SAGE LIBRARY IN BUSINESS & MANAGEMENT

Corporate Social Responsibility

VOLUME 1
Theories and Concepts of
Corporate Social Responsibility

Edited by
Andrew Crane and Dirk Matten

®SAGE Publications
Los Angeles • London • New Delhi • Singapore
Appendix of Sources xi
Editors' Introduction Andrew Crane and Dirk Matten xvii

VOLUME 1
THEORIES AND CONCEPTS OF CORPORATE
SOCIAL RESPONSIBILITY

Chapter 1: Introduction to Corporate Social Responsibility

1. What's a Business For? Charles Handy . 1

2. The Case for Corporate Social Responsibility Henry Mintzberg 10

Chapter 2: Corporate Social Responsibility in Theory

3. The Pyramid of Corporate Social Responsibility: Toward the Moral

Management of Organizational Stakeholders Archie B. Carroll 29
4. Corporate Social Responsibility Theories: Mapping the Territory
Elisabet Garriga and Domenec Mele 43

Chapter 3: Critiques of Corporate Social Responsibility

5. The Social Responsibility of Business is to Increase its Profits

Milton Friedman 69
6. The Nature of Business Elaine Sternberg 75

Chapter 4: Stakeholder Theory

7. The Stakeholder Theory of the Corporation: Concepts, Evidence, and

Implications Thomas Donaldson and Lee E. Preston 96
8. What Stakeholder Theory Is Not Robert Phillips, R. Edward Freeman
and Andrew C. Wicks 119

Chapter 5: Corporate Citizenship

9. Corporate Citizenship: Toward an Extended Theoretical

Conceptualization Dirk Matten and Andrew Crane 140
10. Business Citizenship: From Domestic to Global Level of Analysis
Jeanne M. Logsdon and Donna J. Wood 157
vi contents

Chapter 6: Corporate Sustainability and Business Ethics

11. Focusing on Value: Reconciling Corporate Social Responsibility,

Sustainability and a Stakeholder Approach in a Network World
David Wheeler, Barry Colbert and R. Edward Freeman 186
12. The Corporate Social Policy Process: Beyond Business Ethics,
Corporate Social Responsibility, and Corporate Social Responsiveness
Edwin M. Epstein 207

Chapter 7: Corporate Social Performance

13. Corporate Social Performance Revisited Donna J. Wood 221

14. Corporate Social and Financial Performance: A Meta-Analysis
Marc Orlitzky, Frank L. Schmidt and Sara L. Rynes 245

Chapter 8: History of Corporate Social Responsibility

15. An Historical Perspective Tom Cannon 281

16. Corporate Social Responsibility - Evolution of a Definitional
Construct Archie B. Carroll 303

VOLUME 2
MANAGING AND IMPLEMENTING CORPORATE
SOCIAL RESPONSIBILITY

Chapter 1: Corporate Social Responsibility, Leadership and Strategy

17. Components of CEO Transformational Leadership and Corporate

Social Responsibility David A. Waldman, Donald S. Siegel and
Mansour Javidan 1
18. How Corporate Social Responsibility Pays Off Lee Burke and
Jeanne M. Logsdon 23

Chapter 2: Organizing Corporate Social Responsibility:

Organizational Structure, Culture and Learning

19. The Institutional Determinants of Social Responsibility Marc T.Jones 33

20. The Path to Corporate Responsibility Simon Zadek 54

Chapter 3: Corporate Social Responsibility and

Human Resource Management

21. The Development of Human Rights Responsibilities for Multinational

Enterprises Peter Muchlinski 65
 contents vii

22. Corporate Social Performance as a Competitive Advantage in Attracting

a Quality Workforce Daniel W. Greening and Daniel B. Turban 100

Chapter 4: Corporate Social Responsibility and Marketing

23. The Role of Marketing Actions with a Social Dimension: Appeals to

the Institutional Environment Jay M. Handelman and Stephen J. Arnold 122
24. Doing Better at Doing Good: When, Why, and How Consumers
Respond to Corporate Social Initiatives C.B. Bhattacharya and Sankar Sen 149

Chapter 5: Corporate Social Responsibility and Accounting

25. Thirty Years of Social Accounting, Reporting and Auditing: What

(if Anything) Have We Learnt? Rob Gray 164
26. Getting to the Bottom of "Triple Bottom Line" Wayne Norman and
Chris MacDonald 173

Chapter 6: Corporate Social Responsibility in Purchasing and

Supply Chain Management

27. Supply Chain Specific? Understanding the Patchy Success of Ethical

Sourcing Initiatives Sarah Roberts 191
28. Socially Responsible Organizational Buying: Environmental Concern
as a Noneconomic Buying Criterion Minette E. Drumwright 206

Chapter 7: Corporate Social Responsibility and Public Affairs Management

29. Differences between Public Relations and Corporate Social

Responsibility: An Analysis Cynthia E. Clark 239
30. How Multinational Corporations Deal with their Socio-political
Stakeholders: An Empirical Study in Asia, Europe, and the US
Dirk Holtbrilgge and Nicola Berg 255

Chapter 8: Stakeholder Management and Partnerships

31. Stakeholder Management: Framework and Philosophy

R. Edward Freeman 267
32. Common Interest, Common Good: Creating Value through Business
and Social Sector Partnerships Shirley Sagawa and Eli Segal 300

Chapter 9: Codes of Conduct

33. Standards for Corporate Conduct in the International Arena: Challenges

and Opportunities for Multinational Corporations S. Prakash Sethi 317
34. International Codes of Conduct and Corporate Social Responsibility:
Can Transnational Corporations Regulate Themselves?
Ans Kolk, Rob van Tulder and Carlijn Welters 332
viii contents

VOLUME 3
CORPORATE SOCIAL RESPONSIBILITY IN GLOBAL CONTEXT

Chapter 1: Global Governance and the Firm

35. Global Rules and Private Actors: Toward a New Role of the Transnational
Corporation in Global Governance Andreas Georg Scherer, Guido Palazzo
and Dorothe'e Baumann 1
36. Governing Globalization? The State, Law, and Structural Change in
Corporate Governance John W. Cioffi 25

Chapter 2: Institutions of Global Corporate Social Responsibility

37. Reconstituting the Global Public Domain - Issues, Actors, and Practices
John Gerard Ruggie 50
38. Strategic Responses to Global Climate Change: Conflicting Pressures on
Multinationals in the Oil Industry David L. Levy and Ans Kolk 75

Chapter 3: Global Civil Society and the Corporation

39. The Idea of Global Civil Society Mary Kaldor 99

40. Nongovernmental Organizations as Institutional Actors in International
Business: Theory and Implications Jonathan P. Doh and Hildy Teegen 109

Chapter 4: Corporate Social Responsibility in Europe and North America

41. Corporate Social Responsibility in Europe and the U.S.: Insights from
Businesses' Self-Presentations Isabelle Maignan and David A. Ralston 127
42. A Conceptual Framework for Understanding CSR in Europe
Dirk Matten and Jeremy Moon 143

Chapter 5: Corporate Social Responsibility in Asia

43. Corporate Social Responsibility (CSR) in Asia: A Seven-Country Study

of CSR Web Site Reporting Wendy Chappie and Jeremy Moon 161
44. Transcending Transformation: Enlightening Endeavours at Tata Steel
S. Elankumaran, Rekha Seal and Anwar Hashmi 182

Chapter 6: Corporate Social Responsibility in Africa

45. Revisiting Carroll's CSR Pyramid: An African Perspective Wayne Visser 195
46. Do Firms with Unique Competencies for Rescuing Victims of Human
Catastrophes have Special Obligations? Corporate Responsibility and
the AIDS Catastrophe in Sub-Saharan Africa Thomas W. Dunfee 213
 contents ix

Chapter 7: Corporate Social Responsibility in Latin America

47. The Corporate Social Responsibility System in Latin America and the
Caribbean Paul Alexander Haslam. 236
48. Social and Environmental Responsibility in Small and Medium
Enterprises in Latin America Antonio Vives 254

Chapter 8: Corporate Social Responsibility and International Development

49. Serving the World's Poor, Profitably C.K. Prahalad and Allen Hammond 267
50. The False Developmental Promise of Corporate Social Responsibility:
Evidence from Multinational Oil Companies Jedrzej George Frynas 279

Chapter 9: Fair Trade and Corporate Social Responsibility

51. The Fair Trade Movement: Parameters, Issues and Future Research
GeoffMoore 296
52. Fair Trade Futures Alex Nicholls and Charlotte Opal 314