A

PROJECT REPORT

ON

EMPLOYEES RECRUITMENT AND RETENTION

AT
INTERNATIONAL TRACTORS Ltd.

SONALIKA GROUP (HOSHIYARPUR)

(Submitted in partial fulfilment of the requirement of Master of

Business Administration, Distance Education Guru Jambheshwar
University Science & Technology, Hissar)

Supervisor: - Jatinder Bhardwaj Submitted By:-Sudha

Designation: -Lecturer Enrollment no:-

08061140006

Specialization: - MBA (HR) Specialization: - HR

Session 2008-10
Directorate of Distance Education

DIRECTORATE OF DISTANCE EDUCATIONGURU

JAMBHESHWAR UNIVERSITY OF SC. & TECHNOLOG Y,
HISSAR (HARYANA)
 DIRECTORATE OF DISTANCE EDUCATION

GURU JAMBHESHWAR UNIVERSITY OF SC. & TECHNOLOG Y,

HISSAR

RESUME OF SUPERVISOR/GUIDE

1. NAME : Jatinder Bhardwaj

2. DESIGNATION : Lecturer

3. QUALIFICATION : MBA (HRD)

4. AREA OF SPECIALIZATION : MBA (HR)

5. EXPERIENCE : 4 Year as a lecturer

6. OFFICIAL ADDRESS : New Choudhary Complex Sec. 12

A, Panchkula

7. CONTACT No : 09815441051

8. E.MAIL ID : usjb@hotmail.com

I am willing to supervise: MS. SUDHA

Enrollment No: 08061140006

On the topic:” EMPLOYEES RECRUITMENT AND RETENTION AT

INTERNATIONAL TRACTORS LTD . SONALIKA
GROUP(HOSHIYARPUR)”.

Signature with SEAL

COUNTER SIGNED BY EMPLOYER WITH SEAL

COUNTER SIGNED BY DIRECTOR OF STUDY CENTER WITH SEAL

 CERTIFICATE

TO WHOMSOEVER IT MAY CONCERN

This is to certify that Ms. Sudha Enrolment no: 08061140006 has

proceeded under by supervision her Research Project Report on “EMPLOYEES
RECRUITMENT AND RETENTION AT INTERNATIONAL TRACTORS
LTD. SONALIKA GROUP (HOSHIYARPUR)” in the specialization area
“HRD”.

This work embodied in this report is original and is of thee standard expected of
an MBA student and has not been submitted in part of full to this or any other
University for the award of any degree or diploma. She has completed all
requirements of the guidelines for Research Project Report and the work is fit for
evaluation.

Signature of Supervisor/ Guide (with SEAL):

Name : Jatinder Bhardwaj

Designation : Lecturer

Organization : SBI, New Choudhary Complex, Near

Vishnu Banquet Hall, Sector-12A, Panchkula
Forwarded by Head/ Director of Study Centre

(With signature, NAME & SEAL)

 DECLARATION

This is certify that the project Report entitled “EMPLOYEES RECRUITMENT

AND RETENTION AT INTERNATIONAL TRACTORS LTD.SONALIKA

GROUP (HOSHIYARPUR)”, is an original work and has not been submitted

is part or full to this or any other university / institution the award of any degree

of diploma.

Signature of Candidate

NAME: Sudha

ENROLMENT: 08061140006

SPECIALIZATION: HRD

SESSION: 2008-2010
 ACKNOWLEDGEMENT

We can not achieve anything worth while in the field of Practical education until
acquired through books, classrooms and publications is effectively wedded to its
practical approach that is taking place in the modern industries and other means
of Practical application, the practical education is of equal proportion to
theoretical study. The study of the Employee Recruitment and Retention
strategies taken at International Cars and Motors Ltd. taken as a part of my
practical study is learning experience for me.

There are personalities who helped me to make training so effective and

successful and to whom I would like to give special thanks and they are Mr.
Naveen Sethi (Sr. HR Executive at ITL Ltd.) and his coworkers. With deep sense
of gratitude, I would like to convey my sincere thanks to Mr. L.D. Mittal
(Chairman), Mr. A.S. Mittal (Vice Chairman) and Mr. Deepak Mittal (Managing
Director) to have granted me permission to study their efficient set up and learn
from it in turn.

I would like to express my profound thanks to Mr. Subhash Sharan our principal
who had supported us a lot.

I acknowledge herewith my sincere thanks to all staff members of HRD

Department who helped me lot and who made my endeavor so interesting and
gaining with their vast knowledge and experience. I also thank employees of ITL
for providing me constant encouragement, systematic guidance and kind co-
operation during the training period.
 CONTENTS

1. INTRODUCTION AND RATIONALE OF TOPIC CHOSEN

2. PROBLEM AND STATEMENT

3. OBJECTIVES

4. RESEARCH METHODOLOGY

5. SCOPE

6. SUGGESTION

7. CONCLUSION

8. BIBLIOGRAPHY

9. QUESTIONNAIRE
 INTRODUCTION
&
RATIONALE OF TOPIC CHOSEN

Employee recruitment and retention are not just the very basic but also the most
important functions of the HR Department in any organization in the corporate
world that includes both the business and the manufacturing organizations.

This notion hence lead me to explore and delve in these two basic and most
important functions of the organization and I have taken up the project research
on the following topic in order to understand the existing strategies and suggest
enhancements

“EMPLOYEES RECRUITMENT AND RETENTION AT

INTERNATIONAL TRACTORS LTD. SONALIKA GROUP
(HOSHIYARPUR)”

The survival and the growth of any organization depends upon the
recruitment and the retention of the right talent in the organization
and this research would help us to know as to what a leading company
like Sonalika is doing to recruit and retain the right kind of talent in
the organization and suggestions to enhance the same.
 PROBLEM AND STATEMENT

While working on the project following problem and constraints were found:

o Lack of expertise being a trainee in analyzing data

o Many employees do not give the answer.

o Sometimes employees do not give the right answer of the question.

o Some employees do not give right response

o There is biasness in the data.

 OBJECTIVES

The main objective of the study is to find out the various ways of hiring and
retaining the employees as much as possible in comparison to other Companies.
Apart from this main aim there are many other secondary objectives of this
research, which can be enumerated as follows:

• To gain clarity on the hiring and recruitment function of the company.

• Understanding the various policies of the Recruitment and Selection.

• Knowing what the company is offering as benefits to the employees.

• To gather information on what the company does in order to retain the

right kind of talent in the organization.

• To know as to what all techniques and methods that the company follows
to motivate the employees and make them feel more comfortable at work.

• Understanding how successful the various hiring and retention strategies

are and how effective they are in making the employee more productive
and happy.

• One of the important objectives in this report is to study the recruitment

and retention process closely and then suggest ways to increase the
effectiveness of both the functions for the benefit and growth of the
company.
• To shed a little light on the post hire training/induction and coaching
function that company provides to the employees to help them start with
their work.
 RESEARCH METHODOLOGY

The methodology of this project is based upon the various sources of data
collected as mentioned below like primary sources, secondary sources and tools
used.

METHODS OF DATA COLLECTION

1. Primary data:
Primary data is that data, which is, collected a fresh for the first time and thus
happens to be original in character. In the study, primary data is collected with
the help of:

• First hand information from staff of Sonalika employees.

• Questionnaire to the HR and Personnel Department.
• Personal Interviews with the HR and related employees who are involved
in the hiring and retaining of right talent in company.
2. Secondary Data:
Secondary data are those, which have already been collected by some one else.
Secondary data sources for this study are:

• Website of the company: www.sonalika.com

• Brochures
• Magazines
• Articles and Newspapers
• Books
3. Tools Used:
• Questionnaires
• Comparative Study Analysis
• Tables
• Flowcharts & Figures
 SCOPE

The study focuses on the various hiring and retention strategies that are adopted

by Sonalika for hiring the right talent and also retaining employees as much as

possible as it is mandatory for an organization to hire and work with the best

talent that is available in the corporate and industrial world.

From this study, Sonalika group of companies can identify the differences

between the retention strategies adopted by them in comparison to other

retention strategies that can also be adopted and are currently followed and

practiced by some other profitable companies. Therefore the organization can

enhance their recruitment and retention strategies to perform better than other

organizations and to attract more employees keeping them productive and happy.
 QUESTIONNAIRE

The following Questionnaire would be proposed to the HR of the company to get

details in order to obtain the desired objectives from our study:

Q. 1 Total number of manpower in the organization?

______________________________________________________

Q. 2 How many people you have recruited last year?

______________________________________________________
Q. 3 What are the different levels you follow: -

• In house recruitment
• Vendors

Q. 4 Potential candidates in your organization are generated through the

following sources:

• Direct applicants
• Placement consultants
• Job portals
• Employee referral

Q. 5 Do you have employee referral schemes? _________________

If yes, the reward given on bringing the candidate on board is

• Monetary reward
• Non-monetary reward

Q. 6 In selection procedure, how many rounds of functional

Interview and HR rounds do you conduct for different level candidate?

______________________________________________________

Q. 7 Do you conduct psychometric tests? _________________________

Q. 8 Do you conduct background/reference checks? _______________

If yes, is it?

• External reference check

• Internal reference check

Q. 9 Do you bear any expenses of the out-station candidate for interview?

_____________________________________________________
 BIBLIOGRAPHY

1. Sites:
o www.Sonalika.com
o www.icml.com
o www.timesofindia.com
o www.citehr.com
o www.employeeretentionstrategies.com
o www.hr-guide.com
o www.businessballs.com
o www.thehindubusinessline.com
o www.HRFunda.com
o www.employeeonlinesurvey.com
o www.businessweek.com
o www.GlobalAutoIndustry.com
o www.rediffnews.com\Goldenrulestretainstaff.htm

2. Books:
o Human Resource Management, Aswathapaa
o Human Resource Management, L.M. Prasad

3. Magazines
o Business Week
o HRM Review.