Email: wassanathamneh@hotmail.com
Work Experience
• Branding & service Launch: Led Mada core commercial team in brand and service
prelaunch and launch stages and successfully launched WiMAX service in less than 7
months
• Costing & Pricing: Set the costing/pricing model for all Mada services (WiMAX, IP
connectivity, Microwave & Fiber transmission)
• Market & competition analysis: evaluated local market and analyzed competitors’
services which helped in positioning Mada as the leader wireless data provider in less than
one year
• Vendor selection: Actively participated in vendor evaluation of infrastructure suppliers
• Partnership agreements: represented Mada in negotiations with international and local
partners and succeeded to decrease the cost of service by more than 50%
• Staff hiring & training: Founded the sales and marketing department, hired and trained
a team of 10 sales and presales engineers
• Sales Achievement: Led corporate sales and presales team to achieve sales targets
• Costing & Pricing: Reviewed and modified wholesale service’s pricing and costing model
and created an enhanced service catalogue (ADSL, IP Stream, IP TV & VOD, IP transit)
• Product Development: Developed/launched services based on market research results
• Proposal design: Designed tailor made offers for specific telecom service demands
• Processes: Created enhanced sales and marketing process for new services and reviewed
and enhanced process for existing ones (Sales process, Fault handling, Customer support)
• Billing automation: Participated in billing migration from manual to automated method
• Coaching: Conducted trainings and awareness sessions and presented services to Orange
staff in addition to local and international clients
• Service regulating: Maintained compliance with telecom regulations for service licensing