VINOTEL LOGO

COMPREHENSIVES
 STANDARD COLOUR

VINOTEL LOGO
CONVERTION

R:205 G:223 B:0 R:89 G:159 B:0

C:24.55 M:0 Y:100 K:0 C:70.35 M:14.76 Y:100 K:2.15

C:24.55 C:30.77 C:42.46 C:54.77 C:68.64 C:68.64 C:78.93 C:58.76 C:69.35 C:82.6
Y:100 Y:100 Y:100 M:2.11 M:14.28 M:14.28 M:23.75 M:16.27 M:20.97 M:39.54
Y:100 Y:100 Y:100 Y:100 Y:100 Y:100 Y:100
K:1.86 K:1.86 K:10.13 K:1.47 K:4.95 K:38.17

K:100%
 STANDARD

VINOTEL LOGO
GRID SYSTEM

CIREBON

CIREBON
 STANDARD

VINOTEL LOGO
BASIC COLOUR

CIREBON

CIREBON
 STANDARD

VINOTEL LOGO
NEGATIVE COLOUR

CIREBON

CIREBON
 STANDARD

VINOTEL LOGO
ENVIRONMENT
 STANDARD

VINOTEL LOGO
PATERN ART
 TYPEFACE

EXAMPLE OF SIZE
(AUTO BLACK)

(48pt)

(36pt)

(24pt)

(14pt) CIREBON (48pt)

(12pt)
CIREBON (36pt)

(11pt)

CIREBON (24pt)
(10pt)

CIREBON ( 1 4 p t )
(9pt)

CIREBON (12pt)

CIREBON (11pt)

CIREBON (10pt)

CIREBON (9pt)
 HOUSE RULE

CIREBON

T Y P E FA C E :
Futura Lt (Light)

COLORING FONT COLORING CONVERSION

Color code (Black) C : 75.02
M: 67.97
Y : 67.02
K : 90.16

ALPHABET : Futura Lt (Light)

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 TERM OF REFERENCE
(TOR)

CIREBON

TERM OF REFERENCE (TOR) OBJEK UTAMA

Scope of service : Budget boutique hotel Bentuk dasar logo diperoleh dari pohon KETAPANG, yakni pohon yang
Legal name : VINOTEL yang berbentuk seperti payung dan memiliki pertumbuhan yang cepat,maka
dari itu pohon KETAPANG menjadi pilihan pohon peneduh di setiap kota.
Pohon KETAPANG merupakan pohon khas dari pulau Jawa, yang berarti
bahwa pohon KETAPANG merupakan tempat beristirahat setelah berpergian
jauh bagi masyarakat SUNDA dan JAWA sejak dahulu kala.

Pohon KETAPANG memberikan ketenangan, manfaat dan kenyamanan bagi

siapapun yang beristirahat dibawah
pohonnya, sangat sesuai dengan dasar dari kesan yang ingin disampaikan
oleh VINOTEL.

WARNA

Hijau dan warna turunanya Hitam

Filosofi dan stimulus dari warna hijau adalah : Filosofi dan stimulus dari warna hitam adalah :
- Money - Bold
- Fresh - Conservative
- Nature - Distinctive
- Health - Tradition
- Serious
BRANDING
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 BRANDING
Letterhead

VINOTEL HOTEL
Jl.Jalan Pemuda No. 15, Cirebon,
Jawa Barat, Indonesia
022 - 75009234
CIREBON

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