455 455 14 0.3% 454 0.6% 1 0.6%
Brego 151 151 16 0.1% 151 0.2%
LebEgy Dairy 194 194 15 0.1% 194 0.2%
Bakeland
Ramy 114 114 17 0.1% 114 0.1%
Al-Tayyeb 108 108 18 0.1% 108 0.1%
Prima Pack 94 94 19 0.1% 94 0.4%
Royal Pack 85 85 20 0.1% 85 0.1%
Fargallah 61 61 22 59 0.1% 2 1.0%
Green Fields 62 62 21 62 0.1%
Halwany
Halayeb 18 18 23 18

Exports volumes only appear in report other import Export companies are excluded from report
Export Volumes, Excluding other Exporters & 3rd Party agreement
Cheese Market - Egypt
Export Market (Top Producers / Rank by Volume Share Egypt

Cooked Grated Heat Treated


Volume in Ton 79,524 Volume In Ton 180 Volume In Ton 23,804 • Exporters Volumes have
% of Total Exports 77% % of Total Exports 0.2% % of Total Exports 23% been spread to
producers Based on
Company Volume Share % Company Volume Share % Company Volume Share % Producers Volume Share
Best Cheese 31,558 39.7% Domty 70 38.9% Masreyeen 4,197 17.6% 2010 Exports :
Bel Egypt 20,921 26.3% Best Cheese 44 24.3% Pyramids Foods 824 3.5% Latest readings of 2010
Green Land 11,489 14.4% Arab Dairy 21 11.8% Royal Land 105 0.4% exports shows the
Arab Dairy 3,999 5.0% Mashreq 19 10.7% Prima Pack 94 0.4% following :
Sakr 3,164 4.0% EgyLeb 15 8.4% Al-Nada 22 0.1% Grated
Riyada 2,328 2.9% Fargalla 2 10% Misr Foods 4 Top exporter ranking
Domty 1,109 1.4% Dairy Land 1 0.6% changed between 2009
Juhayna 982 1.2% and 2010
Other Volumes Exported through (import/Export Companies)
Seclam 599 0.8% • Significant growth of the
Dairy Land 454 0.6% 2010 Exports sub-category by 4 folds
Mashreq 449 0.6%
Company Volume Share % Heat Treated
Royal Land 407 0.5%
Arab Dairy 374 39.5% • Also grew by 164%
Leb Egy Dairy 194 0.2% (2010 -2009)
Brego 151 0.2% Green Land 195 20.6%
Ramy 114 0.1% Bel Egypt 139 14.7%
Al-Tayyeb 108 0.1% Best Cheese 98 10.3%
Royal Pack 85 0.11% Dairy Land 98 10.3%
Green Fields 62 0.1% Royal Land 34 3.6%
Fargallah 59 0.1% Egy Leb 8 0.8%
Khoshala 39 0.05% Total 946
Halayeb 18 0.02%
Beyti 16 0.02% Other Volumes Exported through (import/Export Companies)

Export Volumes YTD (10 Nov 2010)


Cheese Market - Egypt
Processed Cheese :(Local & Export) / Market Growth 2006-2010 Egypt

Local Export Total


Comments :
138,666 134,937
• Processed Cheese Volume Grew by around 19% (2008-2009)
116,256
• Processed Cheese Exports count for 75% of Total Market Volume
99,461

75%
103,509 Processed Cheese 2006 2007 2008 2009 2010
73,864 103,076
85,295 Local 26,955 31,588 30,961 35,158 31,861
67,873
Export 46,909 67,873 85,295 103,509 103,076
46,909
Total 73,864 99,461 116,256 138,666 134,937

26,955 31,588 30,961 35,158 31,861

Vol 06 Vol 07 Vol 08 Vol 09 Vol 10


2010 Volumes YTD Nov 10th 2010
Export

Processed Cheese Volume: (Export) 06-10 Comments :


Year Cooked Cheddar Grated & Powder Heat Treated Total • Cooked “Cheddar” has the highest in volume however remains steady
Vol % Vol % Vol % in share.
2006 46,561 99% 126 0% 223 0% 46,910 • Heat Treated is driving growth of processed Cheese volume in 09 also
2007 67,411 99% 41 0% 420 1% 67,872 has the highest growth rate (Exceeding four folds in 2009)
2008 80,464 94% 416 0% 4,416 5% 85,296 • Grated cheese has the lowest Volume also witnessed Volume decline
2009 79,524 77% 180 0% 23,804 23% 103,508
in 2009
2010 39,119 38% 976 1% 62,981 61% 103,076

Cooked Grated 23,804


Heat Treated
80,464 79,524
67,411 416

46,561

180
4,416
126
223 420
41

2006 2007 2008 2009 2006 2007 2008 2009 2006 2007 2008 2009
Cheese Market - Egypt
Processed Cheese – (Local Market) Review 2009

• Size: 0.7 EGP B


Market Growth ’07-’09 : Volume CAGR
Volume (Tones) -2% • Market Volume: ~30K T
31,032 31,014 • Market value growth ‘07-09’: 7%
• Market volume growth ‘07-09’: -2%
• Premiumness
29,719 - Hard cheese is the most premium segment (60%)
- Followed by the soft cheese segment (50%)
• Weighted Distribution
2007 2008 2009 - 26.5% for Kraft Cadbury in Overall Egypt vs ~100% for President
- Overall increase in weighted distribution
Value CAGR
Market Growth ’07-’09 : +7% Key category opportunities (external)
Value (M EGP) 727.9
710.3
“Soft Cheese” segment largest accounting for 88% of category value dominated
mainly by “Portions” . Opportunity to penetrate segment with product offerings in
“Portions”
635.6
Key category issues (external)
• Intense competition with 3 large players active players, led by President@26% MS
followed by LVQR and Teama.
• Low growth rate of 7% value and 2% volume (CAGR ‘07-’09)
2007 2008 2009 • Jars segment, which accounts for only 4.5% of market.

Source: Nielsen (MAT)


Food Market Egypt
Focus Categories (Processed Cheese) : Egypt

Processed Cheese
Total Market Volume: ~139 K Ton
(Local & Export)

President Others
26% 31%

Kraft
1%
Tema
19%
LVQR
18% Kiri
5%

Top 10 P. Cheese Producers


Processed Sub-Category split
Company Volume %
Best Cheese 48,561 35%
Export Market (No Details of Local market)
Green Land 11,489 8%
Bel Egypt 26,777 19% Sub-Category Volume %
Arab Dairy 7,734 6% Cooked 79,524 77%
Domty 1,179 1% Grated 180 0.2%
Masreyeen 4,197 3% Heat Treated 23,804 23%
Juhayna 1,527 1% Market Volume %
Sakr 3,164 2% Local 35,705 26%
Riyada 2,328 2% Export 103,509 74%
Mashreq 1,718 1% Total 139,214
Table of Contents
Section 2 :

Processed Cheese – Producers & Product offering


Egypt
Processed Cheese – Producers & Product offering
Best Cheese Best Cheese Bel Egypt Mashreq Happy Land

Brego Faragalla ICFI Arab Dairy Beyti

Green Fields Sakr Riyada Halayeb Royal Pack

Khoshala Royal Land Dimo Labanita Domti

El-Misrieen Juhaina Green Land Kraft Foods


Best Cheese Best Cheese Bel Egypt Mashreq
Triangles

Teama Milk Cool Cow


Bouquet President La Vache Qui Rit Milkana Triangle

Fiesta Teama light


Blocks & Slices

Kiri Milkana Square


Square Cheese Portions
Spread

Sausage Cream Cheddar

Pastrami Chili Pepper

Cream Cheddar
Black Olive Black Pepper
Brego Faragalla ICFI Arab Dairy
Triangles

Panda Wonder Cow Gardens' Cow


Brego Arwa Al Garhy Faragello Mechano Cheese

Dairy The Two Cows

Shadder Cheese & Falamank

Emmental Parmesan
Blocks & Slices

Edam Gouda Processed

Cheddar Cheese

Panda Dairy

Green pepper
Olive Flavour

Gouda

Tomato Flavour
Grated
Green Fields Sakr Riyada Halayeb
Triangles

None None

Green Fields Elfarawdah

Rotana

Natural Cheese
Blocks & Slices

None
Processed Cheese

Baby Gouda

Cream Cheese
Cheddar ( Diafa) Spread ( Cheesa )
Spread

Spread Cheese
Khoshala Royal Land Dimo Labanita Seclam
Triangles

None None

Dimo Triangle
Labnaita Cheese

Natural Processed Cheese


Blocks & Slices

Cheddar
Dimo Blcoks

None

Vegetable Processed
Grated

Mozzarella
Happy Land Beyti Royal Pack Domti
Triangles

None None

Dallah
Blocks & Slices

None None None


Spread/Grated

Spread cheese
El-Misrieen Juhaina Green Land Kraft Foods
Spread/Grated

Spread cheese

Exported / No local Production

Other Minor Cheese Producers

El-Nada International Aromatics Ahlan


(El Asher for projects) - Company Profile Aromatic Ingredients S.A.E For Dairy Industry
Address: Industrial Area A3, 10th Ramadan Aromatic Ingredients Building New Mansheyah, 60 Farid Abou El Fotouh St., Mansheyt El
Address : Address :
Moharem Bek/Kabary Alex Mostafa El Mansoura, El Dakahleya
Tel/Fax (015) 372 608 / 921 +(010) 0777863 / 4 Telephone : (03) 3671000 to 3671049
Fax Fax :- (+203) 3604504 Phone: 050-2213339 050-2213339,
Email info@elasherforprojects.com Email : info@intlaromatics.Com
Fax 050-2213338
Website elasherforprojects.com/ Website www.intlaromatics.Com
Mobile 010-2164748

Website Ahlan-eg.com

Egyptian Lebanon Dairy Land Lebanon Egyptian


Co For Food Mfrs. For Milk & Foods Industries For dairy
3rd Industrial Zone 3 El Kods El Sharef St.
Address : Borg El Arab, Alexandria
Address :
El Nozha El Gadida, Cairo Address : 2nd Industrial Zone Badr City, El Beheira

03-4593542 Phone: 02-26986846 / 02-26211421


Tel : Phone: 045-2634690 045-2634690
Sector c, Industrial Zone
Factory:
El Salheya El Gadida, El Sharkeya

Phone : 055-3200123

Website Not Operational


Table of Contents
Section 3 : Lactalis – BCC Egypt Egypt

Lactalis Corp Timeline


Lactalis (BCC) Egypt Profile
President Products
Teama Milk Profile
Teama Products
Lactalis – BCC Production Lines
Lactalis – Exports
Volume /Value Growth Total 2006-2010
Export Volume & Value by Category 2006-2010
Top Exports Markets
Exports by Factory
Best Cheese Company
Al Nour Factory
Best of France Factory
Lactalis Group
Egypt
Company Profile

To date,
• Lactalis is a family-run Group based in Laval, Mayenne, in the dairy
region of the West of France, with a presence nearly 150 countries.
• Lactalis employs 52,000 personnel
Staff by Region
• Owns 198 industrial sites worldwide.
• It is the World’s 1st Leading Dairy Group
• 15th largest agri-food Group worldwide
• Europe’s Leading Milk Collector

Commitment
• The Group's family structure guarantees that our staff will be respected and their skills
valued.
Expertise :
• Specialise in dairy products.
Transparency :
• We have a transparency policy regarding our strategic Turnover by Category in Billion Euros
Responsibility and Rewards
• Our responsible management team bases its decisions on clear objectives and concrete
methods.
Lactel Int’l History
1933-Date

1 employee. 35 • 50 employees. • Milk collected annually : • Milk collected Launch of


• Turnover : 12 million Président
litres of milk • Turnover : 250 million old 32 million litres. annually : 110
collected and 17 old French Francs • Fresh pasteurised milk is The launch of the
FF (2.5 million FF) million litres.
(120,000 FF), 25 Tetrapack carton
Camembert • Milk collected annually : packed into cartons in
cheeses made on employees Laval. of pasteurised
7 M litres
the first day. milk.

Annual Camembert • 2000 employees, • T/O : 2,665 billion FF • T/O: 7.2 billion FF, 5300 The Turlock factory in The company
production : 18 million • T/O 1 billion FF • Milk collected annually : 1.2 employees California, USA, full ownership
units. 7 production billion litres. Quantity of milk collected and the new cheese of the Lactel
sites: • Milk production exceeds annually : 2.2 billion litres dairy in Saint-Maclou brand.
100 million litres. • Acquisition of the Claudel in the Calvados
• T/O outside France : 350 Roustang company, a subsidiary region opened.
MM FF of the Nestlé Group
• Became the leading French
butter producer.

Takeover of the Bridel Turnover : 18 billion FF, Takeover of the Société des The Group’s turnover outside • Annually the Group
Group and its subsidiary 10,000 employees Caves and its US subsidiary France reaches one third of collects 5.3 billion litres
turnover of 5.5 billion FF, Quantity of milk collected Sorrento from Nestlé. total turnover: i.e. 8 billion of milk, of which 1
collect 1.2 billion litres of annually : 4 billion litres They bring the Group 8 FF. Annual production of billion are collected
milk, own 10 factories in Annual production of factories in France, 3 in the US, drinking milk : 1 billion litres. outside of France.
France and one in the US Camembert : 313 million a turnover of 3.5 billion FF, Quantity of milk collected • The Group produces 25
units. 2000 employees and the outside France every year : 1 different PDO cheeses
Acquisition of the Valmont billion litres. in France.
Group with their 5 factories The Emmental factory in • Annual production of
and the brands Bouvron (Loire-Atlantique) Emmental exceeds the
and the new Belmont factory 50,000-tonne mark.
inWisconsin, USA, are
opened.

Source : www.lactalis.fr/english/groupe/historique.htm
Lactel Int’l History
1933-Date

Agreement with the Group cheese production Société Besnier becomes Lactalis Mr. Michel Besnier passes The Group opens its first processed cheese
ucanel cooperative reaches 400,000 tonnes. Group. Acquisition of two large away. His son, Emmanuel, factory in Russia.
regarding the Turnover : 30 billion FF, export cheese-making companies in the takes over as the head of Lactalis collects a total of 6.9 billion litres of
takeover of its turnover : 10 billion FF, 14,000 USA : Concord Marketing and the Lactalis Group. milk. Turnover is 5.5 billion euros, which
industrial activities. employees. Simplot Dairy. makes it number two in Europe, way ahead of
Purchase of the The Lactopôle is inaugurated by any other French dairy company. The
cheese-making Michel Besnie Président brand is a French dairy market
activities of Locatelli leader, distributed in 128 countries and
in Italy from Nestle. covers the entire range of dairy produce.

Acquisition of Invernizzi, the Agreement with API, an American Purchase of the Italian company • Takeover of Galbani, cheese market leader in Italy and
Italian subsidiary of the Kraft investment fund, to purchase the shares of Cademartori, an subsidiary of the Bel number one for Italian-style cheeses in Europe. This
Group, which has a turnover Foodmaster International, a company that Group, and a specialist in traditional turns Lactalis into the world's second-largest cheese
of €95 million and produces operates in Kazakhstan, Ukraine and cheese in Italy with a famous brand. company.
nearly 20,000 tonnes of Moldavia and collects a total of almost 100 • The Group takes control of Al Nour, • The Lactalis Group has signed an agreement with the
cheese such as Gorgonzola, million litres of milk. Its turnover is $60 a company that built a processed family Group Célia, which is based in Craon (Mayenne).
Crescenza and Mozzarella. million worth of milk, kefir, cream, yoghurt cheese factory in Egypt. Under the terms of this agreement, it will take control
The Caravaggio factory, near and cheese. This is a useful addition to the • Takeover of UFIC, owner of the of Célia, with the exception of its agricultural supply
Milan, processes 150 million Group's successful activities in the Ukraine Pride brand and producer of business.
litres of milk per year. and Russia and strengthens Lactalis' position processed cheese in Saudi Arabia. The Célia Group and its nutritional subsidiaries employ a
in the CIS. Acquisition of Bacha, a company based staff of 740. It has developed brands such as Chaussé
Takeover of Cema, a family- Purchase of the Spanish assets of the French in Winnica, Poland, a deal that aux Moines (cheese), Le Marin (butter), Picot (baby
run food company based in cooperative 3A : five milk-producing factories consolidates the Group's position in the formula).
Lille, owners of a range of that also process 480 million litres of milk in twarog market. • The Lactalis and Nestlé Groups have decided to create a
spreads under the Primevere Spain, which bring the Lauki and Chufi brands Takeover of the Egyptian company common fresh dairy product subsidiary in Europe, called
brand name. under the Group's control ACFFI, a producer of processed cheese. Lactalis Nestlé Produits Frais (LNPF), which will cover
The purchase of American company Rondelé Proposed joint-venture with Nestle to nine European countries : France, Belgium,
strengthens the Group's position in the US create the second largest chilled Luxembourg, the UK, Ireland, Spain, Italy, Portugal and
specialities market. products company in Europe, of which Switzerland.
Takeover of the Kurov cooperative, a Polish Lactalis will hold a 60% share. The new • Its complete range of fresh products will represent a
producer of twarog, a fresh cheese that is company will market the B'A, Bridelice, total tonnage of 620,000 T for revenues of
widely consumed in East European countries. La Laitière, Sveltesse, Yoco, Munch approximately €1.5bn through the following brands :
Purchase of Scottish company McLelland, Bunch, Ski and Fruttolo brands. Nestlé, La Laitière, Yoco, B'A, Bridélice and Sveltesse in
owner of the Seriously Strong brand name : France and Belgium; Ekabé in Luxembourg ; Ski and
Lactalis becomes number two in the UK Munch Bunch in the UK, Longa Vida and Yoggi in
cheddar market, with its production capacity Portugal ; La Lechera in Spain ; Fruttolo and Mio in Italy
Lactel Int’l History
1933-Date

Acquisitions of Dukat, leader in Diversification of the Group's Buyout of the Lubborn 2010, « Lactalis' Spain year », with
Croatia on the fresh products activity in Poland with Obory, creamery in the United- three strategic buyouts, covering the
market. which produces milk drinks and Kingdom. whole Spanish dairy market: Forlasa,
Purchases in Czech Republic, with drinking yoghurts leader of the Manchego DOP market,
Kunin and the dairy of Klatovy, in Puleva, national brand in the milk for
Ukraine with Fanni. Acquisition of Baër, the Swiss consumption market, and Sanutri, a
Acquisition of Mozzarella Fresca in cheesemaker. nutrition specialist.
the USA.
Buyout of Mama Luise in Spain. Moreover, reinforcement in Russia,
Strengthening the baby food
business with Milupa-Nutricia with the intégration of the cheese
France and clinical activity with factory Efremov, near Moscow, in the
the Beaubour society . united-Kingdom, with Rachel's, n.2 in
organic chilled dairy market in the
country.

At last, first factory in Oceania, with


Lemnos (cheese) in Australia, in
Melbourn.

Lactalis became the world N.1 on the dairy market,


after the adquisition of 83,3% of Parmalat, Italian
dairy leader. Based in countries where Lactalis has
few activity, this operation of external growth will
open unprecedented opportunities for
development.
Table of Contents
Section 3 : Lactalis – BCC Egypt Egypt

Lactalis Corp Timeline


Lactalis (BCC) Egypt Profile
President Products
Teama Milk Profile
Teama Products
Lactalis – BCC Production Lines
Lactalis – Exports
Volume /Value Growth Total 2006-2010
Export Volume & Value by Category 2006-2010
Top Exports Markets
Exports by Factory
Best Cheese Company
Al Nour Factory
Best of France Factory
Egypt
Company Profile : President
• The Company Is considered to be one of the largest companies in the Middle East,
• The company produces triangle processed cheese Teama Milk and President under the license from Lacteals
International -France, plus over 18 private label brands for our clients covering the Middle East and Africa such as Saudi
Arabia, Libya, Jordan, Iraq, Yemen, Syria, Palestine, Oman, Lebanon, United Emirates, Madagascar and Mauritius.
• Specialized in producing processed cheese in all its types and sizes.
• Founded 1995 and grew steadily to be the largest processed cheese manufacturer in Egypt and the Middle East.
• Accredited with the ISO and HACCP certificates in 2006.
• Its state-of-the-art factory in 10 th of Ramadan City operates with the latest UHT technology and fully automated
President – Egypt packing systems allowing us to provide the market with nutritional and healthy products with a long shelf life and great
Address : 1 El-Obour Buldings - Salah Salem taste.
Telephone 22623888 , 22623999
Fax 22632888
• Quality has always been our edge which enables us to lead the local Egyptian market an establish success in the Middle
Best Cheese : 3rd Ind. Zone a3 10th Ramadan East markets
Tel: (015)412275/0/2/4 • Best Cheese Company for Dairy Products and Al Nour for Dairy Industries, together they represent the largest production
Best of France : 130 , 1st Ind. Zone -Obour City, capacity in Egypt and Middle East. The group believes strongly in producing high quality products, innovations and
Tel 46103877/6- (018)-4444252
Marketing@presidentegypt.com
setting new standards in the market.
Email Export@presidentegypt.com
Careers@presidentegypt.com Factory Size (Sq.meters): Above 100,000 square meters
Website presidentegypt.com
Factory Location: Al obour city & 10 th of ramadan
QA/QC: In House
Number of Production Lines: Above 10
Number of R&D Staff: 51 - 60 People
Number of QC Staff: 21 - 30 People

1991 1995 2005 2006 2007 2008


The business Best Cheese joint venture In April - Oct 2007 Feb 2008
started in 1991 Company was with Lactalis launched launched White
founded International – "President Cream Launched Cheese
France Jars". "President
Accredited with Bouquet".
the ISO & HACCP
certificates

http://www.alibaba.com/member/eg100128125/aboutus.html
Egypt
President - Products
Glass Jars Triangles Squares White Cheese Slices

Cream..!
140gm jar, Baramily..! Burger With Cheddar.! Sandwich With Cheddar.!
240gm jar ,
480gm jar

Istanbolli..!
Mint..! Toast With Emmental. Light.!
140gm jar,
240gm jar
Bouquet.!

yoghurt..! Special Pizza Mozzarella


Low Fat
240 g jar
Available in 500 g Available in 200 g ,10 Slices
Egypt
(Teama/Teama Milk)- Company Profile
Company Profile:

The largest production capacity in Egypt and Middle East. Annually, we produce 62,000 tons of
processed and white cheese for the local and export market.
We are a group of companies, based in Egypt, specialized in the production of dairy products in the
Teama Milk Middle East marketplace which started with the formation of BCC in 1995.
The group's organization is built around our three companies;
Arab Co. For Food Industries
* Best Cheese Company / Al Nour for Dairy Industries/ Best of France for Dairy Products
Address : 1 El-Obour Buildings - Salah Salem
Tel: 22623999, 22623888 The business started in 1991 in BCC and in 1997 the franchise of Lactalis International (President)
Fax 22632888
was attained. As a result of this success a joint venture with Lactalis International – France was
Factories 10 th of Ramadan City
Email Karim Samir (Export Manager)
created in 2005. The cooperation with Lactalis International who are leaders in the production of
dairy products in Europe, adds to the organization the international expertise
Export karim.samir@bcceygpt.com
Website teamamilk.com Exports to :Angola, Bahrain, Benin., Cameroon Djibouti, Ethiopia, Gambia, Ghana, Iran, Iraq, Jordan,
Kenya, Kingdom of Saudi Arabia, Kuwait, Lebanon, Liberia, Libya. Madagascar, Malaysia, Mauritius,
Oman, Pakistan, Palestine Qatar, Senegal, Sudan, Syria, Togo, United Arab Emirates, Vietnam, Yemen
Egypt
Teama/Teama Milk - Products
Glass Jars Triangles Squares White Cheese Spread Processed

Pastrami

Teama Milk
Cream Spread Feta

Sausage

Lazizo

Teama light Chili Pepper

Cheddar Spread
Istanboly

Black Olive

Fiesta

Black Pepper
Baramily

Cream Cheddar
Cool Cow
Table of Contents
Section 3 : Lactalis – BCC Egypt Egypt

Lactalis Corp Timeline


Lactalis (BCC) Egypt Profile
President Products
Teama Milk Profile
Teama Products
Lactalis – BCC Factories
Lactalis – Exports
Volume /Value Growth Total 2006-2010
Export Volume & Value by Category 2006-2010
Top Exports Markets
Exports by Factory
Best Cheese Company
Al Nour Factory
Best of France Factory
Factories : Overview Egypt

Best Cheese Co Al-Nour Industries Best of France Exports Office


” Head Office

Founded 1995 2004 2007

Location Block 13036, Obour Industrial City/ Tel: 46103875/ fax: 46103876 Lactalis International 1 El-Obour
Cell: 010-8559937 Representative Office Buldings - Salah
Address: 8 Khaled ebn Salem Rd
Production produces triangle cheese for • All Processed cheese such as • specialized in fresh dairy el walid Street, Tel. 202-2623888
the local market under the • Triangle, square portions, cheese in products Dahshoury building, , 202-2623999
brand names “President” and tubs and glass jars.(2006) (one of a • W cheese in Tetra Pak “Teama Sheraton Heliopolis Fax 202-2632888
“Teama Milk”. kind) Milk” area.
• W cheese in plastic containers Tel: +202-2690156
with a 3 month shelf life Fax:+202-2660895
“President”

Capacity 22,000 tons. 24,000 tons. 16,000 tons

Comments • ISO /HACCP (2006)


• Latest UHT technology

Production Facilities
We have 3 production facilities in 10th
of Ramadan and Obour City, Egypt that
operate with the latest technology, fully
automated packing systems and state-
of-the-art machinery.
Two of our factories specialize in
producing processed cheese in all its
formats for local and export markets.
Our third and latest factory started its
operation in June 2007 and is producing
fresh dairy products starting with white
cheese in tetra pak. Together, the 3
factories have an annual capacity of
62,000 tons.
Exports by Factory 2006-2010 Egypt

Production:

President Teama :
Triangles : 1,500 Ton/Monthly Triangles : 3,000 Ton/ Month
Jars : 450 Ton/Month
Slices : 260 Ton/Month

Sources : BCC Vendors Assumptions

Exports Volume 2006-2010 Best of France BCC Al-Nour Total Exports Value 2006-2010 Best of France BCC Al-Nour Total
(By Ton) (By Ton)
541
33,563
465
27,523 399.19
25,216
344 353.78
20,420
17,516 18,033 17,952 274.44 264
14,760
181 194.76
10,115 10,182 10,837 147.83 132.78
5,692 6,690 102.58
4,547 69.27 63.67
2,638 32.80
- - 793 951 558 - - 8.67 9.50 5.31

2006 2007 2008 2009 2010 2006 2007 2008 2009 2010
Volume 2006 2007 2008 2009 2010 % Value 2006 2007 2008 2009 2010 %
B. of France - 5,692 793 951 558 3.1% B. of France - - 8.67 9.50 5.31 2.0%
BCC 2,638 17,516 6,690 10,182 4,547 25.3% BCC 32.80 69.27 102.58 132.78 63.67 24.1%
Al-Nour 10,115 - 18,033 20,420 10,837 60.4% Al-Nour 147.83 274.44 353.78 399.19 194.76 73.8%
Total 14,760 25,216 27,523 33,563 17,952 Total 181 344 465 541 264
Factories :
Factory : Al Nour for Dairy Products

Factory Al Nour For Dairy Products

Location Obour City


Coordinates 30°12'4"N 31°27'0"E

129 m
129 m
Map Go To Map

Factory Area Total: 395 m


Factories :
Factory : Best Cheese - President Egypt

Factory Best Cheese


Location Obour City
Coordinates 30°11'21"N 31°27'18"E
Map Go To Map
Factory Area 1295 SQM
Factories :
Al Nour for Dairy Products
‫النور لمنتجات االلبان‬
Coordinates:
30°12'4"N 31°27'0"E
http://wikimapia.org/#lat=30.1895765&lon=31.4549303&z=15&l=0&m=b&search=%D8%A7%D9%84%D9%86%D9
%88%D8%B1%20%D9%84%D9%85%D9%86%D8%AA%D8%AC%D8%A7%D8%AA%20%D8%A7%D9%84%D8%A7%D
9%84%D8%A8%D8%A7%D9%86

Best Cheese Dairy


( ‫بست تشيز لمنتجات االلبان بريزدن‬
Coordinates:
30°11'21"N 31°27'18"E
http://wikimapia.org/#lat=30.1895765&lon=31.4549303&z=15&l=0&m=b&search=%D8%A7%D9%84%D9%86%
D9%88%D8%B1%20%D9%84%D9%85%D9%86%D8%AA%D8%AC%D8%A7%D8%AA%20%D8%A7%D9%84%D8%
A7%D9%84%D8%A8%D8%A7%D9%86
Table of Contents
Section 3 : Lactalis – BCC Egypt Egypt

Lactalis Corp Timeline


Lactalis (BCC) Egypt Profile
President Products
Teama Milk Profile
Teama Products
Lactalis – BCC Factories
Lactalis – Exports
Volume /Value Growth Total 2006-2010
Export Volume & Value by Category 2006-2010
Top Exports Markets
Exports by Factory
Best Cheese Company
Al Nour Factory
Best of France Factory
Exports :
Volume/Value Growth 2006-2010 Egypt

• Exports for 2010


Valued at 264 MM
LE , Around 18 K Ton
Exports Vol. Split by Best of Exports VAL. Split by Best of ,
Factory France Factory France
• Al Nour Factory
3% 2%
Exports Counts for
BCC 70% in Volume and
BCC 24% 74% in Value
29%

Al-Nour
Al-Nour
68%
74%

Exports Total Volume 2006-2010 Exports Total Value 2006-2010


(In Ton) (In MM LE)
16%
541
21% 53%
9% 90% 465
70% 33,563

27,523 344
25,216 -46% -51%
264
17,952
14,760 181

2006 2007 2008 2009 2010 2006 2007 2008 2009 2010
Exports :
Export Volume & Value - by Category 06-10 Egypt

Cooked
Value Growth by category Cooked Volume Growth by Category
Heat Treated
2006-2010
Heat Treated 2006-2010 Total
Total
33% In Tons
MM LE 692.0 47,516
686.8

47% 40,410
541.5
520.3
24% 31,558
28,851 30,366
409.4
465.0
354.7 23,962
20,102 25,515
285.9
343.7 263.7 23,209 15,942
180.6 12,754

106.8 6,225

29.9 1,876
0.5 5.7 35 346
Val 06 Val 07 Val 08 Val 09 Val 10 Vol 06 Vol_07 Vol 08 Vol 09 Vol 10

Export Value (MM LE) 2006 2007 2008 2009 2010 Export Volume (Tons) 2006 2007 2008 2009 2010
Cooked 180.6 343.7 465.0 541.5 263.7 Cooked 12,754 23,209 25,515 31,558 15,942
Heat Treated 0.5 5.7 29.9 106.8 409.4 Heat Treated 35 346 1,876 6,225 30,366
Milk 2.2 - - - - Milk 142 - - - -
Other - 0.3 0.3 0.5 1.1 Other - 19 15 29 63
Powder&Grated 1.6 - 2.5 1.2 1.8 Powder & Grated 96 - 138 44 98
Roomy Cheese - - 9.9 12.7 - Roomy Cheese - - 526 676 -
White Cheese 101.0 5.0 12.7 29.3 10.7 White Cheese 7,076 388 780 1,879 1,048
Total 285.9 354.7 520.3 692.0 686.8 Total 20,102 23,962 28,851 40,410 47,516
Annual Growth 24% 47% 33% -1% 19% 20% 40% 18%

Source : Exports Authorities Mid Nov 2010


Exports
Top 20 Export Markets (2006-2010)

Top Exports by Country Top Export Markets (Volume) Top Exports by Country Top Export Markets (Value)
Haiti Volume 2010 Haiti
Value 2010
3% Iraq , Yemen and KSA are the 9.5% Iraq , KSA ,Yemen, Libya &
largest Markets in Volumes Lebanon Syria are the largest Markets
Lebanon
around 66% of Total Exports 4% in Value around 80% of Total
4%
Value
Yemen Yemen
Syria 16% Syria 16.9%
7% 8%

Lybia Lybia
8% 9.1%
KSA KSA
16% 17.7%

Total Exports by Country Total Exports by Country


Top 20 - Volume Ton 2006-2010 (in Tones) Top 20 - Value 2006-2010 (MM LE)
2006 2007 2008 2009 2010 % 2006 2007 2008 2009 2010 %
1 Iraq 3,200 7,580 8,723 11,867 5,071 32% 1 Iraq 44.72 106.51 148.73 178.47 76.18 28.9%
2 Yemen 1,567 4,579 3,775 5,030 2,610 16% 2 KSA 29.21 60.71 96.82 115.39 46.73 17.7%
3 KSA 2,309 3,935 5,016 6,120 2,607 16% 86% 3 Yemen 23.81 70.90 69.99 85.91 44.42 16.9%
88%
4 Lybia 3,372 4,086 2,932 2,884 1,288 8% 4 Libya 47.50 57.24 58.15 49.79 24.08 9.1%
5 Syria 887 654 746 835 1,189 7% 5 Syria 14.22 10.29 15.74 14.34 20.99 8.0%
6 Lebanon 466 762 1,048 877 684 4% 6 Lebanon 6.75 11.45 18.05 14.50 10.93 4.1%
7 Haiti 15 260 717 552 3% 7 Haiti - 0.28 5.02 12.77 9.59 3.6%
8 Jordan 80 185 315 446 395 2% 8 Jordan 1.21 2.90 5.07 6.35 6.18 2.3%
9 Palestine 113 81 226 146 339 2% 9 Palestine 1.31 0.93 3.65 1.67 4.02 1.5%
10 KSA - - 461 377 210 1% 10 UAE 3.12 2.02 2.68 2.42 3.36 1.3%
11 UAE 203 122 130 105 174 1% 11 Morocco 1.04 - 0.40 2.00 2.26 0.9%
12 Morocco 69 - 15 95 118 1% 12 KSA - - 5.13 3.81 2.17 0.8%
13 Kuwait 31 219 311 224 103 1% 13 Kuwait 0.53 3.73 5.85 4.08 2.06 0.8%
14 Oman 188 209 192 253 80 1% 14 S. Africa 0.05 0.50 1.79 1.77 1.50 0.6%
15 South Africa 2 21 95 98 78 0% 15 Oman 2.83 3.60 3.95 5.61 1.45 0.6%
16 Mouricious 0 29 53 109 67 0% 16 Morisous 0.01 0.59 1.11 2.05 1.25 0.5%
17 Liberia - 16 69 209 57 0% 17 Bahrain 0.34 2.29 2.55 2.67 0.93 0.4%
18 Albania - - 67 55 54 0% 18 Albania - - 1.29 0.98 0.92 0.4%
19 Senegal 77 163 308 265 39 0% 19 S. Vietnam - 1.53 0.70 20.71 0.77 0.3%
20 Bahrain 20 125 112 118 39 0% 20 Senegal 0.96 2.43 5.34 4.13 0.70 0.3%
Factories
Factory : Best Cheese Co Egypt
Exports Volume In Tones
Category 2006 2007 2008 2009 2010
Cooked 2,638 5,692 6,689 10,182 4,546 38%
Powder & Grated - - - - 18.89
Best Cheese Co Heat Treated - 90.03 552.67 1,814.58 7,233 61%
• Founded in 1995 at 10th of Ramadan White Cheese 1,424.46 220.10 43.20 510.31 108.00
Total 4,063 6,003 7,286 12,507 11,907
• Accredited with the ISO and HACCP
certificates in 2006. Exports Values In MM LE
• Operates with the latest UHT technology Category 2006 2007 2008 2009 2010
and mainly produces triangle cheese for Cooked 32.7 69.2 102.5 132.7 63.6 37%
the local market under the brand names Powder & Grated - - - - 0.255
Heat Treated - 1.3 6.02 23.2 107.9 62%
“President” and “Teama Milk”. White Cheese 17.6 2.4 0.607 6.7 1.3
• The production capacity of this facility is Total 50,4 73 109,2 162,7 173,1
22,000 tons.

Cooked Exports by Country Cooked Exports by Country


Volumes 2006/2010 (In Ton) Value 2006/2010 (In MM LE)
BCC Volume 2006 2007 2008 2009 2010 ` BCC - Value 2006 2007 2008 2009 2010
1 Iraq 1,197.59 3,555.87 3,620.91 6,801.61 2,997.21 62% 1 Iraq 12.93 39.07 51.50 81.74 39.54 62%
2 Saudi Arabia 577.04 988.18 1,136.76 1,178.60 547.08 15% 2 Saudi Arabia 8.16 14.91 20.43 17.84 9.50 15%
3 Republic of Yemen 82.08 140.50 441.07 669.50 277.02 6% 93% 3 Republic of Yemen 1.19 2.01 5.78 8.65 3.77 6% 93%
4 Lebanon 13.39 331.81 529.64 84.75 152.73 4% 4 Libya 7.33 4.27 5.39 14.07 2.50 4%
5 Jordan 33.32 104.75 140.62 149.51 150.72 3% 5 Jordan 0.45 1.21 2.03 1.72 2.02 3%
6 Libya 543.74 321.98 324.06 864.00 149.76 3% 6 Lebanon 0.19 4.39 9.18 1.45 2.02 3%
7 Palestine 98.71 65.66 163.30 25.06 76.77 2% 7 South Vietnam - - 1.70 1.54 1.37 2%
8 South Vietnam 91.15 86.84 73.35 1% 8 Palestine 1.05 0.68 2.37 0.33 0.92 1%
9 Morocco 25.70 57.02 44.14 1% 9 Morocco - - 0.48 1.00 0.75 1%
10 Kuwait 0.58 53.50 79.64 52.13 26.02 1% 10 Kuwait 0.01 0.71 1.24 0.78 0.41 1%
11 UAE 28.23 14.14 23.01 24.33 19.29 0% 11 UAE 0.39 0.20 0.40 0.42 0.30 0%
12 Albania 16.49 7.99 0% 12 Liberia - 0.18 0.26 0.24 0.13 0%
13 Sierra Leone 7.99 7.99 7.99 0% 13 Sierra Leone - - 0.14 0.13 0.12 0%
14 Liberia 15.81 15.34 15.98 7.99 0% 14 Albania - - 0.30 - 0.11 0%
15 South Africa 9.65 13.14 4.15 5.85 2.33 0% 15 South Africa 0.26 0.36 0.10 0.14 0.06 0%
16 Syria 9.39 38.02 124.11 2.32 0% 16 Syria 0.13 0.53 - 2.07 0.06 0%
17 Bahrain 0.81 0.23 1.24 1.81 0% 17 Bahrain - 0.02 0.01 0.03 0.04 0%
18 Mauritius. 14.47 7.56 5.97 6.19 1.38 0% 18 Mauritius. 0.23 0.12 0.16 0.10 0.04 0%
19 Pakistan 1.27 1.15 0.46 1.97 0.47 0% 19 Pakistan 0.02 0.02 0.01 0.04 0.01 0%
20 Sultanate of Oman 1.15 0.92 9.32 0.75 0.32 0% 20 Sultanate of Oman 0.02 0.02 0.16 0.02 0.01 0%
21 Qatar 11.59 9.92 8.06 13.09 0.11 0% 21 Qatar 0.19 0.15 0.16 0.27 0.00 0%
Total 2,638 5,692 6,689 10,182 4,546 Total 32.80 69.27 102.58 132.78 63.67
Factories
Factory : Al-Nour For Dairy Egypt
Exports Volume in Tones
Volume /Ton 2006 2007 2008 2009 2010 %
Cooked 10,115 17,516 18,033 20,420 10,837 32%
Powder & Grated 96 - 138 43 78
Al Nour for Dairy Industries Heat Treated 34 256 1,236 4,196 22,921 68%
White Cheese 5,651 150 426 1,058 34
Roomy Cheese - - 526 675 -
• Founded in 2004 at Obour City and is Other - 19 14 28 62
specialized in the production of all formats Milk 142 - - - -
of processed cheese such as triangle and Total 16,038 17,941 20,373 26,420 33,932
square portions, cheese in tubs and glass Exports Value in MM LE
jars. Value LE 2006 2007 2008 2009 2010 %
• Production capacity 24,000 tons. Cooked 147.82 274.4 353.70 399.10 194.70 39%
Powder – Grated 1.55 - 2.49 1.22 1.53
• The glass jars line at Al Nour was fully Heat Treated .54 4.32 22.9 81.3 298.6 60%
operational in 2006 and is the only line of White Cheese 83.33 2.35 8.84 19.40 0.63
its kind in Egypt. Roomy Cheese - - 9.85 12.70 -
Other - 0.34 0.31 0. 47 1,13
Milk 2,17 - - - -
Total 235.4 281.47 398.23 514.36 496.70
Cooked Exports by Country Cooked Exports by Country
Volumes 2006/2010 (In Ton) Value 2006/2010 (In MM LE)
2006 2007 2008 2009 2010 2006 2007 2008 2009 2010
1 Yemen 1,485 4,439 3,328 4,361 2,333 21.5% 1 Yemen 22.63 68.89 64.04 77.26 40.64 20.9%
2 KSA 1,732 2,947 3,880 4,941 2,060 19.0% 2 KSA 21.05 45.80 76.39 97.56 37.23 19.1%
3 Iraq 2,002 4,025 5,075 4,995 2,033 18.8% 3 Iraq 31.80 67.44 96.97 95.98 36.16 18.6%
4 Syria 877 616 746 710 1,187 11.0% 90% 4 Syria 14.08 9.76 15.74 12.28 20.93 10.7% 88%
5 Libya 2,827 3,748 2,527 1,886 1,064 9.8% 5 Libya 40.15 52.72 51.05 33.00 19.95 10.2%
6 Haiti 15 260 717 552 5.1% 6 Haiti - 0.28 5.02 12.77 9.59 4.9%
7 Lebanon 453 430 460 767 522 4.8% 7 Lebanon 6.55 7.06 8.26 12.81 8.84 4.5%
8 Jordan 46 80 102 223 180 1.7% 8 Jordan 0.76 1.69 2.33 3.85 3.63 1.9%
9 UAE 175 107 107 81 154 1.4% 9
UAE 2.74 1.82 2.29 1.99 3.06 1.6%
10 Morocco 15 95 118 1.1% 10 Morocco - - 0.40 2.00 2.26 1.2%
11 Palestine 14 15 43 28 103 1.0% 11 Madagascar 0.02 0.25 1.71 2.72 1.63 0.8%
12 Oman 185 207 183 250 79 0.7% 12 Palastine 0.25 0.26 0.99 0.48 1.62 0.8%
13 Madagascar 1 16 81 134 74 0.7% 13 Kuwait 0.52 3.02 4.10 2.72 1.45 0.7%
14 Kuwait 30 165 186 117 63 0.6% 14 Oman 2.78 3.56 3.77 5.55 1.43 0.7%
15 Albania 51 55 46 0.4% 15 Bahrain 0.34 2.28 2.51 2.54 0.84 0.4%
16 Senegal 77 163 294 265 39 0.4% 16 Albania - - 0.99 0.98 0.81 0.4%
17 South Vietnam 104 35 184 38 0.3% 17 South Vietnam - 1.53 0.70 20.71 0.77 0.4%
18 Bahrain 20 124 109 107 33 0.3% 18 Senegal 0.96 2.43 5.05 4.13 0.70 0.4%
19 Cote d‘ Ivore 2 21 36 53 31 0.3% 19 Cote d‘ ivore 0.00 0.33 0.67 0.90 0.55 0.3%
20 Mauritius 0 29 28 52 23 0.2% 20 Mauritius 0.01 0.59 0.64 1.05 0.51 0.3%
Total 10,115 17,516 18,033 20,420 10,837
Total 147.83 274.44 353.78 399.19 194.76
Factories
Factory : Best of France Egypt

Exports Volume in Tones


Volume/Tones 2006 2007 2008 2009 2010 %
Cooked 793 954 558.04 33%
Best of France for Dairy Heat Treated - 86 213 212 13%
Products W. Cheese
Total Tones
17
17
310
1,189
310
1,477
905
1,675
54%

• Opened in 2007 and is specialized in the


production of fresh dairy products. It has
a capacity of 16,000 tons. Exports Value in MM LE
• Operations started with the production of
white cheese in Tetra Pak under the brand Value / LE 2006 2007 2008 2009 2010 %
name “Teama Milk” and by the end of the Cooked 8.67 9.53 5.30 32%
year the production of white cheese in Heat Treated - 0.95 2.21 2.75 16%
plastic containers with a 3 month shelf life W. Cheese 0.16 3.24 3.11 8.79 52%
should start under the brand name Total IN MM LE 12.8 14.8 16.8
“President”

Cooked Exports by Country Cooked Exports by Country


Volumes 2006/2010 (In Ton) Value 2006/2010 (In MM LE)
2006 2007 2008 2009 2010 2006 2007 2008 2009 2010
1 KSA - - 461.43 376.51 187.30 33.56% 1 KSA - - 5.13 3.81 1.68 32%
2 Palestine - - 19.37 93.77 159.07 28.51% 2 Palestine - - 0.29 0.86 1.47 28%
3 Jordan - - 71.70 74.15 64.80 11.61% 3 Jordan - - 0.71 0.77 0.53 10%
96.7% 98%
4 Libya - - 53.68 192.91 48.60 8.71% 4 Iraq - - 0.26 0.76 0.47 9%
5 Iraq - - 27.67 69.75 41.40 7.42% 5 Libya - - 0.57 1.75 0.47 9%
6 UAE - - 15.78 6.30 24.64 4.41% 6 UAE - - 0.12 0.08 0.31 6%
7 Kuwait - - 44.38 55.20 13.88 2.49% 7 Kuwait - - 0.52 0.58 0.20 4%
8 Lebanon - - 58.16 24.40 9.00 1.61% 8 Lebanon - - 0.61 0.24 0.07 1%
9 Bahrain - - 3.20 9.69 3.64 0.65% 9 Bahrain - - 0.03 0.10 0.05 1%
10 Qatar - - 2.70 31.85 3.17 0.57% 10 Qatar - - 0.03 0.35 0.04 1%
11 Seashell - - 2.55 0.46% 11 Seashell - - - - 0.03 0%
12 Malizia - - 4.17 0.00% 12 Malizia - - - 0.04 - 0%
13 Afghanistan - 2.12 0.00% 13 Afghanistan - - 0.02 - - 0%
14 Yemen - - 15.55 9.80 0.00% 14 Yemen - - 0.18 0.10 - 0%
15 Oman - 17.28 6.38 0.00% 15 Oman - - 0.21 0.10 - 0%
Total 793 955 558 Total - - 8.67 9.54 5.31 100%
Exports Comparison
Best Cheese Egypt
Exports Comparison
Bel Egypt
Best Cheese (President)
Weighted Distribution
BCC Geographical Coverage :
Sales Structure :
55% Weight of Area BCC Geographical Coverage • Director of Sales
Excelling in coverage Nationwide • Sales Manager for Each Factory
(99.9%)
• 17 Depots Nation Wide
20%
13% • Around 600 Reps , Aim to reach 900
11%
• Nestle Was Distributed through
Distributors considering Self Distribution
Cairo Alex Delta U. Egypt • Own & 3rd Party Production Exporting to
Yemen & Iraq
CAIRO Alexandria Delta Upper Egypt Egypt

2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09

99.9 0.7 98.9 -1.1 99.1 -0.6 99.5 +12.7 99.8 +0.4

BCC Distribution Channels Coverage:

Weight of the Channel BCC Channel Coverage


97% Supermarkets & Large Groceries are
the most significant channels (100%)
Focusing on Supermarket & Large
Grocery , intense coverage of Kiosk
3%
despite lack of wieght
0 0
S.M & K.Accts Large Groceries Small Groceries Kiosks

Supermarkets Large Small Medium Kiosks Total


& Key Accounts Groceries Groceries Egypt

2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09 2009 ’07-’09

100 0.6 99.8 +.03 98.5 -0.9 66.7 +66.7 99.8 +0.4

Increase Decrease

Market share change (pp) ’09 vs ‘07 Source: Nielsen (MAT), internal docs. 52
Table of Contents
Competition Landscape Egypt

Processed Cheese Volume


+ share of Export Companies

Company Share % Volume


Best Cheese 34.9% 58,026
Bel Egypt 19.2% 30,078
Green Land 8.3% 12,641
Arab Dairy 5.6% 8,136
Masreyeen 3.0% 4,337
Sakr Group 2.3% 3,213
Riyada 1.7% 2,345
Mashreq 1.2% 1,724
Juhaina 1.1% 1,529
Domty 0.8% 1,180
Pyramids Foods 0.6% 824
Labanita-Seclam 0.4% 599
Royal Land 0.4% 513
Dairy Land 0.3% 455
Egy - Lebanon 0.1% 194
Brego 0.1% 151
Ramy 0.1% 114
Al-Tayyeb 0.1% 108
Prima Pack 0.1% 94
Royal Pack 0.1% 85
Green Fields 0.04% 62
Fargallah 0.04% 61
Khoshala 0.03% 39
Al-Nada 0.02% 22
Halayeb 0.01% 18
Beyti 0.01% 16
Egy- Lebanon 0.01% 15
Snow-white 0.01% 12
Misr Foods 0.00% 3.8
AlBasmah 0.00% 2.0
Others 9.1% 12,599
Total 139,214

Exporters Volumes were spread to producers Based on Producers Volume Share


Cheese Producers
Egypt
Bel Egypt
Company Profile:
• CAIRO: Committed to putting a smile on the faces of cheese lovers across the country, Bel Egypt — manufacturer of
single-serve cheese portions — opened its second factory in Egypt. The company promised to bring in new products as
well as boost production for both local and export markets.
• “We choose to operate in countries with a stable economic environment, strong local markets, good geographical
location, good export capacities, and qualified human resources,” said Marina Menu, vice president and general
manager of Bel International.
• Located in the heart of the Middle East and home to a huge consumer base, Egypt is a favorable destination for Bel
Bel Egypt SAE Group. The firm invested over 20 million euros to establish and fully operate its second plant in Egypt.
• “Egypt is a country with a population of 75 million, mostly youth and young adults, who need to consume a large
La Vache Qui Rit amount of food and nutrition products as they grow,” said Tayeb Mouhcine, managing director of Bel Egypt.
Established 1998 • Established in 1998, Bel Egypt produces the ever-popular La Vache Qui Rit and Kiri cheese portions and plans to
Tel 40 Rd. 254, Maadi, Cairo manufacture some of its other trademarks in the country. With total investments amounting to over 32 million euros,
Tel 02-27537190 /1/2 Bel Egypt has become an export hub for the Middle East and North Africa region with 70 percent of production bound
for outside the country.
Factories Ind. Zone B2 - G22 - Nil St. 10th Ramadan
• “We aim to be ambassadors of high quality ‘Made in Egypt’ products,” Mouhcine added. “And we want to develop
Factory 015 – 3 66 181 Egyptian-made products on a par with international standards.”
• Headquartered in France, homeland of cheese, Bel Group operates over 23 factories across the globe. Last year, the
company’s sales revenues soared to 1.777 million euros and net profits to 79.4 million euros. With the inauguration of
its second facility, Bel Egypt ranks the third largest factory complex within the entire group, after France and Morocco.
• “Asian markets do not consume a lot of cheese; therefore, Egypt is a very important market for us which also helps us
reach other countries in the MENA region,” explained Menu.
• Bel Group started selling its products in the market almost 30 years ago, way before beginning a physical operation in
Egypt. The company currently holds a 20 percent market share and plans to further increase that figure through
launching new products and improving its distribution network.
• “Egypt is a very competitive market with strong local and international players, and this competition keeps us on our
toes,” Menu pointed out. “Bel has been addressing the Egyptian market for a long time now, and we understand
consumer needs. Our main objective is to manufacture products suitable in terms of both pricing and taste.”

Products :
KIRI Triangle The Laughing Cow (LVQR)
Egypt
Arab Dairy
Company Profile:
At Arab Dairy, cheese-making is truly an art. Master cheese makers combine handed-down, age-old cheese-making tradition
with the best of modern technology, preserving the original taste while complying with stringent hygiene controls

Technology • Keeping up With the Pace of Technology (state-of-the art technology machinery )
• our adoption of the latest technology is just one of the ways we seek to accomplish that goal.

Quality : • Sophisticated quality assurance lab to meet the internationally accredited quality guidelines
• Bacteriological and chemical laboratories in order to monitor our production quality and incoming
Arab Dairy raw materials.
Established 1985 • uses ultra filtration technology
15 Abd El-Hamid Badawi Street, • Quality inspection across All production stage
Address :
Heliopolis,
Export exported across the Middle Eastern region to countries such as Lebanon, Jordan, Libya, the UAE, Saudi
Office Tel 2624-1884/3, 26237147, 26241926
Arabia, Palestine, Bahrain, Oman and Kuwait. Arab Dairy is proud of the fact that it exports all of its
42282211/ 42282135 markets
Factories brand names, Panda, Dairy, Two Cows, Wonder Cow and Gardens' Cow
2282699/42281341/
Sales 5904328/5904349/7870676
adairy@arabdairy.com,
Email
info@arabdairy.com
Website arabdairy.com

Contact :
Mahmoud ibrahim (production manager)
2282211/ 42282135
Purchasing :
Mohamed Taha (2624 1883 )
Ibrahim kamel (42282211) ( No idea of production )

Products :
Feta Cheese Istanbully Cheddar Blocks Triangles Emental Mozzarella

Feta
Panda
La Classe
Panda Wonder Cow Gardens' Cow

Dairy
Dairy Panda
Parmesan
The Two Cows
Dairy
Egypt
Juhayna
Company Profile:
To be recognized as a premier leader in our industry by our customers, employees and shareholders. dedicated to the
profitable growth of our shareholders net worth, driven by quality performance and innovation, and committed to
exceeding our customers' expectations

• motivated to pursue the path to excellence through continuous improvement in all that we do. We must think creatively,
continuously improve and pursue new ideas to achieve uncommon breakthroughs. We must strive on change and
surpass our competitors. We must emphasize quality in all aspects of our work.

Juhayna empowered Inspired to think regionally and address the true needs of regional markets. We must listen to our
customers needs and provide them with superior quality products that set us apart from competition.
Established 1983 • committed to creating a climate of trust and respect that empower our people to develop to the fullest, while sharing
the responsibilities of success and the rewards of achievement.
11, El-Gahad st. , Lebanon square,
Address :
Mohandessen,
Tel/Fax T. 3833 3644 /55 Fax: 3833 0363 - 3833 3663
Factory 1st District 6th of October city Flavours (Cheese Powder & Cream/Butter Powder :
Telephone 3303 7074 - 3303 7075
Fax 3346 1230 • Mainly production of cheese is (Fettah Cheese & White “Barameely” Cheese that does not require flavours as such
Email webmaster@juhayna.com,qc@juhayna.com • Minimal quantities of Flavours purchased from Givaudan (in liquid format)
• As for the Flavoured milk (mix) again very limited Quantities ordered from Givaudan (Again in liquid format) (1)
Website Juhayna.com

Products :
Whipping Cooking
Milk Yoghurt Juice Sour Cream Crème
Cream Cream

(1) Source : Amr madany (purchasing Director Juhiana


Cheese Producers
Egypt
Domty
Company Profile:
Our vision is to be seen as a leader in our industry by our customers, shareholders, and employees. Business at Domty is
customer driven, engineering oriented and technology influenced. Therefore, the success of Domty is dependent upon
teamwork, customer orientation, and innovation.

• Domty was established in 1989, Construction in the plant started in 1989, The company launched white fresh cheese and
mozzarella cheese in the Egyptian market, by the end of 1990, and made a remarkable effect.
• The company started with 2 distributing branches and a fleet of five cars which gradually increased to 10 branches and
Domty about 100 cars by the end of 2007.
• Market leader in the fresh low salt cheese and the mozzarella cheese.
The Arabian Co. For Food Products • Produces spread cheese in 6 different flavors.
• Exports to the gulf area, and other countries in the region such as Jordan & Lebanon
Established 1990 • Mozzarella cheese is approved by yum(Supplier of pizza hut Egypt since 1994)
Address : 32 g - Mourad St., Giza (H.Office)
Factories 6th of Oct city (area of 7000 Sqm) • Domty`s employees are the company`s most Important resource. Our success is dependent on honest, Thoughtful,
357 22 833 / 357 08 557 / 357 24 924 / hardworking individuals who are dedicated to the importance of achieving higher goals. We feel a personal
Telephone 377 45 713 / 0123976622 / 0127754761. responsibility towards all of our employees and are committed to provide them with the proper environment to
/0166626311 encourage their creativity and development of skills and abilities.
Fax 35716225 • Domty seeks to be regarded as the industry leader for innovation. We will invest in technology to enhance our
Website Domty.org effectiveness and productivity. We will also develop strategies that will create a competitive advantage for the company.

Contact :
Mr. Khaled El Meehy
Purchasing Mgr

Products :
white cheese White Cheese Cheese white Double white cream
White Cheese Cream Cheese Mozarella cheese
(Salt mild ) Vita Stock cheese
Cheese Producers
Egypt
Sakr Group
Company Profile:
As We are a company for food industries we produce more than 40 brands from dairy products, cheese , natural juices ,
natural butter ghee &natural butter .
As our products are known with their high quality and suitable prices, we have established many good relations with the
world wide in regards to exporting which is more than 60 countries

1- Processed cheddar cheese in blocks of 1800 gms, 900 gms and 450 gms bearing Rotana , Hero , and “Well” brands .
2- Pure butter Ghee “Rotana El Halouba” in tins of 16 kg, 2 kg, 1 kg and also packed in glass jars of 900 Gms.
3- Natural Cheddar cheese in blocks of 5 kg, 1 kg, and 500gms.
Sakr 4- Processed triangular cheese 120 Gms / 45 pcs bearing “Richy , Sporty Cow, Rotana , Her in, Family, and “Well” brands.
Alex H O 23 Ibn maged St. Sidi Gaber, Alex We produce our cheese products "under private labels"
(03)5432802/52 5- we produce juice (nectar ) which is packed in tetra pak with universal standards
Tel:
(03) 5462890 - (03) 5234632/3 Also the group was awarded HACCP & ISO9000-9001 Certification &we registered in the American FDA for exporting juices &
3rd Ind. Zone. New Borg Al Arab, Alex cheeses.
Factory
Tel/Fax: +(03) 4592858 – 4594758
Also the group was awarded HACCP & ISO9000-9001 Certification &
Cairo Office 11 Gaber street , off Thawra , El Haram
We registered in the American FDA for exporting juices & cheeses.
Tel/Fax 202 5830429
Website sakrgroup.net Advantages of our products and the reasons they compete in the market:
We always try to produce according to the needs of the foreign market and the taste of the foreign consumers.
2- We use our own marks and the ingredients included in the products are of very much high quality according to the
requests of the importer.
3- Our prices are suitable and competitor to other prices, with preserving our quality system.
4- Our main objective is the continuity of the business, not only a profitable deal.
Contacts:
Ahmed Sakr, (03) 5234632/3 Ext 116
ahmed.sakr1@sakrgroup.net,
sakralex@yahoo.com

Products :
Nectars and Juices Milk : Natural Cow Ghee Processed Cheese

Cocktail Pineapple/ Orange/


Apple / Guava/Mango/Cocktail
/Orange/Apple/Pineapple Full Cream : Skimmed Milk Rotana El Halouba Rotana , Hero , and “Well”
Cheese Producers
Egypt
Royal Pack
Company Profile:
Goldenpack Group of companies is a leading manufacturing of Bakery and confectionery industrial products as well as
flavours for the various applications in the food and Beverage industries.
Goldenpack has the benefit of unbroken business tradition for over 20 Years

Beside a big range of emulsifiers/ Stabilizers blends as well as fruit preparation and fruit pures/ pulps available , Royal Pack is
using the fine art of flavour chemistry along with the latest technologies , in the world to deliver innovate range of flavours
for various dairy applications as :
• Ice Cream & Water-Ice/ Yogurt & Cultured products
Royal Pack • Flavoured Milk & Smoothies /Cheese & Spreads/Ready to East & Dry Desserts
(Golden Pack Group) The French Co. For Food Ind.

Address : Lot 49 , 3rd Ind. Zone, 6th of October

Phone: 383 32 888/ Fax : 383 32 911

E-mail: Info@Royalpack.net

S & marketing Amr.Arafa@Royalpack.net

Purchasing Wagnat.Ragab@Royalpack.Net

Website Royalpack.net

6 Rd. 299, New Maadi, Cairo


Mgmt :
Tel:-27038286

Contact :
Said Ahmed
(purchasing co-ord. Raw Materials)
Tel : 383 32 888

Products
Yogurt & Cultured Flavoured Milk &
Ice Cream & Water-ice Cheese & Spread Sweet Flavours Savory Flavours
Products Smoothies
Vanilla, chocolate, Cheddar , Emmental,
Strawberry, Mango, Peach, Gouda, Roomy (Ethnic
Blueberry, Caramel , etc. Egyptian), Smoke, etc
Egypt
Riyada
Company Profile:
Riyada was founded in 1999 as an Egyptian Share holding Company aiming to produce high quality and safe cheese From
pasteurized milk with high technology to fulfil the Increasing demand of the Egyptian Market as the Middle East on the
semi hard cheese and processes cheese.
Riyada Started with the production of Natural cheese plain "Edam and Gouda".

To satisfy the increase demand on the semi Hard cheese with flavors , Riyada extended its line of production to Include
Gouda with Cumin , Fine Herbs , black Pepper And Mustard Seeds . Riyada established a separate line to produce Processed
Cheese " Cream cheese Spread "
Riyada Plain and with different Flavors to fulfil the Gap of Premium quality Cream Cheese Spread in the Egyptian Market .
Factory Ind Zone, South Port Said, plot 50/51 Riyada is Sister Company of Soudanco S.A.E. A leading company in the importation and distribution of Food Stuff in the
Tel. : +2 (066) 3772070 / 71 / 72 / 73 Egyptian Market during the last 27 years " Dairy products , Dry products and Food Ingredients". www.soudanco.com
Fax : +2 (066) 3772074
Production
Email: portsaid@riyada.net The production of Natural Cheese is based on the Experience and the highest level of the cheese Makers As well as on the
Port Said 39 Gomhoria St., Port Said level of Hygiene and quality control Applied on all the production stages.
Tel. : (066) 229010/336740 F:336720 The Natural cheese production Started with the selection of the source of raw Milk which is the main component of the
Natural cheese.
dairy@soudanco.com.
Email: Controlling the source of Raw Milk is the first step to Market Premium Quality Natural Cheese.
Cairo@riyada.net
Different laboratory tests are applied on the raw Milk to approve its specification according to the quality required . then it is
Cairo Office 5 El Sayed El Merghany St., Roxy , Heat treated according to the International standards for Semi Hard Cheese Production.
Tel (02) 4523051/4504415/2565984
Website Riyada.net Quality Control :
The Quality is based on TQM " Total Quality Management “
Controlling the packaging material received and Approving that it is according to the Egyptian
Contact : Standard Specification and Standards set by Riyada Board of directory .
obtaining the ISO AND HACCP Certificates , expected to be obtained by end of year 2007.
Ahmed Fathy (purchasing Co-Ord)
(010)-218 59 79 Exports to Morocco /Lebanon & Jordan / Syria, Libya and Palestine Emirates, Saudi Arabia, Kuwait & Bahrain are
Dubai & Manama Madagascar /China & Japan USA, Canada, Argentina & Brazil

Products :
Natural Cheese Processed Cheese Butter

Gouda Natural ( Cheesa) Edam Cheese Cheddar ( Diafa) Cream Cheese


With flavours Natural ( Cheesa Spread ( Cheesa )
Cheese Producers
Egypt
Labanita Seclam (Mansour Group)
Company Profile:
Due to the success achieved by Seclam factory in exporting high quality natural processed cheese, Seclam recently invested
in a technologically advanced production line for processed portion cheese, which will be sold locally and exported.
Production began in October 2002. This investment is the first stage of development for processed cheese production.
Another major investment was accomplished with the purchase of a state-of-the-art Form, Fill & Seal machine for yogurt.

The Mansour Group pays great attention to training (both locally & internationally) to increase staff efficiency and ensure
they are aware of the latest technologies.
Seclam With regards to certification, Seclam recently attained the HACCP & ISO 9000 certificates in December 2002, and is currently
applying the ISO 14000 system
Seclam- Mansour for Trade &
Company Distribution
Address Mostafa Kamel St, El Ras El Soda Seclam’s first year of production was 1952. The factory began by producing the following products:
City Alex
Pasteurized milk sold in 1 liter & 250 cc glass bottles with a shelf life of 48 hours.
Tel 19073, 03-5345771
FAX: 03-5356372, 03-5345772 Pasteurized milk sold in 250 cc glass bottles with a shelf life of 48 hours.
Email alaa.elwakil@mansourgroup.com chocolate
Website seclamfood.com
Pasteurized milk sold in 50 liter aluminum buckets for hospitals.

Packaged butter sold in 10 kg, 5 kg & 125 gm blocks.

Cheese Emmental Swiss Cheese

Contact : Yogurt Limited quantities of yogurt produced in a simple manner.

Khaled Fouad Exports :


Purchasing Director Seclam began exporting its products in April 2001. Currently, all exported products are directed to Europe, USA, Africa and
the Middle East. The products Seclam exports are: natural fruit juices, triangle & square processed cheese, block processed
(cheddar) cheese, white (feta) cheese and ghee. The value of exports is expected to increase by 40% annually.

Products :
Cheese Dairy Yogurt Juice Caramel

Cheese Labanita Rayeb Shake


Cheese Producers
Egypt
Halayeb
Company Profile:
Halayeb Co. For Dairy Products & Juice "Katilo" which was established in 1910 in Damietta - Egypt.

It belongs to Katilo family which is considered the pioneer in establishing dairy industry in Damietta. By the year 1940 Katilo
co. has established its own marketing division to distribute its products inside Egypt and start exporting to some of the Arab
countries .In the year 1978 , it was the time for the third generation represented by Mr. Abdel Moniem Katilo to take over
the leadership and management of the company according to his thoughts and ambition and expand company activities on
both national and international markets .
Halayeb - Katilo Branches We have established new branches throughout Egypt in Cairo, Ismailia, Tanta, and Alexandria for
Company achieving full national market coverage.
Address Industrial zone , new Damietta ,
Export On the international market, the brand ‘Halayeb’ has acknowledged as the leader of Egyptian cheese
City Damietta. market ,accordingly , Halayeb co. started to enter new markets in U.S.A. ,Canada , Europe, and Gulf area.
Tel (057) 240 99 33
FAX: (057) 240 99 11
halayeb@halayeb.com/export@halayeb.co
Email m
Website halayeb.com

Contact :
Mohamed Farag
purchasing Manager
Mobile : (010) 111 6 222

Products :
White Cheese Fresh Products Processed Hard Cheese

Fresh Labana
Baby Gouda Spread Cheese

Roumy Cheese mesh

Fresh Cream
Cheese Producers
Egypt
Brego
Company Profile:
We are Brego for food industries (Cheese Production) SAE, Our experience for manufacturing Cheese Started 1994.

• To achieve customer satisfaction in all the markets we serve .We built Brego 2002 for giving advanced Cheese
Production with global qualities as we seek leadership at the Egyptian industries within achieving customer's satisfaction

• We are moving fast towards a new era of the world's history. It is the era of global economy and open markets, where
organizations today work in a fire zone of rapidly changing competitors , technological advances and managed trade
Brego policies .Organizations find themselves competing in a race where the road sings and rules keep changing, as there is no
finish line, and no permanent ''win''.
Brego For Food Industries • From the very early stage of establishing Brego for food industries (Cheese Production) SAE business, we have been
Address Ind. Zone A Nourth extension Beside Basma identifying the up-coming challenges.
For Trade & Distribution • Hence ,we adopted a business philosophy aims to enable the company excel in all its business practices .The core of the
City Obour City, Kaliobeya philosophy is to achieve customer satisfaction in all the markets we serve .We try hard to shape our products to match
Tel with our customer needs .
02-46651061, 02-46651062, 02-46651063
• A company's dedication to quality, attention to details, and awareness of customer preferences and needs, are all
Fax : 02-46651064 integral parts of the company's business philosophy. So we will continue following this business philosophy to make sure
Website bregoegypt.com that we exceed our customer expectations

Contact :
Yasser Mahmoud (Purchasing Manager)
012 99 40 400

Products :
White Cheddar Cheese Cheddar Cheese Triangle

Green pepper Olive Flavour

Brego Arwa Al Garhy


Tomato Flavour
Cheese Producers
Egypt
Ramy for Dairy Products
Company Profile:
Our main objective is to become the leading brand in the Egyptian market and maintain this position in the long run.
• We produce different kinds of cheese such us white salt lightweight cheese , Cream table cheese , Cowardice Vita cheese ,
Cowardice Double Cream cheese , Cheese Istanbuli Verde cheese , Cheese “Dumyati” full fat cheese , Cheese “Qareesh” Low
fat , Cheese Romy Circling , Cheese Mozzarella Block , Cheese cooked Block , Butter
• The factory founded in 1986 in the middle of the Egyptian countryside in the province of Dakahlia, the Arab Republic of Egypt
• One of the most important characteristics of the factory: the industrialization of fresh and pasteurized milk to ensure the
safety of primary raw material
Ramy • The presence of the factory amid rural farm guarantee the quality of raw milk from its source View of the trends of the State
towards the export prudent management of the factory and placed export of the most important objectives of the factory
Ramy Factoryfor Dairy manufacturing • Our long experience in the Egyptian market has passed developmental stages in the manufacture of cheese Egyptian
Address Offinec - Dakahlia – Egypt products have evolved with changing Egyptian citizen taste result different lifestyle in the recent period
Tel 050/2950073 • We have experience in the foreign market and especially Arab Gulf states since in 1997 and through this experience has been
able to adapt to market the Gulf while maintaining the quality and flavour of Egyptian products
FAX: 050/2950904 • Dependent factory on the high quality in manufacturing, which allows them the opportunity to compete in foreign markets
Mobile (012)2359439 (Gulf), which is a strong market for high-quality European products
Website al-ramy.com 8- With the pattern of development and global competition has made the management of the plant for a major effort that
escort strengthening international quality factory markers specific to human health and safety depend product safety and
certification certificate Alhasib site (production of healthy food security)

Contact :
Ramy (Factory Manager / Owner )

Products :
White Processed Cheese Triangle

• White cheese, salt light: • Cream • cheese, cooked Block • Ghee (Oriental)
• Double Cream Cheese: • Block cheese Mozzarella
• Feta cheese: • Roumy cheese
• White green pepper Istambouli:
• Full-fat cheese Dumyat:
• low-fat cheese Quraish:
Cheese Producers
Egypt
ICFI
Company Profile:
We’re committed to keeping artificial ingredients out of food. That’s why we use only pure all natural and organic
ingredients—never any preservatives or artificial flavours, colours and sweeteners like other brands. We only use premium
milk from farmers who have pledged not to use the synthetic bovine growth hormone, rBGH. And, all of our organic
ingredients were produced without the use of antibiotics, synthetic growth hormones and toxic and persistent pesticides
and fertilizers. It’s just pure, natural, real food.
We are a professionally managed manufacturers of dairy products, engaged in processing fresh, nutritious and hygienic milk
products
ICFI ICFI Food Services provides food and beverage professionals with a wide selection of branded products.
International Co. For Food Industry Our solutions meet the growing opportunities to service consumers in out-of-home channels.
We can provide a variety of high quality packaging productions. In addition, our prices are competitive and our advantage
Company International Company for Food Industry lies in good service such as:
Admin 48 Ibrahim Noser St., Louran * Milk Powder
Tel (03) 5856510/1/2 * Ghee
* Chester cheese
Fax (03) 5856513
* Juice
Factory New Borg El Arab City, first industrial zone,
block No. 25, Alexandria – Egypt
(03) 4593060 (03) 4591154 Fax :
Tel (03) 4593060
Cairo: 3 Dr. Abdallah El Arabi St., Nasr City
Tel (02) 4042275/6 / Fax (02) 4042276
Website icfiegypt.com

Contact :
03 – 459 30 60
585 65 12 (Nour Ahmed Nour)

Products :
Triangle Processed Powder Milk Powder Drinks Butter Ghee

Triangles Chester Chester Flamank Chester Gouda CHESTER cheese GRAZIE HALIBANA
Full cream Full cream LORANGE juice GRB BRAND GRAZIE
Cheese Producers
Egypt
Beyti
Company Profile:
IGI Beyti, the food and agricultural division of the Egyptian private investment company International Group for Investments,
completed its new dairy in Noubaria, Egypt in 2002, going into full production during 2003.
Until IGI's investment in the dairy, domestic milk in Egypt was sold by street vendors fresh from the pail and would need
boiling at home before use. IGI's investment in the greenfield site, costing over $50m, brought about a change in the
Egyptian market. Beyti was first established in 1998 and now employs over 600 workers. The name Beyti translates into
English as 'Homemade'.

Beyti
Int’l Co. for Agricultural Industrialisation Projects
5, Ibn El-Walid St, Dokki 12311,PO Box
Address :
2210
Phone: 760 0421, 749 6160

http://www.foodprocessing-
Website
technology.com/projects/igi/

Contact :
Mr Hatem Hafaz,
Purchasing Section Head 749 6181
hatem.hafez@beyti-igi.com

Products :
Processed Cheese White Cheese Nectar Juice Yogurt Juice Milk

DALLAH PROCESSED BEYTI Spread cheese SPIKY FLAVORED MILK BEYTI FULL-CREAM MILK
Cheese Producers
Egypt
Dimo
Company Profile:
As time and place interwove and specialize technical ideas where born to see the sun on the land of the future in the
"OBOUR CITY"- The city where the bright future of our beloved Egypt lies - we strove together, hand in hand, to take critical
steps through an advancing national industry to enhance national economy.

This industry was established in Nov.2001 by a group of experts in the field of producing and selling dairy products. Using
high technology in the field of production.
Targeting consumers in Egypt, Arab countries and countries all over the world will receive the DIMO products, the product
which meets international standards, conditions and codes.
Dimo This project is owned by a group of investors who had a great experience in production and sales
Egyptian Int’l Co. For Food Industries MR.SAMIH LABIB, DIMO Chairman
12 Dr. Samir Shata St. is one of the founders of milky land co. 20 years in the Egyptian market as a market leader.
Office He was one main partners in Green land co. 9 years in the Egyptian market as market leader.
El Nozha El Gadida, Cairo
He is one of the owners of Golden Frites Co. which is specialized in producing half fried frozen potatoes.
Phone 02-26247059 /-26247059 He is specialized in sales and marketing, as he have a great knowledge of the Egyptian consumer and Egyptian market.
Factory 3rd Industrial Zone 6th Of October

Tel 38314478 /38314477 /38314479

Website Dimoeg.com

Contact :
Nashaat Al-Ansary (012)- 236 7307
(C/O Ahmed El-Rayes – Misr Sydney

Products :
White Triangle Cheddar Others
Cheese Producers
Egypt
Green Fields
Company Profile:
Green Fields is a great Egyptian company established under the name of the Green Fields company for dairy products and
food industries.
Green fields is located at desouq , kafr el-shiekh governorate, which located in the middle of Egypt, so we serve alot of
markets in all cities.
Green fields launched white fresh cheese , mozzarella cheese , cheddar cheese , cream , triangle cheese , turky cheese and
mesh. in the Egyptian markets, and made an excellent effect by its good taste and healthy products.

Green Fields is a special dairy products company, that's because of the genius location of the factory which is located in the
Green Fields middle of Egypt , our specialty comes from using pure natural milk that comes directly from our farms.
Green Fields Co for Dairy Products & Food Industries That's why our products have the natural flavour which we all miss long time ago.
Green Fields launched (White Cheese , Processed Cheese, Cheddar Cheese, Turky Cheese, Mozzarella, Cream and Mesh ) .
Address : El mandoura Disouk, Kafr El Sheikh

Phone: 047 / 2545701 – 2542408

Fax : 047 / 2542430

Mobile : 016 / 5543061 – 5543062

Fax 047-2542408 010-6188816

E-mail: info@greenfields.com.eg

Website greenfields.com.eg

Products :
White Cheese Processed Cheese Cream
Cheese Producers
Egypt
Royal Land
Company Profile:
We at Royal Food Co. for milk and food industries S.A.E are proud to represend the best we have of many products along
ages. We use high quality standards to earn our customers satisfaction using the generous natural resources and healthy
industry which have been developed generation after another.

Founder: Engineer Amgad Ibrahiem Ali Metwaly


CEO: Mr.Ashraf Ibrahiem Metwaly

Royal Land
Royal Food Co. For Milk & Food Industries

Address : Mansora - Kilo 12 - Road 45

Phone: (010)0009159 (002)

Website royalfoods-eg.com

Contact :
Mr. Ehab Khedr, purchasing Mgr
018 – 299 18 39

Products :
Cheddar Mozzarella White Cheese Yogurt Butter
Cheese Producers
Egypt
Mashreq
Company Profile:
Mashreq Des Produits laitiers is one of the leading dairy manufacturers in Africa and Middle East specialized in processed
cheese

The company is owned by the Groupe Soparind Bongrain: A world leader in cheese specialties, which holds leading
positions on most of the major Western, Central and Eastern European countries, producing a wide range of long life
creams for commercial and hotel catering; as well as high specific dairy ingredients for the food, nutrition and health
industries.
Mashreq The company was founded in 1992 as a part of Unilever Egypt operations in the form of a joint venture between Rachid
Group and Unilever Worldwide. Its name was Fine Foods Company.
Borg El-Arab, Smouha Ind. Zone, 03-
Address : In 2000, Unilever sold Milkana brand around the globe to the french Bongrain SA. and so the joint venture became between
4263622
the Rachid Mashreq Group and the Groupe Soparind Bongrain. In 2010, Groupe Soparind Bongrain engrossed the company.
Ezbet HEGAZY, Ind. Zone Semouha,
Alex Factory Alex Specialties Processed Cheese, Milkana, Haliby, Goldy
03-4278158, 03-4242016, 03-4242015

4th Industrial Zone 6th Of October,


Cairo Factory
Tel: 16163,38345089,38345087

15 Sphinx Sq. Mohandeseen, Giza


Cairo Office
Tel: 16163, 33452341,33454812

Website www.mdpl-co.com

Products :
Milkana
Cheese Producers
Egypt
El-Misrieen
Company Profile:
We are Misr October for Food Industry is the result of twenty years of successful experience in the food business - mainly in
the Dairy and Juice segments. More than five hundred skilled employees throughout our organization: Production, Quality
Assurance, Sales, Distribution, Marketing and Human Resource are the driving force behind this successful enterprise.

Located in new facilities employing state of the art technology, we produce high quality products to exacting international
standards. We currently export to North Africa and the Middle East and are constantly penetrating new markets.

Since 1984, when Misr October started production, we have marketed our dairy products under the brand name
El-Misrieen "ELMISRIEEN", consistent supply, high product quality and good taste earn us an excellent reputation and brand equity with
our customers in the local market.
Misr October Co. For Food Industries
Building on customer acceptance based on the success of our dairy products which now consists of fourteen different
3rd Industrial Zone
Address : product including milk, cream, yogurt and cheeses.
6th Of October, Giza
38336456 - 38336457 Misr October have extended the lines to include juice production, Our "COOL" brand of juices consists of six popular flavors,
Phone:
38339602 –38339603 offering our distributors and retail customers a new range of high value and preferred products.
Factory: El mariouteya Road. Giza,

Phone : 33810180- 33811215

Website Elmisrieen.com

Products :
White Cheese Yogurt & Rayeb Juices Ghee

Double Cream Istambolli Rayeb


Cheese Producers
Egypt
Khaled Khoshala
Company Profile:
To reach the top could be easy, but to maintain on the top for over 60 years is difficult ! As Khoshala's activity began in 1945
in Cairo by Mr.Abdel Fattah Mohammed khoshala with small shop in down town for wholesaling the foodstuff in general &
dairy products & canned tuna in particular under ABU KHSOHALA CO. And despite the small beginning of Mr.Abdel Fattah,
he becomes an important player in the wholesaling sector because of his honesty & clear communications with his
customers. Therefore the company continues proceeding and progressing successfully in this field & then it has been
developed to include the distribution as well as
And bit by bit the company has been extended to enter the field of importing foodstuff by the foresight of the new
Khaled Khoshala generations represented by the eldest son of Mr.Abdel Fattah who put the foundation of new company entitled Khaled
Khoshala Co. For Import, Export & Trade Agencies in Agencies in 1990 which successfully continued till today.
Khaled Khoshala & Co. For Import & Export
imported products :
H Office 8 El Ganzoury st. , Abassia Post no. 11381 dairy products Butter, Butteroil,Cheddar cheese, Milk powders, Gouda cheese, Edam cheese, specialties, Emmental
cheese,Parmesan & kashkaval.We
Phone: 26831940-24842882-26858901/F:26836300 Importers of seafood : Canned tuna, sardines, anchovies & mackerel.
In addition to the canned pineapple, canned mushroom & Italian olive oil
Factory Ind. Zone No.10 BL 13036 Obour city
Factory : Our production is marked by its original & unique taste
24870520–25907763 Alex:(03)4875855
Sales
/89 Exports : most of the Arab countries such as Jordan, Syria, and Palestine, Sudan….ETC

khoshala@tedata.net.eg,
Phone :
khoshala@myegynet.com

Website khoshala.net

Contact :
Hassan Abdel Aziz
Sales Manager
012 236 12 16

Products :
White Cheese Natural Processed Cheese Vegetable Processed Butter & Ghee

Feta Red cheddar cheese Cheddar cheddar blocks Smoked processed cheese Vegetable Butter oil in glass jar
processed cheese
Cheese Producers
Egypt
Faragalla
Company Profile:
The group currently is considered to be one of the biggest and most diversified food companies in the middle east

• Founded in 1973 by Eng. Mohamed Farag Amer is now the chairman of the company , The industrial operations are
located at borg El-Arab city , 50 KM far from Alexandria.
• Under this group there are 3 separate food processing companies encompassing 22 production lines and all of them are
certified ISO 22000, ISO 9001, ISO 14001 and HACCP,
• A newly established distribution company for the sales and marketing , the international produced brands
Faragalla • Main Products : Meat/Chicken / Vegetables/Juices / Dairy Products/ Bakeries/Jam/Tomato past / Stock and Powder/
Concentrate
Established : 1973
Address : Head Office 36 Kafr Abdou St, Rouchdy
Factory : Cairo factory, Two Factories in Alexandria
ISO 22000/9001/ISO 14001 and HACCP
Certification:
Website : faragalla.com
HQ : T 22866600-22866600 F: 2844132
Telephone : Sales T: 22866666 F 2836010
Export 22866604 Fax22835632

Products :
Milk Processed Cheese (Faragello) Yummy Butter & Ghee

Half Cream Full Cream Skimmed Edam Gouda Gouda Faragello (Tri) Mechano (Tri) Procesed
Cheese Producers
Egypt
Halwani Brothers
Company Profile:
Halwani Brothers has many favorite food brands and offers popular items across a variety of food categories and channels.
Whether you're eating at home or away, Halwani Brothers offers many of consumers' favorite products. We invite you to
explore the many brands of Halwani Brothers.

While we may justifiably take pride in having built the largest food product business in the country, we do not pause to rest
upon our laurels. In all that we do, and will do, we never forget that we face an increasingly competitive environment. In
this environment, we have survived and grown on the basis of our greatest strength: co-operative culture, co-operative
networking, market acumen and respect for both producer and the consumer.
Halwani Bros
• Halwani Bros Company is the pioneer in the world of foodstuff in the Kingdom of Saudi Arabia.
Plot 164, 163, , 2nd Industrial Zone B3 It has performed a lot of accomplishments during the past nine years.
Address
10th Of Ramadan, El Sharkeya • The most important after affiliation with Dallah company for Industrial investment was the transformation of Halwani
Phone: Tel: 19882, 015-369525 (Meat) Bros Company from mere selling policy to marketing and circulation policy, raising the net and gross sales, the net and
gross profits on equal footing while improving the products in terms of packaging and quality.
Fax (02) 383 32 911 By 1979, the company was producing 24 tons of Halawa each day, using the latest current technology. Still not content,
we refined and developed roasting ovens and peeling and grinding machines to our own design, protected by
Website halwani.com international patent. This led to our taking part in several international machinery fairs and orders for our machines from
all over the world.
• Today, thanks to even more sophisticated equipment, production capacity has risen to 50 tons of Tahina and 65 tons of
Halawa daily – unsurpassed by other producer in the world.
• In 1952 the company was officially incorporated. Pioneers in the food industry, we are today one of the best-known food
manufacturers in the Kingdom of Saudi Arabia.
• Five years ago we moved into a new phase of our growth, when the company was res-tructed to combine modern
Contact : marketing skills and management techniques with existing quality standards
• Today, several hundred locally manufactured products proudly carry the Halwani Brothers brand.
Production of Cheese in KSA Only (Egypt Meath & Our motto remains: don’t accept just ‘good’ products, we offer you the best.
Other food products as ma’moul & Jam)

Products :
Non Dairy Products Cheese Products Dairy Ice Cream

Cheese
Juices Jams Sweets Meat Tahina Halawa 11 Products
Dairy Ice Cream
15 Products) 48 Products (7 Products ) 45 Products 10 Products 16 Products 1 Products
Cheese Producers
Egypt
Happy land
Company Profile:
Website under construction

Happy Land
Company Industrial zone , new Damietta , Damietta.
Address 10th of ramadan industry zone (B2)
City 10th of ramadan Zone B2
Email Gamal@Happyland-eg.Com
Website happyland-eg.com

Products :
White Cheese Double Cream Cheese Cheddar Triangles Feta Cheese

Spread Cheese
Cheese Producers
Egypt
El-Nada
Company Profile:
El Asher for projects is a private Egyptian Company founded in 2000

• Company name : El Asher for projects.


• Date of establishment :2000.
• Legal status : joint-stock company.
• Issued capital :LE 50 million.
• Paid capital :LE 25 million
• Chairman & major shareholder : Mohamad Abdel Hay B.Sc civil engineering
El-Nada
Main • Refining and filling edible Oil
Address Industrial Area A3, 10th Ramadan Activities: • Manufacturing PET bottles & performs.
Tel (015) 372 608 / 921 +(010) 0777863 / 4 • Exporting PET bottles & edible oil .
• Importing chemicals and industrial items
Email info@elasherforprojects.com

Website elasherforprojects.com

Products
Mixed Oil Corn Oil Sunflower Oil Ghee Processed Cheese
Negm Nado Nado Kasbana No Available Detail
Loli Twist Twist
Cheese Producers
Egypt
Green Land - (Americana)

Cheese Powder
Quantity Sourcing

Processed Cheese 50- 100 Kg/Mon From a “Lactosan”

White Cheese “Istamboli” & 150 -200 Kg/Mon Givaudan


Green Land “Green Pepper” Flavour

Green Land For Food Industries


Address : 58 Joseph Tito , Nozah Gedidah
Industrial Zone B2 , Area 155
Factories
(015) 365173-366110
Website Other Juice Flavours
Telephone 26220884 – 26248392
50% Givaudan
Various Juice Flavours 150 KG/Month
50% Futura

Products

White Juice Processed Cheese

Source : http://www.140online.com/Companies/N449.aspx
Cheese Producers
Egypt
Mobi
Company Profile:
Our Company was established in 1990 by production of Blue Cheese, since that date we increased our production field to
produce other types of cheese like Vita Cheese, Romy Cheese, Butter and Mesh.

On year 1994 the factory started producing equipment for dairy industry.
Our Company has qualified technical staff for designing and execution of different dairy equipment as Pasteurizers with
different types and capacities, Reception tanks and cooling tanks either stationary or loaded on trucks.
Our Company also produces Automatic Cheese Vats up to 5 tons capacity; in addition we produce Pneumatic Presses for
Mobi hard cheese.
Our Company has executed several projects, which helped in developing of the production lines in order to increase the
Mobi For Development & Processing feasibility of those projects reducing their resulting pollution.

Ring Rd. Moassaset El Zakah Exit El Marg,


Address:
Cairo

Tel : 02-29230555, /010-6097571

Fax : 29230555

Website : Mobidp.com

Email: sales@mobidp.com

Contact :
Eng. George Roushdi
Sales Manager:
Mobile : +20101567841

Products
Smoked Edam Blue Gouda Processed
Cheese Producers
Egypt
Farm Cheese
Company Profile:
Farm Cheese handcrafts some of the finest European cheese. Having two factories, one located in the quite farming village
of El Baragheel, and another in the industrial city of 6 October, it is Egypt’s leading producer of high quality cheese.

History
Farm Cheese was founded in 1991 with the objective of producing high quality cheese. It uses only the freshest whole milk
and authentic Italian, Dutch and Swiss recipes. No additives are added.
Farm Cheese has grown substantially and has maintained its reputation of excellence.
Farm Cheese Quality
Farm cheese is certified with the ISO 22000. It is committed to ensure the highest hygienic standards, a value that is shared
Farm Cheese For Dairy and Food Products amongst all its personnel and is strongly enforced by its management.
Farm cheese implements a quality control system compatible with international standards. It offers diversified training to
Address:
First Industrial Zone, Street 73/90 develop the employee’s capabilities and technical skills. In addition it utilizes the most modern techniques and machinery in
6 October City, Cairo
production to enhance the quality of its cheese.
El Barageel Road to Osim, Giza, Egypt.
Factory 2 Tel.& Fax: (20-2) 3708 2011

Tel : 3833 2149 /7

Fax : 3833 2143

Website : Farm-Cheese.com

Email: info@farm-cheese.com

Contact :
Lina Haddad
Project Development Manager

Products
Gouda Edam Emmental Smoked Gouda Belikan Mozzarella
Cheese Producers
Egypt
Others

Kraft Foods Ahlan Company Profile:


Type: Manufacture For Dairy Industry
Specialized in manufacturing all dairy
Address : 9 Ibn Batota St. Heliopolis, Cairo
60 Farid Abou El Fotouh St., products exported to Arab countries.
Products Biscuits/Chocolate/Confy/ Address : Mansheyt El Mostafa ISO 221000 & 18001 certified.
El Mansoura, El Dakahleya
Factory No Local Production of Cheese
www.kraftfoods.com Phone: 050-2213339 050-2213339,
Website
www.Cadburyegypt.com
02-24183747, 02-24178017, 02- Fax 050-2213338
Telephone
24178870
Mobile 010-2164748
Fax
Website Ahlan-eg.com

Contact :
Contact :
Ahmed Sultan
Purchasing Manager Mohamed Hamed(Owner )
10th of Ramadan Site

No Local Production of Cheese


Distribution Through Riayada

Products Products
White Roomy Processed
No Details Available No Details Available No Details Available
Cheese Producers
Egypt
Others
Source : Exporters List 2010 Source : Yellow-Pages :
Lebanon Egyptian for dairy
Address : 2nd Industrial Zone Badr City, El Beheira Al Maha
Arab French Co. For Food Investment
Phone: 045-2634690 045-2634690
Address : El Agha Farms. Kutour, El Gharbeya
E-mail: Food Producers, Processors & Equipment
Tel: 040-2752751,010-1882233,019-9957969

Fax 040-2753444

Egyptian Lebanon Co For Food Mfrs. Products White - Thalaga – Feta – Istanboli – Cottage – Double Cream – Fresh –
Processed – Cheddar – Triangle – Roman – Mozzarella – Cream.
3rd Industrial Zone
Address :
Borg El Arab, Alexandria
Tel : 03-4593542

El Garhy
Royal Pack for Food & Packing S.A.E
For Dairy Products
Address : 26 Naguib Rihani ST, Address : Cairo Alex Agricultural Rd.(In Front Tanta Scan), Tanta, El Gharbeya
25891749 - 25902877 - 5908717 - Tel: 040-3332021 /012-3373621 /011-3987621
Phone:
5936261
Products Producing: triangle cheese –Istanboli – Feta – Talaga – double cream–
yellow cheese– Damietta–cottage–fresh cream–processed cheese(classic &
green pepper)–Roumi.
Dairy Land For Milk & Foods Industries
3 El Kods El Sharef St.
Address :
El Nozha El Gadida, Cairo Toubar Co
Phone: 02-26986846 / 02-26211421 Dairy Products, Import & Export
Sector c, Industrial Zone Address : 15 El Hassn St. Dokki, Giza, Cairo#
Factory:
El Salheya El Gadida, El Sharkeya
Tel: 02-37499340, /012-2188841
Phone : 055-3200123
Fax 33357852
Category(s) Category(s): Dairy Industry
Products Manufacture & supply of all cheese types, feta, istanboli)
Website Not Operational Export our products to some foreign countries.
Producers - Volumes Export /Local 2009 Egypt

Grated &
Total % Local Export Cooked Heat Treated
Powder
139,214 103,508 35,705 79,524 180 23,804
Best Cheese 48,561 34.9% 16,960 31,601 31,558 39.68% 44 24.3% - -
Bel Egypt 26,777 19.2% 5,856 20,921 20,921 26.31% - - - -
Green Land 11,489 8.3% - 11,489 11,489 14.45% - - - -
Arab Dairy 7,734 5.6% 3,713 4,021 3,999 5.03% 21 11.8% - -
Masreyeen 4,197 3.0% - 4,197 - 0.00% - - 4,197 17.6%
Sakr 3,164 2.3% - 3,164 3,164 3.98% - - - -
Riyada 2,328 1.7% - 2,328 2,328 2.93% - - - -
Mashreq 1,718 1.2% 1,250 468 449 0.56% 19 10.7% - -
Juhayna 982 0.7% - 982 982 1.24% - - - -
Domty 1,179 0.8% - 1,179 1,109 1.39% 70 38.9% - -
Pyramids Foods 824 0.6% - 824 - 0.00% - - 824 3.5%
Seclam 599 0.4% - 599 599 0.75% - - - -
Royal Land 513 0.4% - 513 407 0.51% - - 105 0.4%
Dairy Land 455 0.3% - 455 454 0.57% 1 0.6% - -
Leb-Egy Dairy 194 0.1% - 194 194 0.24% - - - -
Brego 151 0.1% - 151 151 0.19% - - - -
Ramy 114 0.1% - 114 114 0.14% - - - -
Al-Tayyeb 108 0.1% - 108 108 0.14% - - - -
Prima Pack 94 0.1% - 94 - 0.00% - - 94 0.4%
Royal Pack - 85 0.1% - 85 85 0.11% - - - -
Green Fields 62 0.0% - 62 62 0.08% - - - -
Fargalla 61 0.0% - 61 59 0.07% 2 1.0% - -
Khaled Khoshala 39 0.0% - 39 39 0.05% - - - -
Al-Nada 22 0.0% - 22 - 0.00% - - 22 0.1%
Halayeb 18 0.0% - 18 18 0.02% - - - -
Beyti 16 0.0% - 16 16 0.02% - - - -
Egy-Leb 15 0.0% - 15 - 0.00% 15 8.4% - -
Snow-White 12 0.0% - 12 12 0.02% - - - -
Misr Foods 4 0.0% - 4 - 0.00% - - 4 0.0%
Al-Basmah For food 2 0.0% - 2 2 0.00% - - - -
Savola Sime 0 - - 0 - 0.00% 0 0.1% -

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