PROPOSAL KEWIRAUSAHAAN

KEWIRAUSAHA AN KESEHATAN/
KESEHATAN/ MEDICAL
 MEDICAL

“Usaha senam ibu hamil dan yoga Cantika” 

Oleh:

Oktaghina Jennisya (173110259)

Dosen Pembimbing:

Ns.Yessi F!"i#n$i% SK&.'.Ke&

D-III KEPERAWAA! PADA!"

PO#EKKE$ KE%E!KE$ PADA!"
2017&201'
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(A( )

PROFIL PERUSAHAAN

).) L$"
L$" bel*ng
bel*ng +sh

Pe
Pe*a
*aha
han
n +aa
+aa,i
,ig
gaa ,an
,an kea
kea.
.an
an /aa
/aan
n e*
e*a
att asy
asya
aak
akat
at *e
*e+a
+aya
ya

ening
eningkat
katkan
kan ,ea.a
,ea.att keseha
kesehatan
tannya
nya $aah
$aah sat +aya
+aya tese*
tese*tt a,aah
a,aah +esia
+esia+an
+an ,aa
,aa

engha,a+i +ses +esainan yang aan nyaan ,an an4a Kean4aan ,aa engha,a+i

 +ses +esainan ,a+at ,i+esia+kan se.ak aa saah satnya a,aah engikti kegiatan

sena hai *agi i*-i* hai

$ena hai
hai ,a+at en.aga
en.aga kn,isi
kn,isi tt-tt
tt-tt ,an +esen,ian
+esen,ian yang *e+ean ,aa
,aa

ekanise
ekanise +esainan
+esainan e+etinggi
e+etinggi kesehatan 6isik ,an +sikis seta ke+e4ayaan
ke+e4ayaan +a,a ,ii

sen,ii ,an +enng ,aa engha,a+i +esainan ,an e*i*ing anita en.
en. sat

 +esainan yang 6isigis $ena hai .ga e+ekat ,an e+etahankan eastisitas

tt-
tt-tt
tt ,in,in
,in,ing
g +et
+et tt-t
tt-tt
t ,asa
,asa +angg
+angg
 igae
igaen
n ,an .ainga
.aingan
n seta
seta 6asia
6asia yang
yang

 *e+ean ,aa ekanise +esainan eentkan +esen,ian-+esen,ian yang

 *eh*ngan ,engan +ses +esainan e*entk sika+ t*h yang +ia sehingga ,a+at

e*ant
e*ant engatasi
engatasi kehan-ke
kehan-kehan
han etak .anin ,an engangi
engangi sesak na+as engasai
engasai

teknik-teknik +ena+asan ,aa +esainan ,an ,a+at engat ,ii +a,a ketenangan
Daa +eke*angannya sena hai *anyak eni*kan kntesi 8a ini

,ise*a*kan ,aa kaangan asyaakat ,ah (,an ngkin asih a,a sa+ai sekaang)

yang
yang te.e*
te.e*ak
ak its
its *aha
*aha sean
seang
g i* hai
hai ti,ak
ti,ak *eh
*eh *eke.a
*eke.a ti,ak
ti,ak *eh
*eh *anyak 
*anyak 

 *e+egian ti,ak *eh akan ikan ,an asih *anyak ti,ak *eh: yang ain  8a ini

tentnya akan sangat egikan engingat *esanya an6aat

an6aat sena hai .ika
.ika ,itea+kan
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Deng
Dengan
an enin
eningk
gkat
atny
nyaa +eng
+engeta
etah
han
an i* hai
hai aka
aka i* akan
akan seak
seakin
in easa
easaka
kan
n

 +entingnya sena hai *agi kesehatan ,ii ,an .aninnya %n4nya kesa,aan ini akan

e*eikan ,a+ak +a,a i* ntk ,a+at eaksanakan se4aa teat

te at

<anyaknya +eintaan ,an ke*than sena hai *agi i* hai e*at saha kinik 

sena hai en.a,i se*ah +eang saha yang en.an.ikan ,iana ,aa e*ka

saha kinik sena hai ini ti,ak ,i+ekan

,i+ekan ,a yang *esa
*esa nan en.an.ikan
en.an.ikan +6it

yang 4k+ *esa $eain it siste +engeaan ,an +eaksanaan yang ,ah ,an se,ehana

e*at saha kinik sena hai ,a+at ,i.aankan eh sia+a sa.a ,an ,iana sa.a

Pean
Peang
g *isnis
*isnis kinik
kinik sena
sena hai
hai ,a+at
,a+at ,ike*
,ike*ang
angkan
kan se4aa
se4aa as
as ea
eaii siste
siste

6an4is ata aaa*a sehingga asyaakat akan seakin tetaik kaena ,engan a,anya

ke,ahan
ke,ahan tese*t ,a+at engikti
engikti sena hai ,iana+n
,iana+n ,an ka+an+n
ka+an+n kaena a,anya
a,anya

kinik aaa*a tese*t

)., Des*"i&si
Des*"i&si Um+m
Um+m Ush
;saha ini e+akan .enis saha ,aa *i,ang kesehatan yait *e+a .asa kegiatan
sena yang ,it.kan ke+a,a i*-i* khssnya ke+a,a i* yang se,ang hai yang *iasa
,ikena ,engan sena hai

).- T++n

1 .an ;
;ntk
;ntk ening
eningkat
katkan
kan Kesehat
Kesehatan
an I* 8ai
8ai eng
engang
angii angka
angka keatia
keatian
n ,an angka
angka

kesakitan ketika eahikan

2 .an Khss

a %e*eikan +eayanan tea+i sik +a,a i* hai

 * %eng
%eng
an
angi
gi ke4e
ke4ea
asa
san
n +a,a
+a,a i*
i* en.
en.e
ean
ang
g +es
+esa
ain
inan
an ,an
,an ,aa
,aa
 +s
+ses
es
 +esainan seta e*at i* hai easa nyaan
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Pe
Pesah
sahaan
aan kin
kinik
ik sena
sena ,an
,an yga
yga 4anti
4antika
ka yang
yang kai
kai ,ii
,iika
kan
n en.
en.a
a .asa
.asa yait
yait

 +enga.aan sean ,an yga ke+a,a i* hai
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KE1IATAN DAN PE'ASARAN

,.) Pems"n Ush

<e*ea+a 4aa yang ,a+at ,i.a,ikan se*agai stategi +easaan kinik sena hai antaa

ain=
1 %easakannya eai t ke t %engin6asikan kinik sena hai

 +a,a tean kea*at ,ekat ,an +aa tetangga sekita

sekita
2 %enye*akan *s seta +a6et ntk engenakan kinik sena hai +a,a

asyaakat
3 %easang
%easang s+an,k
s+an,k ata nen *> ,i ,e+an kinik sena hai aga ,ah ,iihat
,iihat

,an ,ikenai eh asyaakat saat ang ? ang eeati kasi kinik sena hai
@ Peii
Peiikk saha
saha kinik
kinik sena
sena hai
hai ,a+at
,a+at eak
eakkan
kan ke.a
ke.a saa
saa ,engan
,engan ,kte 
,kte 

kan,ngan ,an *i,an ntk en.aing i*-i* hai aga *ese,ia engikti sena

hai ,i kinik sena hai

5 %engat .a,a kegiatan sena sesai ,engan akt senggang +aa i* *ahkan

 *isa enyesaikan ,engan ke*than i* hai

hai
 %e*eikan + khss *agi +eseta sena hai +a,a kn,isi tetent

,., Ss"n Kons+men

;saha
;saha kinik
kinik sena
sena hai
hai e+n
e+nyai
yai sasaan
sasaan kns
knsen
en i*-i*
i*-i*
 hai
hai ieste
ieste I
sa+ai ,engan ieste III

,.- Anlisis SWOT

S$"eng$h 2*e*+$n3
1 <isnis ini te*iang ,ah ntk ,i.aankan kaena ti,ak ,i*thkan *anyak tenaga

a+n +ikian
2 $ea
$eaki
kin
n *any
*anyak
akny
nyaa i*
i* hai
hai seta
seta +eni
+ening
ngka
kata
tan
n ke*
ke*t
tha
han
n akan
akan +esi
+esia+
a+an
an

 +esainan yang aan ,an nyaan e*at kinik sena hai *anyak ,iinati eh
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3 %asih se,ikit a,anya kinik sena hai esi ,iingkngan +ektaan a+n

 +e,esaan sehingga *isnis ini *isa ,ike*angkan se4aa  francise ,aa

 francise ,aa akt yang akan

,atang
@ Peiik saha ,a+at enye,iakan *a. sena hai seta ss ntk i* hai

se*agai nit *isnis

We*ness 2*elemhn3
1 <isnis kinik sena hai te*atas hanya ntk i*-i* hai
2 Kesa,aan asyaakat akan an6aat sena hai ntk i*-i* hai asih en,ah

O&&o"$+ni$# 2&el+ng/ *esem&$n3

1 %e*at angan kinik sena hai senyaan ngkin
2 %en.aga kaa ganti&an,i teta+ *esih
3 %enggnakan instkt yang asih enegik *e+engaaan ,an *eseti6ikat

Th"e$ 2hmb$n3
1 <anyak
<anyak nya i*-i*
i*-i* hai
hai engagga
engagga+
+ sena
sena hai ,an yga
yga ti,ak
ti,ak tea
tea +entin
+enting
g
 *agi kesehatan *ayi
2 <anyak
<anyak ya i*-i*
i*-i* ,i keas
keas initas
initas sehingga
sehingga *e+en,a+
*e+en,a+at
at sena hai
hai ,an yga
yga
engeakan *iaya yang aha

(A( III
ASPEK KEUAN1AN
-.) Ren4n Ush
1 %,a Aa

 !O Deski+si <iaya

1 $ea te+at seaa 5 tahn R+ @0000000B00
2 $n,DCD&D +aye R+ '00000B00
3 <a. sena 3 ste R+ @50000B00
@ %atas 20 ang R+ 1000000B00
5 #eai ke R+ 1500000B00
 "an,iss+ense R+ 250000B00
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Peaatan ,an te+at engaai +enystan seteah +eakaian @ tahn (@' *an)
F 1&@' > R+ @9000000 F R& ).6,6.8--

2 <iaya O+easina

 !O Deski+si <iaya

1 Pa+an naa R+ 300000
2 Psi R+ 350000
3 ee+n#istikAi&*an R+ 550000
@ "a.i Instkt&*an R+ 3000000
5 "a.i 4eaning sei4e&*an R+ 1700000
 Penystan aat R+ 2000000
7 A,iistasi R+ 1500000
0+mlh R& 5.66.666

3 O/et +e *an

Peaskan
Peaskan R+2000
R+200000
00 > 0 Oang F R&.),.666.666
@ #a*a +e *an
R+ 12
12000000 - R+
R+9@00000 F R&. ,.966.666
5. ROI (Return of Investment)
R+@9000000 & R+
R+200000 F 1'
1'' at
ata 19
19
ROI ; )5 b+ln
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Deikian
Deikian ++sa ke.asaa
ke.asaa +eayanan
+eayanan $ena I* 8ai  ini kai *at se*agai

ana
ana estin
estinya
ya sega
sega ++s
++sa
a ini e*e
e*eika
ikan
n ga*a
ga*aan
an tentan
tentang
g kegiat
kegiatan
an +eaya
+eayanan
nan

sena
sena yang
yang akan
akan kai
kai aksana
aksanakan
kan <esa
<esa haa+a
haa+an
n kai
kai sekian
sekianya
ya en,a+
en,a+at
at +ehat
+ehatian
ian

 +atisi+asi seta kese,iaannya <a+ak&I* ,aa e*ant +ga ke.a tese*t

.) Kesim&+ln

%ent kai kegiatan Paktik Keiasahaan ini ,a+at ,ike*angkan ,an

,itingkatk
,itingkatkan
an ntk e*entk
e*entk enta
enta ,an .ia *eiasaha
*eiasaha ke+a,a ahasisa
ahasisa
khssnya seh ahasisa Jsan Ke+eaatan Piteknik Kesehatan Keenkes
Pa,angKai sangat yakin *aha kegiatan ini ,a+at e*ant +aa ahasisa ntk 
e*ih *einasi akti6 ,an keati6 ,aa g*a se+eti sekaang ,iana enntt
 +esaingan yang sangat ketat

., S"n

Dihaa+kan saha ini ,a+at ,i.aankan se4aa *ekean.tan ,an enggnakan

stategi +easaan yang e*ih *aik yait ,engan e+eas .aingan +en.aan
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