2

Table of Contents
PAGE 3 1. Make a Plan
PAGE 4 2. Stick to One Idea per Slide
PAGE 5 3. Choose Proper Fonts
PAGE 5 4. Write a Solid Copy
PAGE 6 5. Use Only High-Quality Images
PAGE 7 6. Pay Attention to Color Scheme
PAGE 8 7. Create an Impactful Cover
PAGE 9 8. Use Consistent Type of Icons
PAGE 10 9. Use Photos as Background
PAGE 11 10. Use Overlays to Make Text Stand Out
PAGE 12 11. Don’t Forget About Text Boxes
PAGE 13 12. Think of Call-to-Action
PAGE 14 13. Use Short Quotes
PAGE 15 14. Follow a Grid
PAGE 15 15. Simplify Your Graphs and Charts
PAGE 16 16. Remember of White Space
PAGE 17 17. Make Illustrations
PAGE 18 18. Go for Dual Colors
PAGE 18 19. Try to Stay Minimalistic
PAGE 19 20. Create Visual Contrast
PAGE 19 21. Close with Powerful Slide
PAGE 20 Bonus Tip: Use PowerPoint Presentation Templates
PAGE 21 Every - Minimal PowerPoint Template [$15]
PAGE 21 Xpress PowerPoint Template [$15]
PAGE 21 Complete Business Presentation PowerPoint Template [$19]
PAGE 22 Summer | Powerpoint [$20]
PAGE 23 Pitch Pro PowerPoint Template [$15]
PAGE 23 Mirror PowerPoint Template [$18]
PAGE 24 Wava PowerPoint Template [$15]
PAGE 24 Alva Process PowerPoint Template [$19]
PAGE 25 Jameela beautifully creative presentation PowerPoint Template [$15]
PAGE 25 Corporate Report PowerPoint Template [$15]
PAGE 26 It’s Your Turn
 3

If you have ever had to present your product, service, or idea to a group of people, you already
know it could be a challenging task. You know that something may go wrong. Your voice can give
out, your hands can shake, or your laptop turn out of charge.

These things may happen, but what should not happen is boring slides with plain background
and Comic Sans font. After that your viewers may assume you’re boring even before you open
your mouth. Otherwise, give them something impressive and creative, and you’ll find yourself on
a peak of success.

A well-done properly structured presentation shows that you’re expert in your field and make
people curious about what you’re going to say. After all, delivering PowerPoint presentation
is an unavoidable task you may face with on work. But what you can avoid is fear and stress
with a good presentation. In this ebook I’m going to tell you 21 tips for crafting an impressive
presentation.

1. Make a Plan
After the research, collect all your information, facts, and images to create a first presentation
draft. Think of all the things you are going to say, prove your statistic with facts, add a few
quotes.
 4

10 Better Ways to Add Text to #Images

Don’t include literally everything you have found while your research. Learn to select only the
most important information. Take into account how much time you will have for presentation
and include only essential details.

2. Stick to One Idea per Slide

If you keep only one idea per slide you will not only get your presentation structured, but also
make sure viewers follow your thoughts.

The Magic To Think BIG

Try to use simple short sentences or even keywords. If you know the topic really well, you can
explain it in simple words, so even a child will understand you.
 5

3. Choose Proper Fonts

Choosing proper fonts for your presentation is a serious decision which impact the overall
impression of your design. Go for fonts which are easy to read. Choosing larger fonts will help to
see what’s on the slide even for viewers who sit in the end of the room.

The X factor: The Secret to Better Content Marketing

Try to work with two fonts only, one for heading and other for body text. When it comes to choosing
perfect font combination, there is an online service FontPair which has collected the best font
choices for you. Just choose which fonts you would like to use, would it be serif and cursive fonts
or sans-serif and serif.

Also, don’t stretch your text, but resize the fonts properly to avoid loosing of quality.

4. Write a Solid Copy

Before you start working on your presentation design, you need to figure out what are your goals.
What would you like to achieve with this presentation? When you know your goals, you would
know how to tell people about the problem and solution your product/service/idea gives.
 6

12 Ways to Increase Your Influence at Work

5. Use Only High-Quality Images

To make your presentation look professional, use only big high-quality images. Use high-resolutions
images (over 1000 px width) that match the topic of your slide and color scheme.
 7

3 Storytelling Tips - From Acclaimed Writer Burt Helm

Use hover or white space to make sure there is a room for text and it’s easy to read.

6. Pay Attention to Color Scheme

Choosing too many colors for your presentation may look distracting and draw people’s’ attention
away from the topic. Choose 2-3 colors for background, foreground and highlights.
 8

How To Find Your Life Purpose (Before It’s Too Late!)

Use images which match the overall color palette. Don’t hesitate to adjust saturation or use filters
to make an image fit the color scheme.

7. Create an Impactful Cover

The first or title slide is one of the most important things to pay attention to. It should grab
attention and display the topic. With this first slide you give people a reason to click through the
presentation or sit back and listen to you.
 9

The Magic To Think BIG

Huge typography, interesting headline and beautiful image is a must-have of a title slide.

8. Use Consistent Type of Icons

You need to stay consistent in your design. You need to use the same fonts, colors, and icons in
each and every slide of your presentation.
 10

20 Fantastic Flat Icons and Their Meaning In Logo Design

Choose just one set of icons which will cover the needs of your presentation and try to stick to
them.

9. Use Photos as Background

Images can be used as a background of your presentation, but only in a case you add filters or color
hover to them. Dark filters work the best for images, because it will make white text pop.
 11

UX, ethnography and possibilities: for Libraries, Museums and Archives

Also, you may use color figures or blocks and put your text on the top. This way you can use image
and make text stand out. Look at the example below.

10. Use Overlays to Make Text Stand Out

Color overlay may also work for presentation, if you decided to use photo background. You can use
colors of your brand for overlay.
 12

How To Win That Next Sales Presentation - @High_Spark @cliffatkinson

11. Don’t Forget About Text Boxes

Text boxes can draw attention when you place them on busy background, for example an image.
As long as the box is highlighted with vibrant color, and your text is white you could be sure it’s
easy to read.
 13

UX, ethnography and possibilities: for Libraries, Museums and Archives

12. Think of Call-to-Action

Usually call-to-action is placed in the end of presentation, but you can also use it in the middle to
highlight some point.
 14

The X factor: The Secret to Better Content Marketing

What do you want people to remember after your presentation? Or what do you want people to do
after your presentation? You can include link to your blog, social media profiles or website.

You can request for viewers to subscribe for your email newsletter to register on webinar. If a
presentation is published online, make sure to add a hyperlink, so viewers can easily use it.

13. Use Short Quotes

Quotes is an amazing way to prove your words and add credibility to your presentation. Long quote
in your presentation design may look out of turn and besides, the longer the quote, the smaller the
font. This way some people sitting in the end of the room may not even read it.
 15

15 Quotes To Nurture Your Creative Soul!

So, if you quote is quite long, use just the part of it in your presentation, and read the full quote
in your speech.

Try to incorporate interesting pull quote design into your presentation. If you use presentation
template, there are will be a few slides with quote designs.

14. Follow a Grid

Try to stick the grid while crafting design of your presentation which will make it look more
balanced and structured. It will help keep your text readable. That’s why it’s important to consider
focal point of each slide.

15. Simplify Your Graphs and Charts

Take into account the target audience of your presentation and try to make all your charts and
graphs simple and easy to understand.
 16

Eco-nomics, The hidden costs of consumption

Because if someone won’t understand your chart from the first time, they may just lose interest in
your presentation. Visualize your data, but keep it as simple as possible and your audience will be
thankful for this.

16. Remember of White Space

Give your text and images some negative space. It’s okay to keep things minimalistic and simple.
There is no need to overwhelm your audience with additional graphics just because your slide
looks empty.
 17

Our World is Hungry

The main point of any presentation is to make your information easy to read and follow.

17. Make Illustrations

Even without design knowledge you can make illustrations out of simple shapes, for example, a
circle, a square, a triangle.
 18

What REALLY Differentiates The Best Content Marketers From The Rest

You can put a text on these shapes or just use them as part of charts and graphs. This way your
presentation will look more professional, however, still come up with creative design.

18. Go for Dual Colors

Нщг can go even further with your presentation and use dual tones for filters and overlays. Just
make sure you use contrasting colors to make your text readable and easy to follow.

19. Try to Stay Minimalistic

As I previously said, try to keep your presentation simple and go for a minimal deck. No need
to deal with tons of graphic elements. You’re crafting a presentation to share content, so don’t
hesitate to create slides with minimal text.
 19

How To Win That Next Sales Presentation - @High_Spark @cliffatkinson

In any case, you can say more in your speech. Keep it sweet and short, and use only a few lines of
text.

20. Create Visual Contrast

When it comes to combining text and photos, most of us just put a bunch of text on a stunning
image and call it a day. However, using images as background can be quite a challenging task. Take
time to integrate your text on the image creatively. It’s critically important to make your text easy
to read and contrasting on the image.

21. Close with Powerful Slide

Always end up your presentation with a powerful call-to-action. In any case, you have been telling
all the information before for a certain goal. So, the final slide is the best place to reveal your
cards and ask viewers to buy your product, submit a request, leave feedback, or sign up for email
newsletter.
 20

10 Things To Be Thankful For by: @empoweredpres

A “Thank you” slide is not necessary, it’s better to end up with a strong message which people will
remember. Also, remember that people won’t do any action if they don’t feel connection with you.
So, try to show your personality and charm while presenting something.

Make sure to leave your contact details or links to social media profiles on the final slide of your
presentation. This way your audience would have a chance to get in touch with you and say what
an amazing presentation you created.

Bonus Tip: Use PowerPoint Presentation Templates

Learning about how to design a cool presentation is one thing, but actually doing it is another.
Without proper tools it would be quite difficult to follow the tips described above. Use PowerPoint
presentation templates from Template Monster to create an impressive presentations without any
design knowledge.

Template Monster has a huge collection of presentations which is growing day by day. You’ll find
modern up-to-date designs for any kind of business, would it be culture, animals, photography,
technologies, food, fashion, medicine, real estate, and much more. These presentations include
free icons, free fonts, images and graphs.

Besides, I have put together 10 amazing PowerPoint presentations you can use today for your
business. All of them are easy to edit and modify as you like.
 21

Every - Minimal PowerPoint Template [$15]

If you’re looking for sharp yet minimalistic presentation template, this one is a perfect choice. This
template is flexible enough to fit a wide variety of industries and cover all your needs.

Xpress PowerPoint Template [$15]

This presentation template uses nice geometric figures on the background on almost each slide
to create a unique look and personality. Nice blue tones, lots of white space and over 60 amazing
slides to ensure your content shines.

Complete Business Presentation PowerPoint Template [$19]

 22

With Complete Business Presentation PowerPoint Template you’ll get clean customizable slides
suitable for business of any kind. It has 100 unique slides, drag and drop elements, maps, icons,
quote slides, lots of graphs and charts.

Summer | Powerpoint [$20]

 23

If you’re looking for playful colorful presentation template, you have just found it! It will be a perfect
solution for travel and vacation presentation. It has drag and drop option to easily customize the
template and over 150 colors schemes to choose from.

Pitch Pro PowerPoint Template [$15]

Do you remember the tip about using dual colors? This presentation template is an amazing
example of using two colors, grey and red to create a stunning minimalistic design. Black and
white images fit in here the best. You can choose between two background options: white and
dark.

Mirror PowerPoint Template [$18]

 24

This presentation template features high-quality modern design. Clean lines, simple shapes and
beautiful color scheme makes this template a perfect launching point for your presentation.

Wava PowerPoint Template [$15]

This awesome presentation templates includes over 72 unique slides. You can use it to present you
brand, product or service. It features high-quality images, fonts, graphics, and icons. All you need to
do is to edit it to fit your needs properly.

Alva Process PowerPoint Template [$19]

 25

This presentation template would be an ideal solution for business presentation. It features clean
white background and colorful charts to tell all the complicated data in an easy way. You can
choose your own color options and edit any element of this presentation.

Jameela beautifully creative presentation PowerPoint Template [$15]

This presentation template is a perfect solution for product promotion, agency, portfolio, marketing,
and annual report. It has bright design, free fonts and icons, smart charts and over 50 multipurpose
slides.

Corporate Report PowerPoint Template [$15]

 26

This stunning template is professional looking and elegant at the same time. Black and white
color scheme along with low-key color photos is fantastic here. The template is really easy to
customize it and make the presentation fit all your needs.

It’s Your Turn

I do hope the tips for creating a powerful presentation described above will come in handy.
Remember, keep the things simple and you’ll win in any case. Don’t hesitate to share your own
experience of designing a presentation.
 27

Thanks for Reading!

If you’ve found this guide useful, chances are you’ll like the other guides and e-books that
we have to offer. While working on these e-books, our authors focus on the topics that help
novice site owners build their online businesses and make their websites profitable:

See other e-books

P.S. Well-written content is crucial for your website, but there’s is a ton of other factors that
influence its success. Namely, impeccable design and robust architecture are the two cornerstone
aspects of any online resource.

In case you’re just about to launch a new website — or want to redesign your current one — have
a look at the awesome readymade solutions available from TemplateMonster. We’ve got more that
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