Project Concept for Innovation

ENG. 13: English for the Workplace 2

Members: 1. __________________________________________ Section: C4

2. ARENDAIN, Joshua Ray N. Date: Nov. 21,2019
3. ___________________________________________
4. ____________________________________________
5. ____________________________________________

Step1: Develop your product concept.

Proposed Product Name

Problem: What problem are

you trying to solve? What user
needs are you satisfying?
Briefly describe the core
problem and other related sub-
problems.

Solution: What’s the “big idea”

behind the product or service?
How does your idea work?
What is the level of uniqueness
of your idea?
Step 2: Target Market (PRESENTED BY: ARENDAIN, Joshua Ray N.)
Describe the specific target
market (gender, age, status,
specific need for the product or fertilizers. This product suitable for everyone who can handle the machine
service)
What do they think about the
product or service? What do they
know about the product?
Step 3: Product Design
Describe the product or
service. Include materials or
illustrations of your product.
Note: Attach picture or
illustration of your idea.
We aim our product to everyone that wants juices coming from fruits and
those who also want to minimize garbage disposal by turning garbage into
properly. Accidents might occur when children will handle our product but
rest assured there will be a safety mechanism in case the hand/s of the one
using it will accidentally slip inside our product. The machine will cease to
operate if it detects a human part or unwanted specimen coming inside it.
For sure everyone knows about the juicer, it is commonly used now-a-days to
extract juices from fruits and vegetables. The unique thing about our product
is has 2 in 1 function in one machine. Where it extracts juices from fruits and
vegetables and at the same time it makes fertilizer to reduce garbage. I think
the people will think that our product will be fun because they can make juice
at the same time see they see the last output as a fertilizer.
Step 4: Competition: Research on other products

Is there an existing product or

service? What are the
alternative solutions to the
problem? Who offers a similar
solution? How will you beat the
competition?

Think about the message those

other products /services send to
their target market. What words
or pictures do they use to make
costumers want to buy the
product?

What message do you want

your target audience want to
know? How do you want your
target market to remember
about your idea?