Assignment – 1 MBA – IInd (Operations Management)

Date of Allotment: 15th February, 2011 Last Date of Submission: 30th March, 2011

Guidelines for Submission:

 Submit a hardcopy of the assignment on A4-size paper and also submit its soft copy in *.doc format.
 Add a cover page to your assignment (both hardcopy & softcopy) mentioning your name, roll number,
course code, course title, date of submission and the question (of Part-1 & 2) allotted to you.
 The word document should be typed in black colour font in New Times Roman with font size of 12 pt
and indents of 1’’ on all sides of the page.

PART -1 (For all Roll No’s.)

(I) DEVELOP A HOUSE OF QUALITY FOR A ‘B-SCHOOL’.
(II) EXAMINE THE RELATIONSHIP IN THE ROOF OF THE HOUSE OF QUALITY.
EXPLAIN, WHY THEY MAKE SENSE (OR IF YOU THINK THEY DO NOT, EXPLAIN
WHY). HOW THIS ASSESSMENT HELP IN THE DESIGN ACTIVITY.
(III) ALSO DEVELOP IN COMPLETE WITH REQUISITE SYMBOLS THE BODY OF THE
HOUSE OF QUALITY, AND EXAMINE EACH PAIR OF CUSTOMER & TECHNICAL
REQUIREMENTS AND DETERMINE IF THERE IS A VERY STRONG, STRONG,
WEAK OR NO RELATIONSHIP IN THE MATRIX.

PART -2 (Attempt as per your Roll No’s.)

For Roll No.01:

DESCRIBE HOW YOU APPLY THE MANAGEMENT FUNCTIONS LIKE PLANNING,
ORGANISING, DIRECTING AND CONTROLLING IN YOUR DAILY LIFE. WHAT
TYPES OF ACTIVITIES DO YOU PERFORM THAT ARE SIMILAR TO OPERATIONS
MANAGEMENT ACTIVITIES PERFORMED IN A BUSINESS?

For Roll No.02:

DESCRIBE A CUSTOMER EXPERIENCE WHICH YOU HAVE PERSONALLY
EXPERIENCED/ENCOUNTERED WHERE A GOOD OR SERVICE OR BOTH WERE
SATISFACTORY. HOW MIGHT THE ORGANIZATION HAVE HANDLED IT BETTER?

For Roll No.03:

DISCUSS WHAT PERFORMANCE MEASURES CAN BE USED IN A STUDENT
ORGANISATION TO EVALUATE THE EFFICIENCY AND EFFECTIVENESS. WHAT
CAUSE AND EFFECT PERFORMANCE RELATIONSHIPS WOULD BE OF INTEREST
TO THE ORGANISATION?

For Roll No.04:

SELECT A BUSINESS YOU ARE FAMILIAR WITH AND IDENTIFY ITS THREE
LEVELS OF STRATEGY-CORPORATE, BUSINESS AND FUNCTIONAL.

For Roll No.05:

HOW SIGNIFICANT IS THE ROLE PLAYED BY ISO-9000 IN INDIAN INDUSTRY.
SUSTAIN YOUR ANSWER WITH FACTS AND FIGURES FROM ANY INDIAN
INDUSTRY?

For Roll No.06:

CONTRAST AND COMPARE SIX SIGMA WITH TOTAL QUALITY MANAGEMENT
(TQM).

Assignment: OPERATIONS MANAGEMENT (MBA SEMESTER-II (2011) Faculty Incharge: Gaurav Sehgal Page 1
For Roll No.07:
ANALYSE THE DIFFERENT ECONOMIC FACTORS THAT ARE CONSIDERED TO
ESTABLISH A PRODUCTION UNIT IN A NEW LOCALITY WHICH IS
UNFAVOURABLE FOR THE INDUSTRY.

For Roll No.08:

IF YOUR UNIVERSITY WISHES TO EXPAND BY OPENING NEW CAMPUS IN A
FOREIGN COUNTRY. SHOULD THE NEW CAMPUS BE STAFFED BY LOCAL
PERSONNEL OR BY PERSONNEL IMPORTED FROM PARENT ORGANIZATION?
EXPLAIN.

For Roll No.09:

“CAPACITY WILL BE MODIFIED IN RESPONSE TO DEMAND”. “DEMAND WILL
BE MODIFIED IN RESPONSE TO CAPACITY”. YOU ARE IN FAVOUR OF WHICH
STATEMENT AND WHY?

For Roll No.10:

BRIEFLY DESCRIBE A PRACTICAL APPROACH TOWARDS MANAGING
CAPACITY CHANGE.WOULD IT BE IMPORTANT FOR A PERSON WAITING TO BE
A GENERAL MANAGER, NOT AN OPERATIONS MANAGER, TO UNDERSTAND
THIS PROCESS.WHY OR WHY NOT.

For Roll No.11:

BECAUSE OF THE DIVERSITY OF MANUFACTURING DECISIONS THAT MUST BE
MADE OVER TIME, AN ORGANIZING FRAMEWORK, THAT GROUPS THEM INTO
CATEGORIES IS USEFUL BOTH IN IDENTIFYING AND IN PLANNING A
MANUFACTURING STRATEGY. WHAT ARE THE STRUCTURAL AND
INFRASTRUCTURAL CATEGORIES AMONG THEM. DISCUSS.

For Roll No.12:

LIBERALIZATION HAS LED TO FRANTIC CRIES AND POIGNANT APPEALS FOR
CREATION OF A ‘LEVEL PLAYING FIELD’ BY SOME OF THE EXISTING PLAYERS
IN THE FIELD. IN THE ULTIMATE RECOKONING, HOWEVER, COMPETITION IS A
REALITY THAT CANNOT BE WASHED AWAY AND HAS TO BE FACED /
COUNTERED. EXAMINE THIS ISSUE IN THE CONTEXT OF OPERATIONS
MANAGEMENT AND OUTLINE A FEW APPROACHED ADOPTED BY THE
LEADING PLAYERS IN THE MARKET TO RETAIN POSITION AND ALSO IMPROVE
UPON THE SAME IN THE FACE OF COMPETITION.

For Roll No.13:

“OPERATIONS MANAGEMENT INCLUDE CONFLICT MANAGEMENT AS CERTAIN
CONFLICTS WITH OTHER FUNCTIONAL AREAS OF MANAGEMENT ARE INBUILT
IN THE OPERATIONS FUNCTION”. ELABORATE THIS AND HIGHLIGHT SOME
ISSUES OF CONFLICT WITH THE MANAGERIAL ACTIVITY CONCERNED WITH
DEMAND CREATION AND DEMAND SATISFACTION.

For Roll No.15:

WHAT FACTORS WILL HAVE TO BE CONSIDERED IN CHOOSING THE LOCATION
FOR THE FOLLOWING INDUSTRIES. INDICATE THE DOMINANT FACTORS
ALONG WITH COMMON FACTORS, (I) ALUMINIUM INDUSTRY (II) THERMAL
POWER PLANT (III) LARGE FURNITURE (DOMESTIC & OFFICE
MANUFACTURING) MANUFACTURING UNIT.

Assignment: OPERATIONS MANAGEMENT (MBA SEMESTER-II (2011) Faculty Incharge: Gaurav Sehgal Page 2
For Roll No.16:
“IT IS NOT ENOUGH IF ONE TAKES INTO ACCOUNT, THE BARE SPACE
REQUIREMENTS OF THE MACHINERY AND THE FLOWS / MOVEMENTS OF
MATERIAL THROUGH AISLES, ETC., WHILE PLANNING THE LAYOUT OF A
FACTORY. WE SHOULD ALSO PROVIDE FOR THE ‘WATING ASPECT’”.
ELABORATE.

For Roll No.17:

A COMPANY IS CONSIDERING EXPANSION OF THE EXISTING PLANT SO AS TO
MEET THE INCREASED DEMAND OR, ALTERNATIVELY, SETTING UP A NEW
PLANT AT SOME OTHER LOCATION. BRIEFLY STATE SOME OF THE FACTORS
WHICH WOULD FAVOUR A NEW LOCATION FOR THE FACILITY.

For Roll No.18:

“STATISTICAL QUALITY CONTROL BEING A TECHNICAL SUBJECT, THE
PRODUCTION MANAGER AND THE GENERAL MANAGER SHOULD NOT
NECESSARILY INTERFACE IN THIS ASPECT AND SHOULD LEAVE IT TO THE
STAFF EXPERTS”. DO YOU AGREE OR DISAGREE. STATE REASONS IN DEFENCE
OF YOUR ANSWER.

For Roll No.19:

“QUALITY CONTROL IS A FASHIONEABLE NAME ADOPTED NOW-A-DAYS TO
DESCRIBE THE PROCESS OF INSPECTION”. COMMENT.

For Roll No.20:

“STATISTICAL QUALITY CONTROL IS APPLIED TO PROCESS CONTROL DEALS
MAINLY WITH TWO CAUSES, AS BEING RESPONSIBLE FOR THE VARIATIONS IN
PRODUCTION / PROCESS QUALITY”. ELABORATE.

For Roll No.21:

AS A COST ACCOUNTANT WHAT WILL BE YOUR APPROACH TO DECIDE ON
THE INESCAPABILITY OR OTHERWISE OF HAVING A QUALITY CONTROL
PROGRAMME IN YOUR FACTORY.

For Roll No.22:

“IT IS GNERALLY SAID THAT QUALITY CIRCLES HAVE FAILED IN INDIA”. DO
YOU CONTRIBUTE TO THIS VIEW. IF YES, WHY AND IF NOT, WHY NOT.
ILLUSTRATE YOUR ANSWER WITH SUITABLE PRACTICAL EXAMPLE.

For Roll No.23:

“QUALITY CIRCLES HAVE CONTRIBUTED TO INCREASED PRODUCTIVITY IN
GENERAL. BUT THE CANNOT BE APPLIED SUCCESSFULLY IN ANY AND EVERY
SITUATION. A FEW POINTS ARE BASIC TO THE SUCCESS OF A QUALITY CIRCLE
PROGRAMME”. DISCUSS IN BRIEF.

For Roll No.24:

“FOR PREVENTIVE MAINTENANCE, A COMPANY CAN ADOPT A TIME BASED
POLICY OR CONDITION BASED POLICY”. COMMENT, DULY STATING THE
CIRCUMSTANCES UNDER WHICH A COMPANY WOULD GO IN FOR EITHER OF
THESE POLICIES.

Assignment: OPERATIONS MANAGEMENT (MBA SEMESTER-II (2011) Faculty Incharge: Gaurav Sehgal Page 3
For Roll No.25:
“AS A COMMON TO OTHER FUNCTIONAL AREAS IN MANAGEMENT,
MAINTENANCE MANAGEMENT ACTIVITY INVOLVES DECISION MAKING”.
ELABORATE THIS STATEMENT AND IDENTIFY SOME AREAS OF DECISION
MAKING IN THE MAINTENANCE FUNCTION.

For Roll No.26:

“UNDERUTILIZATION OF CAPACITY IN A FACTORY MAY RESULT FROM
IMBALANCE IN PRODUCTION FACILTIES IN SOME AREAS”. COMMENT ON THE
STATEMENET. ALSO EXPLAIN THE POSSIBLE REASONS FOR SUC IMBALANCES,
WITH SUITABLE EXAMPLES.

For Roll No.27:

“IT IS NOT WORTHWHILE TO IMPROVE THE PRODUCTIVITY WHEN THE
INDUSTRY IS FACING RECESSION LEADING TO REDUCTION OF PROFIT”.
COMMENT.

For Roll No.28:

“CAPITAL PRODUCTIVITY INCLUDES CORPORATE PRODUCTIVITY”. COMMENT.

For Roll No.29:

“VALUE ANALYSIS EXERCISE IS BEST CARRIED OUT IN A PHASED MANNER”.
DO YOU AGREE OR DISAGREE WITH THE STATEMENT. ELABORATE WITH
SUITABLE EXAMPLE.

For Roll No.30:

“TECHNOLOGY SELECTION IS VERY IMPORTANT IN OPERATIONS
MANAGEMENT, BUT SOMETIMES IT IS FATAL”. DO YOU AGREE OR DISAGREE.
ELABORATE IN CONTEXT TO INDIAN SCENERIO.

For Roll No.31:

EXPLAIN THE IMPORTANT ISSUES WITH TRANSFORMATION. TAKE THE
EXAMPLE OF ANY HOSPITAL, AND EXPLAIN THE CONVERSIONS TAKING
PLACE. WHAT ARE THE HOSPITAL’S OVERALL OBJECTIVES OF THE
OPERATIONS SYSTEMS AND HOW DOES THE HOSPITAL ACHIEVE IT.

For Roll No.32:

“ONE HAS TO FOLLOW PAINSTAKINGLY, A FEW STEPS / STAGES, WHEN
MANUFACTURING A NEW PRODUCT AS COMPARED TO MANUFACTURING AN
EXISTING PRODUCT FOR WHICH THERE IS ADDITIONAL DEMAND, IF ONE IS
NOT TO BURN HIS FINGERS”. DO YOU AGREE. IF SO, STATE THE VARIOUS
STEPS / STAGES IN PROGRESSING FROM CONCEPT TO COMMERCIAL
PRODUCTION.

For Roll No.33:

“TECHNOLOGY AS AN ASPECT OF PRODUCTION OF THE GOODS / SERVICES IS
THE DOMAIN OF THE PRODUCTION ENGINEER AND AS SUCH THE OPERATIONS
MANAGER SHOULD STAY CLEARLY AWAY FROM THIS. HE NEED NOT HAVE
ANY SPECIALIZED KNOWLEDGE OR APPRECIATION OF THE TECHONOLOGY”.
DO YOU AGREE OR DISAGREE WITH THIS STATEMENT. JUSTIFY YOUR
ANSWER.

Assignment: OPERATIONS MANAGEMENT (MBA SEMESTER-II (2011) Faculty Incharge: Gaurav Sehgal Page 4