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MBA – IS Fourth Semester

E-Commerce-MI0030 (2 Credits)
Book ID: B0899
MCQs
Question Number 1 to 21 -1 mark Question
Question Number 21 to 31-2 Marks Question
Question Number 32 to 38 - 4 Marks Question
Time: 1hr 30 minutes
Part A
1. ______________ is the first mass medium to add interactivity.
a. The intranet
b. The internet
c. The Extranet
d. The Telnet

2. A key element of e-commerce is ________________.


a. Production
b. commerce
c. e-Marketing
d. information processing

3. The _______________ has been the coordinating body for standards


in the United States.
a. Accredited standards committee
b. American National Standards Institute
c. TDCC
d. Electronic Data Interchange (EDI)

4. The ______________, which enabled any number of computer


networks to link up and act as one-and eventually it was given the
name, the Internet.
a. Internet service provider
b. File Transfer Protocol
c. Internet protocol
d. Telnet
5. The new structure o f the Internet was based on four _____________,
each operated by a separate company.
a. Internet Service Providers
b. Network Access Points
c. Internet Protocol Numbers
d. Telnet

6. _________________ is also known as the descending- price auction.


a. The English auction
b. „The Dutch auction
c. First price sealed- bid auction
d. Vickrey auction

7. ________________ represents in an electronic auction, the modern


version of classified advertisements.
a. Consumer -to- Government
b. Business- to- Consumer
c. Consumer-to-consumer
d. Business- to- Business

8. __________________ Business model is described on the Priceline


website.
a. Distributed auction
b. Reverse auction
c. First price sealed-bid auction
d. The English auction

9. ______________is the private networking technology for intra


company telecommunications
a. Communication channel
b. Intranet
c. Intra talent
d. Internet

10. Abbreviate ISP


a. Intra –sample –piece
b. Internal source prouder
c. Internet service provider
d. Internet service prouder

11. CDT, EFF, EPIC, PRC are some of the groups which provide
______________________to internet
a. Internet facility
b. Bugs
c. Primary
d. Risk

12. ______________ can be defined as any form of business


transaction in which the parties interact electronically.
a. E-commerce
b. Business model
c. ERP
d. E-business

13. ___________ involves the exchange of standardised, structured


information between organizations, permitting direct communication
between computer systems.
a. ASCII
b. EDI
c. EBSCO
d. UNFACT

14. ______________ Institutes play a key role by transferring funds


between buyers and sellers.
a. Marketing
b. Sales
c. Promotion
d. Financial

15. What is EDIFACT?


a. External data Interact for accounts, commerce and Transfer.
b. Electronic Data Interchange for Accounts, commerce and traffic.
c. External Data Interact for Administration, Council and traffic.
d. Electronic Data Interchange for Administration, Commerce and
Transport.

16. A _______________ is the way i which it conducts business in


order to generate revenue.
a. Vertical portals
b. Horizontal portals
c. Company‟s business model
d. Personal productivity applications

17. ________________ is the addition of values to a product or


service because o f the opportunities that it offers on the web.
a. Value integration
b. Value addition
c. Value control
d. Value chain

18. The _________________ main goal is to attract as many


customers as possible, so that the market will be liquid without forcing
the customer to do major price reductions.
a. Auction‟s
b. Auctioneer‟s
c. Market Stock‟s
d. Product supply‟s

19. President chinton established _____________ to resolve the


threats to infrastructure critical to the operations of US Govt.
a. Point & click commission
b. PCC IP
c. EFF
d. ISP

20. ______________ is not a single country phenomenon but a


global one, as reflected by its various labels worldwide.
a. The ERP
b. The E-Commerce
c. The I-way
d. Technology

21. ______________ facilitates new types of information-based


business processes.
a. E-commerce
b. Business Management
c. Traditional Commerce
d. Superhighway

PART B
22. E-commerce is associated with __________ and __________ of
information, products and services via computer networks.
a. Demand and supply
b. Buying and selling
c. Sales and marketing
d. Production and sales

23. _____________ is a modern business methodology that


addresses the needs of organizations, merchants, and consumers to
cut costs‟ while improving the quality of goods and services and
increasing the speed of service delivery.
a. E-Business
b. E-commerce
c. E-marketing
d. E-RP

24. What is the use of JIT manufacturing?


a. It enables the internet to mass communicate medium that allows
interactivity.
b. It is the dependable way to deliver components by computer-to-
computer communication combined with components.
c. It is fast and dependable way to deliver electronic transactions by
computer-to-computer communication combined with components.
d. It enables suppliers to deliver components directly to the factory floor,
resulting in savings in inventory.
25. Electronic markets have three main functions such as
__________________.
A. Matching buyers and sellers.
B. Facilitating commercial transactions.
C. Providing legal infrastructure.
D. Relationship of transaction parties.
E. Relationship of transaction types.
a. A, C, D, E
b. A, B, D, E
c. A, B, C
d. A, D, E

26. Many people were very excited about the use of B2C on the
Internet, because this new communication medium allowed
__________ and ____________ to get connected in entirely new
ways.
a. Market & sales
b. Consumers and market
c. Businesses and consumers
d. Customer and sales

27. Which description is more appropriate to a Bug?


a. It is application dependents
b. It is platform dependent
c. It is language dependent
d. It is website dependent

28. How does a malicious web site work?


a. Malicious websites work like bugs
b. Old variation can‟t be deleted & new variation cannot be added
c. When old variation are deleted there is no problem from that site
d. New variations continue to pop up as soon as cures for the old
variation are available

29. The three kinds of price discovery mechanisms are


_______________.
a. B2B, B2C, and C2C
b. Auction, reverse Auction, and Market Exchange
c. The English Auction, Dutch auction, and First price sealed-bid auction
d. Scarcity, perish ability, and electronic movement

30. ______________ is defined in the following way, “The


auctioneer starts off the auction with the lowest acceptable price or the
reserve price. He then receives bids from the bidders until the point
from which there is no raise in the bid”.
a. The reverse auction
b. The English auction
c. Dutch auction
d. First price sealed-bid auction

31. E-commerce comprises core business processes of _________,


___________, ____________, and _____________ over the Internet.
a. Production, sales, services and market
b. Production, market, advertisement and service
c. Buying, selling goods, services, and information
d. Enterprise, commerce, marketing, and advertisement

PART C
32. These are the building blocks of the infrastructure.
A. Common business services.
B. Multimedia content and network publishing.
C. Public policy.
D. Technical standards.
E. Transactions using EDI.
a. Only A
b. A & B
c. A, B, C, E
d. A, B, C, D, E

33. These are some of the broad categories that can be observed for
the information processing activity. What are they?
A. Transactions with trading partners using EDI.
B. Transactions for information distribution with prospective
customers, including Interactive advertising, sales, and marketing.
C. Financial Institutes play a key role by transferring funds between
buyers and sellers.
D. Transactions between a company and the consumer over public
networks for the purpose of home shopping or home banking using
encryption for security and electronic cash, credit, or debit tokens for
payment.
E. Codifying these transactions and coordinating them through
software via the I-way can increase the complexity of the task.
a. A, B, C, D, E
b. B, D, E
c. A, B, C, E
d. A, B, D

34. The portals essence constituted five core elements. Select which
of the following are those elements.
A. Content comprised topical information such as news headlines,
stock quotes, sports scores, weather forecasts, and local event
listings; reference information such as maps and dictionaries.
B. Search services included search engines, directories, Yellow Pages
services for locating local businesses.
C. Community-building features included chat rooms, message boards
instant-messaging services.
D. Directories were the guides to the web compiled by human editors.
E. Commerce offerings included classified advertisements for jobs,
cars, and homes; auctions; shopping malls aggregating small online
retailers' websites.
F. Personal productivity applications included Web-based e-mail.
Address books, calendars, file storage, and bill payment services.
a. A, B, C, E, F
b. A, B, C, D
c. B, D, E, F
d. A, E, F

35. These are the categories the e-business models can be broadly
categorize as.
a. Based on Charge fees for advertising, sell goods and services, sell
digital contents, and charge for processing the transactions that occur
between two parties.
b. Based on Direct marketing versus indirect marketing, fully cyber
marketing versus partial cyber marketing, electronic distributor versus
electronic broker, and electronic store versus shopping mall.
c. Based on the relationship of transaction parties, relationship of
transaction types, revenue model and distribution model.
d. Based community building, commerce officering, personal productivity,
content comprised, and search services.

36. Match the following


a. Disintermediation 1. Lack of proper commercial and legal system
b. Customer end 2. Customers and suppliers, cutting
down on the number of
levels of process

c. WOM 3. Internal resisting issues


d. Cultural changes 4. Word-of-Mouth
a. a3, b4, c1, d2
b. a4, b1, c2, d3
c. a1, b2, c3, d4
d. a2, b1, c4, d3

37. These are the E-commerce opportunities for the industries.


A. Stock trading.
B. Tour and Travel.
C. Legal and Professional services.
D. Disintermediation.
E. Global reach.
F. Health care
a. A, B, C, D, E, F
b. A, C, E
c. D, E
d. A, B, C, F
38. When the auctioneer is uncertain about the price expectation of
the bidders and when he wishes the bidders to totally set the price
level, the reserve price will not be make known to the public. As a
consequence of not giving the reserve price, the item will never be
sold if the highest bid is lower than the reserve price. The bidders are
often anonymous, especially if the bidding occurs through electronic
means. This is done to preserve the identity of the bidders. As well
known bidder may increase the price expectation of the product just
because a person known to him has entered a bid. He may be his
business rival. Therefore this kind of bidding will not be beneficial for
the bidders. The seller might benefit from a „non-anonymous bidding
process, if he wants to acquire the highest price possible. We must
nevertheless keep in mind that some bidders might not join this
bidding process, which can result in a lower final price for the seller.
The auctioneer starts off the auction with the lowest acceptable price
or the reserve price. He then receives bids from the bidders until the
point from which there is no raise in the bid. At that point, the
auctioneer 'knocks down' the item, which indicates that the highest
bidder will receive the item in exchange for the sum of money he bid
for. Sometimes, the reserve price will not be made known to the
public. Name the type of auction involved in this above case and when
can reserve price will not be made known to the public?
a. The First price sealed- bid auction. And I may happen when the
auction sites may provide the bidders with alert messages if their bids
are too low.
b. The Dutch auction. And it may happen when many items of the same
product are auctioned at the same time.
c. The English auction. And this may happen when the auctioneer is
uncertain about the price expectation of the bidders and when he
wishes the bidders to totally set the price level.
d. The English auction. And this may happen when each bidder submits
his bide, which is based on his own valuation.

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