PERSONALITY BRIEF

THE REFORMER
The Rational, Idealistic Type
Principled, Purposeful, Self-Controlled, and Perfectionistic

BRIEF
Ones are conscientious and ethical, with a strong sense of right and wrong. They are teachers, crusaders,
and advocates for change: always striving to improve things, but afraid of making a mistake. Well-organized,
orderly, and fastidious, they try to maintain high standards, but can slip into being critical and perfectionistic.
They typically have problems with resentment and impatience. At their Best: wise, discerning, realistic, and
noble. Can be morally heroic.

BASIC FEAR
Of being unwanted, unworthy of being loved

BASIC DESIRE
To be good, to have integrity, to be balanced

EXAMPLES
Confucius, Salah Uddin Ayyubi, Michelle Obama.

KEY MOTIVATIONS
Want to be right, to strive higher and improve everything, to be consistent with their ideals, to justify
themselves, to be beyond criticism so as not to be condemned by anyone.

PERSONALITY BRIEF
 PERSONALITY BRIEF

VOCABULARY
Reformer: someone who works to improve a social or political system.
Rational: showing clear thought or reason
Idealistic: a person who values principles above practical behavior

Perfectionistic: a person who wants very much to get every detail exactly right

Conscientious: wishing to do what is right

Ethical: morally right
Crusaders: a person who campaigns for political, social or religious change

Advocates: to speak in support of an idea

Strive: try hard to achieve something
Fastidious: concerned about accuracy and detail
Resentment: being angry because you have been hurt or not treated fairly
Impatience: not willing to wait for something to happen
Discerning: making careful judgments about the quality of similar things
Realistic: having a practical awareness of things
Heroic: a person admired for bravery, great achievements, or good qualities
Criticism: an opinion given about something or someone esp. negative opinion
Condemned: to criticize something or someone strongly

PERSONALITY BRIEF
 PERSONALITY BRIEF

THE HELPER
The Caring, Interpersonal Type:
Generous, Demonstrative, People-Pleasing, and Possessive

BRIEF
Twos are empathetic, sincere, and warm-hearted. They are friendly, generous, and self-sacrificing, but can
also be sentimental, flattering, and people-pleasing. They are well-meaning and driven to be close to others,
but can slip into doing things for others in order to be needed. They typically have problems with
possessiveness and with acknowledging their own needs. At their Best: unselfish and altruistic, they have
unconditional love for others.

BASIC FEAR
Of being unwanted, unworthy of being loved

BASIC DESIRE
To feel loved

EXAMPLES
Kenny G, Elizabeth Taylor,
“Dr. McCoy” (Star Trek)

KEY MOTIVATIONS
Want to be loved, to express their feelings for others, to be needed and appreciated, to get others to respond
to them, to vindicate their claims about themselves.

PERSONALITY BRIEF
 PERSONALITY BRIEF

VOCABULARY
Interpersonal: involving relationships between people
Generous: willing to give help or support
Demonstrative: willing to show that you care about someone
Empathetic: to understand people’s feelings and problems
Sincere: honest
Sacrificing: to give up something for something else more important
Sentimental: someone who is easily influenced by emotional feelings often in a way that seems
silly to others.
Flattering: give people praise to make them feel happy
Possessiveness: If you are possessive about someone, you want him to have feelings for you
and no one else.
Acknowledging: admit or accept that a situation exists
Altruistic: doing acts that help others although you do not get anything , not selfish.
Unconditional: complete and not limited in any way
Vindicate: to prove that someone who was blamed for something is in fact not guilty

PERSONALITY BRIEF
 PERSONALITY BRIEF

THE ACHIEVER
The Success-Oriented, Pragmatic Type:
Adaptable, Excelling, Driven, and Image-Conscious

BRIEF
Threes are self-assured, attractive, and charming. Ambitious, competent, and energetic, they can also be
status-conscious and highly driven for advancement. They are diplomatic and poised, but can also be overly
concerned with their image and what others think of them. They typically have problems with workaholic
and competitiveness. At their Best: self-accepting, authentic, everything they seem to be—role models who
inspire others.

BASIC FEAR
Of being worthless

BASIC DESIRE
To feel valuable and worthwhile

EXAMPLES
Muhammad Ali, Oprah Winfrey, Tom Cruise

KEY MOTIVATIONS
Want to be affirmed, to distinguish themselves from others, to have attention, to be admired, and to
impress others.

PERSONALITY BRIEF
 PERSONALITY BRIEF

VOCABULARY
Achiever: someone who is successful because they are determined and work hard.
Pragmatic: dealing with problems in a sensible practical way instead of strictly following a set
of ideas.
Adaptable: able or willing to change to be successful in new and different situations.
Excelling: to do something very well, or much better than most people
Driven: Trying extremely hard to achieve what you want.
Image-Conscious: concerned about the way one comes across to other people and the
impression about that.
Self-assured: having confidence in yourself.
Charming: attractive.
Ambitious: having a strong desire for success, achievement, or power.
Competent: having the skills or knowledge to do something well enough.
Workaholic: someone who chooses to work a lot, so that they do not have time to do anything
else.
Energetic: very active.
Advancement: progress or development in your job or level of knowledge.
Diplomatic: dealing with people politely and skillfully without upsetting them.
Poised: calm and confident.
Competitiveness: the desire to be more successful than other people.
Authentic: original or genuine
Affirmed: to state something is true, or to state your support for an idea
Distinguish: to be the thing that makes someone different or special
Worthless: unimportant or useless

PERSONALITY BRIEF
 PERSONALITY BRIEF

THE INDIVIDUALIST
The Sensitive, Introspective type:
Expressive, Dramatic, Self-Absorbed, and Temperamental

BRIEF
Fours are self-aware, sensitive, and reserved. They are emotionally honest, creative, and personal, but can
also be moody and self-conscious. Withholding themselves from others due to feeling vulnerable and
defective, they can also feel disdainful and exempt from ordinary ways of living. They typically have
problems with melancholy, self-indulgence, and self-pity. At their Best: inspired and highly creative, they are
able to renew themselves and transform their experiences.

BASIC FEAR
That they have no identity or personal significance

BASIC DESIRE
To find themselves and their significance
(To create an Identity)

EXAMPLES
Angelina Jolie, Johnny Depp, Nicolas Cage

KEY MOTIVATIONS
Want to express themselves and their individuality, to create and surround themselves with beauty, to
maintain certain moods and feelings, to withdraw to protect their self-image, to take care of emotional
needs before attending to anything else, to attract a "rescuer."

PERSONALITY BRIEF
 PERSONALITY BRIEF

VOCABULARY
Individualist: a person who is different and original in his or her thoughts and actions
Sensitive: able to understand other people’s feelings and problems. Easily offended or easily
affected.
Introspective: tending to think deeply about your own thoughts, feelings, or behavior
Expressive: showing your feelings in your voice, behavior, or appearance
Dramatic: producing excitement and strong interest
Self-Absorbed: interested only in yourself and the things that affect you.
Temperamental: likely to suddenly become upset, excited, or angry.
Reserved: unwilling to express your emotions or talk about your problems
Self-conscious: worried and embarrassed about what you look like or what other people think
of you.
Withholding: refusing to give someone something.
Vulnerable: can be easily hurt, influenced, or attacked
Defective: not working properly or faulty.
Disdainful: feeling of not liking someone or something and thinking that they do
not deserve your interest or respect
Exempt: not having to obey a rule
Melancholy: feeling or expressing sadness
Self-indulgence: allowing yourself to have or do anything you want because you enjoy not
need it
Self-pity: feeling sad because you think that something unfair or unpleasant has happened to you.
Identity: a person is, or the qualities of a person or group that make them different from others
Significance: The quality of being worthy of attention; importance
Individuality: the quality that makes a person different from other people
Withdraw: to stop participating in an activity or belonging to an organization

PERSONALITY BRIEF
 PERSONALITY BRIEF

THE INVESTIGATOR
The Intense, Cerebral Type:
Perceptive, Innovative, Secretive, and Isolated

BRIEF
Fives are alert, insightful, and curious. They are able to concentrate and focus on developing complex ideas
and skills. Independent, innovative, and inventive, they can also become preoccupied with their thoughts
and imaginary constructs. They become detached, yet high-strung and intense. They typically have problems
with eccentricity, nihilism, and isolation. At their Best: visionary pioneers, often ahead of their time, and
able to see the world in an entirely new way.

BASIC FEAR
Being useless, helpless, or incapable

BASIC DESIRE
To be capable and competent

EXAMPLES
Albert Einstein, Bill Gates, Mark Zuckerberg

KEY MOTIVATIONS
Want to possess knowledge, to understand the environment, to have everything figured out as a way of
defending the self from threats from the environment.

PERSONALITY BRIEF
 PERSONALITY BRIEF

VOCABULARY
Investigator: someone who examines things carefully to discover the truth about them.

Intense: a person who is intense is very forceful and has strong emotions and opinions
Cerebral: having complicated ideas rather than strong emotions.

Perceptive: able to notice and understand things that many other people do not notice
Innovative: introducing new ideas; original and creative in thinking
Secretive: a person who likes to keep his thoughts, intentions or actions hidden from others.
Isolated: lonely because and unable to meet or speak to other people.
Alert: quick to see, understand, and act in a particular situation
Insightful: able to understand or show that you understand, what a situation or person is really
like.
Curious: interested in learning about people or things around you
Concentrate: to direct effort toward achieving a result, focus.
Complex: difficult to understand
Independent: not influenced or controlled by other people
Inventive: the ability to design or create something new, creative.
Preoccupied: thinking about something a lot, with the result that you do not pay attention to
other things.
Detached: not involved.
High-strung: very sensitive.
Eccentricity: strange or unusual behavior.
Nihilism: a belief that nothing has an meaning or value.
Visionary: a person who has clear ideas ad strong feelings about the way something should be
in the future.
Pioneers: a person who is important in the early development of something, and whose work
or ideas are later developed by other people.

PERSONALITY BRIEF
 PERSONALITY BRIEF

THE LOYALIST
The Committed, Security-Oriented Type:
Engaging, Responsible, Anxious, and Suspicious

BRIEF
The committed, security-oriented type. Sixes are reliable, hard-working, responsible, and trustworthy.
Excellent "troubleshooters," they foresee problems and foster cooperation, but can also become defensive,
evasive, and anxious—running on stress while complaining about it. They can be cautious and indecisive, but
also reactive, defiant and rebellious. They typically have problems with self-doubt and suspicion. At their
Best: internally stable and self-reliant, courageously championing themselves and others.

BASIC FEAR
Of being without support and guidance

BASIC DESIRE
To have security and support

EXAMPLES
Malcolm X, Marilyn Monroe, Robert De Nero

KEY MOTIVATIONS
Want to have security, to feel supported by others,
To have certitude and reassurance, to test the attitudes
Of others toward them, to fight against anxiety and insecurity.

PERSONALITY BRIEF
 PERSONALITY BRIEF

VOCABULARY
Loyalist: to be faithful to your friends, principles or country. To be trusted to always give help or
support to your friends, country or company.
Committed: willing to work very hard on something.
Engaging: pleasant and attracting your interest.
Responsible: someone who is trusted to be behave in a sensible way with good judgement.
Anxious: worried
Suspicious: feeling doubt or a lack of trust for things and people.
Reliable: someone who is reliable can be trusted to do what they say they will do and not make
any mistakes.
Trustworthy: you can trust them because they are honest.
Troubleshooters: a person whose job is to solve serious problems for a company or an
organization.
Foresee: predict
Foster: promote, encourage

Defensive: behaving in a way that shows you think someone is criticizing you even if they are
not.

Evasive: not willing to answer questions directly.

Cautious: not acting quickly in order to avoid risks(careful)
Indecisive: unable to make clear decisions or choices.
Defiant: clearly refusing to do what someone tells you to do.
Rebellious: deliberately not obeying rules of behavior or people in authority.
Self-reliant: able to decide things by yourself, without depending on the help or advice of other
people.
Courageously: having courage
Championing: to support for a person, belief, right, or principle enthusiastically
Certitude: being certain or confident, certainty.
Insecurity: feeling of not being confident about yourself, your abilities, or your relationships
with people.

PERSONALITY BRIEF
 PERSONALITY BRIEF

THE ENTHUSIAST
The Busy, Variety-Seeking type:
Spontaneous, Versatile, Acquisitive, and Scattered

BRIEF
Sevens are extroverted, optimistic, versatile, and spontaneous. Playful, high-spirited, and practical, they can
also misapply their many talents, becoming over- extended, scattered, and undisciplined. They constantly
seek new and exciting experiences, but can become distracted and exhausted by staying on the go. They
typically have problems with impatience and impulsiveness. At their Best: they focus their talents on
worthwhile goals, becoming appreciative, joyous, and satisfied.

BASIC FEAR
Of being deprived and in pain

BASIC DESIRE
To be satisfied and content—to have their needs fulfilled

EXAMPLES
Galileo Galilei, W.A. Mozart, Richard Branson

KEY MOTIVATIONS
Want to maintain their freedom and happiness,
To avoid missing out on worthwhile experiences, to keep
Themselves excited and occupied, to avoid and discharge pain.

PERSONALITY BRIEF
 PERSONALITY BRIEF

VOCABULARY
Enthusiast: someone who is very interested in a particular activity or subject.
Variety-Seeking: looking for options
Spontaneous: someone who does things without planning them first because you suddenly
feel that you want to do it.
Versatile: someone who has many different skills.
Acquisitive: wanting to have a keep a lot of possessions.
Scattered: moving in many directions or spreading energy over different things, distracted.
Extroverted: someone who is active and confident, and who enjoys spending time with other
people.
Optimistic: person feels that good things will happen in the future.
Playful: very active, happy and wanting to have fun, not serious.
Misapply: to use something in a wrong way
Undisciplined: Lacking in discipline; uncontrolled in behavior or manner
Constantly: continually, all the time.
Exhausted: very tired
Impatience: very eager for things to happen and not wanting to wait.
Impulsiveness: doing things without considering the possible dangers or problems first.
Appreciative: grateful for something.
Joyous: very happy or likely to make people very happy.
Deprived: not having the things that are necessary for a comfortable or happy life.

PERSONALITY BRIEF
 PERSONALITY BRIEF

THE CHALLENGER
The Powerful, Dominating Type:
Self-Confident, Decisive, Willful, and Confrontational

BRIEF
Eights are self-confident, strong, and assertive. Protective, resourceful, straight-talking, and decisive, but
can also be ego-centric and domineering. Eights feel they must control their environment, especially people,
sometimes becoming confrontational and intimidating. Eights typically have problems with their tempers
and with allowing themselves to be vulnerable. At their Best: self- mastering, they use their strength to
improve others' lives, becoming heroic, magnanimous, and inspiring.

BASIC FEAR
Of being harmed or controlled by others

BASIC DESIRE
To protect themselves (to be in control of their
Own life and destiny)

EXAMPLES
Martin Luther King, Saddam Hussein, Queen Latifah, Winston Churchill

KEY MOTIVATIONS
Want to be self-reliant, to prove their strength and resist
Weakness, to be important in their world, to dominate
The environment, and to stay in control of their situation.

PERSONALITY BRIEF
 PERSONALITY BRIEF

VOCABULARY
Challenger: someone who enjoys difficult situations
Powerful: is able to control and influence events and other people’s actions, strong.
Dominating: to have control over a place or person or to have more importance than other
people.
Self-confident: not shy or nervous in social situations, able to talk on any subject.
Decisive: making choices quickly and surely and with confidence.
Willful: doing what you want, even after you’ve been told to stop or when you know it’s wrong.
Confrontational: likely to cause arguments or make people angry.
Assertive: confident enough to say what you think and want so that people notice you.
Protective: to keep someone or something away from harm or danger.
Resourceful: good at finding ways of dealing with practical problems.
Straight-talking: Open, honest, and direct in speech or writing; frank.
Ego-centric: Thinking only of oneself, without regard for the feelings or desires of others; self-
centered.
Domineering: having a strong tendency to control other people without
taking their feelings into consideration.
Intimidating : to frighten or threaten someone, usually in order to persuade the person to do
something
Temper: the state of your mind or feelings.
Magnanimous: generous and kind

PERSONALITY BRIEF
 PERSONALITY BRIEF

THE PEACEMAKER
The Easygoing, Self-Effacing Type:
Receptive, Reassuring, Agreeable, and Complacent

BRIEF
Nines are accepting, trusting, and stable. They are usually creative, optimistic, and supportive, but can also
be too willing to go along with others to keep the peace. They want everything to go smoothly and be
without conflict, but they can also tend to be complacent, simplifying problems and minimizing anything
upsetting. They typically have problems with inertia and stubbornness. At their Best: indomitable and all-
embracing, they are able to bring people

BASIC FEAR
Of loss and separation

BASIC DESIRE
To have inner stability "peace of mind"

KEY MOTIVATIONS
Want to create harmony in their environment,
To avoid conflicts and tension, to preserve things
As they are, to resist whatever would upset or disturb them.

EXAMPLES
Queen Elizabeth II, Walt Disney, Morgan Freeman, Abraham Lincoln

PERSONALITY BRIEF
 PERSONALITY BRIEF

VOCABULARY
Easygoing: not easily upset, annoyed or worried.
Self-Effacing: not wanting to attract attention to yourself or your achievements, modest.
Receptive: willing to listen to and accept new ideas or someone else’s opinion.
Reassuring: Making you feel less worried or frightened.
Agreeable: allow things to be done easily.
Complacent: satisfied with what you have and what you achieved so you stop trying to do or
seek new things.
Creative: producing new ideas
Optimistic: a person who is feeling that good things will happen in the future.
Supportive: giving encouragement and approval
Smoothly: easily and without interruption or difficulty
Simplifying: to make something easy or less complicated.
Inertia: when no one wants to do anything to change a situation.
Stubbornness: determination to do what you want and refuse to do anything else even when
people think you are being unreasonable.
Indomitable: strong, brave, and impossible to defeat
Embracing: accepting something with great interest
Harmony: agreement of ideas, feelings, or actions
Disturb: to cause someone to feel troubled or upset

PERSONALITY BRIEF