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E-Business Assignment

Study of B2B website-www.BizWiz.com

Hardik J Shah

117

MBA (Tech)-IT

Trimester - X
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Table of Contents
Sr.No Topic Page No.

1. Introduction 3

2. Business Model 4

3. Competitors 6

4. Revenue Generation 6

5. Comparative Advantages 7

6 Market Strategy 8

7. Conclusions & Findings 9

8. Appendix 10

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Introduction
The segment allocated to me is Business-to-Business (B2B) and the website I
have taken for analysis is www.BizWiz.com

Business-to-business (B2B) describes commerce transactions between businesses, such as


between a manufacturer and a wholesaler, or between a wholesaler and a retailer. The volume
of transactions of B2B segment is much higher than B2C segment because a typical supply
chain consists of many B2B transaction and only one B2C transaction that involves the sale
of finished product to the end user. Taking the example of any Steel manufacturing
industry ,which engages in many B2B transactions while buying material for making of steel
whereas only one B2C transaction when it finally sells to the consumer.

BizWiz, Internet's Biggest Business arrangement merging an Open Marketplace System along
with an Extranet Portal Service.

BizWiz.com is the ultimate Open,One Stop,Business and commercial system providing array
of services with an additional extranet portal service which combines a wide variety of
eServices & eCommerce support for compnaies. .

BizWiz.com provides a business environment which is highly interactive in nature & also
connects business to business. It presents all that a company or a business needs through a
common platform. The feed at one side are the participating company members .BizWiz.com
facilitates business to business commerce by providing services that assists collaboration
,workflow, & transaction support across 186 industries all over world.

Some of the priced services are restricted to the participating member company who have a
valid user name & password, whereas some areas are open so that maximum benefit can be
expanded to the member companies.

BizWiz helps in guiding & organizing information in such a way that the companies can use
internet productively. BizWiz can definitely serve as the catalyst for the growth of the
company if utilized as a doing tool rather than planning tool.

One of the main advantage of BizWiz is that it operates on a common platform with no need
for an application software. Services are maintained through a control panel that can be
customized according to the user & company.It helps professionals, executive achieve goals
efficiently and effectively, hence obtaining an edge over the competitors.It facilitates in
completing everyday tasks by providing the necessary tools,resources,application.

There are four levels of service:

1. an open marketplace structure

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2. constrained marketplace resource system,
3. portal system (bportal),
4. a business services network aimed at bringing participant users closer to services of
world class companies(EZEx).

BizWiz is not like the traditional hyperlink service ,but it rather owns and operates the
services that are a part of the BizWiz Network system.As the customer’s need changes
,BizWiz helps you grow by expanding the portfolio of BizWiz services to meet the changing
requirements.BizWiz helps you connect with the companies and business essential for your
growth as BizWiz owns and operates all the service modules in the BizWiz Network System

The easy interface encourages Executives, Engineers, General Mangers and all the company
employees to use BizWiz to interact with the customers,vendors and other business
colleagues. Each service designed in such a way that it meets customers requirements and it’s
integration with other services in our system helps to enhance information flow, transactions ,
interaction , data retrieval and communications.

Business Model
BizWiz arranges and provides a "Make Life Better Package" for Employees of BizWiz
Member Companies as part of its EMPLOYEE SUPPORT SERVICES.

 Education & Scholarship Schemes for children of Employee’s


 Financial Planning & Assistance
 Personal Care
 Travel
 Career Enhancement
 Health and Fitness

BizWiz achieves it’s uniqueness and strength as it is similar to a large LAZY-SUSAN where
in business people can put their information and extract the services in real time.It is a
common platform allowing participants to enter and retrieve valued data, solutions
information and requests. BizWiz technology takes the content and matches it in a way that
right business/service is obtained at right time through an e-mail or online service.

BizWiz is able to consolidate data from various sources into a single input, choosing the
information based on the type of type of customer using service through a rule based content
engine.It is therefore able to deliver the right message to the right person at the right time
which includes targeted advertising, targeted RFP, content and matching services.

BizWiz has cross industry domain covering as many as 186 different industries making it an
decisive One-to One Marketing engine.

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Companies participate in BizWiz in several ways:

1. Company Membership at a nominal fee of $16 per month

2. Featured Sponsor Membership at an affordable rate of $333 per month.

3. Countrywide Account publicity & advertisement

4. Channel Partner Programs and Strategic Partner Programs

5. Anchor Sponsors

BizWiz aims at building strategic Business Relationships with some of the leaders of the
business market

Strategic Affiliation – BizWiz is competent to amalgamate another firm’s service or


technology into some of it’s business service areas by entering a contractual relationship
with the company so that both the companies can gain new customers, & obtain a competitive
edge that would not be possible the other way without strategic relationship.

Joint Venture – J-V leads to the formation of a legal entity between two or more parties to
undertake an economic activity together.The companies entering into joint venture with
BizWiz can be in the driving seat position as BizWiz market environment can add financial
value and business strength to a great extent as a part of J-V.

Licensing - Licensing of sub-domain names such as China.BizWiz.com.

Business Expansion - Marketing use of BizWiz on contract including advertising,


consulting, demonstrate, and special projects.

Personal Labelled Services - Reseller agreements for BizWiz to trade and advertise Internet
Infrastructure services under its own trade name .

Channel Partnership - Expansion of generalized domain services in focused business areas


with the intention of selling products, improving brand development, and escalating market
share for the Channel Partner.

Media Partner - Establish affiliation with media firms for the purpose of exchanging
advertising, promotion, newswire feeds, cross content development, and advertiser support.

Co-Development - Special Enhancement package consolidating different BizWiz services


technology and market environment under some new original name such as EZEx.com-
Business Services Network.

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Business Networking for High Development Business and Professionals

Business professionals have been using BizWiz for eCommerce purposes since a long time
but BizWiz has added a new service called The BizWiz Networking Center which
provides professionals space tools and technology to communicate, share videos and
exchange ideas.

Competitors
The Link Popularity of BizWiz and bPortal is rated as A 900LB GORILLA at 870,000+...

BizWiz is way ahead of it’s competitors like

A.Napster F.Gateway

B.NYSE G.IVillage

C.Compaq H.Barrons

D.General Electric (GE) I.UAL

E.Kodak J.etrade

BizWiz also has a exceptional 507,800 Link Saturation.

Revenue Generation
BizWiz revenue is derived from

1.company memberships 2.subscriptions to business news and intelligence

3.individual memberships 4.fees and commissions

5.marketing 6.matching and introduction services

7.PR, and advertising 8.internet dialup / broadband access

BizWiz has:

1.An attractive and solid customer base.

2.High life time value of a customer.

3.Low cost of customer acquisition.

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4.Exclusive, valued content.

5.The potential to convert COMPANY MEMBERS into a mass of millions of EMPLOYEE


MEMBERS with high revenue and profit for the company.

6.Demonstrated ability to migrate customers between services.

7.The ability to support all forms of e-commerce transactions, matching, and collaboration.

Advertising

The Rainbow Pages Network provides over 1000+ customized services to consumers and
business over internet. The company claims that their ad servers are doing an excellent job by
delivering the right ad to right person at right time.

For a run of network graphic the company is charging $5,000 per 30 Day Cycle

And the charge for Text ads in KeyWordsLink system is $1,000 per 30 Day Cycle

Comparative Advantages of BIZWIZ

 BizWiz helps you to increase your contacts, contracts, revenue, and profit.

BizWiz technology allows companies to come together in one marketplace where customers
can exchange information and eliminate boundaries between verticles — essentially
accelerating business processes and transactions right from the participants desktop.

 Increase your Buying Power .

A product range of 13,000,000 products provides the buyer with an extensive range at a
comparative price

 Put our Content Machine to work for you.

Members can put time-sensitive content into the system that is important to distribute, and get
time-sensitive and archived content out of the system that is important to have.

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 Locate Experts at your moment of need.

BizWiz is a Connection Engine that lets you reach out to experts and solution providers who
can help you with whatever you need....on-demand.

It is a common platform where in large, medium, small companies can interact irrespective of
the location worldwide. .

 Increase and optimize links and visibility.

Through strategic links to major search engines, we help our members to achieve a higher
ranking and overall higher presence on the internet.

Market Strategy
The market strategy is to try and connect maximum number of business with each other. The
concept is like a lazy Susan where all the interested business people sit around the table.

Many a times everyone sitting on the table do not have a reason to stay connected, but
everyone is putting something on the lazy Susan and someone else is picking it up. Someone
might be in dire need of capital and someone sitting on lazy Susan might be having excess
cash to invest somewhere. This way business professionals sitting on Lazy Susan can be
helpful to one another in many ways.

But the lazy Susan is constantly spinning, and people are constantly putting things on and
taking things off. The success of that system is dependent on having a critical mass, and
fortunately BizWiz has started early enough to generate that critical mass.

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Conclusion & Findings
BizWiz offers registered and participating companies a wide variety of business services &
business applications through a common platform. Business is all about Contacts &
Contracts, hence BizWiz is an effective tool making contacts & allowing business to work
online. BizWiz platform is often used for buying and selling products and for recognizing the
opportunities at a premature stage. It provides members with exclusive, up-to-date content
meeting daily business needs. BizWiz serves as many as 186 different industry domains
covering almost all the markets worldwide.

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Appendix

Fig 1.1Home Page

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Fig 1.2-How to Register

Fig 1.3-How BizWiz Works

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Fig 1.4 Lazy-Susan Approach

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