November 2010
REAL ESTATE November 2010
Contents
Advantage India
Market overview
Industry infrastructure
Investments
Opportunities
Industry associations
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ADVANTAGE INDIA
Real Estate November 2010
Advantage India
The Indian real estate industry is expected to be valued at US$ 180 billion (INR 8,640 billion) by 2020.
Sources: Confederation of Real Estate Developers’ Association of India (CREDAI) website, accessed 12 March 2010; Ernst & Young-FICCI Real
Estate Report 2009; Eleventh Five-Year Plan (2007–2012).
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REAL ESTATE November 2010
Contents
Advantage India
Market overview
Industry infrastructure
Investments
Opportunities
Industry associations
4
MARKET OVERVIEW
Real Estate November 2010
Market overview
• The real estate sector is a key growth driver of the country’s economy. The contribution of the
residential segment alone to India’s GDP is around 5 to 6 per cent.
• The real estate sector is one of the highest FDI-attracting sectors in India, with recorded FDI inflow of
more than US$ 8.9 billion (INR 403 billion) between April 2000 and September 2010.
• Favourable demographics (a young population and increasing urbanisation) and growth in the services
sector, especially the IT & ITeS sector, have primarily driven growth in the real estate industry.
• DLF, Unitech, Ansal Properties, K. Raheja Corporation and Parsvnath Developers are among the major
Indian players in the sector.
• In the last decade, FDI in real estate has increased due to the growing interest of foreign players in the
Indian market. Over the last decade, many international players, including developers such as Emaar,
Ascendas, Keppel Land, Tishman Speyer and Nakheel Group, and investors such as Morgan Stanley, Och-
Ziff Capital, Citigroup, Goldman Sachs, JP Morgan, Warburg Pincus and Deutsche Bank, have entered the
Indian real estate market.
Sources: Confederation of Real Estate Developers’ Association of India (CREDAI) website, accessed 23 March 2010; Ernst & Young-FICCI Real
Estate Report 2009; Eleventh Five-Year Plan (2007–2012).
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MARKET OVERVIEW
Real Estate November 2010
Market segments
Real estate
sector
• In recent years, the industry has evolved from a highly fragmented and unorganised market into a semi-
organised market.
• The sector can be divided into residential, commercial, retail and hospitality asset classes.
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MARKET OVERVIEW
Real Estate November 2010
• Rapid urbanisation — the urban population is estimated to reach 590 million by 2030.
• Decreasing household size — growth in the number of nuclear families is leading to an
increase in the number of households, especially middle-class households. India is expected
to be home to 91 million middle-class households by 2030.
Growth drivers
• The growing working age population in the 15–60 age group is expected to reach 918
million, or 64 per cent, of the population by 2025.
• The demand for affordable housing is growing, which is a priority segment for both the
government and developers.
• The market is highly fragmented and unorganised.
Market structure
• Regional players are expanding to achieve a pan-India presence.
Segmentation • Broad categories include low-cost housing, mid-market housing and premium housing.
• The country’s housing shortage in 2007 totalled 24 million units, and this is expected to
increase to more than 26 million units by 2012.
Outlook • While the GoI has announced reduced interest rates for home loans up to US$ 41,667
(INR 2 million), developers have announced the launch of affordable housing projects,
which are expected to mostly be developed in the suburbs of large cities and tier-I and
tier-II cities.
Sources: Ernst & Young-FICCI Real Estate Report – 2009; ―World Urbanisation Prospects: The 2009 Revision Population Database,‖ United
Nations Department of Economic and Social Affairs Population Division website, http://esa.un.org/wup2009/unup/p2k0data.asp, accessed 6
December 2010; ―India’s Urban Future,‖ Resource Investor website, www.resourceinvestor.com/News/2010/5/Pages/Indias-Urban-
Future.aspx, accessed 6 December 2010; ―World Urbanisation Prospects: The 2008 Revision Population Database,‖ United Nations
Department of Economic and Social Affairs Population Division website, http://esa.un.org/unpp/p2k0data.asp, accessed 6 December 2010.
.
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MARKET OVERVIEW
Real Estate November 2010
60
50
40
30
20
10
0
1970 1980 1990 2000 2010E 2015E
Urban population (in per cent) Cities with population more than 1 million (no of cities)
Source: ―World Urbanisation Prospects: The 2009 Revision Population Database,‖ United Nations
Department of Economic and Social Affairs Population Division website, http://esa.un.org/unpp/p2k0data.asp,
accessed 6 December 2010.
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MARKET OVERVIEW
Real Estate November 2010
• The commercial real estate (CRE) segment (primarily office space) has expanded on the back
of growth in the Indian economy.
• The influx of multinational companies (MNCs) and the growth of the services sector have
Growth drivers driven the demand for office space.
• Progressive liberalisation and the relaxation of FDI norms in various sectors have paved the
way for growth in FDI in the real estate sector. This, in turn, has led to a burgeoning demand
for office space from MNCs and other foreign investors.
• A few large national developers with a pan-India presence dominate the market.
• Regional players are expanding aggressively to achieve a pan-India presence.
Market structure
• The operational model has witnessed a shift, from a sale model to a lease-and-maintenance
model.
• Business activity is shifting from central business district (CBD) to the special business district
Segmentation (SBD) and from tier-I cities to tier-II cities.
• The demand for office space is expected to increase driven by the growth in the services
Outlook industry, which includes telecom, financial services and IT & ITeS, which accounts for the
maximum demand of commercial office space in the country.
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MARKET OVERVIEW
Real Estate November 2010
Retail space
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MARKET OVERVIEW
Real Estate November 2010
Hospitality space
• The hospitality segment has witnessed robust demand growth, primarily due to strong growth in
tourism, including both business and leisure travel.
• India is becoming increasingly popular as a medical tourism destination.
Growth drivers • International sporting events such as the Cricket World Cup and Formula 1 in 2011 are expected to
drive growth.
• According to a research by the World Travel & Tourism Council, travel and tourism demand in India is
expected to grow at 11.8 per cent between 2005 and 2010.
• The industry is classified on the basis of star ratings — one-star to five-star deluxe.
Segments
• Number of approved hotel rooms has been estimated at 100,000.
• A significant demand-supply gap characterises the segment. The demand for hotel rooms is around
240,000 rooms, while the current supply of hotel rooms caters to approximately100,000.
Outlook • This gap is expected to reduce in future, as several hotel projects are in the pipeline. More than 15,600
rooms are expected to be added in 2010.
• The potential for budget hotels, service apartments, spas and other niche products is significant.
Sources, ―Statistics,‖ Ministry of Tourism (Government of India) website, http://tourism.gov.in, accessed 21 September 2010; ―Hotel industry in
India to see addition of 15,600 rooms in 2010,‖ HospitalitybizIndia.com website,
http://www.hospitalitybizindia.com/detailNews.aspx?aid=7110&sid=1, accessed 29 January 2010.; ―Travel and tourism economic impact: India,
2010,‖ World Travel and Tourism Council website, www.wttc.org, accessed 2 December 2010.
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MARKET OVERVIEW
Real Estate November 2010
Growth drivers
Demand pull factors Supply push factors
Robust and sustained macroeconomic Policy and regulatory reforms (100 per cent
growth. FDI relaxation).
Upsurge in industrial and business
Positive outlook of global investors.
activity, especially in new economy
sectors. Fiscal incentives to developers.
Demand for new avenues for Improved quality of real estate assets.
entertainment, leisure and shopping. Development of new urban areas and effective
utilisation of prime land parcels in large cities.
Creation of demand for new housing.
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MARKET OVERVIEW
Real Estate November 2010
• Real estate activity is becoming geographically de-concentrated from large metros — Bengaluru,
Geographic de- Chennai, Mumbai and NCR — to tier-II and tier-III cities (cities such as Chandigarh, Chennai, Jaipur,
concentration of Pune, Hyderabad, Kochi and Visakhapatnam).
real estate activity
from large metros • The shift of IT-BPO companies toward tier-II and tier-III cities, which has increased the demand for
commercial and hospitality real estate, has primarily driven this transition.
• The concept of green buildings has gained popularity over the past five years.
• The number of registered green buildings in the country has increased from 1 in 2000 to 80 in 2009.
Green buildings are • Many real estate projects in India have acquired Leadership in Energy and Environmental Design
gaining popularity (LEEDS) certification, which certifies that a building has been designed and developed using strategies
that ensure the conservation of material and the optimum use of resources.
• Further, several real estate developers are using this concept as an opportunity to differentiate
themselves in the competitive real estate market.
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MARKET OVERVIEW
Real Estate November 2010
• Realizing the acute shortage of affordable housing, this segment became a priority for both the GoI
and developers.
• While the GoI announced low interest rate for home loans up to INR2 million, developers announced
the launch of affordable housing projects, most of which are expected to be developed in the suburbs
Affordable housing is of large cities and tier-I and tier-II cities.
still the buzzword
• Integrated townships also gained popularity, as they are attractive for both buyers and developers.
These projects offer value for money and better lifestyle to consumers and enable the ―walk-to-
work‖ environment by providing residential areas and other facilities close to workplaces. These
projects allow developers to diversify their risks and achieve high margins.
• With the recovery in the economy, demand for luxury residential segment has also picked up.
• For instance, Emaar MGF launched a luxury residential project, Marbella, in Gurgaon in December
2010.
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MARKET OVERVIEW
Real Estate November 2010
• Unitech operates in various asset • DLF is the largest real estate developer • Ansal Properties operates primarily in
classes in the residential, commercial in India. residential and commercial asset
and retail segments. classes.
• DLF developed Asia's largest private
• Unitech has developed more than 24 township, DLF City in Gurgaon, • The company has developed on more
million sq ft of property, with six Haryana, spread across 3,000 acres. than 2,850 acres in Gurgaon and
townships. Delhi.
• The company is present across all asset
• Eleven hospitality projects are under classes — residential, commercial and • Ansal Properties is currently
development across India. retail. developing integrated townships, malls,
hotels IT parks and SEZs.
• Unitech is currently developing five IT • The group has developed more than
& ITeS SEZs and one IT Park spread 220 million sq ft of built-up area (BUA). • The company plans to construct 157.6
across Gurgaon, Noida, Greater million sq ft of BUA.
• DLF specialises in planning hotels,
Noida and Kolkata, with potential
infrastructure and SEZs. • Ansal Properties has a pan-India
leasable area of 21.4 million sq ft
footprint, with a major presence in 16
• DLF has enhanced its focus on
• The company has strong presence in North Indian cities across 4 states.
affordable housing.
the National Capital Region (NCR)
and other cities such as Kolkata, • DLF has a pan-India footprint, with a
Chennai and Hyderabad. major presence in Gurgaon and
Kolkata.
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MARKET OVERVIEW
Real Estate November 2010
• The company is present in • Sobha Developers operates in residential and • The company has a presence
commercial, retail and residential commercial asset classes. It also develops plots in residential, retail,
asset classes. and contractual projects. commercial and SEZ asset
classes.
• The company has developed more • The company completed 60 residential projects
than 5 million sq ft of BUA to date. and 166 contractual projects covering around • Parsvnath has around193
36.34 million sq ft of area as of March 31, 2010 in million sq ft under
• K. Raheja Corporation is currently
18 cities across India. development.
developing 15 self-contained
townships and 10 hotels. • The company currently has 27 residential projects, • The company has 98 ongoing
aggregating 9.08 million sq ft, at the development projects.
• The company has a strong presence
stage and 4.24 million sq ft in ongoing contractual
in Mumbai, with operations in • It has a strong presence in the
projects.
Bengaluru, Ahmedabad, Goa, Pune NCR.
and Hyderabad. • Sobha Developers is primarily concentrated in
• The company, active in more
Bengaluru, but it also has a presence in other cities
than 45 cities across 16 states,
such as Cochin, Chennai and Pune.
is strengthening its pan-India
footprint.
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REAL ESTATE November 2010
Contents
Advantage India
Market overview
Industry infrastructure
Investments
Opportunities
Industry associations
17
INDUSTRY INFRASTRUCTURE
Real Estate November 2010
18
REAL ESTATE November 2010
Contents
Advantage India
Market overview
Industry infrastructure
Investments
Opportunities
Industry associations
19
INESTMENTS
Real Estate November 2010
Investments
FDI in Indian real estate
• Over the years, FDI in real estate has increased due to growing interest among foreign players in the
Indian market.
• FDI inflow to the sector from April 2000 to September 2010 was US$ 8.9 billion, of which US$ 2.8
billion was invested in 2009–2010 alone.
• The majority of FDI is from West Asia and investors from the US and Europe, who have shown keen
interest in the launch of several real estate funds.
Source: ―FDI statistics,‖ Department of Industrial Policy and Promotion website, www.dipp.nic.in/fdi_statistics/indian_FDI_September2010.pdf,
accessed 6 December 2010.
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REAL ESTATE November 2010
Contents
Advantage India
Market overview
Industry infrastructure
Investments
Opportunities
Industry associations
21
POLICY AND REGULATORY FRAMEWORK
Real Estate November 2010
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POLICY AND REGULATORY FRAMEWORK
Real Estate November 2010
23
REAL ESTATE November 2010
Contents
Advantage India
Market overview
Industry infrastructure
Investments
Opportunities
Industry associations
24
OPPORTUNITIES
Real Estate November 2010
Opportunities
The long-term view on the Indian real estate industry is positive, as fundamental demand drivers such as
increasing urbanisation, favourable demographics, growth of the services sector and rising incomes are still
intact.
• According to the Eleventh Five Year Plan (2007–2012), the housing shortage in urban areas was
estimated at 24.7 million units in 2007, of which more than 88 per cent was in the economically
weaker section (EWS). Meanwhile, the housing shortage in rural areas was estimated at 47.4 million
Major housing units in 2007. For the Plan period, the total housing requirement (including backlog) is estimated at
shortage 26.5 million units.
• This provides real estate developers with ample growth opportunities, as unmet demand remains
significant.
• Growth of the services sector and organised retail, increasing urbanisation, rising income levels,
contracting household sizes and the easy availability of home loans are key growth drivers of the
industry.
Retail space
• India has one of the largest number of retail outlets in the world. In the past few years, retail
expected to increase
development has been taking place not only in major cities and metros, but also in tier-II and tier-III
in rural markets
cities.
• Going forward, companies are expected to tap rural markets as their key growth drivers. This is
expected to increase the demand for retail outlets in rural areas.
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OPPORTUNITIES
Real Estate November 2010
• Trade, both international and • The healthcare industry is expected • The market is large, with significant
domestic, is booming. to grow at 23 per cent per annum to untapped potential and low competition.
become a US$ 77-billion industry by
• MNCs are increasingly establishing • Developing more world-class educational
2012.
Indian operations. institutions is the need of the hour.
• Healthcare BPO is another growing
• Agricultural logistics require the • Driven by knowledge-based industries, the
segment.
creation of cold-chain demand for qualified engineers is significant.
infrastructure. • With India emerging as a preferred
• Research laboratories are adding value to
destination for medical treatment,
• Logistics are required for large global outsourcing.
medical tourism in the country is
infrastructure and engineering
expected to grow at 29 per cent to • Interest among global educational
projects.
reach US$ 2.4 billion by 2012. institutions to set up institutions in India is
• Consolidation of warehousing, if growing.
uniform tax regime is applied.
Sources: ―India’s Healthcare Sector To Touch $77 Billion By 2012, Says Report,‖ Indiaserver.com website, www.india-server.com/news/indias-
healthcare-sector-to-touch-77-16742.html, accessed 6 December 2010; India real estate - shifting gears, Ernst & Young, 2008.
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REAL ESTATE November 2010
Contents
Advantage India
Market overview
Industry infrastructure
Investments
Opportunities
Industry associations
27
INDUSTRY ASSOCIATIONS
Real Estate November 2010
Industry associations
The Confederation of Real Estate Developers’ Associations of India (CREDAI)
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NOTE
Real Estate November 2010
Note
Wherever applicable, numbers in the report have been rounded off to the nearest whole number.
Conversion rate used: US$ 1= INR 48
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REAL ESTATE November 2010
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