Guidelines for Phase 1: Business Case

India's diverse economy encompasses traditional village farming, modern agriculture, handicrafts, a
wide range of modern industries, and a multitude of services. Slightly less than half of the workforce
is in agriculture, but manufacturing and services are the major source of economic growth. Despite
the current slow-down in the Indian economy, the long-term growth perspective is positive due to its
young population, English proficiency, corresponding low dependency ratio, healthy household
savings, investment rates, and increasing integration into the global economy .

One of the major contributors to India’s long term growth have been the pool of Visionaries with
Values - the Indian corporate leaders, innovators, entrepreneurs and industrialists. One such Man
whose “People first’’ approach remained at the heart of his industrial activities was Shri OP Jindal.
With a vision to make India a self reliant country in every sector of the industry, Shri OP Jindal
epitomized Gandhiji’s view of “business as a trust in the hands of entrepreneurs on behalf of
society.” During his entire life, he was committed to social responsibility and welfare of people by
placing equal emphasis on the development of physical infrastructure, such as roads,
telecommunication services and transport facilities, as well as social infrastructure to build the
nation.

We are in search of such ambitious and passionate scholars who emulate similar vision as Bauji and
help solve the problems faced by India in 21st century. As a first phase of OPJEMS selection process,
we are inviting business cases focusing on solving India’s socio-economic problems with innovative
solutions. The guidelines to submit the business case are as follows:
1. The business case should provide an innovative and a sustainable solution to a major socio-
economic problem faced by India in the current times.
2. The solution proposed should adhere to Design Thinking parameters of Desirability, Feasibility,
and Viability.
3. The business case can be submitted in any of the following formats:
a. Presentation/PDF (not more than 10 slides)
b. Audio/visual (not more than 5 min)
4. The business case should include the following:
a. An Executive Summary
b. Objective of the case
c. Background information about the problem for which the solution is proposed
d. Specific and clear description of the solution proposed
e. Benefits, limitations and associated risks related to the solution proposed
f. Financial forecast to ensure that every cost associated to the project is considered and
the project is affordable
g. Proposals related to the Steel industry with digital solutions will earn additional points
5. The last date to submit the proposal is 30th September 2019.

For any queries reach out to us at

helpdesk@opjems.com