National Conference on Recent Trends in Engineering & Technology

Comparative study of supporting system of elevated

Billboard with multi post back to back having
different configuration

K. A. Parmar M. G. Vanza
Applied Mechanics Department
Applied Mechanics Department ,
L.D. College of Engineering, Navarangpura
L.D. College of Engineering, Navarangpura,
Ahmedabad, Gujarat , INDIA
Ahmedabad, Gujarat , INDIA
mgvanza@yahoo.co.in
Kaparmar.19@gmail.com

Abstract— This paper includes four different types of supporting

system of billboard having multi post back to back with different II. LOADS AND LOADS COMBINATIONS
configuration for better selection and finally it compares Following loads are considered for analysis of supporting
deflection and cost of the system. The height of structure is taken
system.
16.75 m and Ahmedabad city is considered as location for
comparative study. Analysis and Design of supporting system is 1) Dead load
as per STAAD Pro. Which follows IS 800-2007. 2) Wind load in +z direction
3) Wind load in - z direction
Keywords: Hoarding, Billboard, Supporting system Following loading combinations are considered for analysis.
1) 1.5 D.L. + 1.5 W.L
2) 1.5 D.L. - 1.5 W.L
I. INTRODUCTION A. Wind Load Calculation:-
Billboard is located at Ahmedabad
Billboard is the common term used to describe a type of
Wind load is calculated as per IS 875(part-3)-1987
outdoor advertising found along major highways.
External pressure coefficient Cf is considered as per IS 875,
Any structure, device, light or natural object which shall be part-3,Sec.6.3.2.3
used to identify, advertise or attract attention to any object, Wind force acting on billboard (F) is 0.8156 kN/m2 as per IS
product, place, person, institution, organization, which shall 875, part-3, Sec.6.3.
display or include any letter, work, model, number, banner, Wind load is generated only on billboard surface.
and which is intended to be seen from off the premises or from
a parking lot is known as BILLBOARD. III. ANALYSIS AND DESIGN USING STAAD Pro

Main Components:- A. Billboard with Multi post back to back with horizontal
Large billboards have three main components: connector:-
1) Steel used to construct and support the frame,
2) Artwork that conveys the advertising message, and
3) Electrical equipment for lighting and other special effects.
Standard sizes for a large steel frame assembly are 6.1m x
18.3 m, 6.1 x 14.6 m or 3 x 11 m

General Consideration:-
 Size of billboard is 6.1 m x 12.2 m
 All supports are fixed and joints are rigid
 Foundation is 1.5 m below from ground base.
 Effective length of the member is taken as per IS
800-2007 by STAAD Pro.
 Billboard is made up of 2 mm thick steel plate.

Fig. 1 Multi post back to back with horizontal connector

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 National Conference on Recent Trends in Engineering & Technology

 Member Property :-

Fig. 2 Member parallel to axis X,Y,Z Fig. 3 Maximum displacement points

Members parallel to Y axis :- Built up member

having size 65 x 45 x 8 with 80 mm spacing between each B. Billboard with Multi post back to back with additional
angle is selected as vertical members (Members parallel to inclined members along with horizontal connector
Y)as shown if fig.2.
Members parallel to X axis: - Single angle 90 x 90 x
8mm is used as members parallel to X axis.
Members parallel to Z axis: - Double angle having
size 200 x 100 x 12 mm with longer leg connected back to
back with 12 mm gusset plate is selected as members parallel
to z axis from bottom to the base of billboard. Above billboard
level, angles having size 125 x 95 x 12 mm with longer leg
connected back to back with 12 mm gusset plate are used.

 Steel Take-off: Following table-I shows the total weight of

steel taken for supporting system.

TABLE-I
STEEL TAKE-OFF FOR BILLBOARD WITH HORIZONTAL
CONNECTOR
PROFILE LENGTH WEIGHT
(METER) (KN )
6545880 167.50 42.050
ISA 90X90X8 73.20 7.754
2 ISA 200X100X12 22.50 11.957
2 ISA 125X95X12 15.00 5.757
Fig. 4 Multi post with additional inclined members along with horizontal
TOTAL WEIGHT = 67.519 KN connector

 Nodal Displacement: - Maximum displacement nodes are

shown in fig.3 and it is due to combined effect of dead load  Member Properties :
and wind load. Vertical members (Members parallel to Y):- Built up
Maximum displacement is 80.189 mm. member having size 65 x 45 x 8 with 80 mm spacing between
each angle is selected as vertical members.

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 National Conference on Recent Trends in Engineering & Technology

Members parallel to x axis: - Single angle having size  Member Properties :

90 x 90 x 8 mm is used as horizontal members. Vertical members (Members parallel to Y):- Built up
Members parallel to z axis: - Double angle having member having size 90 x 60x 8 with 150 mm spacing between
size 200 x 150 x 12 mm with longer leg connected back to each angle is selected as vertical members.
back with 12 mm gusset plate is selected as members parallel Members parallel to x axis: - Single angle having size
to z axis at 3.05 m from ground level. Above 3.05 m from 90 x 90 x 8 mm is used as horizontal members.
ground level, angles are 70 x 45 x 8 mm with longer leg Inclined members: - Single angle 130 x 130x 8 mm is
connected back to back with 12 mm gusset plate. used as inclined members as shown in fig.5
Inclined members: - Single angle 100 x 100x 8 mm is
used as inclined members.  Steel Take-Off: Following table-III shows the total weight
of steel taken for supporting system.
 Steel Take-Off: Following table-II shows the total weight
of steel taken for supporting system. TABLE III
STEEL TAKE-OFF FOR BILLBOARD WITH INCLINED MEMBERS
TABLE-II ALONG WITH HORIZONTAL CONNECTOR
STEEL TAKE-OFF FOR BILLBOARD WITH INCLINED MEMBERS PROFILE LENGTH WEIGHT
ALONG WITH HORIZONTAL CONNECTOR (METER) (KN )
PROFILE LENGTH WEIGHT 90608150 167.5 58.52
(METER) (KN ) SA 90X90X8 36.6 3.877
6545880 167.50 42.050 ISA 130X130X8 67.98 10.556
ISA 90X 90 X 8 73.20 7.754 TOTAL WEIGHT 72.956
2 ISA 200 X 150 X 12 7.50 4.674
ISA 100 X 100 X 8 50.98 6.028 3) Nodal Displacement: - Maximum nodal displacement
2 ISA 70 X 45 X 8 30.00 3.955 nodes are shown in fig.3 and it is 106.318 mm.
TOTAL WEIGHT = 64.461 KN
D. Billboard with Multi post back to back with only
inclined members in three row:-
 Nodal Displacement: - Maximum nodal displacement is at
top centre node as shown in fig.3 and it is 62.471 mm.

C. Billboard with Multi post back to back with only

inclined members in two row:-

Fig. 6 Multi post with only inclined members in three row

 Member Properties :
Vertical members (Members parallel to Y):- Built up
member having size 90 x 60x 8 with 100 mm spacing between
each angle is selected as vertical members.
Members parallel to x axis: - Single angle having size
90 x 90 x 8 mm is used as horizontal members.
Fig. 5 Multi post with only inclined members in two rows Inclined members: - Single angle 110 x 110x 8 mm is
used for first two rows from top of billboard and single angle
130 x 130 x 8 mm is used for bottom row as shown in fig.6

 Steel Take-Off: Following table-4 shows the total weight

of steel taken for supporting system.

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 National Conference on Recent Trends in Engineering & Technology

TABLE-IV
STEEL TAKE-OFF FOR BILLBOARD WITH INCLINED MEMBERS IN
THREE ROWS
PROFILE LENGTH WEIGHT
(METER) (KN )
90608100 167.50 58.520

ISA 90X 90 X 8 36.6 3.877

ISA 110X110X8 67.98 8.888
ISA 130X130X8 33.99 5.279
TOTAL WEIGHT 76.565
 Nodal Displacement: - Maximum nodal displacement
nodes are shown in fig.3 and it is 72.70 mm.

Note: - Design of members are optimized using optimization .

From the results of above all four cases a suggestion for the
configuration of supporting system for the considered size of
billboard is that the supporting system with horizontal
connector along with inclined member (as in Case B) shows
better performance against wind load resistance and
displacement and it is economical compared to other
considered supporting system .

REFERENCES

[1] IS: 800-2007 , General construction in steel – code of practice,

Bureau of Indian Standards.
[2] IS: 875 (part-3) – 1987 Code of practice for design loads (other than
earthquake) for buildings and structures of Practice, Bureau of Indian
Standards.
[3] An Explanatory handbook on IS: 875 (part-3) – 1987 wind loads on
buildings and structures by Indian Institute of Technology Roorkee

13-14 May 2011 B.V.M. Engineering College, V.V.Nagar,Gujarat,India