MARC J.

MILLER SAN JOSE, CA

TECHNICAL PRODUCT MANAGER
PRODUCT MANAGEMENT SUMMARY
Product management professional with strong engineering background driving busin
ess activities for software industry leaders. Uses known customer facts and test
imonials (from social media, interviews, surveys) to keep teams focused on custo
mer need. Creates marketing plans to reach new customers, and highlight new prod
uct features requested by customers. Enjoys solving problems for internal and ex
ternal customers. Synchronizes engineering, marketing, PR, and management in cro
ss-functional teams to launch successful products. Excellent verbal and written
communicator, easily teams with technical, non-technical, executive, marketing,
business development, and engineering stakeholders, as well as customers.
EDUCATION
Scrum Alliance: Certified Scrum Product Owner (Agile)
Pragmatic Marketing: Pragmatic Marketing Certified, Practical Product Managemen
t
University of California, Davis: Bachelors of Science in Computer Engineering (
software emphasis)
University of Colorado, Colorado Springs: MBA in progress (degree expected 2011)
PROFESSIONAL MEMBERSHIPS
* Member, Silicon Valley Product Managers Association (SVPMA)
* Member, Association for Strategic Planning (ASP)
PROFESSIONAL EXPERIENCE
Consultant, 2009-pre
sent
Provided social media expertise, online marketing tips, and product management s
ervices to small businesses in the Silicon Valley area. Invited to speak in fro
nt of audiences of ten to eighty people regarding social media inbound and outbo
und marketing. Clients included a career coaching company, early stage software
startup entrepreneurs, and a private elementary school.
SpikeSource, 2007 - 2
009
Product Manager
Product manager for a web-based B2B SaaS (Software as a Service) software certif
ication service and SaaS QA tool offered through Intel. SpikeSource is a fast-pa
ced, dynamic software startup that provided automated testing services for Intel
Corporation's Software Partner Program.
* Defined engineering and marketing criteria for the new Intel Certified Softwa
re Program in PRDs and MRDs to address customers' certification requirements. C
ertification subscriptions were subsequently purchased by 150 business customers
over the one year lifecycle, SpikeSource's most successful product to date
* Determined customer purchase and use criteria, wrote product design requireme
nts, tracked engineering's progress toward customer need fulfillment.
* Recommended and implemented marketing messaging for both SaaS products based
on customers' stated needs, requests, and use cases.
* Used LinkedIn, blogs, analyst research to discover potential customers and pe
rform market sizing analysis.
* Interviewed customers to determine product content, pricing, indirect competi
tion, and opportunities to design future functionality
* Conducted SWOT (strengths, weaknesses, opportunities, and threats) competitiv
e analysis on an ongoing basis to make sure products remained competitive.
* Collaborated with marketing and sales to identify a potential new market that
extended product life. Defined the marketing message to reach that new target a
nd created product collateral, leading to a doubling of leads and lead conversio
ns.
* Partnered with the sales team to develop sales tools. Acted as presales engi
neering support and subject matter expert during initial contact with customers
to answer technical questions.
* Designed and presented sales training material to familiarize sales force wit
h the product and value proposition
AMD (Advanced Micro Devices), 2001 - 2
007
Open Source Relations Manager (Partner Program Manager), Software Developer Outr
each
Responsible for the value chain of solutions built from a combination of AMD-pow
ered hardware and partner software.
* Managed AMD's relationships with external vendors and projects in the open so
urce software industry. Relationships included engineering and marketing teams o
f operating systems and applications, including Red Hat Software, SUSE LINUX, Li
nux Foundation, FreeBSD, and Sun Microsystem's OpenSolaris project
* Negotiated sponsorships with trade show event coordinators to ensure message
fit at a reasonable cost
* Managed international cross-functional teams that included internal and exter
nal marketing, engineering, sales, and management teams, maintaining focus on to
p priority products, common goals, and conflict resolution
* Drove business partner activities internationally enabling AMD products to be
fully interoperable with leading Linux providers, earning the 2004 Best Linux H
ardware Award from Linux User & Developer Magazine
* Created an internal marcom program to keep all outbound-focused teams (sales,
marketing, technical, and select outside vendors) informed of the progress bein
g made with Linux partners
* Promoted adoption of AMD's new 64-bit architecture in the open source softwar
e industry largely based on its technological merits and promise of the technolo
gy, and without requiring paid custom engineering contracts
* Implemented a program to encourage early readiness of industry partners for A
MD 64-bit product launch; all partners were ready 1 month ahead of schedule
* Developed go-to-market initiatives for solution stacks that included AMD-powe
red hardware and partner-developed software optimized for AMD products
University of California, Davis (Computer Lab Management Department) 1997 - 2
001
Team Lead, Unix to Linux Migration; Computer Room Consultant
Managed a team of student programmers, replacing expensive aging UNIX servers wi
th repurposed commodity desktop computers running Linux instead of purchasing co
stly new HP/UX Unix servers
* Wrote additional functionality for Appletalk file server (storage) applicatio
n allowing MacOS, Windows, and Linux computers to retain secure file permissions
despite very different conceptual file security models.
* Reduced maintenance costs by 50% by creating a Linux-based drop-in replacemen
t for any UNIX file & print server in any campus lab, including writing Appletal
k server features previously unavailable for Linux, and leading a team of studen
t programmers to migrate other software used for maintenance.
* Project managed and led a team of 15 volunteer software developers to port so
ftware from HP/UX ksh scripts to Linux Perl scripts to lower maintenance costs.
ENGINEERING SKILLS AND METHODOLOGIES
Wiki/collaboration tools: MediaWiki, Socialtext, Google Docs, Bugzilla
Office Suites: MS Office Suite 2007 (including FrontPage, and Access), OpenOffi
ce.org 2.x, 3.x, KOffice
Network experience: Familiar with TCP/IP, DHCP, DNS caching technologies, Wires
hark packet sniffer, 802.11x, routers, hubs, gateways, static and dynamic IP ass
ignment, network troubleshooting tools including traceroute and ping, fundamenta
ls of IPv6
Operating Systems:
* Microsoft Windows including Windows 2000, XP, Vista, 7, and Mobile 6.0/6.1
 * Linux: including Red Hat, SUSE, Ubuntu, and Fedora Core
* MacOS 8 & 9
* UNIX: HP/UX, FreeBSD
Languages:
* C, C++, Pascal
* Scripting languages: Perl, ksh, bash
Tags: Software as a Service, business development, collect product requirements,
market research, life cycle management, cross-departmental teams, listener, bus
iness process improvements, managed product quality, PDLC, PLC, competitive anal
ysis, SWOT, competitive pricing, met with customers, strategic planning, buying
criteria, relationship building, MBA in progress