Local Literature

Another works by Xinhua (2014) Filipinos are using their mobile phones not only to
communicate but also as mobile computers as well, according to a recent market study
issued.TNS, a global customized research company, said in its report that Filipino
consumers are not just using cell phones to call and texting messages and photos, but also
as a means to have "internet- on-the-go," allowing users to be always online.Of the
38,000 respondents in Metro Manila, 75 percent of the respondents surveyed used mobile
phones to take photos or videos; 45 percent to browse the internet; 44 percent to access
their social networking sites; and 37 percent to check their emails. The study was
conducted from November 2012 to January 2013."Based on the findings of the study, the
increase in various mobile activities explain the growing trend of Wi-Fi accessibility in
public areas," said TNS Philippines Managing Director Gary de Ocampo.

About 35 percent of Metro Manila respondents connect to the internet via Wi-Fi access in
public areas in 2013.The study also showed that Filipino consumers changed their
purchasing priorities from buying phones based on physical features to choosing a phone
that will enhance personal experience.Smartphone usage in the Philippine is now at 53
percent compared to overall mobile phone usage of 89 percent.The study identified five
growth potential for increase mobile usage video calling, Wi-Fi at home, watching live
TV shows, blogging and streaming video like You Tube.The sale of smartphone in the
Philippine market is seen to increase significantly in the next few years as prices go
down.The TNS study also revealed that most Filipinos living in Metro Manila own
"multiple screens" or more than just one device.A typical household owns at least four of
the following devices : a mobile phone (89 percent), smartphone (53 percent), tablet (14
percent), desktop (39 percent), laptop/netbooks (37 percent) and smart TV (4 percent.)

Foreign Literature
A study by Bianchi et.al., (2012), using predictors from addiction literature, the study
sought to predict problematic mobile phone usage. It keyed in on factors they believed to
cause mobile phone disorders. 195 subjects of both genders and an average age of 36
(ranging from 18-85 years old) were interviewed. The results lead to the creation of the
Mobile Phone Problem Use Scale. This scale was compared to the Addiction Potential
Scale. Fundamentals that were used to compare the scales and create the Mobile Phone
Problem Use Scale were the amount of time one uses their cell phone and the type of
usage. The behavioral predictors that influenced the amount of cell phone usage were:
being extraverted, possessing low self-esteem, and being young. These characteristics
were fundamental in determining problematic cell phone use. The study showed that
these behavioral predictors did not influence the amount of cell phone usage: gender, and
neuroticism. The scale developed was designed to help with implementing any
interventions for potential addictive behavior.

With the advancement of modern technology and in particular mobile technology it is

no wonder that cell phones and their popularity are on the rise. It is perhaps because of
their ease

LOCAL STUDIES
The mobile phone has fundamentally affected our society, accessibility, safety,
security, and coordination of social and business activities. It has become part of the
culture of every region in the world. The uses of mobile phones are numerous and this
includes keeping contact with friends, members of the family, conducting business and
others.

FOREIGN STUDIES
Accordcing to Burns and Lohenry (2010), the students equipped with the cell
phones enter college classrooms daily. Realizing the impact of technology on fellow
learners and faculty represents an area of concern. A pilot study was conducted to
determine student and faculty perception regarding cellular phone use in the classroom. A
quantitative descriptive study examined the perception of faculty and students' use of cell
phones during class time. A convenience sample was comprised of graduate students and
faculty in health sciences and on campuses in Arizona and Illinois. Results revealed that
the majority of students indicated that they refrained from cell phone use during class
time while all faculties indicated that they refrained from using the cell phone during
class time. Students indicated that they used the text message feature and checked cell
phone messages. Both students and faculty cell phones rang during class time. Cell
phones were identified by both groups as a source of distraction during class time. Cell
phone etiquette along with policies regarding cell phone use in the classroom offer
suggested methods for alleviating the distraction that cell phones currently offer.
Improving awareness regarding cell phone distractions may offer value for healthcare
providers bridging professional behavior in the academia to the healthcare arena.