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Global Journal of Management and Business Research: D

Accounting and Auditing


Volume 16 Issue 2 Version 1.0 Year 2016
Type: Double Blind Peer Reviewed International Research Journal
Publisher: Global Journals Inc. (USA)
Online ISSN: 2249-4588 & Print ISSN: 0975-5853

The Importance of CSR in Financial Reporting Standards


By Dr. Edel Lemus, DBA
Albizu University, United States
Abstract- The purpose of this article is to review the recent trends related to corporate social
responsibility (CSR) and financial reporting standards. The researcher presents four CSR
background theories to evaluate the importance of sustainability in the financial reporting arena.
The Big Four accounting firms are promoting the importance of adopting CSR in financial
statements. Scholars and practitioners acknowledge that there is an existing relationship
between corporate governance and CSR. The 7Ps presented in the study served as guidance for
developing a sustainable and adequate CSR financial reporting system. The three pillars that
support sustainability are environmental, social, and economic. It is expected that in the future
the triple bottom line theory (TBL) will be known as integrated report (IR). Evidently, the adoption
of corporate responsibility in financial statements has the ability to increase the amount of
relevant information provided to shareholders and stock exchange markets around the world.
Keywords: corporate social responsibility (CSR), financial statement analysis, global reporting
initiative (GRI), sustainability factors, environmental management accounting (EMA), integrated
report (IR).
GJMBR - D Classification : JEL Code : M49

TheImportanceofCSRinFinancialReportingStandards

Strictly as per the compliance and regulations of:

© 2016. Dr. Edel Lemus, DBA. This is a research/review paper, distributed under the terms of the Creative Commons Attribution-
Noncommercial 3.0 Unported License http://creativecommons.org/licenses/by-nc/3.0/), permitting all non-commercial use,
distribution, and reproduction in any medium, provided the original work is properly cited.
The Importance of CSR in Financial Reporting
Standards
Dr. Edel Lemus, DBA

Abstract- The purpose of this article is to review the recent markets. In 2005, at the World Summit, the three factors
trends related to corporate social responsibility (CSR) and of environment, social, and economic were reaffirmed
financial reporting standards. The researcher presents four as efficient and effective in a company’s financial
CSR background theories to evaluate the importance of decision-making process.
sustainability in the financial reporting arena. The Big Four

2016
In the 21st century, CSR is an emerging field in
accounting firms are promoting the importance of adopting
CSR in financial statements. Scholars and practitioners the accounting and finance industry. Sustainability is

Year
acknowledge that there is an existing relationship between understood as having environmental, social, and
corporate governance and CSR. The 7Ps presented in the economic components. As mentioned by Marimon,
study served as guidance for developing a sustainable and Alonso-Almeida, and Rodriguez (2012), CSR has 25
adequate CSR financial reporting system. The three pillars that received several classifications, including “UN Global

Global Journal of Management and Business Research ( D ) Volume XVI Issue II Version I
support sustainability are environmental, social, and Compact Principles, OECD Guidelines for Multinational
economic. It is expected that in the future the triple bottom line Enterprises, GRI, ISO 26000, AA1000, ISO 14001 and
theory (TBL) will be known as integrated report (IR). Evidently,
SA88000” (p. 183). In 2011, Noble, Mattison, and
the adoption of corporate responsibility in financial statements
has the ability to increase the amount of relevant information
Matsumura (2015) their statistical research showed that
provided to shareholders and stock exchange markets around about 57% of the U.S. Fortune 500 companies reported
the world. CSR practices on their websites. In the global market,
Keywords: corporate social responsibility (CSR), financial about 95% of the largest 250 companies issue CSR
statement analysis, global reporting initiative (GRI), reports and follow CSR compliance guidelines.
sustainability factors, environmental management Typically, the CSR report covers important areas such
accounting (EMA), integrated report (IR). as the company’s goals and objectives, environmental
performance, and the human impact.
I. Introduction
II. Review of the Literature

I
n an effort to stay abreast with corporate social
responsibility (CSR) and financial reporting standards, a) Historical View of Corporate Social Responsibility
this article will introduce four subject areas (1). (CSR)
Corporate Social Responsibility (CSR) Historical In 1929, the market crash on Wall Street led to
Approach, (2). Corporate Social Responsibility (CSR) the emergence of CSR. The main goal and objective of
Background Theories, (3). Corporate Social CSR is to align social aspirations and compliance with
Responsibility (CSR) and Financial Reporting, and (4). governance in the business sector. CSR continues to
Three Sustainability Factors that are relevant to small drive small and large business enterprises by helping
and publicly traded companies around the globe. In them achieve the status of a “good citizen.” For
1929, the market crash on Wall Street led to the instance, small companies have increased their social
emergence of CSR. Four background theories are engagement activities. In Australia, the business sector
presented throughout the study as the pillar of CSR in found that there is a mutual relationship between
the financial market. In 1999, the AA1000 series began stakeholder and social capital theory. Ferrell, Fraedrich,
to promote financial reporting sustainability. By 2000, and Ferrell (2015) indicated that stakeholder theory is
the Global Compact was established by the United understood by three approaches such as normative,
Nations (UN). Since the inception of the Global descriptive, and instrumental. The normative approach
Compact, 10 principles have been designed to promote deals with ethical guidelines. The descriptive approach
human rights, labor, environmental, and anti-corruption suggests the importance of understanding a firm
standards. In the evolution of international accounting, business behavior in addressing business decision
Carnegie and Napier (2002) presented seven strategies. The instrumental approach embraces
dimensions from a comparative aspect surrounding how management and organizational process. According to
to treat CSR and financial reporting in different financial Sen and Cowley (2013) defined social capital theory as
“Social capital, broadly speaking, refers to social
networks, the reciprocities that arise from them and their
Author: Dean of Student Affairs, Assistant professor and institutional
business development professor for the Business Department, Albizu value within the business environment” (p.416).
University, United States. e-mail: edellemus@hotmail.com Therefore, research studies indicate that the CSR

© 20 16 Global Journals Inc. (US)


The Importance of CSR in Financial Reporting Standards

conceptual framework brings more alignment in small organizations have adopted the TBL theory to be better
companies than in medium and larger enterprises (Sen corporate citizens. Therefore, the core value of the TBL
& Cowley, 2013). theory is to promote sustainability through the value
The definition of CSR consists of five important chain (Slaper & Hall, 2011).
aspects: (a) environment, (b) social dimension Christofi, Christofi, and Sisaye (2012) argued
sustainability, (c) economic advancement, (d) that the TBL is sustainable when CSR is standardized,
stakeholder behavior, and (e) ethical evolution of because CSR addresses the importance and relevance
society. CSR can be adopted by multinational of the well-being of both citizens and corporations.
corporations (MNCs) and enterprises that operate in Since the creation of the TBL theory, researchers in the
different cultural background settings. As a result, CSR accounting arena have recommended expanding the
in the international market as noted by Jacob (2012) standardization aspects and the development of
acts as an ambassador among communities and the corporate social performance. Sethi (1975) contributed
business sector. to the aspects and development of corporate social
2016

MNCs in the global market can reduce poverty performance in the accounting field. Then it was
by promoting their good citizen status and improving the expanded by Carroll (1999) challenging the corporate
Year

living standards of their employees. Solid CSR guidance sector and adapting to the rapid change of
26 policies require innovation and new avenues to settle the globalization.
cultural differences that exist among small companies In Australia, the TBL theory helped overcome
and large enterprises. For example, the triangulation that corporate boundaries in the public sector and built the
Global Journal of Management and Business Research ( D ) Volume XVI Issue II Version I

exists (as cited in Montinho & Souther, 2010, p. 281) groundwork for sustainability. The main objective of the
between the organizational evaluation, stakeholder TBL theory is to promote compliance and sustainability
criteria, and employees’ cultural environment is known among businesses. In the era of globalization, the TBL
as CSR. Therefore, CSR is understood as the universal theory helps introduce reliability, accuracy, and
language of business compliance that provides social transparency into the world’s financial reporting market
benefits to small and medium sized enterprises in the (Mitchell, Curtis, & Davidson, 2012).
international arena (van Tonder & Roberts-Lombard,
2013). c) Agency theory
The agency theory indicates that companies
III. Background Theories can use different sources of information related to
results by decreasing asymmetries across the market
a) System theory (Cormier, Magnan, & Van Veltoven, 2005). Adequate
This theory ensures democracy and economic CSR disclosure helps reduce differences between a
freedom by promoting equality among citizens in society company’s performance and their stakeholders
by building sustainability through a value chain. The expectations (Bonsón & Bednárová, 2015; Ferrero et al.,
primary foundation of system theory consists of an open 2013).
market economy. System theory shares three unique
aspects: social values, entity, and the environment. d) Stakeholder theory
These three aspects contribute to economic creation, In 1984, Freeman introduced the stakeholder
social changes, and the evolution of nature. theory and mentioned that the core value of this theory
In early 2000, system theory (Emery, 2000) was is social responsibility. In order for a company to reduce
interpreted as a reliable conceptual framework. Bala information asymmetry, there needs to be equilibrium
(2010) suggested three theoretical aspects that among stakeholders and CSR financial reporting.
contribute to economic growth. The first theoretical Therefore, the stakeholder theory should be viable to
aspect emphasizes the importance of reducing inflation companies and easy the relationship among
and encourages consumers to contribute to the stakeholders (Bonsón & Bednárová, 2015).
economy. The second theoretical aspect is to establish
rules and regulations by accurately measuring IV. Corporate Social Responsibility (CSR)
international investment portfolios. The third theoretical and Financial Reporting
aspect predicts the sustainability of the global economy.
Presently, CSR remains at a premature
b) Triple bottom line theory (TBL) developmental stage. It seems inevitable that CSR will
In 1997, John Elkington was the founding father be a part of financial reporting standards. For example,
of the triple bottom line (TBL) theory. The conceptual in accounting, the areas that are related to CSR are
accounting framework of the TBL theory is measured financial accounting, managerial accounting, and
through social sustainability performance, economic, income tax reporting. In the 21st century, CSR is an
and financial environment. The most important emerging field in the accounting and finance industry.
dimensions of the TBL theory are the 3Ps, or people, The three most important financial reporting standards
planet, and profits. Over the past 30 years, under CSR are Global Reporting Initiative (GRI) G3

© 2016
1 Global Journals Inc. (US)
The Importance of CSR in Financial Reporting Standards

standards, AA 1000 series, and the UN Global meeting the auditing principles outcomes of
Compact’s Communication on Progress (COP; Tschopp assurance, transparency, and accuracy.
& Huefner, 2015). 7. Profession: promote a code of conduct in the
accounting profession by leading organizational
a) Global Reporting Initiative (GRI) G3 standards
groups in a sustainable manner.
In 1999, for the first time in history, the G3s were
issued as an exposure draft. By 2000, the GRIs were The 7Ps can serve as road map guidance in
revised and officially launched in 2002. In 2006, the G3 developing a sustainable and adequate CSR financial
guidelines were published and the new G4 standard reporting system.
was launched in 2013. Under G3, five guidelines are c) UN Global Compact’s Communication on Progress
promoted by meeting the company’s reporting (COP)
principles, financial reporting guidance, and followed by In 2000, the Global Compact was established
disclosure requirements as illustrated by Tschopp and by the UN. Since the inception of the Global Compact,

2016
Huefner (2015): “strategy and analysis; organizational 10 principles were designed to promoted human rights,
profile; report parameters; governance, commitments, labor, environmental, and anti-corruption standards.

Year
and engagement; [and] management approach and According to Tschopp and Huefner (2015), “The Global
performance indicators” (p. 566). G3 standards promote Compact network is currently comprised of almost 800
quality assurance and reliability (Tschopp & Huefner, 27
business associations, 57 labor organizations, over
2015). 2,200 civil society organizations, over 700 academic

Global Journal of Management and Business Research ( D ) Volume XVI Issue II Version I
b) AA1000 series participants, 171 public sector organizations, and 73
municipal organizations (UNGC 2013)” (p. 566). The
In 1999, the AA1000 series began to promote
participation of stakeholders in the UN Global Compact
financial reporting sustainability. The main standards
increased by 56% from 2003 to the present. Therefore,
included in the AA1000 series are assurance principles
the main objective of the Global Compact is to promote
standards and stakeholder engagement. By 2008,
transparency in corporate governance.
AA1000 help companies implement CSR into their
financial reporting systems. The AA1000 series is d) Pillars of Sustainability
designed to help companies address financial reporting Triangulation is the support and representation
issues in the areas of stakeholder engagement, social of three important factors that support sustainability
identity, and environmental key leading indicators. The (See Figure 1). The three pillars that support
AA1000 framework should follow CSR guidelines. For sustainability are environmental, social, and economic.
example, the AA1000 Accounting Principles Standard In 2005, at the World Summit, these three factors were
focuses on financial reporting and auditing, the AA1000 reaffirmed as efficient and effective in a company’s
Assurance Standard follows the CSR audit guidelines financial decision-making process. In other words, if
report, and the AA1000 Stakeholder Engagement companies are not able to adopt these three important
Standard promotes stakeholder quality engagement factors, they are not likely to survive (Noble, Mattison, &
and compliance (Tschopp & Huefner, 2015). Matsumura, 2015).
In the evolution of international accounting,
Carnegie and Napier (2002) presented seven
dimensions from a comparative aspect surrounding how
to treat CSR financial reporting in different financial
markets. The 7Ps are illustrated below:
1. Period: understood as the accounting development
through a given period of time by considering
economic, political, and social aspects.
2. Places: the treatment of accounting policies in
different geographical regions.
3. People: the interests of people in leadership by
transforming the development of accounting
policies into a robust framework.
4. Practices: promote financial transparency and
sustainability by preventing accounting fraud.
5. Propagation: the requirement of speaking one
singular accounting language in the world’s financial
market.
6. Products: the creation of reliable accounting
software and constructing better financial reports by

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The Importance of CSR in Financial Reporting Standards
2016
Year

28
Figure 1 : What do we know about sustainability?
Global Journal of Management and Business Research ( D ) Volume XVI Issue II Version I

Certo and Certo (2012) indicated that accruals. On the other hand, companies that do not
businesses are highly motivated by managerial adopt CSR into their financial reports tend to experience
obligations and need the right to protect society. They low auditing quality standards and increased financial
developed a conceptual framework in prior research risk. Prior studies conducted by Bonsón and Bednárová
studies to triangulate business, society, and cross- (2015) in this field demonstrated that there is a positive
cultural settings. The conceptual framework embraces relationship between audit committee quality and
sustainability and is supported by five areas: (a) social auditor for tenure, because this positive relationship
responsibility, (b) business and economic freedom, (c) contributes to audit quality. For example, companies
social cost, (d) consumer behavior, and (e) business filing CSR reports prevent internal financial reporting
operating as an independent institution. Milton Friedman weakness, experience a higher return on assets, and are
argued that society should be run by citizens, not by more likely to have the support of the Big Four
businesses. For example (as cited in Jayakumar, accounting audit firms.
Anbalagan, & Kannan, 2012), the primary focus of an Companies in the international market want to
MNC is society. An MNC possess the unique understand the existing relationship between
characteristic of cross-cultural diversity. It has been stakeholder theory and the TBL theory. CSR appears to
proven over the years that MNCs act as good citizens in be a promising concept in academia and the business
the international business arena. world. Companies that have adopted CSR have been
CSR plays an essential role in audit committees forced to disclose more information in their financial
because the audit committees are constantly dealing statements related to the environmental and social
with regulatory governance and compliance. Presently, activities. As a result, CSR came under discussion after
Bonsón and Bednárová (2015) in their study indicate serious financial scandals took place in 1929 with the fall
that audit committees are taking an active role in of Wall Street, 2001 the collapse of Enron Corporation,
organizational governance and also in the area of risk the 2008 economic recession, and labor rights and
management. An existing area that is underdeveloped protection in the emerging economies market (Noronha,
under CSR is the measurement and performance of Tou, Cynthia, & Guan, 2012). Presently, CSR is a
audit committees. For example, in Australia, those in the necessity in financial statements because it promotes
accounting and financial sector are investigating how to financial sustainability among financial institutions,
expand CSR to audit committees by evaluating practice boosts corporate profitability, and fosters good public
performance. Therefore, three areas that are crucial relations (Bonsón & Bednárová, 2015).
when evaluating the practice performance under CSR Over the past 10 years, several standards under
are corporate governance, policy measurement, and CSR have been promoted in the global arena. As
assessment processes (Bonsón & Bednárová, 2015). mentioned by Marimon et al. (2012), CSR has received
Companies that have adopted CSR into their several classifications, including “UN Global Compact
financial reporting experience a high auditor quality Principles, OECD Guidelines for Multinational
standard as compared to companies that have not Enterprises, GRI, ISO 26000, AA1000, ISO 14001 and
adopted CSR. The areas of high auditor quality standard SA88000” (p. 183). Research studies have shown that it
encompass the company’s reputation, financial is imperative to seek uniformity in a CSR international
improvement, less financial risk, and higher earnings financial reporting system. For example, 40% of
© 2016
1 Global Journals Inc. (US)
The Importance of CSR in Financial Reporting Standards

companies worldwide follow and comply with GRI for its financial reporting approach should select a
standard (Bonsón & Bednárová, 2015). disclosure management approach and financial key
The EU proposed the need for publicly traded performance leading indicators (Aktas, Kayalidere, &
companies to expand their CSR reporting. The EU Kargin, 2013).
defined CSR as the responsibility of enterprises within Yu and Ting (2012) indicated that financial
society. The challenge in the business world is to link investors and shareholders have a corporate
CSR and leadership competitiveness. For example, in commitment to society. Companies that are willing to
2003, the EU mandated under article 46 of the Fourth adopt CSR into their financial reports experience higher
Company Law Directive that companies must properly financial sustainability. Corporate commitment is the
disclose financial and non-financial items as key leading path to reaching sustainability. Companies that focus on
performance. The goal and objective under article 46 climate change issues can protect investors,
was to promote corporate governance by public stakeholders, and the community. In the global market
companies and most importantly demonstrate arena there is an existing relationship between country-

2016
diversification in the organization’s CSR policy level characteristics and a country’s commitment to
(Ambrose, 2013).

Year
sustainability (Yu & Ting, 2012).
In 2011, Aktas, Kayalidere, and Kargin (2013) In 2008, the financial crisis marked an important
statistical research showed that about 57% of the U.S. unprecedented value in the world financial market. 29
Fortune 500 companies reported CSR on their websites. Antonia García-Benau, Sierra-Garcia, and Zorio (2013)
In the global market, about 95% of the 250 largest evaluated CSR reporting and CSR assurance strategy in

Global Journal of Management and Business Research ( D ) Volume XVI Issue II Version I
companies issue CSR reports and follow CSR Spain under an economic recession. Companies in
compliance guidelines. Typically, the CSR report covers Spain witness CSR reporting as a business threat
important areas such as the company’s goals and because companies had to cut cost and discontinue
objectives, environmental performance, and the human operations. Also, the Return On Equity (ROE) was
impact. As a result, the company’s 10K report at year affected in the long-run. On the contrary, CSR
end covers CSR and financial reporting in depth. The assurance added value to CSR reporting as companies
top four accounting firms are leaders in providing quality were navigating through an economic recession.
assurance information as related to CSR data. Therefore, it is evident that stakeholder trust can be
Therefore, the future of the TBL theory will be known as reinforced by embracing CSR reporting and a CSR
an integrated report (IR). Notably, the IR remains in its assurance strategy (Antonia García-Benau et al., 2013).
infancy stage and is being piloted by publicly traded Financial analysts in the world’s financial market
companies. The idea behind IR is to provide a holistic understand the importance of incorporating corporate
view to stakeholders where material financial information sustainability into financial reports to achieve better
and non-financial information can be consolidated in economic performance and realize social performance
one report. as related directly to the company’s goals and
For example, according to Noble et al. (2015), objectives. Indeed, GRI promotes sustainability in
“As of 2012, over 1,100 institutional investors with over financial statements and establishes financial policies
$30 trillion of assets under management had signed on across the board. Therefore, companies that have
to the Principles of Responsible Investing (PRI) backed adopted CSR in their financial reporting promote within
by the United Nations (UN)” (p. 139). This is a reflection organization environmental transparency and economic
of sustainability and financial reporting by institutional social performance (Lin, 2010).
investors making a rational investment decision to Scholars and practitioners acknowledge that
include the environment, social, and corporate there is an existing relationship between corporate
governance. governance and CSR. This existing relationship
Primary financial statements, such as the promotes corporate strategy, accountability, stakeholder
income statement, balance sheet, and statement of engagement, and the company’s social responsibility.
cash flow, are the main sources of relevant information The success of previous existing relationships will
to users. The decision-makers are investors, lenders, depend upon the amount of support that the board of
and other creditors in the financial sector. The financial directors is willing to provide to the company. For
statements are constructed for the public interest. Also, example, in a study by Bogart (2013), results indicated
it has been argued that non-financial information is that 14 independent directors of the board of trustees of
important. Evidently, information reported in the financial seven of the U.S. Fortune 1,000 publicly traded
statements helps decision-makers to execute better companies acknowledged that CSR was an important
financial strategies. As a result, CSR and sustainability key performance leading indicator in promoting
play vital roles when the numbers are reported in sustainability. Therefore, it can be determined that
financial statements. For instance, financial reports and boards of directors in major publicly traded companies
sustainability have been analyzed from a GRI can influence CSR by promoting four important aspects:
perspective. Therefore, a company utilizing sustainability (a) the board of trustees needs to have a clear
© 20 16 Global Journals Inc. (US)
The Importance of CSR in Financial Reporting Standards

understanding of the definition of CSR and how it is opt to implement CSR into their financial reports will
related to the organization’s strategy; (b) the experience high financial quality performance and
engagement of stakeholders and company’s alignment improve the relationships among stakeholders
opportunity cost; (c) promote respectful relationships (McDermott, 2012).
among board management team and CSR investment; A survey conducted by King and Bartels (2015)
and (d) the board of directors can influence CSR indicated that CSR is a norm driven by regulation. The
through financial reporting, internal reporting assurance, percentages in Figure 2 reveal that corporate
and key financial leading indicators (Bogart, 2013). responsibility (CR) in annual reports can be identified as
Financial reporting quality is an important a trend. For example, in 2011, only 20% of companies
subject in the investment arena. Over the past decade, adopted CR reporting into their annual reports. Four
educating managers in the investment sector has decades later, the adoption of CR in annual reports
broadened a degree of challenge in embracing agency increased by 36%. The countries that were leading in CR
problems and investment decisions from a CSR financial reporting in the world’s financial market
2016

perspective. Research studies have shown that there is between 2013 and 2015 were Taiwan (+64), South
a positive relationship between investment in CSR and Korea (+43), and Norway (+31) by average points
Year

future profitability. For example, Vollono (2010) identified (King & Bartels, 2015).
30 a positive relationship between CSR and corporate
financial performance (CFP). Therefore, companies that
Global Journal of Management and Business Research ( D ) Volume XVI Issue II Version I

Figure 2 : Rate of inclusion in annual reports rises (King & Bartels, 2015, p. 36)
Figure 3 reveals the percentages of eight
countries in three different continents including Europe,
Asia, and Africa with the highest acceptance rate of CR
reporting. This will improve the financial reporting quality
of the world’s biggest companies (G250) operating in 15
different industry sectors and 31 different countries.
According to Choi and Meek (2005), 14 years ago half
of the largest companies (G250) were reporting social
responsibility in their financial statements in the following
regions: France, Germany, Japan, the United Kingdom,
and the United States. Evidently, the adoption of CR in
financial statements has the ability to increase the
amount of relevant information provided to shareholders
and stock exchange markets around the world, which is
presently enforcing the importance of adopting CR into
financial statements.
© 2016
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The Importance of CSR in Financial Reporting Standards

2016
Year
31

Global Journal of Management and Business Research ( D ) Volume XVI Issue II Version I
Figure 3 : Countries with the highest rate of CR in annual reports (King & Bartels, 2015, p. 36)

V. Conclusion • Study the impact of G4 development guidelines


under GRI on the TBL theory.
In conclusion, the CSR conceptual framework • Explore the integration of sustainability into financial
brings more alignment in small companies than in larger statements and the evaluation of social return on
medium enterprises. CSR is understood as the universal investment (SROI).
business of compliance by providing social benefits to • Examine the importance of CSR measurement and
small and medium sized enterprises in the international the performance of audit committees.
arena. The three most important financial reporting
standards under CSR are GRI G3 standards, AA 1000 References Références Referencias
series, and the UN Global Compact’s Communication
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